www.cimex.co

Memling Hotel, Kinshasa-DR Congo 15-17 July 2015

THANKS TO 2013 SPONSORS AND PARTNERS:

Brought to you by:

TRADE EXPO, SITE VISIT & PRODUCTS PRESENTATION

Meet distributors & penetrate the Congolese Medical devices & Pharmaceutical Market...

Where else

would you get the opportunity to meet

hundreds of potential customers from DR

Congo?

This is your marketing opportunity

of the year.

EXHIBITION PROSPECTUS

2nd ANNUAL

As one of the few locations that can still obtain a double digit economic growth, Africa is

increasingly becoming the next business destination. According to IMS data, by 2016 pharmaceutical spending in Africa is expected to reach $30 billion, driven by a 10.6 percent annual growth rate. The market is expected to double by 2020 from current level to $45 billion.

The growth will be fuelled by increasing economic wealth and demand for treatments for chronic diseases with the African middle-class population.

According to the World Bank, diseases like cancer, diabetes and heart disease will account for 46 percent of all deaths in sub-Saharan Africa by 2030.

It is a major shift for equipment suppliers and pharmaceutical industry, whose main role has been supplying used medical equipment and drugs on a humanitarian basis.

Access to health for the estimated 75 millions of Congoleses severely affected during the years of conflict is one of the lowest in sub-Saharan Africa: 0.15 consultation year per capita (AFD, French Development Agency)

The DR Congo primary health care system was counted among the best in Africa until unrest took over in 1996, followed by two successive wars. Major obstacles to improve health coverage, quality of services and healthcare for the Congolese population are mainly related to lack of inadequate infrastructure, incomplete and non-compliant medical equipment, poor maintenance; lack of essential drugs and management of health information.

The system lags behind the development of new technologies that are nevertheless useful for improving the quality of care.

The latest figures published by the Lancet Journal indicate that almost 38,000 deaths occur in DR Congo every month above what is considered a normal level for the country, translating into 1,250 excess deaths every day. Over 70 percent of these deaths, most due to easily preventable and treatable diseases.

The DR Congo is set to spend US$ 9.75 billion for the implementation of the National Health Strategy between 2011-2015 for the construction and rehabilitation of health infrastructure and improving health information; support to the drug industry, the reform of health financing, the development of health zones, with the development of human resources, strengthening leadership and governance of the sector and strengthening intersectoral collaboration.

CIMEX, Congo International Medical Expo remain the only international platform for medical equipment and drug manufacturers to engage industry professionals, sell products directly to hospitals, traders, Government officials, distributors; delivering a measureable return on-investment for the buyer and seller of medical devices, pharmaceutical products, healthcare supplies, pediatric equipment, dental, optic, electronics and laboratory equipment.

The free to attend products presentations to provide the trade show sponsors opportunity to practically demonstrate their products and services to the local industry professionals.

Introd

uction

www.cimex.co

CIMEX is the marketing opportunity of the year. Where else would you get the opportunity to meet hundreds of potential customers from DR Congo?

Sponsorship

Refreshment station

As a sponsor, the all day refreshment station will be decorated with appropriate sponsor branding. Privilege to use the area for your marketing mate-rial distribution.

Workshop hall and audio visual

The training workshops venue to be branded with sponsoring companys marketing materials. Privi-lege to do chair drop and compalsory use of con-pany branded stationary.

VenuePrivilege to place a banner on top of the exhibi-tion floor. Your companys name and logo to be on directions footprint stickers. Prominent sign at the exhibition hall entrance acknowledging your com-pany as the venue sponsor.

Other items:

Insertion of marketing material in visitors bag Exhibitor airport shuttle Hospital visit shuttle Proceeding and post event report Show stationary

Advertise in the official show catalog

An official show catalog to contain descriptions and contact details of sponsors, exhibitors and partners will be distributed free of charge to all

visitors.

Specifications:Size: A4 (210 mm wide x 297 mm high)

5 mm bleed and crop marksMust be supplied as CMYK

Files to be supplied in PC, either on CD or via email

Formats:-300dpi Tiff

-300dpi PDF or-400dpi JPEG

SPONSORSHIP OPPORTUNITIES:Please note: Exhibition booth not included POA

Use sponsorship items as a way to influence the people who will contribute to the growth of your business.

Since sponsorship is an efficient complement to other marketing strategies, and give a positive influ-ence on visitors; first set your goals then decide on the item you want to use as sponsorship platform.

Opening cocktailA networking cocktail will take place in the exhibi-tion area after the official opening ceremony. This will offer exhibitor, sponsors, partners and visitors the opportunity to network. The Chief Executive or senior representative of the sponsoring company will have the opportunity to introduce their company in a 5 minutes welcome address. Privilege to brand the cocktail service area with marketing materials.

Farewell Diner FunctionOpportunity for sponsors and exhibitors to review the trade show and further network with appointed distributor, private hospital managers, medical and healthcare officials, doctors, physicians, etc.

Show Bags This sponsorship provides two ways to be remem-bered. All Training workshop delegates and visitors receive a bag containing your marketing materials and the showguide. The sponsoring companys logo is printed in two colors on the bag.

Badges and LanyardsAll visitors are issued with a registration badge with your logo in full color including your supplied branded lanyard.

Registration Desk and Hostess Uniform

This sponsorship make your company be the first brand that every visitor will encounter. The registra-tion area is branded with your companys marketing materials. Privilege to dress the hostess with your branded fabrics.

15-17 JULY 2015, KINSHASA - DRC

Why companies sponsor or exhibit at CIMEX ?

Book now, space is limited!For more information on sponsoring or exhibiting please

contact:

info@cimex.co

+243 824 757 050+27 76 124 2965

Visit www.cimex.co

Exhibition

- Sell their equipments and/or products- Meet distributors- Investigate business opportunities in DR Congo - Enhance profile and shape prospects attitudes- Publicity and visibility- Keep up or differentiate with competitors- Build and/or strengthen business relationship

Why your company cannot afford to miss out this trade expo?- Market size as big as Western Europe. DR Congo = 80 times the Kingdom of Belgium)- The DR Congo market is still untapped - Billions to be spent in the course of 2014-2016- 45 referral hospital to be build up to 2020- Only 17% of General Referral Hospital has a com-plete set of consulting- Only 1% of General Referral Hospital has a full service laboratory- Incomplete and non-compliant medical equipment- Lack of essential drugs and inadequate infrastruc-ture due to years of war.

EXHIBITION BOOTH PACKAGE

Space options are available in the red carpeted air-conditioned area. The space options all include standard exhibition construction materials. Space only options are not available. Minimum area of 6 m.

Package includes the following:

Shell scheme wall construction with: lighting, table + 2 chairs per 6 m, waste bin, electrical point. 50-word company description in the show guide Virtual booth listing on the event website An unlimited number of VIP invitations to en-able your clients, prospects and partners to visit your exhibition booth at no charge