cleantech open: cleaner, better, cheaper
TRANSCRIPT
www.bigfishmarket.com
Finding Your Happy PlaceBringing Cleantech to Market
Cleantech Open Northeast 7.25.12
David Gerzof Richard
@DavidGerzof
www.bigfishmarket.com
Finding The Goldilocks’ “Just Right” Product, Service, Market
How You Sell
1. Cheaper
2. Better
3. Cleaner
How You Tell
1. Cleaner
2. Better
3. Cheaper
www.bigfishmarket.com
Example Case 3 of 3
US Natural Gas Price
$2-4 Mmbtu
ChinaNatural Gas Price
$10-14 Mmbtu
www.bigfishmarket.com
The Simplest Way is Hard Enough
How You Sell
1. Cheaper
2. Better
3. Cleaner
How You Tell
1. Cleaner
2. Better
3. Cheaper
www.bigfishmarket.com
Finding Your Happy PlaceBringing Cleantech to Market
Cleantech Open Northeast 7.25.12
David Gerzof Richard
@DavidGerzof
Thank You