cloudstock - code your social enterprise
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CODE YOUR SOCIAL ENTERPRISE
WIFI SSID: Cloudforce
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#cloudstockplatform
Tuesday, May 29, 12
Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other "nancial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible $uctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the "nancial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent "scal year ended January 31, 2012 and in our quarterly report on Form 10-Q for the most recent "scal quarter ended April 30, 2012. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
Safe Harbor
Tuesday, May 29, 12
Adam Seligman | VP Developer Marketing
Tuesday, May 29, 12
Rob Woollen | SVP Platform Product Management
Tuesday, May 29, 12
Cloud computing is here* more than servers
* its multi-tenancy, connected apps..* developers can innovate quicker than ever before
Cloud App Platform
Database App Server Messaging Directory Services
Virtualization & IaaS
NetworkStorageCompute
It’s Time For A Radical Change
Tuesday, May 29, 12
SocialMobile
It’s Time For A Radical Change
AppificationContinuous Deployment
Tuesday, May 29, 12
platform
Tuesday, May 29, 12
Salesforce Platform: Proven
ContinuousDeployment
Demanding Customers
1,300,000+ Custom Apps
Q3FY09 Q4FY10 Q1FY12
54 Billion+ Transactions/qtr Salesforce Platform:
The Idea Engine
Tuesday, May 29, 12
SocialMobile
It’s Time For A Radical Change
AppificationContinuous Deployment
Tuesday, May 29, 12
Compose & Expose API Services
Mobile Access
Manipulate Large Data
Real-time Updates
The Internet of Things
Tuesday, May 29, 12
Enterprise Mobile Revolution
Mobile SDK for iOS & Android
Management & Provisioning
touch.salesforce.com
Geolocation fields in Database.com
Tuesday, May 29, 12
DemonstrationsEnterprise iPad ApplicationJava TemplatesSuMo - Sustainability
Tuesday, May 29, 12
SocialMobile
It’s Time For A Radical Change
AppificationContinuous Deployment
Tuesday, May 29, 12
Forget serversDeploy instantlyScale up with dynos
Cloud App Platform
Tuesday, May 29, 12
Open Standards: Run Anything
Tuesday, May 29, 12
for
Tuesday, May 29, 12
Deliver Java Apps Faster Than Ever
Tuesday, May 29, 12
DemonstrationsEnterprise iPad ApplicationJava TemplatesSuMo - Sustainability
Tuesday, May 29, 12
SocialMobile
It’s Time For A Radical Change
AppificationContinuous Deployment
Tuesday, May 29, 12
2007
Source: Comscore “Top 10 Need-to-Knows About Social Networking and Where It’s Headed” December 2011
20082009
20102011
Social Network UsageRest of the Web Usage 8 hours
per monthon social media
Social Revolution: Social Eats the Web
Tuesday, May 29, 12
Social Enterprise: Make Any App Social
Social Front EndsSocial Sign OnEnterprise Collaboration
Tuesday, May 29, 12
Social Engagement with Heroku + Facebook
Tuesday, May 29, 12
Tuesday, May 29, 12
SocialMobile
It’s Time For A Radical Change
AppificationContinuous Deployment
Tuesday, May 29, 12
Mike Rosenbaum | SVP Platform Operations & Appexchange
Tuesday, May 29, 12
The Consumer App Developer Opportunity
425,000 Apps
£2.4 Billion Revenue
Platform Packaging Distribution = + +
Tuesday, May 29, 12
The Enterprise App Developer Opportunity
1,400 Apps
£366 Million Revenue
platform
Platform Packaging Distribution = + +
Tuesday, May 29, 12
ISVforce: Distribute Your Apps & Grow Your Business
Build
Force.comDeveloperforce
Hands on Training
Distribute
AppExchangeFree Trials
Licence MgmtAuto-Upgrades
Branded Experience
Sell
Sales EnablementEvents
World Class CRM
Support
Customer Success Console
Tuesday, May 29, 12
AppExchange: Leading Enterprise App Store
1 Million+ Installs
1,400+ Apps
10k+ Reviews
Tuesday, May 29, 12
Enterprise: The Untapped Developer Opportunity
Consumer
£2.4b 425k
Enterprise
£366m 1,400
Tuesday, May 29, 12
Enterprise: The Untapped Developer Opportunity
£5,600 per app
Consumer
£2.4b 425k
Enterprise
£366m 1,400
Tuesday, May 29, 12
Enterprise: The Untapped Developer Opportunity
£5,600 per app
Consumer
£2.4b 425k
£260,000 per app
Enterprise
£366m 1,400
Tuesday, May 29, 12
Anthony Day | CTO, CloudApps
Tuesday, May 29, 12
CloudApps Mission: Create Tomorrow’s Sustainable Enterprises
93% of CEOs believe sustainability is critical to their businesses success.
Tuesday, May 29, 12
Driven By Customer Success. Supported by Force.com
Economic
Sustainability
Environment Social
Force.com provided agility & rapid time to market.
Salesforce brand adds to solution credibility.
Focus on building domain specific capabilities.
Tuesday, May 29, 12
Sustainability Suite Design
Measure
Strategy 1 Large Data Volumes & Processing
Your business
Tuesday, May 29, 12
Sustainability Suite Design
Measure
Strategy 1 Large Data Volumes & Processing
Align
Engage
2 Mobile Client (REST API)
Your business
Tuesday, May 29, 12
Sustainability Suite Design
Measure
Strategy 1 Large Data Volumes & Processing
Align
Engage
2 Mobile Client (REST API)
Deliver
Profit
3 Game Mechanics (Gamification)
Your business
Tuesday, May 29, 12
DemonstrationsData-driven iPad ApplicationJava TemplatesSuMo - Sustainability App
Tuesday, May 29, 12
SocialMobile
It’s Time For A Radical Change
AppificationContinuous Deployment
Tuesday, May 29, 12
“We are at a point in the timeline of the world that we can do it ourselves”
Tuesday, May 29, 12
Mini-hacks
CODE YOUR SOCIAL ENTERPRISETrivia
Code ConsultationsCommunity Theater Integration Lounge
Workbooks
Tuesday, May 29, 12
THANK YOU
Tuesday, May 29, 12
platform
Tuesday, May 29, 12