china intellectual property ‘ from the inside ’ by james haynes u.s. patent attorney, tee &...
TRANSCRIPT
China Intellectual Property‘From the Inside’
by
James HaynesU.S. Patent Attorney,
Tee & Howe Intellectual Property Attorneys
China IP ‘From the Inside’
• The Big Picture
• Chinese Politics
• Chinese Associate
• Chinese Translation
• Chinese Patent Examiner
• Chinese IP Enforcement
China IP ‘From the Inside’
• The Big Picture
• Chinese Politics
• Chinese Associate
• Chinese Translation
• Chinese Patent Examiner
• Chinese IP Enforcement
China IP ‘From the Inside’
• The Big Picture
• Chinese Politics
• Chinese Associate
• Chinese Translation
• Chinese Patent Examiner
• Chinese IP Enforcement
China IP ‘From the Inside’
• The Big Picture
• Chinese Politics
• Chinese Associate
• Chinese Translation
• Chinese Patent Examiner
• Chinese IP Enforcement
China IP ‘From the Inside’
• The Big Picture
• Chinese Politics
• Chinese Associate
• Chinese Translation
• Chinese Patent Examiner
• Chinese IP Enforcement
China IP ‘From the Inside’
• The Big Picture
• Chinese Politics
• Chinese Associate
• Chinese Translation
• Chinese Patent Examiner
• Chinese IP Enforcement
China IP ‘From the Inside’
• The Big Picture
• Chinese Politics
• Chinese Associate
• Chinese Translation
• Chinese Patent Examiner
• Chinese IP Enforcement
The Big Picture
• GDP Growth
• Technological Growth
• Your Clients China Strategy!
The Big Picture
• GDP Growth
• Technological Growth
• Your Clients China Strategy!
The Big Picture
• GDP Growth
• Technological Growth
• Your Clients China Strategy!
The Big Picture
• GDP Growth
• Technological Growth
• Your Clients China Strategy!
Purchasing Power Parity GDP
• Must use PPP (Purchasing Power Parity)
• Almost never done
• Difficult to calculate
Purchasing Power Parity GDP
• Must use PPP (Purchasing Power Parity)
• Almost never done
• Difficult to calculate
Purchasing Power Parity GDP
• Must use PPP (Purchasing Power Parity)
• Almost never done
• Difficult to calculate
Purchasing Power Parity GDP
U.K.
China
5 million £
3 million £
Domestic Product
(DP)
Purchasing Power Parity GDP
U.K.
China
5 million £
3 million £
Domestic Product
(DP)
Purchasing Power Parity GDP
U.K.
China
5 million £
3 million £
Domestic Product
(DP)
The U.K. Bread Economy is 66% bigger than in China
Purchasing Power Parity GDP
U.K.
China
5 million £
3 million £
0.5 £
0.2 £
Domestic Product
(DP)
Price Per
Loaf
Purchasing Power Parity GDP
U.K.
China
5 million £
3 million £
0.5 £
0.2 £
Domestic Product
(DP)
Price Per
Loaf
Purchasing Power Parity GDP
U.K.
China
5 million £
3 million £
0.5 £
0.2 £
Domestic Product
(DP)
Price Per
Loaf
Purchasing Power Parity GDP
U.K.
China
5 million £
3 million £
0.5 £
0.2 £
Domestic Product
(DP)
Price Per
Loaf
LoavesSold
15million
10 million
Purchasing Power Parity GDP
U.K.
China
5 million £
3 million £
0.5 £
0.2 £
Domestic Product
(DP)
Price Per
Loaf
LoavesSold
15million
10 million
Purchasing Power Parity GDP
U.K.
China
5 million £
3 million £
0.5 £
0.2 £
Domestic Product
(DP)
Price Per
Loaf
LoavesSold
15million
10 million
Purchasing Power Parity GDP
U.K.
China
5 million £
3 million £
0.5 £
0.2 £
Domestic Product
(DP)
Price Per
Loaf
LoavesSold
15million
10 million
The Chinese Bread Economy is 50% bigger than the U.K.
Purchasing Power Parity GDP
U.K.
China
5 million £
3 million £
0.5 £
0.2 £
Domestic Product
(DP)
Price Per
Loaf
LoavesSold
DomesticProduct(ppp)
15million
10 million
7.5million £
5 million £
Purchasing Power Parity GDP
U.K.
China
5 million £
3 million £
0.5 £
0.2 £
Domestic Product
(DP)
Price Per
Loaf
LoavesSold
DomesticProduct(ppp)
15million
10 million
7.5million £
5 million £
Purchasing Power Parity GDP
U.K.
China
5 million £
3 million £
0.5 £
0.2 £
Domestic Product
(DP)
Price Per
Loaf
LoavesSold
DomesticProduct(ppp)
15million
10 million
7.5million £
5 million £
Purchasing Power Parity GDP
U.K.
China
5 million £
3 million £
Domestic Product
(DP)
GDP figures always given in news reports
Purchasing Power Parity GDP
U.K.
China
5 million £
3 million £
0.5 £
0.2 £
Domestic Product
(DP)
Price Per
Loaf
LoavesSold
DomesticProduct(ppp)
15million
10 million
7.5million £
5 million £
PPP GDP figures which should be used to compare economies
02468
101214
Trillion US$U
S
EU
Chi
na
Japa
n
Indi
a
Ger
man
y UK
Fran
ce Italy
Rus
sia
Can
ada
Kore
a
Belg
ium
Country/Region
Comparison of 2005 GDP (ppp)(from http://www.cia.gov/cia/publications/factbook)
CIA Website
02468
101214
Trillion US$U
S
EU
Chi
na
Japa
n
Indi
a
Ger
man
y UK
Fran
ce Italy
Rus
sia
Can
ada
Kore
a
Belg
ium
Country/Region
Comparison of 2005 GDP (ppp)(from http://www.cia.gov/cia/publications/factbook)
02468
101214
Trillion US$U
S
EU
Chi
na
Japa
n
Indi
a
Ger
man
y UK
Fran
ce Italy
Rus
sia
Can
ada
Kore
a
Belg
ium
Country/Region
Comparison of 2005 GDP (ppp)(from http://www.cia.gov/cia/publications/factbook)
02468
101214
Trillion US$U
S
EU
Chi
na
Japa
n
Indi
a
Ger
man
y UK
Fran
ce Italy
Rus
sia
Can
ada
Kore
a
Belg
ium
Country/Region
Comparison of 2005 GDP (ppp)(from http://www.cia.gov/cia/publications/factbook)
02468
101214
Trillion US$U
S
EU
Chi
na
Japa
n
Indi
a
Ger
man
y UK
Fran
ce Italy
Rus
sia
Can
ada
Kore
a
Belg
ium
Country/Region
Comparison of 2005 GDP (ppp)(from http://www.cia.gov/cia/publications/factbook)
02468
101214
Trillion US$U
S
EU
Chi
na
Japa
n
Indi
a
Ger
man
y UK
Fran
ce Italy
Rus
sia
Can
ada
Kore
a
Belg
ium
Country/Region
Comparison of 2005 GDP (ppp)(from http://www.cia.gov/cia/publications/factbook)
0
2
4
6
8
10%
Gro
wth
Chi
na
Indi
a
Rus
sia
Kore
a US
Can
ada
Japa
n UK
EU
Belg
ium
Fran
ce
Ger
man
y
Italy
Country/Region
Comparison of Real GDP (ppp) Growth for 2003-2006
(from http://www.cia.gov/cia/publications/factbook)
0
2
4
6
8
10%
Gro
wth
Chi
na
Indi
a
Rus
sia
Kore
a US
Can
ada
Japa
n UK
EU
Belg
ium
Fran
ce
Ger
man
y
Italy
Country/Region
Comparison of Real GDP (ppp) Growth for 2003-2006
(from http://www.cia.gov/cia/publications/factbook)
0
2
4
6
8
10%
Gro
wth
Chi
na
Indi
a
Rus
sia
Kore
a US
Can
ada
Japa
n UK
EU
Belg
ium
Fran
ce
Ger
man
y
Italy
Country/Region
Comparison of Real GDP (ppp) Growth for 2003-2006
(from http://www.cia.gov/cia/publications/factbook)
0
2
4
6
8
10%
Gro
wth
Chi
na
Indi
a
Rus
sia
Kore
a US
Can
ada
Japa
n UK
EU
Belg
ium
Fran
ce
Ger
man
y
Italy
Country/Region
Comparison of Real GDP (ppp) Growth for 2003-2006
(from http://www.cia.gov/cia/publications/factbook)
Projection of GDP (ppp) using 2003-2006 growth rates
0.00
10.00
20.00
30.00
40.00
50.00
60.00
70.00
US
EU
China
Japan
India
UK
Canada
China
E.U.U.S.
Projection of GDP (ppp) using 2003-2006 growth rates
0.00
10.00
20.00
30.00
40.00
50.00
60.00
70.00
US
EU
China
Japan
India
UK
Canada
Larger than EU in 3 years (2010)
Projection of GDP (ppp) using 2003-2006 growth rates
0.00
10.00
20.00
30.00
40.00
50.00
60.00
70.00
US
EU
China
Japan
India
UK
Canada
Largest in 4 years (2011)
Projection of GDP (ppp) using 2003-2006 growth rates
0.00
10.00
20.00
30.00
40.00
50.00
60.00
70.00
US
EU
China
Japan
India
UK
Canada
50% bigger than U.S in 11 years(2018).
Projection of GDP (ppp) using 2003-2006 growth rates
0.00
10.00
20.00
30.00
40.00
50.00
60.00
70.00
US
EU
China
Japan
India
UK
Canada
100% bigger than U.S in 15 years(2022).
Projection of GDP (ppp) using 2003-2006 growth rates
0.00
10.00
20.00
30.00
40.00
50.00
60.00
70.00
US
EU
China
Japan
India
UK
Canada
Can China’s growth be sustained?
Projection of GDP (ppp) using 2003-2006 growth rates
0.00
10.00
20.00
30.00
40.00
50.00
60.00
70.00
US
EU
China
Japan
India
UK
Canada
I don’t know.Growing at this rate for over 20 years!!Already is a large economy!Unique economic structure
Projection of GDP (ppp) using 2003-2006 growth rates
0.00
10.00
20.00
30.00
40.00
50.00
60.00
70.00
US
EU
China
Japan
India
UK
Canada
I don’t know.Growing at this rate for over 20 years!!Already is a large economy!Unique economic structure
Projection of GDP (ppp) using 2003-2006 growth rates
0.00
10.00
20.00
30.00
40.00
50.00
60.00
70.00
US
EU
China
Japan
India
UK
Canada
I don’t know.Growing at this rate for over 20 years!!Already is a large economy!Unique economic structure
Projection of GDP (ppp) using 2003-2006 growth rates
0.00
10.00
20.00
30.00
40.00
50.00
60.00
70.00
US
EU
China
Japan
India
UK
Canada
I don’t know.Growing at this rate for over 20 years!!Already is a large economy!Unique economic structure
The Big Picture
• GDP Growth
• Technological Growth
• Your Clients China Strategy!
The Big Picture
• GDP Growth
• Technological Growth
• Your Clients China Strategy!
050
100150200250300350400450
Fili
ng
s (th
ou
san
ds)
Japan
US
Chin
a
Kore
a
EP
O
Germ
any
Canada
Russ
ia
Aust
ralia UK
Country
Application Filings in 2005(WIPO Website Jan. 2007)
Non-Resident
Resident
050
100150200250300350400450
Fili
ng
s (th
ou
san
ds)
Japan
US
Chin
a
Kore
a
EP
O
Germ
any
Canada
Russ
ia
Aust
ralia UK
Country
Application Filings in 2005(WIPO Website Jan. 2007)
Non-Resident
Resident
050
100150200250300350400450
Fili
ng
s (th
ou
san
ds)
Japan
US
Chin
a
Kore
a
EP
O
Germ
any
Canada
Russ
ia
Aust
ralia UK
Country
Application Filings in 2005(WIPO Website Jan. 2007)
Non-Resident
Resident
050
100150200250300350400450
Fili
ng
s (th
ou
san
ds)
Japan
US
Chin
a
Kore
a
EP
O
Germ
any
Canada
Russ
ia
Aust
ralia UK
Country
Application Filings in 2005(WIPO Website Jan. 2007)
Non-Resident
Resident
050
100150200250300350400450
Fili
ng
s (th
ou
san
ds)
Japan
US
Chin
a
Kore
a
EP
O
Germ
any
Canada
Russ
ia
Aust
ralia UK
Country
Application Filings in 2005(WIPO Website Jan. 2007)
Non-Resident
Resident
Total Number of Filings over the last 50 Years
USSR/Russia
Japan
U.S.
Total Number of Filings over the last 50 Years
ChinaUSSR/Russia
Japan
U.S.
050
100150200250300350400450500
Filings (thousands)
Resident Non resident
Chinese Filings in 2006
Design
Utility Model
Invention
050
100150200250300350400450500
Filings (thousands)
Resident Non resident
Chinese Filings in 2006
Design
Utility Model
Invention
050
100150200250300350400450500
Filings (thousands)
Resident Non resident
Chinese Filings in 2006
Design
Utility Model
Invention
050
100150200250300350400450500
Filings (thousands)
Resident Non resident
Chinese Filings in 2006
Design
Utility Model
Invention
0
50
100
150
200
250
300
350F
ilin
gs
(th
ou
san
ds)
2001 2002 2003 2004 2005 2006
Year
Chinese Resident Filings of Utility Model and Invention Patentswith % Invention Patents
Utility Model
Invention27%
30%34%
37%40%
43%
0
50
100
150
200
250
300
350F
ilin
gs
(th
ou
san
ds)
2001 2002 2003 2004 2005 2006
Year
Chinese Resident Filings of Utility Model and Invention Patentswith % Invention Patents
Utility Model
Invention27%
30%34%
37%40%
43%
0
50
100
150
200
250
300
350F
ilin
gs
(th
ou
san
ds)
2001 2002 2003 2004 2005 2006
Year
Chinese Resident Filings of Utility Model and Invention Patentswith % Invention Patents
Utility Model
Invention27%
30%34%
37%40%
43%
0
50
100
150
200
250
300
350F
ilin
gs
(th
ou
san
ds)
2001 2002 2003 2004 2005 2006
Year
Chinese Resident Filings of Utility Model and Invention Patentswith % Invention Patents
Utility Model
Invention27%
30%34%
37%40%
43%
0
50
100
150
200
250
300
350F
ilin
gs
(th
ou
san
ds)
2001 2002 2003 2004 2005 2006
Year
Chinese Resident Filings of Utility Model and Invention Patentswith % Invention Patents
Utility Model
Invention27%
30%34%
37%40%
43%
0
50
100
150
200
250
300
350F
ilin
gs
(th
ou
san
ds)
2001 2002 2003 2004 2005 2006
Year
Chinese Resident Filings of Utility Model and Invention Patentswith % Invention Patents
Utility Model
Invention27%
30%34%
37%40%
43%
0
50
100
150
200
250
300
350F
ilin
gs
(th
ou
san
ds)
2001 2002 2003 2004 2005 2006
Year
Chinese Resident Filings of Utility Model and Invention Patentswith % Invention Patents
Utility Model
Invention27%
30%34%
37%40%
43%
The Big Picture
• GDP Growth
• Technological Growth
• Your Clients China Strategy!
The Big Picture
• GDP Growth
• Technological Growth
• Your Clients China Strategy!
Your Clients China Strategy!
• Long Term Strategy– Purchase from China?– Manufacture in China?– Stop counterfeits from China?– Market in China?
• ‘The 3 Waves’
Your Clients China Strategy!
• Long Term Strategy– Purchase from China?– Manufacture in China?– Stop counterfeits from China?– Market in China?
• ‘The 3 Waves’
Your Clients China Strategy!
• Long Term Strategy– Purchase from China?– Manufacture in China?– Stop counterfeits from China?– Market in China?
• ‘The 3 Waves’
Your Clients China Strategy!
• Long Term Strategy– Purchase from China?– Manufacture in China?– Stop counterfeits from China?– Market in China?
• ‘The 3 Waves’
Your Clients China Strategy!
• Long Term Strategy– Purchase from China?– Manufacture in China?– Stop counterfeits from China?– Market in China?
• ‘The 3 Waves’
Your Clients China Strategy!
• Long Term Strategy– Purchase from China?– Manufacture in China?– Stop counterfeits from China?– Market in China?
• ‘The 3 Waves’
The 3 ‘Waves’
• Wave 1: Early 1990’s
• Wave 2: Around 2000
• Wave 3: The Present
The 3 ‘Waves’
• Wave 1: Early 1990’s
• Wave 2: Around 2000
• Wave 3: The Present
The 3 ‘Waves’
• Wave 1: Early 1990’s
• Wave 2: Around 2000
• Wave 3: The Present
The 3 ‘Waves’
• Wave 1: Early 1990’s
• Wave 2: Around 2000
• Wave 3: The Present
Wave 1: Early 1990’s
• Strategy: Sell your products
• Result: Unsuccessful– Unaffordable
Wave 1: Early 1990’s
• Strategy: Sell your products
• Result: Unsuccessful– Unaffordable
Wave 1: Early 1990’s
• Strategy: Sell your products
• Result: Unsuccessful– Unaffordable
Wave 1: Early 1990’s
• Strategy: Sell your products
• Result: Unsuccessful– Unaffordable
Wave 1: Early 1990’s
• Strategy: Sell your products
• Result: Unsuccessful– Unaffordable
The 3 ‘Waves’ of Foreign Companies Going to China
• Wave 1: Early 1990’s
• Wave 2: Around 2000
• Wave 3: The Present
Wave 2: Late 1990’s and early 2000’s
• Strategy: Lower costs
• Result: Unsuccessful– Different market
Wave 2: Late 1990’s and early 2000’s
• Strategy: Lower costs
• Result: Unsuccessful– Different market
Wave 2: Late 1990’s and early 2000’s
• Strategy: Lower costs
• Result: Unsuccessful– Different market
Wave 2: Late 1990’s and early 2000’s
• Strategy: Lower costs
• Result: Unsuccessful– Different market
Wave 2: Late 1990’s and early 2000’s
• Strategy: Lower costs
• Result: Unsuccessful– Different market
The 3 ‘Waves’ of Foreign Companies Going to China
• Wave 1: Early 1990’s
• Wave 2: Around 2000
• Wave 3: The Present
Wave 3: The Present
• Strategy: Become ‘Chinese’
• Result: Very successful– And keeping quiet
Wave 3: The Present
• Strategy: Become ‘Chinese’
• Result: Very successful– And keeping quiet
Wave 3: The Present
• Strategy: Become ‘Chinese’
• Result: Very successful– And keeping quiet
Wave 3: The Present
• Strategy: Become ‘Chinese’
• Result: Very successful– And keeping quiet
Wave 3: The Present
• Strategy: Become ‘Chinese’
• Result: Very successful– And keeping quiet
Projection of GDP (ppp) using 2001-2006 growth rates
0.00
10.00
20.00
30.00
40.00
50.00
60.00
70.00
US
EU
China
Japan
India
UK
Canada
Projection of GDP (ppp) using 2001-2006 growth rates
0.00
10.00
20.00
30.00
40.00
50.00
60.00
70.00
US
EU
China
Japan
India
UK
Canada
NOW
Wave 3: The Present
• A typical article:– US firms' profits take off in China
• By Paul Wiseman (USA TODAY)Updated: 2006-10-25 14:12
HONG KONG -- The elusive China Dream is fast becoming reality for many US companies.
US corporate profits in China passed $2 billion the first six months of 2006, up more than 50% from the first half of last year, according to the US Bureau of Economic Analysis.
Wave 3: The Present
• A typical article:– US firms' profits take off in China
• By Paul Wiseman (USA TODAY)Updated: 2006-10-25 14:12
HONG KONG -- The elusive China Dream is fast becoming reality for many US companies.
US corporate profits in China passed $2 billion the first six months of 2006, up more than 50% from the first half of last year, according to the US Bureau of Economic Analysis.
Wave 3: The Present
• A typical article:– US firms' profits take off in China
• By Paul Wiseman (USA TODAY)Updated: 2006-10-25 14:12
HONG KONG -- The elusive China Dream is fast becoming reality for many US companies.
US corporate profits in China passed $2 billion the first six months of 2006, up more than 50% from the first half of last year, according to the US Bureau of Economic Analysis.
Wave 3: The Present
• A typical article:– US firms' profits take off in China
• By Paul Wiseman (USA TODAY)Updated: 2006-10-25 14:12
HONG KONG -- The elusive China Dream is fast becoming reality for many US companies.
US corporate profits in China passed $2 billion the first six months of 2006, up more than 50% from the first half of last year, according to the US Bureau of Economic Analysis.
Wave 3: The Present
• A typical article:– US firms' profits take off in China
• By Paul Wiseman (USA TODAY)Updated: 2006-10-25 14:12
HONG KONG -- The elusive China Dream is fast becoming reality for many US companies.
US corporate profits in China passed $2 billion the first six months of 2006, up more than 50% from the first half of last year, according to the US Bureau of Economic Analysis.
China IP ‘From the Inside’
• The Big Picture
• Chinese Politics
• Chinese Associate
• Chinese Translation
• Chinese Patent Examiner
• Chinese IP Enforcement
China IP ‘From the Inside’
• The Big Picture
• Chinese Politics
• Chinese Associate
• Chinese Translation
• Chinese Patent Examiner
• Chinese IP Enforcement
[ADMINISTRATION] State Structure
[BOARD OF DIRECTORS]16th CCP Central Committee
(~196 members)
Chinese Government Likened to a Corporation
Political Bureau Standing Committee
(7 members)
Political Bureau(22 members)
Secretariat(General Secretary)
National Peoples Congress(~2,985 members)
Standing Committee(175 members)
Presidency
State CouncilMinistries
Military CommissionSupreme CourtProcuratorate
[ADMINISTRATION] State Structure
[BOARD OF DIRECTORS]16th CCP Central Committee
(~196 members)
Chinese Government Likened to a Corporation
Political Bureau Standing Committee
(7 members)
Political Bureau(22 members)
Secretariat(General Secretary)
National Peoples Congress(~2,985 members)
Standing Committee(175 members)
Presidency
State CouncilMinistries
Military CommissionSupreme CourtProcuratorate
[ADMINISTRATION] State Structure
[BOARD OF DIRECTORS]16th CCP Central Committee
(~196 members)
Chinese Government Likened to a Corporation
Political Bureau Standing Committee
(7 members)
Political Bureau(22 members)
Secretariat(General Secretary)
National Peoples Congress(~2,985 members)
Standing Committee(175 members)
Presidency
State CouncilMinistries
Military CommissionSupreme CourtProcuratorate
[ADMINISTRATION] State Structure
[BOARD OF DIRECTORS]16th CCP Central Committee
(~196 members)
Chinese Government Likened to a Corporation
Political Bureau Standing Committee
(7 members)
Political Bureau(22 members)
Secretariat(General Secretary)
National Peoples Congress(~2,985 members)
Standing Committee(175 members)
Presidency
State CouncilMinistries
Military CommissionSupreme CourtProcuratorate
[ADMINISTRATION] State Structure
[BOARD OF DIRECTORS]16th CCP Central Committee
(~196 members)
Chinese Government Likened to a Corporation
Political Bureau Standing Committee
(7 members)
Political Bureau(22 members)
Secretariat(General Secretary)
National Peoples Congress(~2,985 members)
Standing Committee(175 members)
Presidency
State CouncilMinistries
Military CommissionSupreme CourtProcuratorate
[ADMINISTRATION] State Structure
[BOARD OF DIRECTORS]16th CCP Central Committee
(~196 members)
Chinese Government Likened to a Corporation
Political Bureau Standing Committee
(7 members)
Political Bureau(22 members)
Secretariat(General Secretary)
National Peoples Congress(~2,985 members)
Standing Committee(175 members)
Presidency
State CouncilMinistries
Military CommissionSupreme CourtProcuratorate
[ADMINISTRATION] State Structure
[BOARD OF DIRECTORS]16th CCP Central Committee
(~196 members)
Chinese Government Likened to a Corporation
Political Bureau Standing Committee
(7 members)
Political Bureau(22 members)
Secretariat(General Secretary)
National Peoples Congress(~2,985 members)
Standing Committee(175 members)
Presidency
State CouncilMinistries
Military CommissionSupreme CourtProcuratorate
[ADMINISTRATION] State Structure
[BOARD OF DIRECTORS]16th CCP Central Committee
(~196 members)
Chinese Government Likened to a Corporation
Political Bureau Standing Committee
(7 members)
Political Bureau(22 members)
Secretariat(General Secretary)
National Peoples Congress(~2,985 members)
Standing Committee(175 members)
Presidency
State CouncilMinistries
Military CommissionSupreme CourtProcuratorate
[ADMINISTRATION] State Structure
[BOARD OF DIRECTORS]16th CCP Central Committee
(~196 members)
Chinese Government Likened to a Corporation
Political Bureau Standing Committee
(7 members)
Political Bureau(22 members)
Secretariat(General Secretary)
National Peoples Congress(~2,985 members)
Standing Committee(175 members)
Presidency
State CouncilMinistries
Military CommissionSupreme CourtProcuratorate
[ADMINISTRATION] State Structure
[BOARD OF DIRECTORS]16th CCP Central Committee
(~196 members)
Chinese Government Likened to a Corporation
Political Bureau Standing Committee
(7 members)
Political Bureau(22 members)
Secretariat(General Secretary)
National Peoples Congress(~2,985 members)
Standing Committee(175 members)
Presidency
State CouncilMinistries
Military CommissionSupreme CourtProcuratorate
[ADMINISTRATION] State Structure
[BOARD OF DIRECTORS]16th CCP Central Committee
(~196 members)
Chinese Government Likened to a Corporation
Political Bureau Standing Committee
(7 members)
Political Bureau(22 members)
Secretariat(General Secretary)
National Peoples Congress(~2,985 members)
Standing Committee(175 members)
Presidency
State CouncilMinistries
Military CommissionSupreme CourtProcuratorate
[ADMINISTRATION] State Structure
[BOARD OF DIRECTORS]16th CCP Central Committee
(~196 members)
Chinese Government Likened to a Corporation
Political Bureau Standing Committee
(7 members)
Political Bureau(22 members)
Secretariat(General Secretary)
National Peoples Congress(~2,985 members)
Standing Committee(175 members)
Presidency
State CouncilMinistries
Military CommissionSupreme CourtProcuratorate
[ADMINISTRATION] State Structure
[BOARD OF DIRECTORS]16th CCP Central Committee
(~196 members)
Chinese Government Likened to a Corporation
Political Bureau Standing Committee
(7 members)
Political Bureau(22 members)
Secretariat(General Secretary)
National Peoples Congress(~2,985 members)
Standing Committee(175 members)
Presidency
State CouncilMinistries
Military CommissionSupreme CourtProcuratorate
6th Plenum meeting in October 2006
6th Plenum meeting in October 2006Significant New Direction for the Chinese Nation Announced
6th Plenum meeting in October 2006
Previous Emphasis
•Establish 4th Generation Leaders (4GL)•Development at any cost•Focus on implementation of WTO Commitments•Attract Foreign Direct Investment (FDI)
New Emphasis
•Prepare for transition of power to 5GL•Focus on quality growth•Innovation, brands and world leading Chinese Companies•Support at-risk populations•Create “Harmonious Society”
Significant New Direction for the Chinese Nation Announced
6th Plenum meeting in October 2006
Previous Emphasis
•Establish 4th Generation Leaders (4GL)•Development at any cost•Focus on implementation of WTO Commitments•Attract Foreign Direct Investment (FDI)
New Emphasis
•Prepare for transition of power to 5GL•Focus on quality growth•Innovation, brands and world leading Chinese Companies•Support at-risk populations•Create “Harmonious Society”
Significant New Direction for the Chinese Nation Announced
6th Plenum meeting in October 2006
Previous Emphasis
•Establish 4th Generation Leaders (4GL)•Development at any cost•Focus on implementation of WTO Commitments•Attract Foreign Direct Investment (FDI)
New Emphasis
•Prepare for transition of power to 5GL•Focus on quality growth•Innovation, brands and world leading Chinese Companies•Support at-risk populations•Create “Harmonious Society”
Significant New Direction for the Chinese Nation Announced
6th Plenum meeting in October 2006
Previous Emphasis
•Establish 4th Generation Leaders (4GL)•Development at any cost•Focus on implementation of WTO Commitments•Attract Foreign Direct Investment (FDI)
New Emphasis
•Prepare for transition of power to 5GL•Focus on quality growth•Innovation, brands and world leading Chinese Companies•Support at-risk populations•Create “Harmonious Society”
Significant New Direction for the Chinese Nation Announced
6th Plenum meeting in October 2006
Previous Emphasis
•Establish 4th Generation Leaders (4GL)•Development at any cost•Focus on implementation of WTO Commitments•Attract Foreign Direct Investment (FDI)
New Emphasis
•Prepare for transition of power to 5GL•Focus on quality growth•Innovation, brands and world leading Chinese Companies•Support at-risk populations•Create “Harmonious Society”
Significant New Direction for the Chinese Nation Announced
6th Plenum meeting in October 2006
Previous Emphasis
•Establish 4th Generation Leaders (4GL)•Development at any cost•Focus on implementation of WTO Commitments•Attract Foreign Direct Investment (FDI)
New Emphasis
•Prepare for transition of power to 5GL•Focus on quality growth•Innovation, brands and world leading Chinese Companies•Support at-risk populations•Create “Harmonious Society”
Significant New Direction for the Chinese Nation Announced
6th Plenum meeting in October 2006
Previous Emphasis
•Establish 4th Generation Leaders (4GL)•Development at any cost•Focus on implementation of WTO Commitments•Attract Foreign Direct Investment (FDI)
New Emphasis
•Prepare for transition of power to 5GL•Focus on quality growth•Innovation, brands and world leading Chinese Companies•Support at-risk populations•Create “Harmonious Society”
Significant New Direction for the Chinese Nation Announced
6th Plenum meeting in October 2006
Previous Emphasis
•Establish 4th Generation Leaders (4GL)•Development at any cost•Focus on implementation of WTO Commitments•Attract Foreign Direct Investment (FDI)
New Emphasis
•Prepare for transition of power to 5GL•Focus on quality growth•Innovation, brands and world leading Chinese Companies•Support at-risk populations•Create “Harmonious Society”
Significant New Direction for the Chinese Nation Announced
6th Plenum meeting in October 2006
Previous Emphasis
•Establish 4th Generation Leaders (4GL)•Development at any cost•Focus on implementation of WTO Commitments•Attract Foreign Direct Investment (FDI)
New Emphasis
•Prepare for transition of power to 5GL•Focus on quality growth•Innovation, brands and world leading Chinese Companies•Support at-risk populations•Create “Harmonious Society”
Significant New Direction for the Chinese Nation Announced
6th Plenum meeting in October 2006
Previous Emphasis
•Establish 4th Generation Leaders (4GL)•Development at any cost•Focus on implementation of WTO Commitments•Attract Foreign Direct Investment (FDI)
New Emphasis
•Prepare for transition of power to 5GL•Focus on quality growth•Innovation, brands and world leading Chinese Companies•Support at-risk populations•Create “Harmonious Society”
Significant New Direction for the Chinese Nation Announced
6th Plenum meeting in October 2006
Previous Emphasis
•Establish 4th Generation Leaders (4GL)•Development at any cost•Focus on implementation of WTO Commitments•Attract Foreign Direct Investment (FDI)
New Emphasis
•Prepare for transition of power to 5GL•Focus on quality growth•Innovation, brands and world leading Chinese Companies•Support at-risk populations•Create “Harmonious Society”
Significant New Direction for the Chinese Nation Announced
6th Plenum meeting in October 2006
Previous Emphasis
•Establish 4th Generation Leaders (4GL)•Development at any cost•Focus on implementation of WTO Commitments•Attract Foreign Direct Investment (FDI)
New Emphasis
•Prepare for transition of power to 5GL•Focus on quality growth•Innovation, brands and world leading Chinese Companies•Support at-risk populations•Create “Harmonious Society”
Significant New Direction for the Chinese Nation Announced
6th Plenum meeting in October 2006
Previous Emphasis
•Establish 4th Generation Leaders (4GL)•Development at any cost•Focus on implementation of WTO Commitments•Attract Foreign Direct Investment (FDI)
New Emphasis
•Prepare for transition of power to 5GL•Focus on quality growth•Innovation, brands and world leading Chinese Companies•Support at-risk populations•Create “Harmonious Society”
Significant New Direction for the Chinese Nation Announced
6th Plenum meeting in October 2006
Previous Emphasis
•Establish 4th Generation Leaders (4GL)•Development at any cost•Focus on implementation of WTO Commitments•Attract Foreign Direct Investment (FDI)
New Emphasis
•Prepare for transition of power to 5GL•Focus on quality growth•Innovation, brands and world leading Chinese Companies•Support at-risk populations•Create “Harmonious Society”
Significant New Direction for the Chinese Nation Announced
New 15 Year plan for Science and Technology Development
• 6 National TARGETS: Your Client?1. Master key equipment manufacturing and
information technology
2. Become a leader in agriculture technology
3. Have better energy development and structure
4. Have an environmental friendly society
5. Create major disease cures
6. Defense technology
New 15 Year plan for Science and Technology Development
• 6 National TARGETS: Your Client?1. Master key equipment manufacturing and
information technology
2. Become a leader in agriculture technology
3. Have better energy development and structure
4. Have an environmental friendly society
5. Create major disease cures
6. Defense technology
New 15 Year plan for Science and Technology Development
• 6 National TARGETS: Your Client?1. Master key equipment manufacturing and
information technology
2. Become a leader in agriculture technology
3. Have better energy development and structure
4. Have an environmental friendly society
5. Create major disease cures
6. Defense technology
New 15 Year plan for Science and Technology Development
• 6 National TARGETS: Your Client?1. Master key equipment manufacturing and
information technology
2. Become a leader in agriculture technology
3. Have better energy development and structure
4. Have an environmental friendly society
5. Create major disease cures
6. Defense technology
New 15 Year plan for Science and Technology Development
• 6 National TARGETS: Your Client?1. Master key equipment manufacturing and
information technology
2. Become a leader in agriculture technology
3. Have better energy development and structure
4. Have an environmental friendly society
5. Create major disease cures
6. Defense technology
New 15 Year plan for Science and Technology Development
• 6 National TARGETS: Your Client?1. Master key equipment manufacturing and
information technology
2. Become a leader in agriculture technology
3. Have better energy development and structure
4. Have an environmental friendly society
5. Create major disease cures
6. Defense technology
New 15 Year plan for Science and Technology Development
• 6 National TARGETS: Your Client?1. Master key equipment manufacturing and
information technology
2. Become a leader in agriculture technology
3. Have better energy development and structure
4. Have an environmental friendly society
5. Create major disease cures
6. Defense technology
New 15 Year plan for Science and Technology Development
• 6 National TARGETS: Your Client?1. Master key equipment manufacturing and
information technology
2. Become a leader in agriculture technology
3. Have better energy development and structure
4. Have an environmental friendly society
5. Create major disease cures
6. Defense technology
New 15 Year plan• General Development Plan
1. Selected 11 major fields for development– Identified 68 projects
2. Selected development “jump” fields– 16 major programs
3. Pioneer technologies and basic research– 8 fields
– 27 pioneer technologies
– 18 basic research fields
4. Structural reform, more investment, better human resources, better policy
New 15 Year plan• General Development Plan
1. Selected 11 major fields for development– Identified 68 projects
2. Selected development “jump” fields– 16 major programs
3. Pioneer technologies and basic research– 8 fields
– 27 pioneer technologies
– 18 basic research fields
4. Structural reform, more investment, better human resources, better policy
New 15 Year plan• General Development Plan
1. Selected 11 major fields for development– Identified 68 projects
2. Selected development “jump” fields– 16 major programs
3. Pioneer technologies and basic research– 8 fields
– 27 pioneer technologies
– 18 basic research fields
4. Structural reform, more investment, better human resources, better policy
New 15 Year plan• General Development Plan
1. Selected 11 major fields for development– Identified 68 projects
2. Selected development “jump” fields– 16 major programs
3. Pioneer technologies and basic research– 8 fields
– 27 pioneer technologies
– 18 basic research fields
4. Structural reform, more investment, better human resources, better policy
New 15 Year plan• General Development Plan
1. Selected 11 major fields for development– Identified 68 projects
2. Selected development “jump” fields– 16 major programs
3. Pioneer technologies and basic research– 8 fields
– 27 pioneer technologies
– 18 basic research fields
4. Structural reform, more investment, better human resources, better policy
New 15 Year plan• General Development Plan
1. Selected 11 major fields for development– Identified 68 projects
2. Selected development “jump” fields– 16 major programs
3. Pioneer technologies and basic research– 8 fields
– 27 pioneer technologies
– 18 basic research fields
4. Structural reform, more investment, better human resources, better policy
New 15 Year plan• General Development Plan
1. Selected 11 major fields for development– Identified 68 projects
2. Selected development “jump” fields– 16 major programs
3. Pioneer technologies and basic research– 8 fields
– 27 pioneer technologies
– 18 basic research fields
4. Structural reform, more investment, better human resources, better policy
New 15 Year plan• General Development Plan
1. Selected 11 major fields for development– Identified 68 projects
2. Selected development “jump” fields– 16 major programs
3. Pioneer technologies and basic research– 8 fields
– 27 pioneer technologies
– 18 basic research fields
4. Structural reform, more investment, better human resources, better policy
New 15 Year plan• General Development Plan
1. Selected 11 major fields for development– Identified 68 projects
2. Selected development “jump” fields– 16 major programs
3. Pioneer technologies and basic research– 8 fields
– 27 pioneer technologies
– 18 basic research fields
4. Structural reform, more investment, better human resources, better policy
New 15 Year plan• General Development Plan
1. Selected 11 major fields for development– Identified 68 projects
2. Selected development “jump” fields– 16 major programs
3. Pioneer technologies and basic research– 8 fields
– 27 pioneer technologies
– 18 basic research fields
4. Structural reform, more investment, better human resources, better policy
New 15 Year plan• General Development Plan
1. Selected 11 major fields for development– Identified 68 projects
2. Selected development “jump” fields– 16 major programs
3. Pioneer technologies and basic research– 8 fields
– 27 pioneer technologies
– 18 basic research fields
4. Structural reform, more investment, better human resources, better policy
New 15 Year plan• General Development Plan
1. Selected 11 major fields for development– Identified 68 projects
2. Selected development “jump” fields– 16 major programs
3. Pioneer technologies and basic research– 8 fields
– 27 pioneer technologies
– 18 basic research fields
4. Structural reform, more investment, better human resources, better policy
New 15 Year plan• General Development Plan
1. Selected 11 major fields for development– Identified 68 projects
2. Selected development “jump” fields– 16 major programs
3. Pioneer technologies and basic research– 8 fields
– 27 pioneer technologies
– 18 basic research fields
4. Structural reform, more investment, better human resources, better policy
New 15 Year plan• General Development Plan
1. Selected 11 major fields for development– Identified 68 projects
2. Selected development “jump” fields– 16 major programs
3. Pioneer technologies and basic research– 8 fields– 27 pioneer technologies– 18 basic research fields
4. Structural reform, more investment, better human resources, better policy
New 15 Year plan
more investment
China IP ‘From the Inside’
• The Big Picture
• Chinese Politics
• Chinese Associate
• Chinese Translation
• Chinese Patent Examiner
• Chinese IP Enforcement
China IP ‘From the Inside’
• The Big Picture
• Chinese Politics
• Chinese Associate
• Chinese Translation
• Chinese Patent Examiner
• Chinese IP Enforcement
Dealing with the Chinese Associate
• Culture– Nothing bad – Always understand
• Always communicate in writing
– Wary of the patent examiner
• Chinese IP Firms
Dealing with the Chinese Associate
• Culture– Nothing bad – Always understand
• Always communicate in writing
– Wary of the patent examiner
• Chinese IP Firms
Dealing with the Chinese Associate
• Culture– Nothing bad – Always understand
• Always communicate in writing
– Wary of the patent examiner
• Chinese IP Firms
Dealing with the Chinese Associate
• Culture– Nothing bad – Always understand
• Always communicate in writing
– Wary of the patent examiner
• Chinese IP Firms
Dealing with the Chinese Associate
• Culture– Nothing bad – Always understand
• Always communicate in writing
– Wary of the patent examiner
• Chinese IP Firms
Dealing with the Chinese Associate
• Culture– Nothing bad – Always understand
• Always communicate in writing
– Wary of the patent examiner
• Chinese IP Firms
Chinese IP Firms• ‘Foreign license’
• Many new firms
• Need 10 registered IP attorneys
Chinese IP Firms• ‘Foreign license’
• Many new firms
• Need 10 registered IP attorneys
Comparison of Number of Chinese IP Firms with Number of Foreign Applications Filed
0
20000
40000
60000
80000
100000
120000
Year
Num
ber
of F
orei
gn
App
licat
ions
File
d
0
20
4060
80
100
120140
160
180
Num
ber
of C
hine
se IP
F
irms
Number ofForeignApplicationsNumber ofChinese IP Firms
Chinese IP Firms• ‘Foreign license’
• Many new firms
• Need 10 registered IP attorneys
Comparison of Number of Large Chinese IP Firms with Number of Foreign Applications Filed
0
20000
40000
60000
80000
100000
120000
Year
Num
ber
of F
orei
gn
App
licat
ions
File
d
-20
30
80
130
180
Num
ber
of L
arge
C
hine
se IP
Firm
s Number ofForeignApplications
Number ofChinese IP Firmsw ith more than15 IP attorneys
China IP ‘From the Inside’
• The Big Picture
• Chinese Politics
• Chinese Associate
• Chinese Translation
• Chinese Patent Examiner
• Chinese IP Enforcement
China IP ‘From the Inside’
• The Big Picture
• Chinese Politics
• Chinese Associate
• Chinese Translation
• Chinese Patent Examiner
• Chinese IP Enforcement
Chinese Translation
• Chinese translators - millions of words– Direct translation – easy– Good translation – very hard
• Strange OA’s? It’s your translation
• Trademark Translation
Chinese Translation
• Chinese translators - millions of words– Direct translation – easy– Good translation – very hard
• Strange OA’s? It’s your translation
• Trademark Translation
Chinese Translation
• Chinese translators - millions of words– Direct translation – easy– Good translation – very hard
• Strange OA’s? It’s your translation
• Trademark Translation
Chinese Translation
• Chinese translators - millions of words– Direct translation – easy– Good translation – very hard
• Strange OA’s? It’s your translation
• Trademark Translation
Chinese Translation
• Chinese translators - millions of words– Direct translation – easy– Good translation – very hard
• Strange OA’s? It’s your translation
• Trademark Translation
Chinese Translation
• Chinese translators - millions of words– Direct translation – easy– Good translation – very hard
• Strange OA’s? It’s your translation
• Trademark Translation
Trademark – Translating your mark
• The Chinese translation IS the trademark
• Chinese characters are like words
• Everything has a meaning.
Trademark – Translating your mark
• The Chinese translation IS the trademark
• Chinese characters are like words
• Everything has a meaning.
Trademark – Translating your mark
• The Chinese translation IS the trademark
• Chinese characters are like words
• Everything has a meaning.
Trademark Translation
• 4 tones and the neutral tone
• “Hello father”– “Ni hou ba ba”
Trademark Translation
• 4 tones and the neutral tone
• “Hello father”– “Ni hou ba ba”
Trademark Translation
• 4 tones and the neutral tone
• “Hello father”– “Ni hou ba ba”
Trademark Translation
• 可口可乐• Ke kou ke le
• Soothing Mouth, getting happiness
Trademark Translation
• 可口可乐• Ke kou ke le
• Soothing Mouth, getting happiness
Trademark Translation
• 可口可乐• Ke kou ke le
• Soothing Mouth, getting happiness
Trademark Translation
• 可口可乐• Ke kou ke le
• Soothing Mouth, getting happiness
Trademark Translation
• 可口可乐• Ke kou ke le
• Soothing Mouth, getting happiness
Trademark Translation
• 可口可乐• Ke kou ke le
• Soothing Mouth, getting happiness
Trademark Translation
• New word
• Meaning
• Transliteration
Trademark Translation
• New word
• Meaning
• Transliteration
Trademark Translation
• New word
• Meaning
• Transliteration
Trademark Translation
• BICYGNALS – Bicycle left and right turn lights– Combination of Bicycle and Signal
Trademark Translation
• BICYGNALS – Bicycle left and right turn lights– Combination of Bicycle and Signal
Trademark Translation
• BICYGNALS – Bicycle left and right turn lights– Combination of Bicycle and Signal
Trademark Translation
• New word
• Meaning
• Transliteration
Trademark Translation
• New word
• Meaning
• Transliteration
Trademark Translation
• BICYGNALS – Bicycle – combination of
• Drive by yourself
• car
– Signals – combination of • Signal
• Light
– Drive by yourself signal light?
Trademark Translation
• BICYGNALS – Bicycle – combination of
• Drive by yourself
• car
– Signals – combination of • Signal
• Light
– Drive by yourself signal light?
Trademark Translation
• BICYGNALS – Bicycle – combination of
• Drive by yourself
• car
– Signals – combination of • Signal
• Light
– Drive by yourself signal light?
Trademark Translation
• BICYGNALS – Bicycle – combination of
• Drive by yourself
• car
– Signals – combination of • Signal
• Light
– Drive by yourself signal light?
Trademark Translation
• BICYGNALS – Bicycle – combination of
• Drive by yourself
• car
– Signals – combination of • Signal
• Light
– Drive by yourself signal light?
Trademark Translation
• BICYGNALS – Bicycle – combination of
• Drive by yourself
• car
– Signals – combination of • Signal
• Light
– Drive by yourself signal light?
Trademark Translation
• BICYGNALS – Bicycle – combination of
• Drive by yourself
• car
– Signals – combination of • Signal
• Light
– Drive by yourself signal light?
Trademark Translation
• BICYGNALS – Bicycle – combination of
• Drive by yourself
• car
– Signals – combination of • Signal
• Light
– Drive by yourself signal light?
Trademark Translation
• New word
• Meaning
• Transliteration
Trademark Translation
• BICYGNALS
• Bai (34 in computer translator)• 1st tone - ‘–’ 掰 , - BREAK APART
• 2nd tone – ‘/’ 白 ,- WHITE, BRIGHT
• 3rd tone – ‘V’ 百 – ONE HUNDRED
• 4th tone – ‘\’ 拜 – PRAY
• BI-CY-G-NA-L-S– 34 X 34 X 34 X 34 X 34 X 34 = 1,544,804,416
Trademark Translation
• BICYGNALS
• Bai (34 in computer translator)• 1st tone - ‘–’ 掰 , - BREAK APART
• 2nd tone – ‘/’ 白 ,- WHITE, BRIGHT
• 3rd tone – ‘V’ 百 – ONE HUNDRED
• 4th tone – ‘\’ 拜 – PRAY
• BI-CY-G-NA-L-S– 34 X 34 X 34 X 34 X 34 X 34 = 1,544,804,416
Trademark Translation
• BICYGNALS
• Bai (34 in computer translator)• 1st tone - ‘–’ 掰 , - BREAK APART
• 2nd tone – ‘/’ 白 ,- WHITE, BRIGHT
• 3rd tone – ‘V’ 百 – ONE HUNDRED
• 4th tone – ‘\’ 拜 – PRAY
• BI-CY-G-NA-L-S– 34 X 34 X 34 X 34 X 34 X 34 = 1,544,804,416
Trademark Translation
• BICYGNALS
• Bai (34 in computer translator)• 1st tone - ‘–’ 掰 , - BREAK APART
• 2nd tone – ‘/’ 白 ,- WHITE, BRIGHT
• 3rd tone – ‘V’ 百 – ONE HUNDRED
• 4th tone – ‘\’ 拜 – PRAY
• BI-CY-G-NA-L-S– 34 X 34 X 34 X 34 X 34 X 34 = 1,544,804,416
Trademark Translation
• BICYGNALS
• Bai (34 in computer translator)• 1st tone - ‘–’ 掰 , - BREAK APART
• 2nd tone – ‘/’ 白 ,- WHITE, BRIGHT
• 3rd tone – ‘V’ 百 – ONE HUNDRED
• 4th tone – ‘\’ 拜 – PRAY
• BI-CY-G-NA-L-S– 34 X 34 X 34 X 34 X 34 X 34 = 1,544,804,416
Trademark Translation
• BICYGNALS
• Bai (34 in computer translator)• 1st tone - ‘–’ 掰 , - BREAK APART
• 2nd tone – ‘/’ 白 ,- WHITE, BRIGHT
• 3rd tone – ‘V’ 百 – ONE HUNDRED
• 4th tone – ‘\’ 拜 – PRAY
• BI-CY-G-NA-L-S– 34 X 34 X 34 X 34 X 34 X 34 = 1,544,804,416
Trademark Translation
• BICYGNALS
• Bai (34 in computer translator)• 1st tone - ‘–’ 掰 , - BREAK APART
• 2nd tone – ‘/’ 白 ,- WHITE, BRIGHT
• 3rd tone – ‘V’ 百 – ONE HUNDRED
• 4th tone – ‘\’ 拜 – PRAY
• BI-CY-G-NA-L-S– 34 X 34 X 34 X 34 X 34 X 34 = 1,544,804,416
Trademark Translation
• BICYGNALS
• Bai (34 in computer translator)• 1st tone - ‘–’ 掰 , - BREAK APART
• 2nd tone – ‘/’ 白 ,- WHITE, BRIGHT
• 3rd tone – ‘V’ 百 – ONE HUNDRED
• 4th tone – ‘\’ 拜 – PRAY
• BI-CY-G-NA-L-S– 34 X 34 X 34 X 34 X 34 X 34 = 1,544,804,416
Trademark Translation
• BICYGNALS
• Bai (34 in computer translator)• 1st tone - ‘–’ 掰 , - BREAK APART
• 2nd tone – ‘/’ 白 ,- WHITE, BRIGHT
• 3rd tone – ‘V’ 百 – ONE HUNDRED
• 4th tone – ‘\’ 拜 – PRAY
• BI-CY-G-NA-L-S– 34 X 34 X 34 X 34 X 34 X 34 = 1,544,804,416
Trademark Translation
• BICYGNALS
• Bai (34 in computer translator)• 1st tone - ‘–’ 掰 , - BREAK APART
• 2nd tone – ‘/’ 白 ,- WHITE, BRIGHT
• 3rd tone – ‘V’ 百 – ONE HUNDRED
• 4th tone – ‘\’ 拜 – PRAY
• BI-CY-G-NA-L-S– 34 X 34 X 34 X 34 X 34 X 34 = 1,544,804,416
Trademark Translation
• BICYGNALS
• Bai (34 in computer translator)• 1st tone - ‘–’ 掰 , - BREAK APART
• 2nd tone – ‘/’ 白 ,- WHITE, BRIGHT
• 3rd tone – ‘V’ 百 – ONE HUNDRED
• 4th tone – ‘\’ 拜 – PRAY
• BI-CY-G-NA-L-S– 34 X 34 X 34 X 34 X 34 X 34 = 1,544,804,416
Trademark Translation
• BICYGNALS
• Bai (34 in computer translator)• 1st tone - ‘–’ 掰 , - BREAK APART
• 2nd tone – ‘/’ 白 ,- WHITE, BRIGHT
• 3rd tone – ‘V’ 百 – ONE HUNDRED
• 4th tone – ‘\’ 拜 – PRAY
• BI-CY-G-NA-L-S– 34 X 34 X 34 X 34 X 34 X 34 = 1,544,804,416
Trademark Translation
• BICYGNALS
• Bai (34 in computer translator)• 1st tone - ‘–’ 掰 , - BREAK APART
• 2nd tone – ‘/’ 白 ,- WHITE, BRIGHT
• 3rd tone – ‘V’ 百 – ONE HUNDRED
• 4th tone – ‘\’ 拜 – PRAY
• BI-CY-G-NA-L-S– 34 X 34 X 34 X 34 X 34 X 34 = 1,544,804,416
Trademark Translation
• BICYGNALS
• Bai (34 in computer translator)• 1st tone - ‘–’ 掰 , - BREAK APART
• 2nd tone – ‘/’ 白 ,- WHITE, BRIGHT
• 3rd tone – ‘V’ 百 – ONE HUNDRED
• 4th tone – ‘\’ 拜 – PRAY
• BI-CY-G-NA-L-S– 34 X 34 X 34 X 34 X 34 X 34 = 1,544,804,416
Trademark Translation
• BICYGNALS
• Bai (34 in computer translator)• 1st tone - ‘–’ 掰 , - BREAK APART
• 2nd tone – ‘/’ 白 ,- WHITE, BRIGHT
• 3rd tone – ‘V’ 百 – ONE HUNDRED
• 4th tone – ‘\’ 拜 – PRAY
• BI-CY-G-NA-L-S– 34 X 34 X 34 X 34 X 34 X 34 = 1,544,804,416
Trademark Translation
• BICYGNALS– 百喜哥 – “bai xi ge” – 100 happy older brothers
Trademark Translation
• BICYGNALS– 百喜哥 – “bai xi ge” – 100 happy older brothers
Trademark Translation
• BICYGNALS– 百喜哥 – “bai xi ge” – 100 happy older brothers
China IP ‘From the Inside’
• The Big Picture
• Chinese Politics
• Chinese Associate
• Chinese Translation
• Chinese Patent Examiner
• Chinese IP Enforcement
China IP ‘From the Inside’
• The Big Picture
• Chinese Politics
• Chinese Associate
• Chinese Translation
• Chinese Patent Examiner
• Chinese IP Enforcement
Chinese Patent Examiner
• New to the patent office– Hiring effort– 22 month pendency
• Top graduates
• No practical experience
• Anxious to learn
• Protect public
Chinese Patent Examiner
• New to the patent office– Hiring effort– 22 month pendency
• Top graduates
• No practical experience
• Anxious to learn
• Protect public
Chinese Patent Examiner
• New to the patent office– Hiring effort– 22 month pendency
• Top graduates
• No practical experience
• Anxious to learn
• Protect public
Chinese Patent Examiner
• New to the patent office– Hiring effort– 22 month pendency
• Top graduates
• No practical experience
• Anxious to learn
• Protect public
Chinese Patent Examiner
• New to the patent office– Hiring effort– 22 month pendency
• Top graduates
• No practical experience
• Anxious to learn
• Protect public
Chinese Patent Examiner
• New to the patent office– Hiring effort– 22 month pendency
• Top graduates
• No practical experience
• Anxious to learn
• Protect public
Chinese Patent Examiner
• New to the patent office– Hiring effort– 22 month pendency
• Top graduates
• No practical experience
• Anxious to learn
• Protect public
China IP ‘From the Inside’
• The Big Picture
• Chinese Politics
• Chinese Associate
• Chinese Translation
• Chinese Patent Examiner
• Chinese IP Enforcement
China IP ‘From the Inside’
• The Big Picture
• Chinese Politics
• Chinese Associate
• Chinese Translation
• Chinese Patent Examiner
• Chinese IP Enforcement
Chinese IP Enforcement
• Enforcement Getting Better
• Supreme Court Judge perspective
• AmCham IP Index Survey
• Summary
Chinese IP Enforcement
• Enforcement Getting Better
• Supreme Court Judge perspective
• AmCham IP Index Survey
• Summary
Supreme Court Judge perspective
• Supreme Court Judge He Zhonglin– Only 3% of cases are from foreigners– Foreigners win 92% of the time– “Please stop complaining and start taking action”
Supreme Court Judge perspective
• Supreme Court Judge He Zhonglin– Only 3% of cases are from foreigners– Foreigners win 92% of the time– “Please stop complaining and start taking action”
0
20004000
6000
8000
10000
12000
1400016000
Nu
mb
er
of
Ca
se
s
2005 2006
Number of Chinese vs. Foreign IP Cases in China
Chinese
Foreign
52% increase
• Supreme Court Judge He Zhonglin– Only 3% of cases are from foreigners– Foreigners win 92% of the time– “Please stop complaining and start taking action”
• Supreme Court Judge He Zhonglin– Only 3% of cases are from foreigners– Foreigners win 92% of the time– “Please stop complaining and start taking action”
0
2000
4000
6000
8000
10000
12000
14000
16000
Nu
mb
er
of
Ca
se
s
Accepted Concluded
Kinds of Cases being filed in China
Other
Unfair competition
Technological Contractcases
Copyright cases
Trademark cases
Patent cases
0
2000
4000
6000
8000
10000
12000
14000
16000
Nu
mb
er
of
Ca
se
s
Accepted Concluded
Kinds of Cases being filed in China
Other
Unfair competition
Technological Contractcases
Copyright cases
Trademark cases
Patent cases
Chinese IP Enforcement
• Enforcement Getting Better
• Supreme Court Judge perspective
• AmCham IP Index Survey
• Summary
-0.50-0.33
-0.50
0.18
-0.67
-1.25
-0.53
-1.5
-1.0
-0.5
0.0
0.5
1.0
1.5
Ind
ex
Industry
IP Index - Jan-Apr 2006
Average Overall IPR Situation in China
IPR Situation 2 = Very Good 1 = Good 0 = Neutral-1 = Bad-2 = Very Bad
-0.50-0.33
-0.50
0.18
-0.67
-1.25
-0.53
-1.5
-1.0
-0.5
0.0
0.5
1.0
1.5
Ind
ex
Industry
IP Index - Jan-Apr 2006
Average Overall IPR Situation in China
IPR Situation 2 = Very Good 1 = Good 0 = Neutral-1 = Bad-2 = Very Bad
-0.50
0.33
-0.08
-0.33
0.67
0.17
-0.50
0.50
-0.06
0.180.13
0.15
-0.67
-0.67
-0.67
-1.25
-0.75
-1.00
-0.53
0.06
-0.24
-1.5
-1.0
-0.5
0.0
0.5
1.0
1.5
Ind
ex
Industry
IP Index - Jan-Apr 2006
IPR Situation in China and its Change Over Last Period
Present Situation 2.0 = Very Good 1.0 = Good 0.0 = Neutral-1.0 = Bad-2.0 = Very Bad
How Situation has Changed 2.0 = Improved Significantly 1.0 = Improved Somewhat 0.0 = Stayed the Same-1.0 = Deteriorated Somewhat-2.0 = Deteriorated Significantly
Combined Index 2 = Very Strong IP Protection 0 = Neutral-2 = Very Weak IP Protection
-1.5
-1.0
-0.5
0.0
0.5
1.0
1.5
Ind
ex
Industry
IP Index - Jan-Apr 2006
Judiciary Performance
Present Effort (might Result in) 2.0 = Strong Effort (rapid improvement) 1.0=Good Effort (moderate improvement) 0.0=Some Effort (keep problem the same)-1.0=Little Effort (moderate deterioration)-2.0=Very Little Effort (rapid deterioration)
How Situation has Changed 2.0 = Imroved Significantly 1.0 = Improved Somewhat 0.0 = Stayed the Same-1.0 = Deteriorated Somewhat-2.0 = Deteriorated Significantly
-1.5
-1.0
-0.5
0.0
0.5
1.0
1.5In
dex
Industry
IP Index - Jan-Apr 2006
Customs Performance
Present Effort (might Result in) 2.0 = Strong Effort (rapid improvement) 1.0=Good Effort (moderate improvement) 0.0=Some Effort (keep problem the same)-1.0=Little Effort (moderate deterioration)-2.0=Very Little Effort (rapid deterioration)
How Situation has Changed 2.0 = Imroved Significantly 1.0 = Improved Somewhat 0.0 = Stayed the Same-1.0 = Deteriorated Somewhat-2.0 = Deteriorated Significantly
-1.5
-1.0
-0.5
0.0
0.5
1.0
1.5
Ind
ex
Industry
IP Index - Jan-Apr 2006
Central Government Performance
Present Effort (might Result in) 2.0 = Strong Effort (rapid improvement) 1.0=Good Effort (moderate improvement) 0.0=Some Effort (keep problem the same)-1.0=Little Effort (moderate deterioration)-2.0=Very Little Effort (rapid deterioration)
How Situation has Changed 2.0 = Imroved Significantly 1.0 = Improved Somewhat 0.0 = Stayed the Same-1.0 = Deteriorated Somewhat-2.0 = Deteriorated Significantly
-1.5 -1 -0.5 0 0.5 1
Index
Henan
Jilin
Hebei
Guangxi
Gansu
Yunnan
Ningxia
Jiangxi
Hubei
Sichuan
Qinghai
Shanxi
Tibet
Fujian
Heilongjiang
Zhejiang
Hunan
Guizhou
Inner Mongolia
Shaanxi
Shandong
Liaoning
Xinjiang
Guangdong
Chongqing
Hainan
Tianjin
Jiangsu
Beijing
Pro
vin
ce
IP Index Jan-Apr 2006
Combined Provincial IP Index
Combined Provincial IP Index 2 = Very Strong IP Protection 0 = Neutral-2 = Very Weak IP Protection
Beijing
Henan
-1.5 -1 -0.5 0 0.5 1
Index
Henan
Jilin
Hebei
Guangxi
Gansu
Yunnan
Ningxia
Jiangxi
Hubei
Sichuan
Qinghai
Shanxi
Tibet
Fujian
Heilongjiang
Zhejiang
Hunan
Guizhou
Inner Mongolia
Shaanxi
Shandong
Liaoning
Xinjiang
Guangdong
Chongqing
Hainan
Tianjin
Jiangsu
Beijing
Pro
vin
ce
IP Index Jan-Apr 2006
Combined Provincial IP Index
Combined Provincial IP Index 2 = Very Strong IP Protection 0 = Neutral-2 = Very Weak IP Protection
Beijing
Henan
-1.5 -1 -0.5 0 0.5 1
Index
Henan
Jilin
Hebei
Guangxi
Gansu
Yunnan
Ningxia
Jiangxi
Hubei
Sichuan
Qinghai
Shanxi
Tibet
Fujian
Heilongjiang
Zhejiang
Hunan
Guizhou
Inner Mongolia
Shaanxi
Shandong
Liaoning
Xinjiang
Guangdong
Chongqing
Hainan
Tianjin
Jiangsu
Beijing
Pro
vin
ce
IP Index Jan-Apr 2006
Combined Provincial IP Index
Combined Provincial IP Index 2 = Very Strong IP Protection 0 = Neutral-2 = Very Weak IP Protection
Beijing
Henan
Best
-1.5 -1 -0.5 0 0.5 1
Index
Henan
Jilin
Hebei
Guangxi
Gansu
Yunnan
Ningxia
Jiangxi
Hubei
Sichuan
Qinghai
Shanxi
Tibet
Fujian
Heilongjiang
Zhejiang
Hunan
Guizhou
Inner Mongolia
Shaanxi
Shandong
Liaoning
Xinjiang
Guangdong
Chongqing
Hainan
Tianjin
Jiangsu
Beijing
Pro
vin
ce
IP Index Jan-Apr 2006
Combined Provincial IP Index
Combined Provincial IP Index 2 = Very Strong IP Protection 0 = Neutral-2 = Very Weak IP Protection
Beijing
HenanWorst
Chinese IP Enforcement
• Enforcement Getting Better
• Supreme Court Judge perspective
• AmCham IP Index Survey
• Summary
Summary
• Companies need your help with China
