co-design an ilms for the future

co-design an ILMS for the future

vala 2012 bootcamp

hello *waves*

carolyn manager | technology innovation information services | bond university coordinates @camcd | [email protected]

zaana associate lecturer | information systems school science and engineering faculty | queensland university of technology phd student | swinburne university coordinates @zaana | [email protected] zaanahoward.com

ice let’s break it

principles fast done, not perfect collaborative voices for everyone no spectators

discovery problem definition ideation prototyping testing the pitch

http://vimeo.com/35160709

http://vimeo.com/35725858

discovery LET’S GET SOME CONTEXT…

you may want to take notes

10:00

discovery UNDERSTAND THE CHALLENGE

what are the main challenges?

10:00

discovery DEFINE YOUR AUDIENCE

map out the current users of an ILMS who are they?

do the current challenges face everyone, or just certain users?

08:00

discovery DEVELOP A PERSONA

choose 1 audience to design for

it’s easier to design for *someone*, so create a persona to represent the audience,

to guide you for the rest of the session

10:00

I have a persona image to put in here – just need to wait for my new laptop to be set up!

Who in!uences James?

How will James interact withFlavourCrusader?

Referrer Word of mouthIntroduction touchpoint Facebook page

Questions• What can I do with the food I have in the fridge?• Are there other markets I can go to?• What's in season? (so I can get fresher options that last longer in

the fridge)

Reasons to return• Look up recipes based on ingredients• Finding out what's in season to know what's good to get when

at the supermarket• Tips on cooking techniques and unusual ingredients

James

AgeOccupationEducationFamily statusLocationChallenges

Online locations:Computer type:

Connection type:Internet usage:

Top !ve bookmarked websites:

32Account managerBachelor degreeSingleNorth Fitzroy, VICColour blind

Work, Cafes etc., MobileWindows laptop, Samsung touch phoneADSL2, 3G mobile2–3 hrs

Technophobe

Mainstream retailers Famers' markets

Wired

Beginner Expert

James’ story

• Facebook• SMH• Work webmail

Experience shopper

James enjoys shopping at farmers' markets for the atmosphere and experience.

What is getting in the way?• Limited cooking skills• Reluctance to buy food that might go o"• Convenience of shopping at mainstream retailers

James’ situationGoals

• Stop eating out so much• Eat more healthily to lose weight and support personal training• Make veggies and salads (part of new diet) taste better• Feel more connected to the place and community where he

lives

Frustrations and pain points• Throwing out unused food• Being too busy to have time to enjoy the markets• The chore of shopping at mainstream retailers

Keywordsmasterchef, jamie oliver, tv, celebrity, recipes, community, experience, place, cafe, relaxing

James

Market producers

Mum

Mainstreamretailers

• Internet banking• Masterchef

I'm a bit surprised, but I've really been getting into Masterchef and other cooking shows like Jamie Oliver's. I've just started on a health kick, signed up for a personal trainer and all that, and I'm really trying to eat a lot better, and that means more vegetables. I don't really like them though, so watching the show has helped expand my ideas about how I can cook them to make nicer meals.

I noticed that they were really pushing seasonal and locally-grown veggies on the show, and heard from some friends about the local farmers' markets. Now that I've been there a few times, I'm really starting to enjoy the atmosphere — it feels a bit like a weekly "pilgrimage", a real grounding experience. I get a chance to slow down and have a co"ee and these great macarons that they sell there, and ease into the weekend. It's cool that I've been bumping into people I know there too — it's got a real community vibe which I've really connected with.

As a single guy living by myself I don't go through a lot of food, especially when I have a busy week and eat out a bit too much. I really hate throwing out veggies that go o", and I've found that the ones I get from the markets last longer, which is great. It's great to talk to the people at the market — I've picked up some great recipes there and learnt how to cook some things that I've never really come across before. I still $nd I buy most of my stu" from Coles or Woolworths, but it's a di"erent thing really: I go to the markets because I really love it there — I like to make time for it — whereas going to Coles is much more like a chore.

TV

Friends

Flavour Crusader personas. Courtesy of Zumio: http://zum.io/about/projects/flavourcrusader/

problem definition MAP THE JOURNEY

map your persona’s journey using the ILMS

mark in the pain points 13:00

Finding & recommendations for aligning OGT service touchpoints by Radar Station. Courtesy Service Design Tools: http://www.servicedesigntools.org/sites/default/files/res_images/02.jpg

The Train Ride by 31 Volts. Courtesy Service Design Tools. http://www.servicedesigntools.org/sites/default/files/res_images/CJM.png

http://www.youtube.com/watch?NR=1&feature=endscreen&v=rwjERqPAKnE

one more…

SHARE YOUR LEARNING

what themes and insights have you come up with? what are the main challenges and opportunities?

problem definition 10:00

CREATE A PROBLEM STATEMENT

make them juicy and actionable choose 1 to work with for the rest of the session

problem definition 10:00

how who what why? BASED ON USER, NEED AND INSIGHT

10:00 d leadership 2011 define lecture. Courtesy Stanford d School:

https://dschool.stanford.edu/groups/dleadership/

example How might a (who) delayed mother of four (what) entertain her kids without disrupting the terminal so that (why) her bored children don’t annoy the already irritated fellow passengers?

d leadership 2011 define lecture. Courtesy Stanford d School: https://dschool.stanford.edu/groups/dleadership/

ideation BRAINSTORMING GUIDELINES

warm up

05:00

d leadership 2011 ideate lecture. Courtesy Stanford d School: https://dschool.stanford.edu/groups/dleadership/

ideation BRAINSTORMING

brainstorm solutions to the problem keep the problem statement

in the middle of the table 50 ideas 10 minutes

10:00

ideation IDEA SELECTION

which ideas are most possible? most delightful? which are you drawn to?

you each have 3 votes – use them to select an idea to work with

10:00

prototyping ABOUT THE METHODS

STORYBOARDS AND WIREFRAMES

05:00

hungry?so is he

SCAN USING YOUR PHONE TO DONATE A MEAL NOW

YOUR PHONE TO

E A MEAL NOW

need2give.org

THANKYOU!

YOU HAVE JUST GIVEN A PERSON IN NEED A HOT MEAL

CLICK HERE TO SEE WHAT OTHER PEOPLE LIKE YOU HAVE

DONATED AROUND THE CITY

need2give.org

need2give.org

need2give storyboard. Courtesy Stefanie di Russo http://twitter.com/stefdirusso

CommLogix wireframe sketch by Mike Rohde: http://www.flickr.com/photos/rohdesign/3307874546/

Election night bingo by tim_d: http://www.flickr.com/photos/tim_d/4475397251/

prototyping CREATE A NEW JOURNEY MAP, STORYBOARD OR WIREFRAME

FOCUS ON *DONE*, NOT PRETTY OR PERFECT

15:00

testing DECIDE WHAT YOU WANT TO KNOW

05:00

testing TEST

2 people stay to guide testing 4 people move

10:00

testing CAPTURE LEARNINGS

what did you learn about your prototype? what did you learn from the other prototypes

that you could use in your own?

15:00

testing ITERATE PROTOTYPE

based on feedback and new ideas

10:00

the pitch DEVELOP THE PITCH

10:00

the pitch WHAT ARE YOU TRYING TO ACHIEVE? WHO IS YOUR AUDIENCE? WHAT DO YOU WANT THEM TO DO?

10:00 Pitch structure. Courtesy Will Donovan http://www.willdonovan.com.au/

the pitch PITCH!

YOU HAVE 90 SECONDS TO MAKE YOUR PITCH

10:00

wrap up

kate carolyn zaana

@katiedatwork

@camcd

@zaana

stuff http://bit.ly/futureILMS