channel partner brand guidelines - uptodate€¦ · please request logos, images and icons from...
TRANSCRIPT
![Page 1: Channel Partner Brand Guidelines - UpToDate€¦ · Please request logos, images and icons from your Channel Partner Marketing Manager, or send an email to ChannelPartnerSupport@WoltersKluwer.com](https://reader031.vdocuments.net/reader031/viewer/2022040214/5eb9f31aa7326174550c3b68/html5/thumbnails/1.jpg)
ChannelPartnerBrandGuidelines
![Page 2: Channel Partner Brand Guidelines - UpToDate€¦ · Please request logos, images and icons from your Channel Partner Marketing Manager, or send an email to ChannelPartnerSupport@WoltersKluwer.com](https://reader031.vdocuments.net/reader031/viewer/2022040214/5eb9f31aa7326174550c3b68/html5/thumbnails/2.jpg)
Logo
CONFIDENTIAL- REV030217 11
![Page 3: Channel Partner Brand Guidelines - UpToDate€¦ · Please request logos, images and icons from your Channel Partner Marketing Manager, or send an email to ChannelPartnerSupport@WoltersKluwer.com](https://reader031.vdocuments.net/reader031/viewer/2022040214/5eb9f31aa7326174550c3b68/html5/thumbnails/3.jpg)
CONFIDENTIAL- REV030217 12
![Page 4: Channel Partner Brand Guidelines - UpToDate€¦ · Please request logos, images and icons from your Channel Partner Marketing Manager, or send an email to ChannelPartnerSupport@WoltersKluwer.com](https://reader031.vdocuments.net/reader031/viewer/2022040214/5eb9f31aa7326174550c3b68/html5/thumbnails/4.jpg)
CONFIDENTIAL- REV030217 13
![Page 5: Channel Partner Brand Guidelines - UpToDate€¦ · Please request logos, images and icons from your Channel Partner Marketing Manager, or send an email to ChannelPartnerSupport@WoltersKluwer.com](https://reader031.vdocuments.net/reader031/viewer/2022040214/5eb9f31aa7326174550c3b68/html5/thumbnails/5.jpg)
CONFIDENTIAL- REV030217 14
![Page 6: Channel Partner Brand Guidelines - UpToDate€¦ · Please request logos, images and icons from your Channel Partner Marketing Manager, or send an email to ChannelPartnerSupport@WoltersKluwer.com](https://reader031.vdocuments.net/reader031/viewer/2022040214/5eb9f31aa7326174550c3b68/html5/thumbnails/6.jpg)
CONFIDENTIAL- REV030217 15
![Page 7: Channel Partner Brand Guidelines - UpToDate€¦ · Please request logos, images and icons from your Channel Partner Marketing Manager, or send an email to ChannelPartnerSupport@WoltersKluwer.com](https://reader031.vdocuments.net/reader031/viewer/2022040214/5eb9f31aa7326174550c3b68/html5/thumbnails/7.jpg)
CONFIDENTIAL- REV030217 16
![Page 8: Channel Partner Brand Guidelines - UpToDate€¦ · Please request logos, images and icons from your Channel Partner Marketing Manager, or send an email to ChannelPartnerSupport@WoltersKluwer.com](https://reader031.vdocuments.net/reader031/viewer/2022040214/5eb9f31aa7326174550c3b68/html5/thumbnails/8.jpg)
CONFIDENTIAL- REV030217 17
![Page 9: Channel Partner Brand Guidelines - UpToDate€¦ · Please request logos, images and icons from your Channel Partner Marketing Manager, or send an email to ChannelPartnerSupport@WoltersKluwer.com](https://reader031.vdocuments.net/reader031/viewer/2022040214/5eb9f31aa7326174550c3b68/html5/thumbnails/9.jpg)
Color
CONFIDENTIAL- REV030217 2
![Page 10: Channel Partner Brand Guidelines - UpToDate€¦ · Please request logos, images and icons from your Channel Partner Marketing Manager, or send an email to ChannelPartnerSupport@WoltersKluwer.com](https://reader031.vdocuments.net/reader031/viewer/2022040214/5eb9f31aa7326174550c3b68/html5/thumbnails/10.jpg)
CONFIDENTIAL- REV030217 3
![Page 11: Channel Partner Brand Guidelines - UpToDate€¦ · Please request logos, images and icons from your Channel Partner Marketing Manager, or send an email to ChannelPartnerSupport@WoltersKluwer.com](https://reader031.vdocuments.net/reader031/viewer/2022040214/5eb9f31aa7326174550c3b68/html5/thumbnails/11.jpg)
CONFIDENTIAL- REV030217 4
![Page 12: Channel Partner Brand Guidelines - UpToDate€¦ · Please request logos, images and icons from your Channel Partner Marketing Manager, or send an email to ChannelPartnerSupport@WoltersKluwer.com](https://reader031.vdocuments.net/reader031/viewer/2022040214/5eb9f31aa7326174550c3b68/html5/thumbnails/12.jpg)
CONFIDENTIAL- REV030217 5
![Page 13: Channel Partner Brand Guidelines - UpToDate€¦ · Please request logos, images and icons from your Channel Partner Marketing Manager, or send an email to ChannelPartnerSupport@WoltersKluwer.com](https://reader031.vdocuments.net/reader031/viewer/2022040214/5eb9f31aa7326174550c3b68/html5/thumbnails/13.jpg)
CONFIDENTIAL- REV030217 6
![Page 14: Channel Partner Brand Guidelines - UpToDate€¦ · Please request logos, images and icons from your Channel Partner Marketing Manager, or send an email to ChannelPartnerSupport@WoltersKluwer.com](https://reader031.vdocuments.net/reader031/viewer/2022040214/5eb9f31aa7326174550c3b68/html5/thumbnails/14.jpg)
Fonts
CONFIDENTIAL- REV030217 7
![Page 15: Channel Partner Brand Guidelines - UpToDate€¦ · Please request logos, images and icons from your Channel Partner Marketing Manager, or send an email to ChannelPartnerSupport@WoltersKluwer.com](https://reader031.vdocuments.net/reader031/viewer/2022040214/5eb9f31aa7326174550c3b68/html5/thumbnails/15.jpg)
CONFIDENTIAL- REV030217 8
![Page 16: Channel Partner Brand Guidelines - UpToDate€¦ · Please request logos, images and icons from your Channel Partner Marketing Manager, or send an email to ChannelPartnerSupport@WoltersKluwer.com](https://reader031.vdocuments.net/reader031/viewer/2022040214/5eb9f31aa7326174550c3b68/html5/thumbnails/16.jpg)
CONFIDENTIAL- REV030217 9
![Page 17: Channel Partner Brand Guidelines - UpToDate€¦ · Please request logos, images and icons from your Channel Partner Marketing Manager, or send an email to ChannelPartnerSupport@WoltersKluwer.com](https://reader031.vdocuments.net/reader031/viewer/2022040214/5eb9f31aa7326174550c3b68/html5/thumbnails/17.jpg)
CONFIDENTIAL- REV030217 10
![Page 18: Channel Partner Brand Guidelines - UpToDate€¦ · Please request logos, images and icons from your Channel Partner Marketing Manager, or send an email to ChannelPartnerSupport@WoltersKluwer.com](https://reader031.vdocuments.net/reader031/viewer/2022040214/5eb9f31aa7326174550c3b68/html5/thumbnails/18.jpg)
Frequently Asked Questions
CONFIDENTIAL – REV 030217
![Page 19: Channel Partner Brand Guidelines - UpToDate€¦ · Please request logos, images and icons from your Channel Partner Marketing Manager, or send an email to ChannelPartnerSupport@WoltersKluwer.com](https://reader031.vdocuments.net/reader031/viewer/2022040214/5eb9f31aa7326174550c3b68/html5/thumbnails/19.jpg)
CONFIDENTIAL – REV 030217
Where do I find logos and other images? Please request logos, images and icons from your Channel Partner Marketing Manager, or send an
email to [email protected]
How do I know when to use the Wolters Kluwer, UpToDate or Lexicomp logos? Use the Wolters Kluwer logo when referring to us as a corporate partner. For example, if you have
a listing of all your partners on your website, please use the Wolters Kluwer logo. You may use the UpToDate or Lexicomp logos when listing specific information about these
products. For example, if you have a page on your website that gives information about Lexicomp, you may use the Lexicomp logo.
When in doubt, use the Wolters Kluwer logo and then refer to the brands in descriptive text using the registered trademark. For example UpToDate® or Lexicomp®.
Frequently Asked Questions
![Page 20: Channel Partner Brand Guidelines - UpToDate€¦ · Please request logos, images and icons from your Channel Partner Marketing Manager, or send an email to ChannelPartnerSupport@WoltersKluwer.com](https://reader031.vdocuments.net/reader031/viewer/2022040214/5eb9f31aa7326174550c3b68/html5/thumbnails/20.jpg)
CONFIDENTIAL – REV 030217
What if we need to produce a full marketing creative, such as an advertisement, flyer, banner, etc.? Please do not produce your own marketing materials about Wolters Kluwer products. Our brand
and design experts are happy to create something for you using the latest design and branding guidelines. Please allow 2-4 weeks (or more) production time depending on the complexity of the project. Request these projects from your Channel Partner Marketing Manager or at [email protected]
Reminder: The Sales Toolkit has hundreds of marketing materials readily available in multiple languages. If you need a recommendation for something to use, just ask!
Frequently Asked Questions
![Page 21: Channel Partner Brand Guidelines - UpToDate€¦ · Please request logos, images and icons from your Channel Partner Marketing Manager, or send an email to ChannelPartnerSupport@WoltersKluwer.com](https://reader031.vdocuments.net/reader031/viewer/2022040214/5eb9f31aa7326174550c3b68/html5/thumbnails/21.jpg)
Where do I find Wolters Kluwer fonts? Fira Sans – This font is available by request. Please ask your Channel Partner Marketing Manager
or email [email protected] to request it. It can also be purchased by the partner from a third-party font provider.
Calibri – Available on Microsoft Office. Franziska – Wolters Kluwer provides limited licenses for Franziska to internal designers only. If you
need materials designed that require Franziska, please request your project to be done by our Wolters Kluwer design team. It can also be purchased by the partner from a third-party font provider.
Still have questions? Send them to [email protected]
Frequently Asked Questions