company profile

Introduction Mission Goals and Objectives

Philosophy Strengths Market Industry

ServicesPortfolio and References

Service Providers Other Ventures Probono

Vision

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Ta b l e o f C o n T e n T

We are a design company specialising in below the line advertising. We create marketing tools and cor-porate identities for corporations and individuals. We do digital work for internet campaigns, print media and the creative work for large scale advertising. We bring ideas of our customers to life through comput-erizations of thought and add our twist to existing concepts following the current guidelines set.

I n T r o d u C T I o n

M I s s I o n

Bino Tladi aims to satisfy every customers vision through good design work and quality deliverables. We will complete assigned marketing material and management tasks with the utmost consideration for the client brief.

G o a l s a n d o b j e C T I v e s

We aim to:

Establish good relationships with organizations around our immediate, more accessible areaImprove the existing model to include innovative, more reliable and time conscious delivery methods that make life easier for our customers.Decrease reliance on service providers by produc-ing more goods in-houseResearch and implement more necessary services beneficial to our existing and new clienteleIncrease the size classification through profitability and permanent employment numbers to a medium size enterprise within 5 years.

Philosophy Market

Industry

Strengths

We believe in making the world beautiful. We con-sider ourselves as the image surgeons for business, changing the outlook of each consumer we have or enhancing the current.

We aim to attract corporations of all sizes ready to compete in their respective markets by creating an image or improving an already existing one. We also market ourselves to individuals with a vision that see the potential of such enough to make a reasona-ble contribution to the growth of an idea. We aim to develop a good reputation amongst government organizations to allow us to be a preferred service provider.

The advertising industry is ever changing and moves with technological advancements. We have seen the move from regular print shops popping -up in every metropolis to digital advertising firms dominat-ing the online seen through social media adverts. Our biggest strength is our ability on print mediums but we are not limited in our knowledge of the digital age with a good background in search engine opti-mizations and web animation which is seen on side adverts of popular internet sites. We plan to expand on our current strengths to venture into major ani-mation used on television adverts and add a larger variety of print equipment to satisfy the demand for the in-store activation markets. We will be keeping a close eye on future opportunities for our clientele to advertise and learn methods of each platform to be able to keep to current trends.

Our core strength is our creativity and ability to adapt to different briefs. We are not limited by our experi-ence, we are moulded by it. We are determined to pursue our resolve of providing a service that trans-forms a regular shop to a bespoke boutique in ap-pearance. We bring a certain elegance that won’t contradict what is expected by the customer but brings a sense of pride. Bino Tladi has worked with individuals that require a certain level of finesse in the creations they wish for and has brought that into the organization as a draw card to a different market all together growing the original target from the en-tertainment industry males to women of influence. This is the 2nd major business venture with Bino’s total attention with the 1st being an unprepared, spontaneous lesson that came to an end teach-ing patients, preparation, agility and adaptability. Compounded with creativity, these attributes have proved as important to continuity as perseverance during the early stages of business, a resolve during the 1st few years and reason for the growth of an industry leader.

s e r v I C e s

We are image specialists that computerise your idea of how you wish people to perceive your business, event or program. We create marketing material to attract future business or inform the people of hap-penings.

We create but are not limited to:

Corporate IdentityWe create the identity you want your customers to recognize your company by. We put what you think of your company, the ideas you would like to por-tray and the meaning of your venture on the digital stage to create informative, publicly viewed market-ing tools such as booklets, company profiles and social media campaigns that represent you.

Event DesignWe brainstorm ideas of how to execute client events meeting specific outcomes. We design and assist in the creation of sponsorship proposals giving input in the essential issues such as management, enter-tainment, logistics and marketing. We design all the creative to ensure optimum output.

Packaging DevelopmentWe help define the look of products to make them more appealing to the consumer. We assist in mak-ing the product stand out in its entirety from giv-ing suggestions on how the product can be more unique and design the public perception that will make it stand out on the shelves near similar prod-ucts.

Company Nameyour company slogan

your addresstowncity

postal codeOffice: 016 545 0000

www.yourdomain.co.za

AccomdationSafari

ConferencingTeam Building

Services



Address: your address | town | city | postal code Office number: 016 545 0000 Website: www.yourdomain.co.za


your addresstown

citypostal code

Office: 016 545 0000www.yourdomain.co.za

Invoice Date: _____/_____/_____

Sub-Total:

Discount:

VAT:

Total:

Company Name would like to thank you for your visit. We look forward to seeing you again.

ToCompany

Office NumberCell Number

e-mail

Invoice Number :

Date Description Unit Price Price


Your Name

080 000 0000011 400 0000

[email protected]

your addresstown

citypostal code

Office: 016 545 0000www.yourdomain.co.za

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About us

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Contacts Welcome

Designed by Graphix-lab

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Beautiful, Natural

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Gallery

Activities

Prices

Map to us

Hotel | BinoHot01

Rational

The logo is inspired by the king of the african wilderness. The lion head creating the western to north end of africa still bears the marks of the rivers that fertalize our fair land. The artwork is safari driven with the lion skin evident in all. This being for leisure the swirls - popular in hotel marketing tools - have not been ommitted, they play a prominent role in support of the Vivascious regular and italic Times New Roman fonts used in the logo.

The clarity of the information is very inportant thus arial was prefered to send out the messages with a dash of Italic Times new roman gracing the pull-up banner which is larger and readable 20 metres away.

My aim was to create artwork and the result was african, a product that would spark interest in all travellers across the world.

Logo

Pull-up banner Website Business Card

Letterhead Profile Invoice

P o r T f o l I o & r e f e r e n C e s

Client: AngloGold AshantiReference: Agnes MetswamereContact: [email protected]

Notes:

We were tasked in creating a poster to advertise a career day held in Carletonville. We had to create an uncomplicated logo that speaks to the youth and a catchy phrase which was “Dreaming ahead“. We stuck to the colours of the client and created artwork that took a happy young girl doing homework with shadows in the background of 2 business owners shaking hands as to conclude a deal.

For this project we also did lanyards for officials and VIP’s.

Client: Petra DiamondsReference: Lebogang RampheleContacts: 076 328 3953

Notes:

This was a job assignment for the Local Economic Development Community Project in search of Car-penters in the Koffifontein community in the North-ern Cape. The client request was simply to have a clean poster with the project required skills showing and it must follow the current CI standards. Colour-ing, font and the inclusion of the watermark logo on the left were all pre-requisites.

a n G l o G o l d a s h a n T I C a r e e r e x P o 2 0 1 3

P e T r a d I a M o n d s l e d C o M M u n I T y P r o j e C T

Notes:

For This assignment we where tasked to promote the MMT ambassadors program with a flyer for so-cial media. The event was a cocktail evening with motivational talks from the major stakeholders for the brand and the aim was to launch the empower-ment campaign. We came up with a few ideas and client liked the floating packs in a cocktail best.

We also did the promotional flyer found on the moods facebook page for a competitions to win a brand new BMW 1 series as a moods ambassador.

M o o d s j u M b o s P r I n G s C a s h & C a r r y

M o o d s j u M b o s P r I n G s C a s h & C a r r y

Notes:

The Jumbo store in the East Rand town of Springs was promoting there newly purchased Moods con-doms through local publications and we were com-missioned to complete the advert. We came up with the phrase “Getting into the moods of this winter“.

For this client we have done multiple layouts for booklets, store adverts and more. We contribute to event proposals, promotions and sale of the goods.

Client: Zenilinde TradersReference: Thembelihle Jiyane-MynhardtContacts: [email protected]

j o h n l e G e n d l I v e W o M e n ’ s M o n T h C e l e b r aT I o n C o n C e r T

M I G u e l l I v e I n s o u T h a f r I C a

Notes:

We created the marketing material for John Legend concert at the Sandton convention centre in 2012. We had free reign on the design.

For this project we also did lanyards for officials and VIP’s, food stamps, billboard design, twitter page and sponsorship booklet. We formed part of the or-ganizing committee and ran some logistics including seating of 5000 music lovers.

We also created the Trademark Corporate Identity and The Dream in kolor logo for Ms K.Foxx of US based hip hop radio station Hot97. We continue to work with trademark on numerous projects today.

Notes:

We were called upon by Trademark to correct or rec-reate the artwork for the Miguel concert of 2013. We designed with the colour scheme and main picture used by the previous designer to create the above artwork. This translated into A1 posters placed all over the cities of Johannesburg, Cape town and university campuses in Gauteng.

We created social media page add-on’s, accredita-tion tags, wristbands and were used to escort per-formers to the change rooms for the Johannesburg leg of this tour.

Miguel posted this artwork to his more than half a million twitter followers.

Client: Trademark AdministratorReference: Rose Molefe

Contact: [email protected]

d j j aW z s I n G l e s & l I C k y o u r s P e a k e r s C o v e r a r T

Client: DJ JawzReference: Itumeleng “Dj Jawz“ Sehowa


Notes:

Metro FM producer DJ Jawz has tasked us on multiple occasions to complete the artwork for his single cover art and CD - Lick your speakers. We also did the Launch marketing material and continue to work with DJ Jawz in creating Flyers for his upcoming events, singles that he releases and we are anticipating the completion of his next album.

Client: Touch Money TeamReference: Thabo “Tbo Touch“ Molefe


Notes:

With an old relationship comes new opportunities. We have been working with Metro FM DJ Tbo Touch since 2012 creating numerous artworks on his behalf. We recently completed a brief which required a range of products to be designed which include: Touch Condoms; Touch Wine; and Touch fragrances for him. We have in the past created numerous marketing tools and have completed the material for this new range. Though we are not the sole service provider for him we are the preferred.

T o u C h r a n G eC o n d o M s , W I n e , f r a G r a n C e s

Client: Graphix-labReference: Mojalefa Mokubung


Notes:

As part of the Graphix-lab team we completed the Marketing material for numerous high-end clients such as The department of Transport and NYDA. Bino Tladi was in-charge of the Fishing indaba. This is the invitation he made for this event in accordance to the brief. This was an email invitation going to dignitaries from different companies and state enterprises.

In the time we conducted work for graphix-lab we created numerous CI’s for SMME’s from across Gauteng. We also did the website and optimization of the Department of Transport International investors Conference of 2011.

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s e r v I C e P r o v I d e r s o T h e r v e n T u r e s

As we are a growing entity we have a list of pre-ferred service providers for our printing needs and plan to enlist the services of young black designers whenever the workload stretches capacity. We also have service providers for other services which go beyond our expertise.

Graphix-lab - A black owned graphic design firm that assists us with emergency printing and prints of low quantity. They also assist us in completing graphic design work when the workload is above our capacity.

Golden Vision Productions - Another black owned company that supplies large scale printing and high quantity prints at reduced price for retailers.

Asphire HR solutions - They supply us with a list of graphic designers to complete freelance work out-side our range of expertise like high-end animation work. They also supply us with HR templates for employment contracts, interview questions and are able to screen potential staff on our behalf.

LBS Consultants - They work on our submissions to the relevant authorities in matters of tax and also advice on issues dealing with labour.

Randy Roobaatjie - A talented, efficient designer who has agreed to work with us whenever need arises. Randy has a Diploma in graphic design and 2 years experience in video editing.

Thozamile Futshane - An accounting graduate from the North-west University with experience working in investments and is a whizz at excel currently assists us in compiling our finances on a consultant basis.

JCW Hosting - They are our preferred provider for webhosting as they are able to negotiate there fee to suite our ever changing needs.

Zuko Nkgage - An IT graduate with a passion for graphic design and events. He has also agreed to take some time to assist in any case that may need his attention in any of the 3 fields which he has ex-perience.

To insure a constant income we embark on efforts that will raise funds on regular intervals. Other than taking an active role in the marketing of Moods con-doms we are also a distributor for the Vaal region of Southern Gauteng. This has been used to col-lect data on the retailers of our region and to build a relationship in order to propose relevant advertising opportunities.

We are also part of the Batrimate team which pro-duces innovative portable chargers. The product is still in the development phase, we are responsible for the product design and marketing.

Though we are a new entity we do encourage our small team to do certain things without expecting any returns. We believe in supporting other small businesses in our community on a regular basis, we even provide our services for free to good causes such as the survival of a business supporting fami-lies and households.

We also believe in the health of our community and after our registration we organized a sports day for our community with the help of our local gym. We had Netball and Soccer being played at a nearby sporting facility by persons aged 20 to 38, male and female from midday to early evening with donated prizes from the gym.

P r o b o n o

V i s i o nT o s e e b I n o T l a d I G r o W I n T o a

P r e M I u M s e r v I C e P r o v I d e r r e n o W n e d f o r s e r v I C e e x C e l l e n C e , a h o u s e h o l d

n a M e T h aT b u s I n e s s o W n e r ’ s T r u s T a C r o s s C o n T I n e n T s a n d a T o P

e M P l o y e r .

We are the Mandela Generation, youth of the 80’s and 90’s.We would like to take this time to thank our for-mer statesman for leading the warless revolution that freed a race from oppression by another. It is thanks to his sacrifice and countless others that we are able to pursue our dreams with no boundaries. The sky is

not the limit, it is only the beginning of a universe filled with infinite possibility.

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r s @ b I n o T l a d I . C o M

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