D. D. Driver

Overview

Summative evaluation

is the process of

collecting data and

information in order to

make decisions about

the acquisition or

continued use of some

instruction.

OBJECTIVES

Describe the purpose of summative

evaluation

Describe the two phases of summative

evaluation and the decisions resulting

from each phase

OBJECTIVES

Design a summative evaluation for

comparing alternative sets of candidate

instructional materials

Contrast formative and summative

evaluation by purpose and design

Expert

judgmentField trial

The purpose of the expert judgment

phase is to determine whether currently

used instruction or other candidate

instruction has the potential for meeting

an organization’s defined instructional

needs

Evaluating the congruence between the

organization’s instructional needs and

candidate instruction

Evaluating the completeness and accuracy of

candidate instruction

Evaluating the instructional strategy contained

in the candidate instruction

Evaluating the utility of the instruction

Determining current users’ satisfaction with

the instruction

First Component is

outcomes analysis, which

involves determining the

effect of instruction on

learners’ skills, on the job

(transfer), and on the

organization (need

resolution).

Second Component is

called management

analysis, which includes

assessing instructor and

supervisor attitudes

related to learner

performance,

implementation feasibility,

and costs

Expert Judgment Phase of Summative

Evaluation

Congruence Analysis To perform the

congruence analysis, you

should first obtain a clear

description of the

organization’s needs,

which includes an accurate

description of the entry

skills and characteristics of

the target learners.

Analyze the congruence between the resources the

organization has available for purchasing and

implementing instructional materials and the costs of

obtaining and installing candidate materials.

Compare the organization’s needs versus needs

addressed in the materials

Compare the organization’s target groups versus target

groups for the materials

Compare the organization’s resources versus

requirements for obtaining and implementing the

instruction

The final planning activity is to develop orientation and

perhaps training for the instructors. A good summative

evaluation will require the cooperation of those who are

implementing the instruction.

http://prezi.com/3uinf34xo4ct/copy-of-dick-and-careys-

instructional-design-model/

http://www.powershow.com/view/1139b9-

MzRjO/Formative_and_Summative_Evaluations_powerpo

int_ppt_presentation

Summary

Summative evaluations are conducted to make decisions

about whether to maintain or adopt instruction. The

primary evaluator in a summative evaluation is rarely the

designer or developer of the instruction; the evaluator is

frequently unfamiliar with the materials, the organization

requesting the evaluation, or the set-ting in which the

materials are evaluated. Such evaluators are referred to as

external evaluators; these evaluators are preferred for

summative evaluations because they have no personal

investment in the instruction and are likely to be more

objective about the strengths and weaknesses of the

instruction

The design of the expert judgment phase of summative

evaluation is anchored in the model for systematically

designing instruction.

Questions?????

D. D. Driver

334-354-6403