C O N F E R E N C E

2019February 21-23Franklin, TN

PRESENTED BY TAA / TN Agritourism Association • TFWA / TN Farm Winegrowers Alliance

TAFM / TN Association of Farmers Markets • TFGA / TN Flower Growers Association TFVA / TN Fruit and Vegetable Association • TOGA / TN Organic Growers Association

TCTGA / TN Christmas Tree Growers Association • TBA / TN Beekeepers Association

www.tnstate.edu/agricultureTennessee New Farmer AcademyNow offered in Memphis, Nashville and

Wartburg, TNRegister today!

Call (615) 963-1351

Community Gardens open in AprilEmail aclardy@tnstate.edu

Offering academic and non-academic programs.Awarding financial support to outstanding students.

B.S. in Agricultural Sciences • Agribusiness• Agricultural Leadership,

Education & Communications• Biotechnology• Environmental Sciences• Food and Animal Sciences

B.S. in Family and Consumer Sciences • Child Development and Family Studies• Fashion Merchandising• Food and Nutritional Sciences (Dietetics)• Food Service Management

Professional Science Masters in Applied Geospatial Information Systems

M.S. in Food and Animal Sciences

M.S. in Agricultural Sciences • Agribusiness Management & Analysis• Agricultural Education• Biotechnology• Food Supply Chain Management

Ph.D. in Biological Sciences • Environmental Sciences• Biotechnology• Food and Animal Sciences• Cell and Molecular Biology

Franklin Marriott Cool Springs Conference CenterFranklin Marriott Cool Springs Conference Center Map

Thank You Pick TN Conference Board MembersFOR YOUR HELP IN PLANNING THE 2019 CONFERENCE

SUPPORTING MEMBERS FROM TN DEPARTMENT OF AGRICULTURE AND UNIVERSITY OF TENNESSEE:Debbie Ball, TDA — Grant Pulse, TDA

Annette Wszelaki, UT — Megan Leffew, UT — David Lockwood, UT

Tennessee Department of Agriculture, Authorization No. 325382, 700 copies, February, 2019. This public document was promulgated at a cost of $1.89 per copy.

Amy Tavalin, PTC Executive DirectorStephanie Henley, TFVA — Reggie Marshall, TFVA

Tonya Keller, PTC Treasurer — Loraine Sutton, TFGABrian Hamm, TFWA — Adam Acampora, TFWA

Cindy Delvin, TOGA — Lee Greenberg, TOGATyler Sneed, TAA — Michael Mayfield, TAAKasi Haire, TAFM — Tasha Kennard, TAFMAndrea Porter, TBA — Howard Kerr, TBA

Justin Diel, TCTGA — Josh Johnson, TCTGA

www.tnstate.edu/agricultureTennessee New Farmer AcademyNow offered in Memphis, Nashville and

Wartburg, TNRegister today!

Call (615) 963-1351

Community Gardens open in AprilEmail aclardy@tnstate.edu

Offering academic and non-academic programs.Awarding financial support to outstanding students.

B.S. in Agricultural Sciences • Agribusiness• Agricultural Leadership,

Education & Communications• Biotechnology• Environmental Sciences• Food and Animal Sciences

B.S. in Family and Consumer Sciences • Child Development and Family Studies• Fashion Merchandising• Food and Nutritional Sciences (Dietetics)• Food Service Management

Professional Science Masters in Applied Geospatial Information Systems

M.S. in Food and Animal Sciences

M.S. in Agricultural Sciences • Agribusiness Management & Analysis• Agricultural Education• Biotechnology• Food Supply Chain Management

Ph.D. in Biological Sciences • Environmental Sciences• Biotechnology• Food and Animal Sciences• Cell and Molecular Biology

Thursday, February 21, 2019Time Seminar Speaker Location8:00am – 9:00am Registration Lobby

8:00am - 4:30pm Farm to School Summit Elizabeth Goss TN Dept of Education

Williamson

Break 9:00am - 9:15amThursday, February 21, 9:15am - 10:15am

9:15am – 10:15am Dicamba : Past and Present and How It Affects You Wendel Smith, UT Extension Appaloosa9:15am – 10:15am Federal and State Funds Available to Help Build Polli-

nator PopulationsLeslie Honiker and Anthony Carver Clydesdale

9:15am – 10:15am TFVA Board Meeting Stephanie Henley, Reggie Marshall Thoroughbred

Break 10:15am - 10:30am10:30am – 11:30am 2018 Tomato and Pumpkin Trials Annette Wszelaki and

Ben GilbertAppaloosa

10:30am – 11:30am Pollinator Programs to Enhance the Customer Experi-ence at Your Farm or Farmers Market

Jessica Dodd Clydesdale

Lunch on your own 11:30am - 1:00pmThursday, February 21, 1:00pm - 2:00pm

1:00pm – 2:00pm Ready, Set, Grow - New Market Info Steve Brehm, Kasi Haire Franklin

1:00pm – 2:00pm Indigo Production Sarah Bellows Saddlebred

1:00pm – 2:00pm Organic Pest Control David Cook Highland

1:00pm – 2:00pm Agritourism in Action: Lazy Acres Christmas Tree Plantation and Pumpkin Patch

Michael May andMikayla Carey

Salons 1-4

1:00pm – 2:00pm Biodegradable Mulch Trial Annette Wszelaki Appaloosa

1:00pm – 2:00pm Pollination Basics Dr. Dewayne Shoemaker Clydesdale

Break 2:00pm - 2:15pmThursday, February 21, 2:15pm - 3:15pm

2:15pm – 3:15pm Plenary Session- Kia Jarmon, Marketing Kia Jarmon Salons 1-4

2:15pm – 3:15pm Farmer Veteran Coalition Networking Session Charley Jordan Appaloosa

Break 3:15pm - 3:30pmThursday, February 21, 3:30pm - 4:30pm

3:30pm – 4:30pm Pruning: A Critical Component of an Effective Fruit Crops Production

David Lockwood Highland

3:30pm – 4:30pm The Nuts and Bolts of Organic Certification Annette Wszelaki Saddlebred

3:30pm – 4:30pm Keys to Successful On-Farm Gift Shops Michael May andMikayla Carey

Salons 1-2

3:30pm – 4:30pm Amusement Device Regulations and Agritourism Mike Hardy Salons 3-4

3:30pm – 4:30pm Cover Crops Basics: What They Are and Why You Need Them

Wendel Smith Appaloosa

3:30pm – 4:30pm Meet the Honeybees, the 800 Pound Gorillas in the Pollinator Field

Howard Kerr Clydesdale

3:30pm – 4:30pm TAFM Annual Meeting TAFM Officers Franklin

Schedule at a Glance

2

Thursday, February 21, 2019Time Seminar Speaker Location

Thursday, February 21, 4:30pm - on4:30pm – 6:00pm Tradeshow Welcome Reception Sponsored by TSU/UT Exten-

sion, TN AgriAbility, TN New Farmer Academy, TN Beginning Farmer Outreach Programs and TN Farmer Veteran Coa-lition

Salons 6-10

6:00pm - 9:00pm Wine Makers Dinner at Belle Meade Plantation8:00pm - ? Hospitality Room Sponsored by TFVA &TAFM Presidential

Suite8:00pm - ? Hospitality Room Sponsored by TAA & TCTGA Vice

Presidential Suite

Friday, February 22, 20197:30am Breakfast in the Trade Show Sponsored by UT Extension “Continental Breakfast”

Friday, February 22, 8:00am - 9:00am8:00am – 9:00am Foodscaping: Less Mowing, More Growing Jeremy Lekich Saddlebred8:00am – 9:00am Blueberrries: A Natural Fit for Tennessee Growers David Lockwood Highland8:00am – 9:00am Part 1: You Already Have The Most Profitable Tool

You’ll Ever OwnErin Pirro Salons 1-4

8:00am – 9:00am TFVA Annual Member Meeting Quarterhorse8:00am – 9:00am Native Pollinators Dr. Laura Russo Clydesdale8:00am - 9:00am Garden Heroes Jason Reeves Appaloosa

Friday, February 22, 9:00am - 11:30am9:00am – 11:30am TFWA Annual Business Meeting Williamson

Friday, February 22, 9:15am - 10:15am9:15am – 10:15am The Struggle is Real:  Internet Marketing Tips & Tricks  Kelley St. Germain Palomino9:15am – 10:15am Regulations for Farmers Markets Anni Self, Debbie Pickle, Katie

Kilborne, Mike Brown Franklin

9:15am – 10:15am Growing Herbs for Value Added Cindy Shapton Highland9:15am – 10:15am Part 2: Benchmarking Real World Examples Erin Pirro Salons 1-49:15am – 10:15am Photography Tips for Websites and Social Media Doug Edlund Mustang9:15am – 10:15am Irrigation Solutions Alex Osborne Arabian9:15am – 10:15am Tomato Grafting Carl Sams Quarterhorse9:15am – 10:15am Will Solar Work For You? Grace Robertson, Lightwave

SolarAppaloosa

9:15am – 10:15am Why Everyone Should Be Concerned About Pollinator Decline

Dr. Jennifer Tsuruda Clydesdale

Friday, February 22, 10:30am - 11:30am10:30am – 11:30am FMC Real Data - Data Collection, Trust and

Transparency30min of Real Data - 30min of Trust and Transparency

Franklin

10:30am – 11:30am Natural Chicken Production Taylor Family Farms Highland10:30am – 11:30am Urban Agriculture: Vertical Farming Dr. Dilip Nandwani Saddlebred10:30am – 11:30am Your Website Stinks:  Tips & Tricks for Optimizing &

Organizing Kelley St. Germain Palomino

3

Friday, February 22, 2019Time Seminar Speaker Location

Friday, February 22, 10:30am - 11:30am (cont.)10:30am – 11:30am Part 3: Do the Right Project First: Prioritizing Capital

Investments Erin Pirro Salons 1-4

10:30am – 11:30am Photography Tips for Websites and Social Media Doug Edlund Mustang10:30am – 11:30am Tomato and Pumpkin Diseases Dr. Zachariah Hansen Quarterhorse10:30am – 11:30am Grants You Need to Know About for Flower Growers Dr. Van Ayers Appaloosa10:30am – 11:30am Pollination Services: Who Needs It? How Much? How

to Get It?Susan Pitts and Mike Studer Clydesdale

10:30am – 11:30am Recent Developments in Apple Rootstocks David Lockwood Arabian

Lunch 11:30am - 1:00pmLunch in the Tradeshow

Friday, February 22, 12:10pm - 1:00pm12:10pm – 1:00pm Lunch and Learn Looking to the Future of Organics TN Organic Growers Associa-

tionHighland

12:10pm – 1:00pm Lunch and Learn: Land Trust of TN Land Trust of Tennessee Saddlebred12:10pm – 1:00pm Lunch and Learn: Products of the Hive: The Many

Contributors of the Honeybee Gene Armstrong Clydesdale

12:10pm – 1:00pm Lunch and Learn: Farmer Veteran Coalition Farmer Veteran Coalition Appaloosa12:10pm – 1:00pm Lunch and Learn: Tourism Resources TN Department of Tourist

DevelopmentFranklin

Friday, February 22, 1:00pm - 2:00pm1:00pm – 2:00pm Plenary Session: Advocating for Agriculture: Current

Issues for Direct Farm Marketers and Agritourism Operators

Stefan Maupin and Kevin Hens-ley, TFBF

Salons 1-4

Break 2:00pm - 2:15pmFriday, February 22, 2:15pm - 3:15pm

2:15pm – 3:15pm Growing Christmas Trees Michael May Palomino

2:15pm – 3:15pm Farmer Panel - Merchant Perspective Zach Erhard, Demetria White, Nina Marton

Franklin

2:15pm – 3:15pm Edible Landscaping Jeremy Leckich Saddlebred2:15pm – 3:15pm Half Hill Farm Story "How To Make The Most of a

Small Farm"Christian Grantham Highland

2:15pm – 3:15pm Hemp Licensing and Production Katy Kilbourne and Eric Walker Quarterhorse2:15pm – 3:15pm Fruit Crops Nutrition David Lockwood Arabian2:15pm – 3:15pm Part 4: Keys to Business Success(ion) Erin Pirro Salons 1-42:15pm – 3:15pm Concepts of Growing Cannabis Dr. Brian Corr Appaloosa2:15pm – 3:15pm All About REAL Honey from Local TN Beekeepers Jim Gentry Clydesdale2:15pm – 3:15pm Getting Into Wine and Grapes in TN Panel Q&A Mustang2:15pm – 3:15pm Identifying Customer Types and How to Sell Your

Product to ThemJennifer Warrington Williamson

Break 3:15pm - 3:30pmFriday, February 22, 3:30pm - 4:30pm

3:30pm-4:30pm Conflict Resolution - Lispcomb Franklin3:30pm-4:30pm Companion Planting Cindy Shapton Highland3:30pm-4:30pm Hemp Production Will Tarleton Saddlebred3:30pm-4:30pm Christmas Fun at Lazy Acres Christmas Tree Farm Michael May Salons 1-43:30pm-4:30pm Disease in High Tunnels Zach Hansen Quarterhorse3:30pm-4:30pm AgriBusiness Legal Solutions Nathan Huff, Phelps Dunbar Mustang

4

Friday, February 22, 2019Time Seminar Speaker Location

Friday, February 22, 3:30pm - 4:30pm (cont.)3:30pm-4:30pm Which Metrics Really Matter Jennifer Warrington Williamson3:30pm-4:30pm What’s New in Insects and Control Dr. Frank Hale Appaloosa3:30pm-4:30pm Pesticides and Pollinators: Ways to Co-Exist Mike Studer, Scott Stewart Clydesdale

Friday, February 22, 4:30pm - on5:00pm-6:00pm TN Wine Reception Sponsored by TN Farm

Winegrowers AllianceLobby

6:00pm-8:00pm Pick TN Conference Banquet Rik Roberts, Comedian and Keynote Speaker

Salon 5

8:00pm-? Hospitality Room Sponsored by TFVA &TAFM Presidential Suite

8:00pm-? Hospitality Room Sponsored by TAA & TCTGA VicePresidential

Suite

Saturday, February 23, 2019Saturday, February 23, 8:00am - 4:30pm

8:00am-4:00pm Produce Safety Alliance Training until 4:00 Annette Wszelaki Appaloosa

9:00am-3:00pm TCTGA Farm Tour: Country Cove Christmas Tree Farm

Joe and Jan Steiner

Saturday, February 23, 8:00am - 9:00am8:00am – 9:00am Agritourism Round Table Discussions: Online Ticket

Sales, Employee Management, All Things Conces-sions, Square Reports 101

Salons 7-10

8:00am – 9:00am Coffee with the TFWA Executive Director, Open Roundtable

Adam Acampora Williamson

8:00am – 9:00am StoryBranding Workship with 5by5 Agency 5by5 Agency Franklin

8:00am – 9:00am Organic Pest Control David Cook Saddlebred

8:00am – 9:00am So You Want to Be a Beekeeper? An Intro to Honey-bees, Agriculture's Lifeline

Jim Gentry Clydesdale

8:00am – 9:00am Make Your Winter Containers Winners Carol Reese Palomino

Saturday, February 23, 9:15am-10:15am9:15am - 10:30am Rik Roberts Leadership Workshop Rik Roberts Salons 7-10

9:15am - 10:30am Disease and Virus Management in the Vineyard Dr. Zachariah Hansen Williamson

9:15am - 10:30am General Licensing and TTB Issues Rob Pinson Franklin

9:15am - 10:30am Creating Designated Pollinator Habitats to Protect Pollinators and Increase Your Yields

Dr. John Skinner Clydesdale

9:15am - 10:30am What’s New in Diseases and Control Fulya Baysal-Gurel Palomino

Break 10:15am - 10:30am

5

Saturday, February 23, 2019Time Seminar Speaker Location

Saturday, February 23, 10:30pm - 12:00pm10:30am – 11:30am Branding and Packaging 101 Jesse Goldstein Williamson

10:30am – 11:30am New Vines and Trellis Systems Dr. David Lockwood Franklin

10:30am – 11:30am Effective Marketing Strategies for Your Farm Jay Williams Clydesdale

10:30am – 11:30am Let’s Talk Vegetable Transplant Health Natalie Baumgardner Palomino

10:30am –12:00pm Tennessee Agritourism Association Meeting Salons 7-10

Saturday, February 23, 10:30pm - 3:00pm10:30am-3:00pm TAFM Tour Trevecca Urban Farm, Tour

Conexion, Casa Azafran Market

Off Site

10:30am-3:00pm TOGA Tour Trevecca Urban Farm, TN Grown Farm

Off Site

Lunch 11:30am - 1:00pm11:30am –1:00pm Lunch on Your Own

Saturday, February 23, 1:00pm - 2:00pm1:00pm –2:00pm Working with Your Local Tourism Department Melanie Beauchamp Williamson

1:00pm –2:00pm Overlapping Licensing and Taxes Clay Byrd Franklin

1:00pm –2:00pm Important Considerations When Moving Colonies of Bees for Pollination

Joel Hausser Clydesdale

Break 2:00pm - 2:15pmSaturday, February 23, 2:15pm - 3:15pm

2:15pm –3:15pm What is Wine America? Tara Good Williamson

2:15pm –3:15pm VESTA- Addressing the Workforce Needs of the Grape and Wine Industry Through RegisteredApprenticeships

Bill Alter Franklin

2:15pm –3:15pm Selecting Which Hive for Your Honeybees and Which Components to Include

Joel Hausser Clydesdale

6

Show everyone how great thePICK TN CONFERENCE IS!

Use #picktnconference on Instagram, Twitter and Facebook.Take your picture in front of the Pick TN Conference display in the hotel lobby and share it with friends.

SupportingPick TN Products

Mark your calendars! Save the Date!February 20-22, 2020

Franklin, TNCool Springs Marriott

2020C O N F E R E N C E

Our organization is growing and we are renaming the conference! Visit the Registration table to submit your ideas. Mark your calendars for February 20-22, 2020 Cool Springs Marriott, Franklin In 2020 our VISION is clear and our FUTURE is bright!

In 2020 our VISION is clear and our FUTURE is bright! Our organization is growing and we are renaming the conference!

Visit the Registration table to submit your ideas.

Course Descriptions - Thursday, February 21, 2019Thursday, February 21, 20199:15am -10:15am

Farm to School Summit,Elizabeth GossRoom: WilliamsonAn all day workshop connecting farmers with schools that want to buy local. Learn how you can participate in the Farm to school program. Learn what you need to know about school nutrition requirements and network with school system procurement agents.

Thursday, February 21, 20199:15am -10:15am

Federal and State Grants and Programs Available to Help You Build Your Pollinator Populations,Leslie Honiker and Anthony CarverRoom: ClydesdaleLearn about Federal and State funds available to assist farmers and landowners create food habitats for pollinators. Leslie Honicker, Soil Conservationist at USDA, NRCS, and Anthony Carver, Extension Agent and County Director, Grainger County, will be covering: different programs they offer; the application process; things to consider before you apply; restrictions; testimonials and results from a couple of their farmers who have utilized these programs, and so much more.

Dicamba: Past, Present and How it Affects You,Wendel SmithRoom: AppaloosaDicamba is a broad-spectrum herbicide first registered in the United States in 1967. It is a plant-hormone-mimicking chemical that kills weeds and other plants -- including soybeans, ornamental flowers and trees. Learn about the affects of Dicamba and what you can do in the future to better your production.

Thursday, February 21, 201910:30am -11:30am

Pollinator Programs to Enhance the Customer Experience at the Farm/Farmers Market,Jessica Dodds Room: ClydesdaleAre you looking for some fun, new, and interesting programs that can easily be incorporated into your daily operations? Jessica Dodds has some great ideas to share about promotions highlighting honeybees, pollinators, honey and products of the hive! This class is about creating excitement about the foods you’re selling and the pollinators that brought that food to life. Learn some unique ways to stand out among your competition, add value to the experience of customers of all ages, and keep your producers (or employees) energized and engaged.

2018 Tomato and Pumpkin Trials,Annette Wszelaki and Ben GilbertRoom: Appaloosa

Results and finding of the University of Tennessee tomato trials. Collaborative pumpkin cultivar evaluation trials conducted by North Carolina State University and the University of Tennessee. The pumpkin cultivars included in this trial were mainly evaluated for yield. However, each cultivar was also rated for shape, color, suturing, vine habit, handle characteristics, fruit size measurements and powdery mildew symptoms.

Thursday, February 21, 201911:30am -1:00pm

Lunch On Your Own

Thursday, February 21, 20191:00pm-2:00pm

Pollination Basics,Dr. Dewayne ShoemakerRoom: ClydesdalePollination is all about plant reproduction. Insects are by far the most important and abundant pollinators. This talk will give a brief overview of the many different pollinators in Tennessee, the role they play in our agriculture, and how the populations of many are rapidly declining globally. Pollinator decline is now a major concern. Public awareness has increased in recent years yet our current efforts fall short of what we must do to reverse this disturbing trend in pollinator health. We will discuss some steps citizens can take to help pollinators.

Biodegradable Mulch Trial,Annette WselakiRoom: AppaloosaDr. Wszelaki will summarize the large amount of research that her and other teams in various states have been doing with biodegradable mulch.

Ready, Set, Grow - New Market InfoRoom: FranklinJust starting a market or recently opened one? Hear from 3 established market managers about operations, policies and more! Get a chance to ask specific questions to help make your market more efficient.

Agritourism in Action: Lazy Acres Christmas Tree Plantation and Pumpkin Patch,Michael May and Mikayla CareyRoom: Salons 1-4Michael May and his daughter, Mikayla, from Lazy Acres Farm in Chunky, Mississippi will share lessons learned from the farm complete with history, where they are today, challenges faced, factors of success, successful products and attractions, current marketing practices, plans for the future, their thoughts on trends for the industry’s future and advice for other farmers. Lazy Acres offers breakfast with the Easter Bunny, birthday parties in the Bunny Patch, educational field trips in the fall, fall fun activities, fall fun, weddings and special events, Christmas tree sales, Christmas tree field trips, a Christmas light show and Breakfast with Santa.

8

Course Descriptions - Thursday, February 21, 2019Indigo Production,Sarah BellowsRoom: SaddlebredLearn about Stoney Creek Farms from Sarah Bellos: Our natural indigo is a sustainable crop—it improves the health of people and ecosystems. Our goal for the next four to five years is to produce 15,000 acres of indigo in the USA. That means we can replace 2.8% of synthetic indigo dye globally. While that may not sound like much, it means big change. We’re making natural indigo low risk and high reward. To make sure our indigo can be grown by beginner and established farmers alike, we’re innovating at the farms in Middle Tennessee. And, market demand will ensure the crop is profitable. That means more American farmers than ever before will have access to a crop that provides sustainable income.

Organic Pest Control,David CookRoom: HighlandIntegrated Pest Management (IPM), as defined by the United States Environmental Protection Agency, is “The coordinated use of pest and environmental information with available pest control methods to prevent unacceptable levels of pest damage by the most economical means and with the least possible hazard to people, property, and the environment.” Organic pest management involves this same principle, but takes it a little bit further. This presentation will present organic methods for monitoring and managing insect pests in greenhouses, high tunnels, orchards and farms. Topics will include providing habitat for beneficial organisms, maintaining a healthy living soil, best nectar and pollen plants for beneficials and native bee pollinators, and organic insecticides and other tools.

Thursday, February 21, 20192:15pm-3:15pm

General Session - Kia Jarmon,MEPR Agency, How to Respond to a Crisis and Business InterruptionRoom: Salons 1-4Known as Kiss with a Fist, Kia Jarmon is an entrepreneur that candidly intersects between communication, culture, crisis, and community, most specifically through her leadership of MEPR Agency - a boutique PR and community engagement agency that she founded in 2006. She has developed a reputation for delivering the hard, many times uncomfortable, truths about effectively leading an organization through sustainable growth. As a professional problem solver, Jarmon’s work is to develop strategic initiatives that encourage high impact, mission-driven organizations and its leadership to develop, grow, and build capacity, which leads to stronger, more effective communication and cultural intelligence.

Thursday, February 21, 20193:30pm-4:30pm

Meet the Honeybee; the 800 Pound Gorilla in the Pollination Field,Howard KerrRoom: Clydesdale

An enormous number of plant species are pollinated by a variety of insects. However there are many reasons the honeybees are by far the most important of the insect pollinators. This presentation will identify the characteristics of the honeybees and the colony management practices that will help assure successful pollination of your crops.

TAFM Annual MeetingRoom: Franklin Open to TAFM members. FS Update, Board Elections, Round Table Brain Storming.

Cover Crop Basics: What They Are and Why You Need Them, Wendell SmithRoom: AppaloosaA cover crop is a plant that is used to slow erosion, improve soil health, enhance water availability, smother weeds, help control pests and diseases, increase biodiversity and bring a host of other benefits to your farm. Wendell Smith will walk you through the basis of cover crop production.

Keys to Successful On-farm Gift Shops,Michael May and Mikayla CareyRoom: Salons 1-2Michael and Mikayla May will share their experiences in creating a successful on-farm gift shop. They will discuss keys to success, finding and choosing merchandise, pricing, managing inventory, displaying merchandize, staffing needs, and a timeline of tasks and activities.

Amusement Device Regulations and Agritourism,Mike HardyRoom: Salons 3-4Adding fun to the farm sometimes adds additional regulations in the form of amusement device regulations. The Tennessee Department of Labor and Workforce Development Amusement Device Unit staff strives to ensure visitors are safe from harm. Join us in this session to learn which attractions are regulated, what is required to obtain a license for your attractions (steps involved, inspections required, costs), and other considerations producers should know as they build or purchase attractions for their farm.

The Nuts and Bolts of Organic Certification,Annette WszelakiRoom: SaddlebredIn this session, we will cover choosing a certifier, the requirements for organic certification, writing your organic systems plan, the organic certification cost-share program and more.

Pruning: A Critical Component of an Effective Fruit Crops Management Plan,Dr. David LockwoodRoom: HighlandBeginning with the year a fruit crop is planted until the last year it is in production, pruning is a critical production practice. In the early years, pruning and training together are used to develop a tree or vine form that will encourage early and regular bearing of high quality crops on a consistent basis. In bearing plantings, annual pruning is used to replace fruiting wood, and to help control diseases through removal of infected wood and

9

assuring good sunlight, air movement and spray penetration throughout the canopy. While it is only one of many essential practices in fruit production, it plays a vital role in successful fruit production.

Friday, February 22, 20198:00am -9:00am

Native Pollinators,Dr. Laura RussoRoom: ClydesdaleDr. Russo will introduce the audience to the diversity of local pollinators in the eastern US and discuss factors related to their abundance in agroecosystems. We will also discuss the potential hazards and benefits of agricultural systems to pollinator conservation, and some simple ways to promote pollinator abundance.

Part 1: You Already Have The Most Profitable Tool You’ll Ever Own,Erin PirroRoom: Salons 1-4Almost no one starts a business because they want to run a business, we do it because we’re good at what we do and we want to be our own boss! But then we find that there’s a whole lot of other… stuff that comes with being a business owner, including the financial management. Your good management records will tell you the story of what’s happening in your business, if you know what they’re saying. Join Erin Pirro and learn how to uncover that story – and the direction it’s telling you to go. Foodscaping; Less Mowing, More Growing,Jeremy LeckichRoom: SaddlebredHow can growing food become integrated into our everyday landscapes while also becoming a low-maintenance and fun part of our lives? Foodscaping blends growing food with artistic design allowing food plants to escape from the limitations of a garden or farm and fully integrate into a landscape design. Foodscaping follows patterns found in healthy, resilient ecosystems to guide ecologically sound and regenerative food growing systems. In this program, we will discuss foodscaping patterns and principles, as well as the best useful plants for our climate.

Blueberries: A Natural Fit for Tennessee Growers,Dr. David LockwoodRoom: HighlandThe health benefits of including blueberries combined with their great taste and versatility make them a worthwhile addition to any fruit production operation. Both highbush and rabbiteye types of blueberries can be grown throughout Tennessee and can provide welcome additions to farm marketsand pick-your-own operations from early June through August. The success or failure of a blueberry planting is often determined prior to ever planting the crop. Site selection and development lay the foundation to long-lived, productive plantings. Once established, blueberries impose fewer demands in regards to pest control than most other fruit crops. Annual pruning, maintenance of the proper soil pH and modest fertilization are essential to maintain productivity of the planting and to facilitate ease of management.

Garden Heroes,Jason Reeves, University of TNRoom: AppaloosaA discussion of what to expect from new plant introductions in our climate.

9:00am-11:30am

Annual Business Meeting and Election of OfficersRoom: WilliamsonTFWA annual business meeting where members will have the opportunity to elect new leadership, form committees and vote on the business of the TFWA.

Friday, February 22, 20199:15am -10:15am

Part 2: Benchmarking Real World Examples,Erin PirroRoom: Salons 1-4What would it mean if your business could do just a little bit more? Would you be able to: Hire that next employee? Buy the farm next door? Take a really nice vaction? Bring your kids into the business? We’ve all got things on our wish list, and a benchmark is a tool to help us make those things a reality for our business. Erin Pirro leads Farm Credit East’s Ag Retail Benchmarks team, which has developed and honed key performance indicators over almost 20 years of benchmarking with direct-market and agritourism operations. These are the tools that profitable and progressive managers use to keep their business running at top performance, and Erin will show you how to put them to work for you.

Why Everyone Should Be Concerned About Pollinator Decline, Dr. Jennifer TsurudaRoom: ClydesdaleHave you ever wondered what life would be like without insect pollinators? Would your diet change? Would your wallet take a hit? The increasing awareness about the decline in pollinators has led non-beekeepers to ask how pollinator decline affects them and what they can do to help. This presentation will cover the value of pollinators as well as the direct and indirect impacts of human behavior and management practices on pollinator populations. Attendees will gain insight as to how pollinators affect our daily lives and practical information on how to support pollinator populations.

Will Solar Work for You?,Grace Robertson, Lightwave SolarRoom: AppaloosaAn overview of solar use in the greenhouse business.

Irrigation solutions,Alex OsborneRoom: ArabianLearn firsthand from an irrigation engineer how to meet the demands of your operation’s irrigation needs. Tomato Grafting,Carl SamsRoom: Appaloosa

Course Descriptions - Friday, February 22, 2019

10

Grafting has been utilized worldwide for greenhouse and high tunnel production. Root stock are selected for their ability to resist infection and increase fruit production. Learn to increase the profitability of your tomatoes by grafting.

Photography Tips for Websites and Social Media,Doug EdlundRoom: MustangPictures really can be worth more than thousands of words, especially online. Visual content generates more views, likes and shares on social media than posts containing only text and helps tell your farm’s story through social media and websites. In this session, Doug Edlund, assistant director for UT Institute of Agriculture Marketing and Communications, will share tips for using your smartphone or camera to effectively capture and share pictures online.

Regulatory Panel for Farmers Markets – TN Department of Agriculture, TN Department of HealthRoom: FranklinWe’re getting a panel of representatives from TDA, Health Department, USDA and more together in one room to answer your questions about laws and regulations to better serve our vendors and customers at the farmers market.

The Struggle is Real: Internet Marketing Tips & Tricks,Kelley St. GermainRoom: PalominoThis is a practical, real-world session for farms and small businesses. It will give simple, yet powerful, strategies you can implement on your website and social media channels. This session will provide specific actions for improving your website ranking and social media interactions.

Grow Herbs for Value Added and Companion Planting,Cindy ShaptonRoom: HighlandThinking of trying your hand at farming but want to start small? Or, looking for some value added product ideas to help supplement your income? Join me as we talk about my favorite multi-faceted plants and how to capitalize on them. I will share with you some of my 30 plus years (did I say that out loud?) of herbal experience to help shed some light on this interesting subject. Grandpa (mine and yours) always said, “don’t keep all your eggs in one basket”. I think he and grandma knew about value added products grown on the farm.

Friday, February 22, 201910:30am -11:30am

Pollination Services. Who needs it? How much? How to get it?, Susan Pitts and Mike StuderRoom: ClydesdaleFarmers work effortlessly to create a bountiful crop, but without pollinators to move that pollen from one flower to the next, fertilize your plants and allow them to reproduce, what kind of yields, if any, will there be? If you are looking to maximize pollination of your crops, pollination services may be your answer. Learn what’s in a pollination services contract, insurance and liability considerations, the set-up, maintenance

and removal of hives, TN State regulatory requirements for placing hives on any property, how to find TN beekeepers with hives for rent, and more.

Grants You Need to Know About,Dr. Van Ayers, University of MissouriRoom: AppaloosaA discussion of USDA grants as well as state grants.

Your Website Stinks! - Tips & Tricks for Optimizing & Organizing, Kelly St. GermainRoom: PalominoThis session will teach you how to objectively analyze your website. I will help you implement powerful strategies and techniques for improving results from your website. The session will discuss Google Analytics, search engine results, domain acquisition, site design and the use of photography and video.

Recent Developments in Apple Rootstocks,David LockwoodRoom: ArabianMany new rootstocks for apple trees, both dwarf and semi-dwarf, have been released or are in the testing stage. Potentially, they offer significant advantages over those currently available. Tree survival and growth, degree of size control, impact on time to fruiting, resistance to select diseases and pests and ease of management in the orchard and availability are all critical factors for growers.

Natural Chicken Production, Taylor Family Farm,John and Terri TaylorRoom: HighlandThis class will focus on the pastured poultry production Taylor Family Farm has been doing for the last 10+ years. John will be sharing things they’ve learned to make it more stream lined and less labor intensive.

Urban Agriculture: Vertical Farming,Dr. Dilip NandwaniRoom: SaddlebredDr. Dilip Nandwani, Associate Professor, College of Agriculture, Tennessee State University Urban Agriculture is gaining importance world-wide and in U.S. Nashville is growing and land is limited in urban settings for growing fresh food locally. Vertical farming is the practice of producing food in vertically stacked layers, vertically inclined surfaces and/or integrated in other structures. The modern idea of vertical farming uses controlled-environment agriculture (CEA) technology, where all environmental factors can be controlled. In this presentation, speaker will discuss about organic vertical gardening system installed at the Organic farm, Tennessee State University. Topics will be covered on installation, potting media, supplies and materials, crops grown in the vertical system, nutrients etc.

FMC Real Data - Data Collection, Trust and Transparency 30min of Real Data - 30min of Trust and TransparencyRoom: Franklin The Farmer’s Market Coalition shares many ways to collect and utilize data at your market, as well as Trust and Transparency and market integrity.

Course Descriptions - Friday, February 22, 2019

11

Photography Tips for Websites and Social Media,Doug EdlundRoom: MustangPictures really can be worth more than thousands of words, especially online. Visual content generates more views, likes and shares on social media than posts containing only text and helps tell your farm’s story through social media and websites. In this session, Doug Edlund, assistant director for UT Institute of Agriculture Marketing and Communications, will share tips for using your smartphone or camera to effectively capture and share pictures online.

Part 3: Do the Right Project First — Prioritizing Capital Investments,Erin PirroRoom: Salons 1-4If we’re being honest, not every equipment or land purchase is made for the best business reason. Sometimes, it’s as simple as ‘I want it and I have the money now.’ But on a farm where time, energy, and money are all in short supply, you leave an unbelievable amount of money on the table if you pick the wrong project to start. Join Erin Pirro and learn how to choose the right project first, get the biggest bang for your buck, and get to all the other projects on your list a whole lot faster!

Tomato and Pumpkin Diseases,Zach HansenRoom: AppaloosaDr. Hansen will discuss common diseases caused by fungi and oomycetes (water molds), and the best chemical and cultural approaches to disease management. He will also cover the results of his 2018 conventional and organic tomato early blight field trial.

Friday, February 22, 201912:10pm-1:00pm

Lunch and Learn- Grab a boxed lunch from the tradeshow area and join in on a discussion.

Products of the Hive. The Many Contributions of the Honeybee & How they Make Our Lives Easier and Better!Gene ArmstrongRoom: ClydesdaleExplore the bountiful way products of the hive are used throughout the world, from medicinal purposes to ensuring industry machinery runs smoothly! This informative class will cover the uses of honey (hobby and larger scale), wax products, pollen, nucs/packages/splits, queen rearing, creamed honey, mead, pollination services, honey-bourbon, sting therapy, and more. You’ll also learn how some hive products, such as propolis and pollen, are collected and brought to market.

TOGA Lunch and Learn: Looking to the Future of OrganicsRoom: Highland

Land Trust of TN Lunch and LearnRoom: Saddlebred

Farmer Veteran Coalition Lunch and LearnRoom: Appaloosa

TN Department of Tourist Development- Tourism Resources Lunch and LearnRoom: Franklin

Friday, February 22, 20191:00pm-2:00pm

Plenary Session-Advocating for Agriculture: Current Issues for Direct Farm Marketers and Agritourism Operators,Stefan Maupin and Kevin HensleyRoom: Salons 1-4 All attendees welcome to learn about issues in rulemaking and legislation or application of rules and law often arise that could significantly impact direct farm marketing and agritourism operations. This session will provide an update on current issues including property tax sub classification rules and guidance on how producers and organizations can best advocate their positions and needs to decision makers

Friday, February 22, 20192:15pm -3:15pm

All about REAL Local Honey from Local Tennessee Beekeepers, Jim Gentry and Howard Kerr Room: ClydesdaleTN bees pollinate TN crops and produce TN honey. Farmers need pollinators. Pollinators need farmers. Our economy needs farmers, buyers and beekeepers to understand this cyclical relationship and the vastly mutually advantageous benefits each contributor will enjoy. This class will review the benefits of REAL local honey, Local vs. Imported, and how honey is marketed. Know the facts with the Adulterated Honey Crisis and how it affects everyone. Learn about labeling laws, misleading labels, Product of USA or TN on labels, Pollen Identification, and most importantly, how supporting local honey supports us all.

Concepts of Growing Cannabis,Dr. Brian CorrRoom: AppaloosaA discussion of the pros and cons of cannabis production.

Farmer Panel - Merchant PerspectiveRoom: FranklinA Panel of Market Vendors share what they look for in a market, best practices and market manager involvement.

Hemp License and Production,Katy Kilbourne and Eric WalkerRoom: AppaloosaKaty Kilbourne will discuss the hemp application process and regulations and Eric Walker will discuss variety trials and Production in Tennessee.

Fruit Crops Nutrition,David LockwoodRoom: ArabianWhy do we do what we do in regards to fertilizing fruit crops? A good nutrition management program starts before the crop is planted and is a factor every year throughout the life of the planting. Determining what fertilizer(s) to use, when to use them and how to apply them are in maximizing returns, keeping costs low and limiting potential adverse effects from improper use of crop nutrients.

Course Descriptions - Friday, February 22, 2019

12

Part 4: Keys to Business Success(ion),Erin PirroRoom: Salons 1-4What’s the first thing you do when you decide you want to sell your house? Fix it up! But then who really gets to enjoy that new kitchen, remodeled bathroom, or fresh coat of paint? Most of us treat our businesses the same – and that means we don’t get to enjoy the improved profitability, good communication, and reduced stress that professionally-managed businesses can bring. It doesn’t matter if you work with family or not! Spend this session with Erin and you’ll bring home management practices you can immediately put to work in your own operation, enjoy it while you have it, and at the same time, build a business someone really wants to buy.

Identifying Customer Types and How to Sell Your Product to Them,Jennifer Warrington, WISE AcademyRoom: WilliamsonNot every customer is created equal. When you understand your customer through wine buyer profiles and how your guests relate to your winery, you can identify your customers’ needs and motivations and tailor your presentation accordingly. Figuring out who you are talking with changes how you talk to them. This session is designed to help you understand the power of positive profiling (rather than pre-judging); it’s not only that it leads to more sales, but also customer satisfaction is actually much higher.

Getting into Grapes and Wine in Tennessee (Panel Q&A), Room: MustangPanelists: Don Collier – Owner, Collier Wine Group & Rocky Top Wine Trail, Kip Summers – President, Arrington Vineyards, Brian Hamm – Winemaker, Keg Springs Winery & Belle Meade Winery, Owner , Treadstone Bottling, Jonathan Ball – VP of Operations, Collier Wine Group & Rocky Top Wine Trail Chuck Belt– Owner, Spout Springs Estate Winery and Vineyard, Joey Chessor - Owner Winemaker, Grinderswitch Winery. Does it make sense for me and how do I manage my expectations and set myself up for success? A practical look and discussion on the challenges and business models that exist in the Tennessee wine industry. Covering topics such as Vineyard Management, Buying Bulk Fruit and Juice, Events, Sales, Taxes, Legal Challenges and more.

Growing Christmas Trees,Michael MayRoom: PalominoThis session will provide helpful tips for growing Christmas trees. Topics include site preparation, tree species selection, planting, weed control, disease and insect control, shearing and equipment needs.

Half Hill Farm Story: How to Make the Most Out of a Small Farm, Christian GranthamRoom: HighlandValue added can become your Farm’s main product before you realize it. Come hear how Half Hill Farm has turned a small seven acre farm into a thriving business from value added ideas.

Foodscaping; Less Mowing, More Growing,Jeremy LeckichRoom: Saddlebred

How can growing food become integrated into our everyday landscapes while also becoming a low-maintenance and fun part of our lives? Foodscaping blends growing food with artistic design allowing food plants to escape from the limitations of a garden or farm and fully integrate into a landscape design. Foodscaping follows patterns found in healthy, resilient ecosystems to guide ecologically sound and regenerative food growing systems. In this program, we will discuss foodscaping patterns and principles, as well as the best useful plants for our climate

Friday, February 22, 20193:30pm-4:30pm

Pesticides and Pollinators. Ways to Co-Exist,Scott Stewart and Mike StuderRoom: ClydesdaleThis class will introduce ways to communicate with beekeepers, identify and take precautions to protect foragers and pollinators, properly managing pesticides and build a synergistic relationship between farmers and beekeepers. TN beekeepers recognize there are pests that need to be destroyed to save crops and they are prepared to assist farmers help to protect pollinators. Programs such as Field Watch and Beecheck will be reviewed, coverage of legal issues if pesticides labels aren’t followed, and how investigations are carried out by the State when there is a suspected pesticide kill.

What’s New in Insects and Control,Dr. Frank Hale, University of TNRoom: AppaloosaDr. Hale will bring us up to date on insects and their control with emphasis on low impact on beneficial insects.

Which Metrics Really Matter,Jennifer Warrington, WISE AcademyRoom: WilliamsonHow do you know if your tasting room team is winning or losing? Which Direct-to-Consumer (DTC) metrics are you using to keep score? Since team members respect what you inspect, it is these numbers – the ones you poke at – that your team will be sure to focus on if you do. Make sure you are inspecting the DTC metrics that really matter. This session is designed to help you understand the complete DTC sales picture – you will know where to focus for improvements and understand what levers you can change to affect your bottom line.

Christmas Fun at Lazy Acres Christmas Tree Plantation,Michael May and Mikayla CareyRoom: Salons 1 - 4Christmas is a special time at Lazy Acres Farm. Families can purchase the perfect Christmas tree directly from the field, drive through the Lazy Acres in LIGHTS! Display, and/or enjoy a hearty breakfast with Santa. School groups (K-2) can visit the farm to learn about the production and harvest of real Christmas trees. In this session, Michael and Mikayla will discuss their Christmas activities and share their experiences in creating successful Christmas events.

Course Descriptions - Friday, February 22, 2019

13

Conflict Resolution - Lipscomb University - or Center for Nonprofit ManagementRoom: FranklinLipscomb University shows us how to work through and resolve conflict in a variety of ways and the importance of facing conflict within the market.

Friday, February 22, 2019 (cont.)3:30pm-4:30pm

Companion Planting,Cindy ShaptonRoom: HighlandEver notice that you get along with certain people or neighbors better than others? Anne of Green Gables would call it a kindred spirit; others might define it as compatibility. It is the same phenomenon in the plant community, certain plants just seem to get along better and benefit or complement each other. In the gardening realm this is called “companion planting.” Join Cindy as she talks about the benefit of herbs in plant neighborhoods to help keep the garden and gardener healthy. In an age where we are concerned about food being grown without pesticides, these companion planting practices are being re-evaluated and put to use once again.

Hemp Production,Will TarletonRoom: Saddlebred Learn the ins and outs of hemp production from a farmer who grows it.

Disease in High Tunnels,Zach HansenRoom: AppaloosaDr. Hansen will discuss how to identify common soil borne and foliar diseases associated with high tunnel vegetable production. He will also discuss management strategies with emphasis on cultural practices.

Agribusiness Legal Solutions,Nathan Huff and Phelps DunbarRoom: MustangNathan Huff and Phelps Dunbar will walk you through legal advice and solutions for your agribusiness.

Saturday, February 23, 20198:00am -9:00am

So You Want to Be a Beekeeper. An Introduction to Honeybees, Agriculture’s Lifeline,Jim Gentry Room: ClydesdaleThe world needs more beekeepers. Times have changed from the days of yesteryear when anyone could place hives in a yard, do little to maintain it, and enjoy the sweet rewards of honey, with few worries. There were also many feral hives of honeybees pollinating crops, but that isn’t the case anymore. With over forty years of beekeeping experience, Jim has witnessed first-hand the challenges honeybees are facing, and how they affect modern beekeepers. Jim will introduce you to things to consider before you make the leap. Items such as the

basics of a hive, cost, equipment, time you’ll need to allocate to beekeeping, how to select locations, risks, how to get bees, registration of hives, local and state clubs, classes, and so much more.

Organic Pest Control,David CookRoom: SaddlebredIntegrated Pest Management (IPM), as defined by the United States Environmental Protection Agency, is “The coordinated use of pest and environmental information with available pest control methods to prevent unacceptable levels of pest damage by the most economical means and with the least possible hazard to people, property, and the environment.” Organic pest management involves this same principle, but takes it a little bit further. This presentations will present organic methods for monitoring and managing insect pests in greenhouses, high tunnels, orchards and farms. Topics will include providing habitat for beneficial organisms, maintaining a healthy living soil, best nectar and pollen plants for beneficials and native bee pollinators, and organic insecticides and other tools.

Make your Winter Containers “Winners,”Carol Reece—University of TNRoom: PalominoPlanning and making “winter” containers that work.

Saturday, February 23, 20198:00am - 9:00am

Agritourism Round Table DiscussionsRoom: Salons 7-10Participate in a facilitated discussion of important topics suggested by agritourism operators with other entrepreneurs and industry partners. Share your experiences, ask questions and bounce ideas off of other participants. Topics are:• Online Ticket Sales Room: Salon 7• Employee Management: Hiring, Firing and Retaining Room: Salon 8 • All Things Concessions Room: Salon 9• Square Reports 101 Room: Salon 10

Coffee with the Executive Director, Adam AcamporaRoom: Williamson Enjoy coffee while you get to know the Executive Director, talk about things to come, concerns, challenges, and opportunities that you face as an individual business or that you see on the horizon for Tennessee Wine Industry.

StoryBranding Workshop with 5by5 AgencyRoom: FranklinThe Storybrand framework is how all stories are told. Learn how to use this layout to help tell your market’s story as well as your vendors’ stories and keep your customers coming back for more!

Course Descriptions - Friday & Saturday, February 22 & 23, 2019

14

Saturday, February 23, 20199:00am - 3:00pm

TN Christmas Tree Growers Association- Farm Tour at Country Cove Christmas Tree Farm, Murfreesboro, TN,Joe and Jan SteinerRegistration Required. Provide your own transportation and meet at Country Cove Christmas Tree Farm at 9am. Lunch and snacks will be provided. We will also have our annual TCTGA annual meeting. Farm Address is: 1189 Cut Off Road, Murfreesboro, TN 37129

Saturday, February 23, 20199:15am - 10:15am

Game Winning Drive-CHARACTER, LEADERSHIP, INTEGRITY,Rik RobertsRoom: Salons 7-10Lead the followers. Taking stories right out of today’s sports headlines and history’s record books, we will explore the steps that lead to real winning. By emphasizing team work and integrity, attendees will identify leadership qualities that they can develop to become a champion in their own right.

What’s New in Diseases and Their ControlRoom: AppaloosaAn update on diseases and controls in greenhouse production.

Creating Designated Pollinator Habitats to Protect Pollinators & Increase Your Yields,Dr. John Skinner Room: ClydesdaleWe will define crop specific pollinator needs while learning how to provide supplemental food for pollinators. Factors to consider include crop bloom duration, pollinator abundance, when to provide honey bee colonies and also promote using native pollinators to improve yield.

Disease & Virus Management in the Vineyard,Dr. Zach Hensen, UT ExtensionRoom: WilliamsonThis class will provide background information on common grape diseases, including basic pathogen biology and disease epidemiology, to facilitate a better understanding of disease dynamics in the vineyard. I will also discuss cultural and chemical approaches to disease management and share the latest research on alternative disease management approaches.

General Licensing & TTB Issues,Rob Pinson-Waller, Lansden, Dortch & Davis, LLPRoom: FranklinPresentation on the step by step needed for getting your winery up and running, dealing with the TTB and all the legal issues around getting into alcohol.

Saturday, February 23, 201910:30am -2:00pm

TN Association of Farmers Market Tour: Trevecca Urban Farm Tour with TOGA, Tour Conexion, Casa Azafran Market, Azafran Park - Plaza Mariachi for lunch

TOGA Tours: Trevecca University and TN Grown FarmThe Trevecca Urban Farm was inspired by an opportunity to create food access with neighbors in our local food desert and as a teaching tool to equip students to help food insecure neighborhoods around the world. Since 2011, a robust urban farm has sprung up on Trevecca’s campus. In the heart of Nashville, livestock guardian dogs oversee our heritage goats, pigs, and chickens as they graze our campus and lots nearby. Vermicompost, aquaponics systems, campus composting, beekeeping, an urban orchard, greenhouse, vegetable gardens, and two additional community gardens produce abundantly within view of Nashville’s skyscrapers.

With agroecology at the heart of our teaching, our BA in Social Justice offers a professional concentration in Environmental Justice that trains students to care for creation. People-centered organic agriculture is at the center of our creation care education, and we put this teaching to work right where we are and around the world. We teach that the best way to address hunger and heal the land is by growing great food on the soil right under our feet, using free materials and simple techniques available to everyone. On our tour, we will tell our story building a farm in the middle of the city, the unique opportunities and challenges of urban farming, and failures and successes we blundered upon as we journeyed. We will visit our herd of Tennessee Fainting Goats, Heritage Hog crosses, our laying hens, and apiary. We will walk through our orchard and visit our gardens, our greenhouse, and our aquaponics systems.

Will Tarleton, Tennessee Grown Farm TourWill Tarleton, co-owner of Tennessee Grown LLC. and Board member of Tennessee Hemp Industries Association, will be hosting a farm tour of winter hemp propagation, equipment, and variety trials of Industrial Hemp cultivars. Join us for a very informative tour on the latest crop to take the state by storm.

Tour group will gather at the front of the hotel and leave at 10:30 a.m.Lunch will be provided.

Saturday, February 23, 201910:30am -11:30am

TN Agritourism Association Annual MeetingRoom: Salons 7-10

Let’s Talk Vegetable Transplant Health,Natalie Baumgardner, University of TNRoom: PalominoA report on the best in vegetable varieties for our region.

Course Descriptions - Saturday, February 23, 2019

15

Effective Marketing Strategies for Your Farm,Jay WilliamsRoom: ClydesdaleLearn how to develop your brand, find your niche, and the best way to tell the world about your amazing products. Practical skills and real world examples will be shared. Learn how Jay landed his products from Franklin, TN in two National Food Awards, countless magazine and TV specials, and grew his follower base from a handful of supporters to over 40K.

New Vines & Trellis Systems,David LockwoodRoom: FranklinHow deep should I set my vines? Do I need to pre-treat my vines before setting them? What type of Trellis system should I use for Chardonel? These are just some of the many questions growers have as they plant new vines. This presentation will help you get started in the right direction from site selection, to setting posts, and putting the vines in the ground.

Branding & Packaging,Jesse Goldstein- Fresh BrandsRoom: Williamson Making a fantastic wine is just the beginning when you’re in the Wine Business. You have to surround your product with elements that resonate with your passion. Connect with your customer from the label and website to the sales person pitch.

Saturday, February 23, 20191:00pm-2:00pm

Important Considerations for Moving Honeybee Colonies for Pollination of Crops,Joel Hausser Room: ClydesdaleThe main reason honeybees are the most important plant pollinator is that colonies of honeybees can be easily transported to crops when needed and in sufficient numbers needed to assure adequate pollination. This presentation will identify important considerations to be addressed by the farmer and the beekeeper when moving the colonies into your fields.

Working with Your State and Local Tourism Department,Melanie Beauchump - TN Department of TourismRoom: WilliamsonLocal state and regional tourism departments have one goal, to drive traffic from somewhere else to their territory

Overlapping Licensing & Taxes,Clay Byrd - Adams & ReeseRoom: Franklin Former TABC Director Byrd will be discussing the different types of licensing that exists and how they can interact with each other. Getting into specifics regarding Wine by the Glass and beer service at your facility and how to handle the taxes in those situations.

Saturday, February 23, 20192:15pm-3:15pm

What is Wine America?Jim Trezise - Wine AmericaRoom: Williamson The President of Wine America will be on site discussing just what the organization does in DC to promote the growing wine production in the United States. This is an introduction to how they help our industry at the Federal level, from general initiatives and challenges, tax legislation and shipping laws to music licensing.

VESTA – Addressing the Workforce Needs of the Grape and Wine Industry Through Registered Apprenticeships,Bill Alter - VESTARoom: Franklin Looking for education and training opportunities? VESTA provides industry-validated online courses in Viticulture, Enology and Wine Business Entrepreneurship, as well as field experiences and technical workshops. Having trouble recruiting new employees and/or retaining current employees? Registered Apprenticeships are unique flexible programs for employers to design programs that will enhance recruitment, advancement and retention of employees. Services and funding provided through local job centers can provide support for both employers and apprentices.

Selecting Which Hive for your Honeybees and Which Components to Include,Joel HausserRoom: ClydesdaleThere are many different offerings in modern hive equipment. This class will review what is available on the market and the pros and cons of each.

16

Course Descriptions - Saturday, February 23, 2019

PickTN ConferenceHELP US GROW!

Turn in your conference evaluationsat the registration desk.

Agriculture Enterprise FundThe Agriculture Enterprise Fund (AEF) is an incentive program that awards grants to:

• starting or expanding agricultural, food and forestry businesses • farmers• nonprofits• local governments and other entities

“As a recipient of the Ag Enterprise Fund Grant, we were able to expand our vineyard to include a Farm Winery. The Ag Enterprise Fund has been greatly beneficial to the income of our agricultural enterprise.

— Linda Gay, Villa Nove Vineyards Farm Winery

Apply online at tn.gov/agriculture/businesses/aefFor more information, please contact Agriculture.Enterprise@tn.gov or (615) 837-5160.

”

“Seven Springs Farm to Table is a market garden operation.  Thank you Tennessee Enterprise Fund for helping us with a commercial kitchen to produce fresh and processed salsa.

— Donna Riddle, Seven Springs Farm to Table”

Growing Tennessee

Agriculture Enterprise FundThe Agriculture Enterprise Fund (AEF) is an incentive program that awards grants to:

• starting or expanding agricultural, food and forestry businesses • farmers• nonprofits• local governments and other entities

“As a recipient of the Ag Enterprise Fund Grant, we were able to expand our vineyard to include a Farm Winery. The Ag Enterprise Fund has been greatly beneficial to the income of our agricultural enterprise.

— Linda Gay, Villa Nove Vineyards Farm Winery

Apply online at tn.gov/agriculture/businesses/aefFor more information, please contact Agriculture.Enterprise@tn.gov or (615) 837-5160.

”

“Seven Springs Farm to Table is a market garden operation.  Thank you Tennessee Enterprise Fund for helping us with a commercial kitchen to produce fresh and processed salsa.

— Donna Riddle, Seven Springs Farm to Table”

Growing Tennessee

Speaker Contact InformationFirst Name Last Name Organization Phone Email

Gene Armstrong Nashville Area Beekeepers Pres. 843-817-3441 genearm@att.netVan Ayers Community Development Specialist-Univ. Missouri retired 573-275-1299 ayersv@missouri.eduFulya Baysal-Gurel Tennessee State University, Otis L. Floyd Nursery Research Center 931-815-5143 fbaysalg@tnstate.eduSarah Bellows Indigo ProductionMike Brown TDA mike.f.brown@tn.govNatalie Bumgarner Professor Residental/Consumer Horticulture University of TN 865-974-7308 nbumgarn@utk.edu Mikayla Carey Lazy Acres Agritainment, LLC 601-655-8264 lazyacresfarm@hotmail.comAnthony Carver UT Extension-Grainger Co. 865-828-3411 bcarver4@utk.eduMelissa Cole Pure pastures melissa@purepasturefarms.com

Travis Cole Pure pastures melissa@purepasturefarms.comDavid Cook UT Extension 615-832-6802 dcook5@utk.edu

Brian Corr 815-501-7709 brian.corr@sycamorehortcon-sulting.com

Jessica Dodds HoneyBee Tennessee 615-887-1439 jessica@honeybeetn.comDoug Edlund Assistant Director of Operations, UT Institute of Agriculture 865-974-7141 dedlund@tennessee.eduZach Erhard Oak Grove Farm oakgrovefarmstn@gmail.com

Jim Gentry Cherokee Beekeepers tennesseebeekeeper@gmail.com

Tara Good Wine America tgood@wineamerica.orgElizabeth Goss Farm to School Specialist (615) 741-1140 elizabeth.goss@tn.govChristian Grantham Half Hill FarmFrank Hale Professor Residental/Consumer Horticulture University of TN 615-835-4571 fahale@UTK.eduZacharia Hansen UT AG. 865-974-7784 zhansen1@utk.edu

Mike HardyAmusement Device Manager,Tennessee Department of Labor and Workforce Development, Workplace Regulations and Compliance Division

615-770-0451 mike.hardy@tn.gov

Joel Hausser B & J Farms joel_hausser@comcast.netKevin Hensley Associate Director, Public Policy Division, TN Farm Bureau Federation 931-388-7872 ext 2231 khensley@tfbf.comLeslie Honicker NRCS, USDA Hamilton & Rhea Co. 423-775-2272 Leslie.Honicker@tn.usda.govJustin Huff Solar Project Consultant-Lightwave Solar 615-641-4050 ext. 104 lightwavesolar.comHoward Kerr TN Beekeepers, Lifetime Member 865-216-2550 htk@icx.netKatie Kilbourne TN Dept of Agriculture 615-837-5338 Katherine.Kilbourne@tn.govDavid Lockwood UT lockwood@utk.eduNina Martin Galena Garlic garlicnina@gmail.comStefan Maupin Director, Public Policy Division, TN Farm Bureau Federation 931-388-7872 smaupin@tfbf.comMichael May Lazy Acres Agritainment, LLC 601-655-8264 lazyacresfarm@hotmail.comAlex Osborne Irrigation Mart (318) 255-1832Debbie Pickle TN Dept of Health 615-741-7206 Debbie.Pickle@tn.govErin Pirro Farm Business Consultant, Farm Credit East, ACA 860.741.4376 x8173 erin.pirro@farmcrediteast.comSusan Pitts We 3 Bee Co. 615-674-3616 wethree2010@gmail.comCarol Reese 731-424-1643 jreese@UTK.eduJason Reeves Curator of UT Gardens-Jackson 731-424-1643 jreeves3@UTK.eduLaura Russo UT Ag ResearchCarl Sams UT Ag Research (865) 974-8818 carlsams@utk.eduAnnie Self TN Dept of Agriculture 615-837-5313 anni.self@tn.govDeWayne Shoemaker UT Ag Research 865-974-7955 dshoema2@tennessee.eduDr. John Skinner UT Ag Research 865-679-8262 jskinner@utk.eduWendel Smith Lawrenceburg County Ext. 931-762-5506 wsmith7@tnstate.edu

Kelley St Germain President, Germain Media 409-D South Main Street Jefferson, NC 28640 (336) 620-2000 info@germainmedia.com

Jan Steiner Owners, Country Cove Christmas Tree Farm. 1189 Cut Off Road Murfreesboro, TN 37129 (615) 848-8564 countrycovechristmastreefarm@

gmail.com

Joe Steiner Owners, Country Cove Christmas Tree Farm. 1189 Cut Off Road Murfreesboro, TN 37129 (615) 848-8564 countrycovechristmastreefarm@

gmail.comScott Stewart UT Ag Research 731-425-4709 sdstewart@utk.eduMike Struder Tennessee State Apiarist 615-517-4451 Mike.Studer@tn.govWill Tarleton Hemp Production 615-969-2464 willharvest@gmail.comJohn & Terri Taylor Taylor Family Farm 931-424-5089 taylorfarmilfarmtn.comShaun Tomczak 5 by 5 Agency 248.736.7887 stomczak@5by5agency.comEric Walker Assistant Professor, Tobacco and Specialty Crops, UT (731)394-0389 ewalke22@utk.edu

Jennifer Warrington WISE Academy 707-704-6817 Jennifer@WineIndustrySalesEdu-cation.com

Demetria White Whites Family Farm 615-585-4331 Djwhite1918@hotmail.comJay Williams Williams Honey Farm 844-276-5536 info@williamshoneyfarm.comAnnette Wszelaki UT 865-974-8332 annettew@utk.edu

18

Where Do YouPICK TENNESSEE?

www.picktnproducts.org

Find local products online or on the mobile app.

Our Sponsors:

Gold Level:

Silver Level:

Bronze Level:

Special Thanks To:

Supporting Level:

19

THINKING ABOUT DINNER?

EXTENSION.TENNESSEE.EDU

We are, too—before it ever gets to the grocery store or a chef’s kitchen. While

you’re enjoying a fresh, healthy meal like this one, our experts are out in the

fields, in classrooms, and in cities across the state making sure your food is safe,

affordable, and nutritious. From farm and field to favorite restaurant or family

kitchen, UT Extension is providing Real. Life. Solutions. every step of the way.

TDTD_8.5x11.indd 1 1/18/19 10:27 AM

TDTD_8.5x11.indd 1 1/18/19 10:27 AM

Celebrating thebest of Tennessee.

TNMAGAZINE.ORG

RECIPESSTORIES EVENTS PHOTOS

Every state can boast of its food, people, culture and natural beauty. Tennessee is no

exception, but we have a certain spirit that stands out. You find it in the music that is

made, the food that is cooked, the art that is created, the volunteer spirit of people

who serve and the natural beauty that lies over each hill. The Tennessee Magazine

salutes the craftsmen, entrepreneurs, farmers, makers, inventors and creators who are

the story of Tennessee. It’s your story, and we are proud to tell it.

T H E S T O R Y O F T E N N E S S E E

S O M E T H I N G F A N T A S T I C

I N T E N N E S S E E , W e ' r e

With everything you need to accomplish in a day insurance

protection for your business might be the last thing on your mind.

You do recognize, however, that a one-size-fits-all insurance policy

isn’t the smart way to run a business. Your operation is unique and

we understand that.

Our AGRIBUSINESS INSURANCE PROGRAM can provide

you with a flexible farm package that allows you to customize a

policy to match your individual needs.

Contact me to find out more.

15-041.98799.V411.2018

2550 Meridian Blvd Ste. 200Franklin, TN 37067-6379

trey.klauss@american-national.com

Multiple Line General Agent

615.567.8108

Products and services may not be available in all states. Terms, conditions and eligibility requirements will apply. Property and casualty products and services may be underwritten by American National Property And Casualty Company or AmericanNational General Insurance Company, both of Springfield, Missouri.

TREY KLAUSS

Celebrating thebest of Tennessee.

TNMAGAZINE.ORG

RECIPESSTORIES EVENTS PHOTOS

Every state can boast of its food, people, culture and natural beauty. Tennessee is no

exception, but we have a certain spirit that stands out. You find it in the music that is

made, the food that is cooked, the art that is created, the volunteer spirit of people

who serve and the natural beauty that lies over each hill. The Tennessee Magazine

salutes the craftsmen, entrepreneurs, farmers, makers, inventors and creators who are

the story of Tennessee. It’s your story, and we are proud to tell it.

T H E S T O R Y O F T E N N E S S E E

COOKING UPS O M E T H I N G F A N T A S T I C

I N T E N N E S S E E , W e ' r e

With everything you need to accomplish in a day insurance

protection for your business might be the last thing on your mind.

You do recognize, however, that a one-size-fits-all insurance policy

isn’t the smart way to run a business. Your operation is unique and

we understand that.

Our AGRIBUSINESS INSURANCE PROGRAM can provide

you with a flexible farm package that allows you to customize a

policy to match your individual needs.

Contact me to find out more.

15-041.98799.V411.2018

CHOOSE AN

IMAGE

2550 Meridian Blvd Ste. 200Franklin, TN 37067-6379

trey.klauss@american-national.com

Multiple Line General Agent

615.567.8108

Products and services may not be available in all states. Terms, conditions and eligibility requirements will apply. Property and casualty products and services may be underwritten by American National Property And Casualty Company or AmericanNational General Insurance Company, both of Springfield, Missouri.

TREY KLAUSS