city club presentation
TRANSCRIPT
Highland City Club
Presidents Leadership Class Halestorm Recitation
City Club is a safe place for passionate and caring people to explore our differences, discover our common ground, and enrich our world while
having a good time.
Mission Statement
Examine City Club’s current membership, programs, special events, and overall role within the community and identify opportunities and make recommendations for growth and improvements in the future.
Challenge:
Objectives
Application of the HCD Model
Outcomes & Deliverables
Insights & Lessons
Human Centered Design
Discover → Ideate → Prototype
Lunches Meetings
with Management
Analogous Clubs
Survey
Brainstormed and
Consolidated Possible
Solutions
Tangible and Intangible
Deliverables for Members
and Management
Discover → Ideate → Prototype
Lunches Meetings
with Management
Analogous Clubs
Survey
Brainstormed and
Consolidated Possible
Solutions
Tangible and Intangible
Deliverables for Members
and Management
Membership Survey 36% of members responded
74.5% of respondents were age 50+
Survey showed several common themes 7.3%
CostDiversity
OwnershipDisconnect
Survey Feedback:
Discover → Ideate → Prototype
Lunches Meetings
with Management
Analogous Clubs
Survey
Brainstormed and
Consolidated Possible
Solutions
Tangible and Intangible
Deliverables for Members
and Management
Want for increased guest attendance
Free Guest Passes
How might we facilitate an environment with a diverse
perspective?
Desire for Work Friendly Space
Working Environment
How might we increase attendance?
Members value diversity
Timed Lunch Discussion
How might we attract new ideas?
Desire to Unite All Members
Discover common groundHow might we engage all members?
“State of the City Club”Annual Barbecue
Past, Present, Future Strengthen Community
Outcomes &
Deliverables
Tangibles:Executive Summary of the Club
Membership Plan
List of potential programs
Intangibles: Feedback Friendly Environment
Insight into Younger Generations
Insights &
Lessons
Concrete changes
Difficulty to find consensus
Initial interpretation
Failures and Lessons
Insights and Reflections Shared leadership
Communication
Respectful environment Adaptable work loads
Openness to help
Opportunities available
Final Thought
s
Questions?