Cisco Unified Computing SystemFive Years of Data Center Innovation

March 2014

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March 2009: Cisco Unified Computing System

"A year from now the difference will be UCS is dead and we have had phenomenal market share growth in the networking space" – Randy Seidl, HP

“Cisco deserves a lot of credit for its industry chutzpah”

"The tough part here is that the server buyer has no relationship with Cisco. And they don't know why they need one.” -Forrester Research

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Timing is Everything

http://www.gartner.com/newsroom/id/1059813

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Cisco UCS: The Right Solution at the Right Time

CISCOUCS

Virtualization

Network & Storage AccessCompute

ApplicationCentricity

OperationalSimplicity

Platform for IT Innovation

Reduce the Complexity that Drives OPEX

Get the Most Out of Virtualization

Automate and Move Faster

Get ready for cloud

Customer Asks in 2009

Help me:

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1IDC Worldwide Quarterly Server Tracker, Q1 2013 Revenue Share, May 2013

Real Innovation Channel Acceleration

Cisco UCS: After Five Short Years

Technology Partnerships

“Leader” in Gartner Magic Quadrant for Blade Servers

#2 in World Wide x86 Blade Server Market1

23,000UCS Customers 5400 900 30,000

2010 2011 2012 2013 20142009

3850 Partners

90% of $2B+ UCS Business

Growing Partner Data Center Practices

Simplify the Total Solution

Established and Emerging Players

Integrated and Converged Infrastructures

Focused on Customer OPEX

Application Centric vs. HW Centric

ASIC-Level Virtualization Technology

Growth Drivers

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Cisco UCS Leading Server Growth (Y/Y)

-8% -9%

3%

-16%

43%

-11%

-2%

Source: IDC Server Tracker, December 2013, factory revenue. Revenue is cumulative 4 quarters (Q4CY12 – Q3CY13)

$14.3B $13.0B $8.3B $2.3B $2.1B $50.4B

Market

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Cisco Unified Computing SystemReal Business Value for Over 30,000 Customers World Wide

Sources: Cisco UCS Changing the Economics of the Datacenter, Customer Case Studies, Cisco UCS Performance Benchmarks

90World-Record Performance Benchmarks

84%

Reduction in Provisioning

Times

61%

Reduction of Management

Costs

54%

Reduction of Power and

Cooling Costs

77%

Cabling Reduction

“Our Cisco Unified Computing System decision is a game-changer.”

Wes WrightCIO, Seattle Children’s

“We’re able to offer leading-edge solutions to our customers and

continue to expand our business.”

Martin BreslinInfrastructure Architect, SEI

“With Cisco UCS, we can adapt much more quickly to user

demand.”

Mark AdamsVice President of Information Technology, HireRight

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Cisco UCS Invicta Series

Servers

Flash Memory

UCSNetwork & Storage AccessAddress new data

velocity and scale requirements

Flash-based application

acceleration

Unified Computing Innovation Continues: Integration of Flash Acceleration in the UCS Fabric

UCS Founding Principles

ApplicationCentricity

OperationalSimplicity

Platform for IT Innovation

UCS Invicta Series Solid-State Systems

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Source: 1 IDC Worldwide Quarterly Server Tracker, Q3 2013, December 2013, Revenue ShareSource: 2 As of Cisco Q1FY14 earnings results Data Center Revenue is defined as Cisco UCS and Nexus 1000V

#2 WW market share in x86 blades 1

3,850+ UCS CHANNEL PARTNERS

30,000+UNIQUE UCS CUSTOMERS 2

90 world record performance benchmarks to date

More than 75% of all

customers have invested in UCS Fortune 500

Cisco Unified Computing system

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Cisco Unified Computing System Platform for IT Innovation

Orchestration Ready via Open API

Fabric-Centric Design Scales

Simply and Efficiently

Automates IT Processes with

Configuration by Policy

Consolidates Monitoring and

Troubleshooting

Ideal Infrastructure for ALL Application Requirements

Physical Virtual

Blade Rack

Local Storage Centralized

Single Tenant Multi-Tenant

Single DC Multi DC

CISCOUCS

CLOUD

PHYSICAL VIRTUAL

Thank you.