communicating in the 21st century
DESCRIPTION
Social Media: Communicating in the 21st CenturyPresented on 11/18/2011 for the GFWC-NC Fall Conference in Cary, NCTRANSCRIPT
COMMUNICATING IN THE 21ST CENTURY
WHAT IS SOCIAL MEDIA?
WHAT IS SOCIAL MEDIA?
WHAT IS SOCIAL MEDIA?
WHAT IS SOCIAL MEDIA?
WHY BOTHER WITH IT?
Because I said so
Just watch the video
http://www.youtube.com/watch?v=NhPgUcjGQAw
HOW TO GET STARTED?
HOW TO GET STARTED?
HOW TO GET STARTED?
More information on getting started: Facebook: https://www.facebook.com/help/?guide Twitter:
https://support.twitter.com/articles/100990-how-to-sign-up-on-twitter Google+: http://www.google.com/+/learnmore/ YouTube: http://www.youtube.com/t/about_getting_started Flickr: http://www.flickr.com/help/faq/ LinkedIn: http://learn.linkedin.com/
GETTING STARTED USING SOCIAL MEDIA FOR SOCIAL GOOD http://
www.netsquared.org/blog/claire-sale/getting-started-using-social-media-socia
What is your advice for others that are interested in getting started using social media for social good?
You just can’t let yourself become overwhelmed. Talk to people in the industry; ask their advice! Find a blog to follow, engage with a community! Ask how you can help. There is no social action that is too small. Don’t take on too much at once. Don’t pick up a hammer for the first time and try to build a house,
learn how to drive a nail.
SOME IDEAS TO GET STARTED
Find out what’s allowed Facebook Page
GFWC already has one but is an old Group that will be archived soon: https://www.facebook.com/group.php?gid=8411598570&ref=ts
Greensboro Juniors have an active Group, but this could become a Fan page: https://www.facebook.com/groups/30402256182/
GFWC-NC has an active and appropriately created Facebook Fan Page that, once you all get started, should immediately Like: https://www.facebook.com/pages/GFWC-of-NC/138202196208261
Create a Fan Page for your own club to share news updates, photos from meetings, engage conversations, create Events and get people involved and informed
SOME IDEAS TO GET STARTED
Twitter Feed GFWC already has an official Twitter feed: https://twitter.com/#!/womenvolunteers GFWC-NC already has an official Twitter feed: https://twitter.com/#!/gfwcnc Consider making a Twitter feed for your own club to keep members updated with
upcoming events, share good news, interact with other clubs on Twitter (retweet news from GFWC and GFWC-NC), and increase the community engagement levels
Blog Consider creating a blog for your club’s homepage as a way to share news that
needs more words than a Facebook post or a Tweet – blogs are another form of social media because people can leave comments and converse, as well as share them
LinkedIn Connect yourself with GFWC on LinkedIn: http://
www.linkedin.com/groups?gid=1839532
SOME IDEAS TO GET STARTED
GOOD EXAMPLES TO BORROW FROM Articles to check out:
http://mashable.com/2011/11/13/social-media-invisible-dog-campaign/ (tips on using social media to mobilize people to take action in the real world)
http://www.netsquared.org/blog/claire-sale/getting-started-using-social-media-socia (advice on where to begin using social media for social good)
http://knol.google.com/k/dan-perlman/a-gentle-introduction-to-twitter/1hkym26oggmcd/1# (a gentle introduction to Twitter, one of the more overwhelming social networks to start on)
http://www.coyotecommunications.com/outreach/osn.html (Nonprofit organizations, NGOs and online social networking: advice and commentary
Websites to follow: http://www.mashable.com/ http://www.socialmediaexaminer.com/ http://www.readwriteweb.com/
GOOD EXAMPLES TO BORROW FROM Volunteer groups to follow & borrow ideas from:
Peace Corps: https://www.facebook.com/peacecorps
https://twitter.com/#!/peacecorps
Humane Society International: https://www.facebook.com/hsiglobal
https://twitter.com/#!/HumaneSociety
Volunteer Match: https://www.facebook.com/VolunteerMatch
https://twitter.com/#!/volunteermatch
For-profit companies: http://www.ignitesocialmedia.com/facebook-marketing/top-50-branded-fa
cebook-pages/