COMPANY PRESENTATION

JANUARY 2015

© HTM Management Consultancy © HTM Management Consultancy

The HTM Management Consultancy (HTM) is a leading international boutique hospitality and tourism management consultancy in Vietnam, Laos, Cambodia and Myanmar. Having provided professional advisory services since 1998, HTM was formally established in 2007.

HTM has been extensively involved in tourism and hospitality feasibility studies, tourism master planning, hotel technical services and pre-openings, hotel and resort management, tourism and hospitality education and training, capacity building, project evaluations and various other activities. Our clients are from the private and public sector, domestic and foreign investors and owners of hospitality- as well as international donors, development agencies and national governments with tourism-related projects.

Company Introduction

HTM takes a customer driven and hands-on approach, striving to achieve sustainable results and return on investment for our clients. We believe in open and fair business, based on mutual respect and benefits for all parties. We take pride in combining international standards and best practices with an in-depth knowledge and understanding of the local market place. Based on project requirements, we appoint and work in a multi-disciplinary team of experienced international and national experts. HTM’s team currently comprises 7 full-time employees and 26 permanent freelance consultants.

Company Introduction

MISSION It is our Mission to deliver unique hospitality and tourism management solutions which work. We provide our clients advisory services that are practical, effective and sustainable. We achieve this by combining our extensive international know how with an unparalleled local knowledge and in-depth understanding of the markets in which we operate. VISION It is our Vision to become the leading international and locally-based hospitality and tourism management consultancy in Indochina. We believe that tourism helps to make the world a better place. Together with our clients, partners and peers, we strive for a healthy company growth and aspire to make outstanding contributions to the responsible and sustainable tourism development in the region.

Company Introduction

Main Services

• Feasibility Studies • Tourism Master Planning • Market Research and Analysis • Concept Development and Branding • Project Consultancy and Management • Architectural Planning and Design Review • Hospitality Investment and Asset Management • Hotel Management and Operator Search and Selection • Tourism Destination Branding, Marketing and Promotion • Human Resources Development and Capacity Building • Responsible and Sustainable Tourism Development • Hospitality and Tourism Education and Training • Hotel Technical Services and Pre-Openings • Hotel and Restaurant Operating Equipment • Marketing, Sales and Public Relations • Executive Search and Recruitment • Standard Operating Procedures

Senior Management Team

Bienvenido G. Banao Director of Engineering and Technical Design

Nguyen Thi Ha Director of Sales and Marketing

Bart van Keulen Director of Project Development

Kai Marcus Schröter Chief Executive Officer

Brice Belian Director of Architectural Planning and Design

Senior Management Team

Le Bac Director of Food and Beverage

Nguyen Minh Nhut Senior Consultant

Cesar Castro Director of Hotel Technical Services and Pre-Opening

Le Kien Trung Director of Branding and Graphic Design

Dao Viet Ha Director of Recruitment and Training

Project References

The following provides an overview of HTM’s work experience, projects and clients in the field of Hospitality Development. This includes Hotels, Resorts, Serviced Apartments, Cruise Ship Companies, Restaurant Chains, Bars and other related projects. The following list does not include all of HTM’s various short-term private sector assignments, such as Feasibility Studies, Valuations, Market Research, Executive Search and Selection, Recruitment and Trainings etc. It also does not list the various short-term public sector assignments which we have conducted in Tourism Development, such as Technical Assistance, Capacity Building, Training Needs Assessments, Curriculum Development, Technical and Vocational Training and Education, Training-of-Trainer Programs, Mid-term Reviews, Final Evaluations etc. The following represents only an extract of our project references. For a full and complete list, please refer to our Company Profile (send request to sales@ht-management.com).

InterContinental Berlin, Germany www.ichotelsgroup.com/intercontinental/hotels/gb/en/berlin/berha/hoteldetail 5 Star Hotel, 618 Rooms and Suites, 4 F&B Outlets, 390 Employees • Management Training • Front Office Management • Restaurant Management

Project References (Hotels/ Hospitality)

Royal Caribbean Cruise Line, MS Viking Serenade (now MS Island Escape), USA www.thomson.co.uk/cruise/ships/island-escape-ship-details.html 5 Star Cruise Vessel, 3 Restaurants, 6 Bars, 3 Lounges, Nightclub, Theatre, Casino, Spa, 1,606 Passengers, 540 Crew • Restaurant Management • Bar Management

Project References (Hotels/ Hospitality)

Palace Hotel Berlin, Germany www.palace.de 5 Star Hotel, 278 Rooms and Suites, 2 Restaurants, 2 Bars, 190 Employees • Bar Management • Sales and Marketing • Budgeting • Standard Operational Procedures • Recruitment and Training

Project References (Hotels/ Hospitality)

Holiday Inn Crowne Plaza Hotel Schwerin (now Carathotel Schwerin), Germany www.carat-hotel-schwerin.de 4 Star Superior Hotel, 100 Rooms and Suites, 2 F&B Outlets, 80 Employees • Food and Beverage Management • Technical Services/ Pre-Opening • Architectural Planning and Design Review • Branding • Budgeting • Standard Operating Equipment • Standard Operational Procedures • Recruitment and Training

Project References (Hotels/ Hospitality)

Cunard Cruise Line, MS Sagafjord (later chartered as MS Gripsholm under Transocean Tours), United Kingdom www.chriscunard.com/sagafjord.php 4 Star Cruise Vessel, 620 Passengers, 2 Restaurants, 4 Bars, Beauty Spa, 350 Crew • Bar Management • Technical Services/ Pre-Opening • Standard Operating Equipment • Standard Operational Procedures • Recruitment and Training

Project References (Hotels/ Hospitality)

Holiday Inn Hotel Main Taunus Zentrum (now Dorint Hotel Main Taunus Zentrum), Germany www.dorint.com/en/hotel-sulzbach-businesshotel-frankfurt 4 Star Superior Hotel, 292 Rooms, 4 F&B Outlets, 144 Employees • Food and Beverage Management • Sales and Marketing • Budgeting • Standard Operational Procedures • Recruitment and Training

Project References (Hotels/ Hospitality)

Holiday Inn Hotel Lido Beijing (now Metropark Lido Hotel Beijing), China www.hotellidobeijing.com/en/job.html 4 Star Hotel, 433 Rooms and Suites, 4 F&B Outlets, 580 Employees • General Management Training • Standard Operational Procedures • Training-of-Trainers • Rebranding • Sales and Marketing • Budgeting

Project References (Hotels/ Hospitality)

Furama Resort Danang, Vietnam www.furamavietnam.com 5 Star Resort, 198 Rooms, 3 Restaurants, 3 Bars, Banquet Rooms, Spa, 320 Employees • Food and Beverage Management • Sales and Marketing • Budgeting • Standard Operational Procedures • Recruitment and Training

Project References (Hotels/ Hospitality)

Caravelle Hotel Ho Chi Minh City, Vietnam www.caravellehotel.com 5 Star Hotel, 343 Rooms, 3 Restaurants, 2 Bars, Conference Centre, 380 Employees • Consultancy/ Executive Management • Technical Services/ Pre-Opening • Renovation and Upgrade • Rebranding • Sales and Marketing • Budgeting • Standard Operational Procedures • Recruitment and Training

Project References (Hotels/ Hospitality)

Hanoi Lake View Apartments & Offices and Mayfair Apartments, Vietnam www.hanoirealestate.com www.mayfair-hanoi.com Luxury and Upscale Serviced Apartments and Offices, 32 Apartments and 7 Office Units, 1 F&B Outlet, 78 Employees (Hano Lake View), 48 Units, Fitness Centre, Swimming Pool, 56 Employees (Mayfair)

• General Management • Technical Services/ Pre-Opening • Architectural Planning and Design Review • Branding • Budgeting • Sales and Marketing • Standard Operating Equipment • Standard Operational Procedures • Recruitment and Training

Project References (Hotels/ Hospitality)

One Asia Products & Hospitality, Vietnam Restaurant group with fine-dining and upscale restaurants and bars, Mandarin Restaurant Saigon and Hanoi, Hoi An Restaurant Saigon, Club Opera Restaurant Hanoi, Little Hanoi Restaurant, Emperor Restaurant and Bar Hanoi and others • General Management • Technical Services/ Pre-Opening • Architectural Planning and Design Review • Branding • Sales and Marketing • Menu Design and Engineering • Standard Operational Procedures • Recruitment and Training

Project References (Hotels/ Hospitality)

Emeraude Classic Cruises, Vietnam www.emeraude-cruises.com 5 star Cruise Ship, 38 Cabins, 1 Restaurant, 2 Bars, Beauty Spa, 45 Employees • General Management • Technical Services/ Pre-Opening • Architectural Planning and Design Review • Branding • Budgeting • Sales and Marketing • Standard Operating Equipment • Standard Operational Procedures • Recruitment and Training

Project References (Hotels/ Hospitality)

Bhaya Cruises, Vietnam www.bhaycruises.com 2 Luxury Cruise Ship Vessels, each 20 Cabins, 1 Restaurant, 2 Bars, Beauty Spa, 45 Employees • Consultancy/ Project Management • Technical Services/ Pre-Opening • Architectural Planning and Design Review • Branding • Budgeting • Sales and Marketing • Standard Operating Equipment • Standard Operational Procedures • Recruitment and Training

Project References (Hotels/ Hospitality)

Indochina Sails, Vietnam www.indochinasails.com 3 Luxury Cruise Ship Vessels, 2 with each 20 Cabins, 1 Restaurant, 2 Bars, Beauty Spa, 45 Employees, 1 with 6 Cabins, 1 Restaurant, 16 employees • Consultancy/ Project Management • Technical Services/ Pre-Opening • Architectural Planning and Design Review • Branding • Budgeting • Sales and Marketing • Standard Operating Equipment • Standard Operational Procedures • Recruitment and Training

Project References (Hotels/ Hospitality)

Paradise Cruises, Vietnam www.paradisecruises.vn 2 Luxury Cruise Ship Vessels, each 20 Cabins, 1 Restaurant, 2 Bars, Beauty Spa, 52 Employees • Consultancy/ Project Management • Technical Services/ Pre-Opening • Architectural Planning and Design Review • Branding • Budgeting • Sales and Marketing • Standard Operating Equipment • Standard Operational Procedures • Recruitment and Training

Project References (Hotels/ Hospitality)

Hoi An Tourist Holding/ Hoi An Beach Resort, Vietnam www.hoiantourist.com www.hoianbeachresort.com.vn Tourist Holding Company with Hotel, Resort, Travel Agency and other subsidiaries. 4 Star Resort, 121 Rooms, 1 Restaurant, 2 Bars, Conference Centre, Beauty Spa, 138 Employees • Consultancy/ General Management • Rebranding • Renovation and Upgrade • Budgeting • Sales and Marketing • Standard Operational Procedures • Recruitment and Training

Project References (Hotels/ Hospitality)

Oriental Pearl Hotel Hanoi (now Hilton Garden Inn Hanoi), Vietnam http://hiltongardeninn3.hilton.com/en/hotels/vietnam/hilton-garden-inn-hanoi-HANOPGI/index.html 4 Star Boutique Hotel, 87 Rooms and Suites, Restaurant, Bar, Spa, 117 Employees • Consultancy/ General Management • Technical Services/ Pre-Opening • Architectural Planning and Design Review • Budgeting • Sales and Marketing • Standard Operating Equipment • Standard Operational Procedures • Recruitment and Training

Project References (Hotels/ Hospitality)

Vientiane Plaza, Laos www.vientianeplazalao.com 4-Star Hotel, 52 Rooms and Suites, 1 Restaurant, 1 Bar, 1 Bakery Shop, Spa, Offices and Shopping Centre, 89 Employees • Consultancy • Technical Services/ Pre-Opening • Architectural Planning and Design Review • Site Survey and M&E Review • Financial Planning and Budgeting • Branding • Sales and Marketing • Standard Operational Procedures • Recruitment and Training

Project References (Hotels/ Hospitality)

Taboo Lounge & Bar, Hanoi, Vietnam www.taboo.com.vn High-end Lounge Bar on Floating Vessel, 400 Guests, Restaurant, Cigar Lounge, Café Sundeck, 78 Employees • Consultancy/ General Management • Technical Services/ Pre-Opening • Architectural Planning and Design Review • Financial Planning and Budgeting • Branding • Sales and Marketing • Standard Operational Procedures • Recruitment and Training

Project References (Hotels/ Hospitality)

Hong Ha Hotel Hanoi, Vietnam www.honghahotel.vn 3 Star Plus International Standard Boutique Hotel, 70 Rooms and Suites, Restaurant, Terrace Bar, Barber Shop, 98 Employees • Consultancy/ General Management • Technical Services/ Pre-Opening • Architectural Planning and Design Review • Financial Planning and Budgeting • Branding • Sales and Marketing • Standard Operational Procedures • Recruitment and Training

Project References (Hotels/ Hospitality)

• 4 Resort and Villas Halong • Master Planning • Hotel Operator Negotiation

2010

• 5 Star Resort and Villa Project Danang • Master Planning • Feasibility Study

• 4 Star Hotel Nha Trang • Feasibility Study

Project References (Hotels/ Hospitality)

• 4 and 5 Star Resorts Cat Ba • Feasibility Study • Investor Introduction

2011

• 4 Star Hotel Hanoi • Technical Services and Pre-Opening

• 4 Star Hotel Thanh Hoa • Feasibility Study

Project References (Hotels/ Hospitality)

• 3 Star Mixed Use Property Quang Ngai • Feasibility Study • Investor Introduction

2012

• 3 Star Hotel Hanoi • Technical Services and Pre-Opening

• 4 and 5 Star Resort Property Thanh Hoa • Feasibility Study

Project References (Hotels/ Hospitality)

• 5 Star Hotel Project Nha Trang • Feasibility Study • Investor Introduction • Hotel Operator Negotiation and Selection

• 5 Star Resort and Villas Danang • Master Planning • Feasibility Study • Investor Introduction

Project References (Hotels/ Hospitality)

2013

• 4 Star Resort Project Danang • Feasibility Study • Hotel Operator Negotiation and Selection

2014

• 3 Star Hotel Group • Business Concept • Brand Manual

• 4 Star Hotel and Convention Centre Hanoi • Feasibility Study

Project References (Hotels/ Hospitality)

• 4 and 5 Star Resort Properties Thanh Hoa • Technical Services and Pre-Opening

2015

Project References (Hotels/ Hospitality)

• 4 Star Resort Property Tien Giang • Feasibility Study

Unique Selling Points

Why HTM?

• HTM combines international expertise, know how and best practices with an unmatched knowledge and understanding of the local markets. We ‘live and breathe’ the local culture and ‘speak the lingo’. Our in-depth network and relationships enable us to ‘cut through the thicket’, avoid common pitfalls and save time and money for our clients

• HTM understands and embraces the complexity of hospitality and tourism development. We listen to all parties involved, provide effective guidance on the decision making and build consensus. We take a holistic view and a cooperative, pragmatic and hands-on approach to all assignments which we agree to undertake

• HTM delivers practical and effective hospitality and tourism management solutions which work. We enable clients, beneficiaries and stakeholders to take ownership, reap benefits and sustain the achievements of project results

Unique Selling Points

• HTM possesses extensive working experience with investors, developers and owners in hospitality as well as national governments, international donors and development agencies, local communities and other stakeholders of tourism development projects in Vietnam, Laos and Cambodia. We understand the different needs and expectations of the private and public sector, and aspire to bring the sometimes diverging interests ‘under one hat’

• HTM works in a multi-disciplinary team of international and national experts, who are the ‘best in class’ in their respective field and market. We guarantee that all our consultants have decades of executive experience in the various disciplines of hospitality and tourism management and a proven track record of more than 40 successfully completed projects in this regard

Unique Selling Points

• HTM runs an effective and lean organization. We do not maintain large overheads or charge premium allowances, as some of our competitors do. We maintain small offices with only a minimum of necessary manpower, as we prefer our experts to be in the field. We are based locally and benefit from lower costs. We are fast and flexible, on call and readily available for our clients. When on a project mission, we travel light and easy, fly economy and stay in middle class hotels. We don’t take our meals in fancy restaurants, but on project sites, together with colleagues. These cost savings are passed on to our clients. Our fee structure is fair, simple and transparent. We do not come ‘cheap’, but we provide value for money

Contact

HTM Management Consultancy Co., Ltd.

Head Office Hanoi No. 2, Alley 236/ 7, Au Co Street Tay Ho District, Hanoi, Vietnam

E-mail: info@ht-management.com Website: www.ht-management.com

Telephone: +84-4-3719 1850/1 Facsimile: +84-4-3719 1849

Branch Office Ho Chi Minh City

SITC Building, 2nd Floor, Room 209-210 311-319 Gia Phu Street, Ward 1

District 6, Ho Chi Minh City, Vietnam E-mail: info@ht-management.com

Website: www.ht-management.com

Branch Office Danang (October 2015) Branch Office Phnom Penh (June 2016)

Branch Office Vientiane (June 2017) Branch Office Yangon (October 2017)