commuter contrast
DESCRIPTION
The process of our installation at First Firdays in Kansas City on May 4, 2012.TRANSCRIPT
PARK & RIDEA system that allows people to use multi-modal transit in their commutes
to and from outlying communities to city centers.
CONCEPT 1
Green City // Polluted City
PARK THISRIDE THISSAVE THIS
Symbolic Representation of Park & Ride
SYMBOLS
PARK
RIDE
PARK THISRIDE THISSAVE THIS
PARK
RIDE
CONCEPT 2
Chalk Representation of the Symbols
CONCEPT 3
Public Response through Post-It Notes
REVISIONS
wake up
leave house
get in car
t r a f f i ct r a f f i ct r a f f i c
find parking
find parking
park
walk
work
work
work
work
work
walk
get in car
t r a f f i ct r a f f i ct r a f f i ct r a f f i ct r a f f i c
arrive home
PARKRIDE
wake up
leave house
walk/drive/bike to park & ride
board transportation
arrive
walk
work
work
work
work
work
walk
board transportation
ride
walk/drive/bike home
SINGLE
COMMUTECAR
CHOOSEGREEN
what will you CHOOSE?
CHOOSEGREEN
RIDE&PARK
uphousecar
traffictraffictraffictraffic
parkingparking
w o r kw o r kw o r kw o r kw o r kw o r k
cartraffictraffictraffictraffic
home
PASSENGERCAR
WAKEupLEAVEhouse
GET IN cartraffictraffictraffictraffic
FIND parkingFIND parking
PARKWALK
WALKGET IN car
traffictraffictraffictraffic
ARRIVE home
wake upleave house
walk/drive/bike to park & rideboard transportation
arrivewalkworkworkworkworkworkwalk
board transportationride
walk/drive/bike home
PARK&
RIDE
C H O O S E G R E E N
SINGLEPASSENGER CAR
l e a v e h o u s e
ride ride ride ride walk to work
walk to transitride ride ride ride
a r r i v e h o m e
l e a v e h o u s e
drive TRAFFIC
look for parking look for parking look for park-ing look for parking look for parking look for parking look for parking look for parking look for parking look for parking look for parking
PARK
drive TRAFFICdrive TRAFFICdrive TRAFFIC
walk to work
drive TRAFFICdrive TRAFFICdrive TRAFFICdrive TRAFFICa r r i v e h o m e
park + rideleave houseget in car, bike, walk, to park and rideboard transitride workarrivewalk to workworkworkworkworkworkwalkboardridego to personal transitdrivearrive homerepeat
single commuterleave houseget in cardrivertraffictraffictrafficlook for parkinglook for parkinglook for parkingparkwalk to buildingworkworkworkworkworkwalkget in cardrivetraffictraffictraffictrafficarrive homerepeat
LEAVE HOUSEDRIVE, BIKE, OR WALK, TO PARK AND RIDEBOARD TRANSITRIDE WORKARRIVEWALK TO WORKWORKWORKWORKWORKWORKWALKBOARDRIDEGO TO PERSONAL TRANSITDRIVEARRIVE HOMEREPEAT
LEAVE HOUSEGET IN CARDRIVERTRAFFICTRAFFICTRAFFICLOOK FOR PARKINGLOOK FOR PARKINGLOOK FOR PARKINGPARKWALK TO BUILDINGWORKWORKWORKWORKWORKWALKGET IN CARDRIVETRAFFICTRAFFICTRAFFICTRAFFICARRIVE HOMEREPEAT
LEAVE HOUSEGO PARK AND RIDEBOARD TRANSITRIDE ARRIVEWALK TO WORKWORKWALKBOARDRIDEGO HOMEARRIVE HOMEREPEAT
LEAVE HOUSEGET IN CARDRIVERTRAFFICLOOK FOR PARKINGPARKWALK TO WORKWORKWALKGET IN CARDRIVETRAFFICARRIVE HOMEREPEAT
LEAVE HOUSEDRIVE, BIKE, OR WALK, TO PARK AND RIDEBOARD TRANSITRIDE WORKARRIVEWALK TO WORKWORKWORKWORKWORKWORKWALKBOARDRIDEGO TO PERSONAL TRANSITDRIVEARRIVE HOMEREPEAT
LEAVE HOUSEDRIVE, BIKE, OR WALK TO PARK AND RIDEBOARD TRANSITRIDE WALK
WORKWALKBOARDRIDEGO TO PERSONAL TRANSITDRIVEARRIVE HOMEREPEAT
LEAVE HOUSEGET IN CARDRIVER
TRAFFICLOOK FOR PARKINGPARKWALK
WORKWALKGET IN CARDRIVE
TRAFFICARRIVE HOMEREPEAT
WAKEup
LEAVEhouse
GET IN car
traffic
traffic
traffic
traffic
FIND parking
FIND parking
PARK
WALK
work
work
work
work
work
work
WALK
GET IN car
traffic
traffic
traffic
traffic
ARRIVE home
wake up
leave house
to park & ride
Board & RIDE
arrive
walk
work
work
work
work
work
walk
board & ride
home
PARK&
RIDE
SINGLECAR CO
MM
UTE
walk/drive/bike
walk/drive/bike
wakeup
leave house
get in car
traffic
traffic
traffic
traffic
find parking
find parking
park
walk
work
work
work
work
work
work
walk
get in car
traffic
traffic
traffic
traffic
arrive home
wake up
leave house
to park & ride
board & ride
arrive
walk
work
work
work
work
work
walk
board & ride
home
PARK&RIDE
SINGLE
COMMUTE
walk/drive/bike
walk/drive/bike
CAR
WAKE UPLEAVE HOUSEGET IN CARTRAFFICTRAFFICTRAFFICTRAFFICFIND PARKINGFIND PARKINGPARKWALKWORKWORKWORKWORKWORKWORKWALKGET IN CARTRAFFICTRAFFICTRAFFICTRAFFICARRIVE HOME
WAKE UPLEAVE HOUSETO PARK & RIDEBOARD & RIDEARRIVEWALKWORKWORKWORKWORKWORKWALKBOARD & RIDEHOME
PARK&RIDE
SINGLE
COMMUTE
walk/drive/bike
walk/drive/bike
CAR
PA
RK
&
RID
E
SIN
GLE
P
AS
SS
EN
GE
RC
OM
MU
NTE
R+wake up+leave house+walk/drive /bike+board bus+breakfast+traffic /work+traffic /work+traffic /work+arrive+walk+work+work+work+work+work+leave work+repeat
SIN
GLE
P
AS
SS
EN
GE
RC
OM
MU
NTE
R
+wake up+breakfast+leave house+get gas+get in car+drive+traffic+traffic+traffic+look for parking
+find parking
+can’t find spot
+keep looking+park+walk+work+work+work+work+work+leave work+repeat
FINAL DESIGNWe choose a typographic solution to demonstrate the difference in time spent
commuting between a person who uses the park & ride system and a single commuter.
+wake up+breakfast+find keys+leave house+get in car+get gas+drive+traffic+rush hour+traffic+red light+green light+traffic+look for parking+can’t find spot+keep looking+park+pay to park+arrive+walk+walk+work+work+work+work+work+walk+get in car+exit parking+rush hour+stop for train+traffic+traffic +red light+traffic+arrive home+repeat
SIN
GLE
CO
MM
UTER
PA
RK
AN
D R
IDE
+wake up+leave house+walk/drive /bike+board transit+breakfast+ride/workk+ride/workwork+ride/work+arrive+walk+work+work+work+work+work+walk+board transit+ride/work+ride/work+arrive home+repeat
GRAPHIC DESIGN TEAM:Allie FieldsJordan Key
Alex Anderson
URBAN PLANNING:Xuan Zhang