client training manual

Client Training Manual

Contents

Welcome to TraderAds .................................................................. 3

Frequently asked questions (FAQ) ................................................ 4

Layout overview ............................................................................. 5

Maximum layouts and cells ........................................................... 6

TrainingDealer layout ............................................................................ 6-10

Customer supplied .................................................................. 11-12

Trader Supplied ...................................................................... 13-14

MappingIndustry ........................................................................................ 15

Marine .......................................................................................... 16

Motoring – Bikes .......................................................................... 17

Motoring – Cars ........................................................................... 18

Motoring – RV .............................................................................. 19

TroubleshootingTroubleshooting symbols ............................................................. 21

Troubleshooting – general information ........................................ 22

Welcome to

We have undergone an upgrade of our Trader Ads system to provide

more benefits and features for our customers to improve their advertising

experience!

TraderAds builds on the original system you currently have and uses the same

principles of simplicity and functionality. You can still supply all advertising

material to us in a quick and easy way through TraderAds, including individual

photos and descriptions, or completed ads created by your design team or

agency.

The improvements made in TraderAds are all beneficial to yourself as an

advertiser as they enhance the appearance and process of supplying your

advertisements to Bauer Trader Media.

Features include:

• User-friendly AdBuilder

• Improved Inventory Management

• Real-time Page Preview

• Smarter Editing Tools

• View upcoming deadlines

• Image and Text Resizing

• Master Page Preview

• Free Valuation, Wholesale and Market Pricing

• Single data entry system

For any questions regarding this upgrade or general advertising enquiries call

our friendly team on 1300 366 651.

With this upgrade willI be able to keep all my inventory items?

Yes, all your items in your inventory will still be available for selection. Forgotten your username and password?

Please contact Client Services on 1300 366 651.

Can I still copy last month’s advertisement?

Yes, you can still copy last month’s advert and make the necessary changes for this month.

Will I have to change my username and password?

No, you are able to log into TraderAds using your existing log on information (username and password).

I submit both Dealer and Corporate advertisements, can I complete both on TraderAds?

Yes, with TraderAds you are able to build your dealer page as normal, and also submit corporate, print-ready

PDF’s by uploading them into your corporate booking.

I wish to submit Scatter advertisements on TraderAds. How do I do this?

If you would like to book scatter advertisements, you can contact your sales representative or our customer

care department on 1300 362 355 to obtain instructions on booking and supplying material for scatter

advertisements.

Will I be able to edit my booking after I submit?

Yes, after you submit you are able to go back in and make changes without needing to get the advertisement

unlocked. To make changes after you have submitted, you can click the “edit” button within the booking and

make the necessary changes and resubmit. Note: Amendments can only be made BEFORE deadline.

Frequently asked questions

Maximum layouts and cells

There are many layouts to use. To work out what layout you are looking for, count across and down and the number of cells you need.

For example a 3x4 12 will give you a standard 12 cell layout and a 3x4 7A will give you a 7 cell layout as per the examples on the right.

Layout requests need to be associated with the masterpages they go with. All layout requests can be sent to MasterPages.

AU – Core Full page = 3x5

AU – Core half horizontal = 3x2

AU – Core half vertical = 1x5

AU – Core quarter horizontal = 3x1

AU – Core quarter vertical = 1x3

AU – FFM Full page = 4x7

AU – FFM half horizontal = 4x3

AU – FFM half vertical = 2x7

AU – FFM quarter horizontal = 4x1

AU – FFM quarter vertical = 1x3

AU - FFM 1-3rd Vertical = 1x7

NZ – Core Full page = 3x5

NZ – Core half horizontal = 3x2

NZ – Core half vertical = 1x5

NZ – Core quarter horizontal = 3x1

NZ – Core quarter vertical = 1x3

NZ – TBZ/MHZ Full page = 3x5

NZ – TBZ/MHZ half horizontal = 3x2

NZ – TBZ/MHZ half vertical = 1x5

NZ – TBZ/MHZ quarter horizontal = 3x1

NZ – TBZ/MHZ quarter vertical = 1x3

TBM – OWD Full page = 4x7

TBM – OWD half horizontal = 4x3

TBM – OWD half vertical = 2x7

TBM – OWD quarter horizontal = 4x1

TBM – OWD quarter vertical = 1x3

TBM – BCM Full page = 3x5

TBM – BCM half horizontal = 3x2

TBM – BCM half vertical = 1x5

TBM – BCM quarter horizontal = 3x1

TBM – BCM quarter vertical = 1x3

1

2

3

4

5

6

7

8

9

10

11

123x4 12

1

2

3

4

5

6

73x4 7A

Layouts overview

Dealer layout training (1 of 5)

Step 1 - Login to TraderAds

Step 2 - Populate inventory

Step 3 - Select “magazine booking”

Go to www.traderads.com.au or www.traderads.co.nz and login with your username and password

Add new inventory items

Edit, delete or copy your inventory items

Click on “Magazine booking” to show a list of all ad bookings

Under Action click on “select” to go into your magazine booking

Step 4 - Build your advert

Select AdSpace

Select Masterpage

Select Layout

Drag your inventory items onto your layout

1

2

3

4

1

2

3

4


Note

The “Copy AdSpace” button can be used to

repeat your previous advert. Click on the button and

select the advert to repeat. Now you can go to step 5.

Step 5 - Edit your selected items


Step 6 - Save and submit your booking

Adjust image & text

Save and close

If you set the splitter size up with your first item, all the rest of the items you

drag on after this will have the same splitter height.

Note

Include a slash if required Select a format Select a style Select an image


Page Size & Layout examples

Full page

3x4 12

3x2 5A

2x4 8

2x2 4

2x4 7A

1x2 2

3x5 15

3x2 6

Half horizontal

If you require another layout, please contact our dealer client services team on 1300 366 651.

How to request Masterpage and layout changes

Masterpage changes Layout, text only cells and style changes


Inventory item format examples

Inventory item colour format options

• 7pt Condensed • 7pt Medium• 8pt Condensed• 8pt Medium



Justified Justified Centred

xxxxx xxx xxxx xx xxxx xxxxx xxx xxxx xxxxxxx xxxx xxxxx xxx xxxx xx,xxx

xxxxx xxx xxxx xx xxxx xxxxx xxx xxxx

xx,xxx

xxxxx xxx xxxx xx xxxx xxxxx xxx xxxx xxxxxxx xxxx xxxxx xxx xxxx xx,xxx




Left

Aligned Centred Centred

xxxxx xxx xxxx xx xxxx xxxxx xxx xxxx xxxx xx xxxx xxxxx xxx xxxx xx,xxx

xxxxx xxx

xxxx xx xxxx

xxxxxxxx xxxx xxxx

xxxxx xxxxx

xxx xxxx xx,xxx

xxxxx xxx

xxxx xx xxxx

xxxxxxxx xxxx xxxx

xxxxx xxxxx

xxx xxxx xx,xxx



Left

Aligned Centred

xxxxx xxx

xxxx xx xxxx

xxxxxxxx xxxx xxxx

xxxxx xxxxx

xxx xxxx xx,xxx


xxxxx xxx

xxxx xx xxxx

xxxxx xxx xxxx xxxx

xx xxxx xxxxx

xxx xxxx xx,xxx

xxxxx xxx

xxxx xx xxxx

xxxxx xxx xxxx xxxx xx xxxx xxxxx

xxx xxxx xx,xxx

Centred

Transparent

Background colour

Transparent

Border colour Text colour

Customer supplied training (1 of 2)


Step 2 - Select “Bookings”


Under “Action” click on “Select” to show a list of all ad bookings


Step 3 - Click on “Upload PDF”


Customer supplied training (2 of 2)

Step 4 - Locate your PDF and select “Open”

Trader Supplied training (1 of 2)


Add new inventory items*See document “Populating the inventory items for web and print”

Edit, delete or copy your inventory items

Click on “Magazine booking” to show a list of all ad bookings



Step 2 - Populate inventory

Step 3 - Select “magazine booking”

Step 4 - Build your advert

Step 5 - Include special instructions for each cell

Select AdSpace

Select Masterpage

Select Layout

Drag your inventory items onto your layout

1

2

3

4

1

2

3

4

Trader Supplied training (2 of 2)

Layout change


How to request a new layout

Industry mapping

IndustryType* Web + Print

Sub Type* Web + Print

Make* Web + Print

Model Web + Print

Year Web + Print

Print Description Web + Print

Vehicle ID* Web + Print Vehicle Identification is required

Pre Price Description Web + Print Is used for text before the price, eg, FROM

Price* Web + Print Is used for the price only, eg, 12500

Price Description Web + Print Is used for text after the price, eg, INC GST

*Mandatory fields

VOLVO FL12 2004, 420hp, 4x2, B-double, new tyres, ballrace, ABS, great single trailer unit, 90,000kms. Reg BNZ 123, S/N 1234, ST1760571. FROM $12,500 INC GST

industryGeneric Ad Style: FOR PRINT

Make * (use Capitals)Model * (use Capitals)YearPrint description (Do not repeat with information from other fields) Vehicle id no (Reg or Vin)Pre Price Description (Before the price eg, FROM) Price * (Price only eg, $12,500)Price Description (After the price eg, INC GST)

* = mandatory fields

Print description must include stock no. eg, S/N 1234

Make and Model need to be capitals

Abbreviate & use lower case

when possible.

Slash details enter into special

instructions

Too close, stand at least 20ft (6meters) away from your item.

Supplied correctly and leaves room for cropping if required

The Print description is used for extra information to describe your inventory item. Use lower case and correct punctuation at all times. Abbreviate when possible. The quantity of text affects the size of your image.

Good photographs really do help sell your vehicle. Supply good, clear digital photos at 250kb to 1mb in size. Please note: we cannot use negatives, slides, colour or B&W photocopies, or photographs cut from other magazines.

A slash can be created in the “edit” screen or you can put the information in the special instructions.

NOTES

Marine mapping

Marine





A slash can be created in the “edit” screen or you can put the information

in the special instructions.

marineGeneric Ad Style: FOR PRINT

Make * (use Capitals)

Model (use Capitals)

Print description (Do not repeat with information from other fields)

Pre Price Description (Before the price eg, $1,800,000 + GST =)

Price * (Price only eg, $1,980,000)

Price Description (After the price, N/A for this example, see text below)




instructions



when possible.

WATSON EXPEDITION MOTOR YACHT 72 The ultimate long range, economical, safe & comfortable motor yacht available on the market today. S/N 1234. ST847214. $1,800,000 + GST = $1,980,000

Make* Web + Print

Model* Web + Print

Year Web + Print

Print Description Web + Print

Length* Web + Print

Vehicle ID Web + Print

Pre Price Description Web + Print Is used for text before the price, eg FROM

Price* Web + Print Is used for the price only, eg 12500

Price Description Web + Print Is used for text after the price, eg INC GST

*Mandatory fields

NOTES

Motoring mapping – Bikes

Bikes




(Motoring) bikesGeneric Ad Style: FOR PRINT

Make * (use Capitals)Model * (use Capitals)SeriesYearPrint description (Do not repeat with information from other fields) Vihicle Identification * (Vin or Reg)Pre Price Description (Before the price eg, N/A) Price * (Price only eg, $11,990)Price Description (After the price, RIDE AWAY)





when possible.

KTM 625 SMC Only 65kms, good condition, S/N 3673. ST1739585. $11,990 RIDE AWAY

RIDE AWAY


instructions



*Mandatory fields

Type* Web only

Make* Web + Print

Model* Web + Print

Year Web + Print

Print description Web + Print

CC rating* Web + Print

Vehicle ID* Web + Print Vehicle Identification is required by law




NOTES

Motoring mapping – Cars

Cars

NOTES



(Motoring) CarsGeneric Ad Style: FOR PRINT

Make * (use Capitals)Model * (use Capitals)Series (use Capitals)YearPrint description (Do not repeat with information from other fields) Vehicle Identification * (Reg or Vin)Pre Price Description (Before the price eg, N/A for this example, see text below) Price * (Price only eg, $27,900)Price Description (After the price, DRIVE AWAY)





when possible.

MITSUBISHI EVOLUTION VI 1999, 52,000kms, 206kW, extremely fast car, 17” alloy rims, this car is in excellent condition & would pass any inspection. ST1677697. $27,900 DRIVE AWAY

DRIVE AWAY


instructions




Make* Web + Print

Model* Web + Print

Year* Web + Print






*Mandatory fields

Motoring mapping – RV

RV



CM

T-F

P-5

02

94

72

-A

caravan centre2529 Sandgate Road Boondall

Ph (07) 3865 4488 or Gary - 0408 758 688

All makes, wide selection, 2 berth to 6 berth - QUALITY used vans email: gaz zo e @ m yisp.net.au

www.gympieroadcaravans.com.au

FAMILY OWNED and OPERATED

• Check our Website

• CaravansArriving Daily

www.gympieroadcaravans.com.au

182 discoverdownunder.com.au

CMT129 159-187.indd 182 17/11/10 1:45:38 PM

$30,500




Type* Web only

Sub type* Web only

Make* Web + Print

Model Web + Print

Year Web + Print






*Mandatory fields

NOTES

TraderAds red status codes

Status codes need to be reported to TraderAds Help; we will require the following information:

• Customer name and Number• Did the status come up when the page was loading? • Does “Ctrl”-F5 fix the problem?• Is this status preventing you from editing the booking? • Include a screen shot of the problem where possible

Troubleshooting symbols

Special Instructions have been used

Changes to the style or formats have been made. To apply these changes, click on the symbol.

LO RES images have been used, it is recommended to upload HI RES images.

A round symbol with a line through it means the field mapping is missing and will need to be assigned.

X A small red X means the masterpage has been removed.

If the TraderAds screen looks small, try the following:

• Increase the explorer window so that it’s the full

width of the monitor.

• Press and hold the “Ctrl” button on your keyboard

and press “F5” to refresh you’re screen.

• Pressing F11 will also help with resizing.

TraderAds window is too small?

The TraderAds web page is not loading.

Have you:

• Checked your internet connection?

• Checked the web address? www.traderads.com.au or www.traderads.co.nz

• Cleared all your cookies and cache?

• Restarted your computer?

My username and password is not working.

• Check that Caps Lock is not on

My booking is ‘locked’ and I need to edit it.

• Has the deadline passed? If so, amendments can only be made BEFORE deadline.

• Please call 1300 362 355 for assistance.

Why isn’t my inventory showing all my items?

Your inventory may not be showing all your items for two reasons:

1) The search fields along the top must be empty and not contain any words or numbers.(proceed to clearing all fields and select search)

2) TraderAds shows 10 items per page – this is a default setting. To view more items on the one page of your inventory you can select “Items per Page” drop down box and change it to either 10, 20, 50 or 100 per page.

What happens if I can’t find something in my inventory but it comes up when I search the stock number/TA reference code?

• When this occurs, it means the inventory item has been deleted. You will need to add this item to the inventory with a NEW stock number.

Why isn’t my magazine booking showing up?

• Please call client services on 1300 362 355.

Please refer to the FAQ section before attempting any of the below:

Troubleshooting

client training manual

Documents