conference, exhibition, 29-31 oct 2017 icsc mena...

OctOber 29, 2017Pre-ConferenCe MasterClass: reCon Mena Design summit 2017 / Placemaking strategies

ConferenCe, exhibition, iCSC MenA AwArdS deAl-MAking & networking

29-31 oCt 2017ritz Carlton Hotel

DifC, Dubai, uae

Organised by the largest retail industry assOciatiOns

Executive VP & Managing Director - EMEA

ICSC

bill Kistler Chairman

ICSC

KennetH bernsteinCEO

Design International

DaViDe PaDoa ChairmanJLL Turkey

aVi alKasSenior VP

Khaleej Times

raVi raMan

Chairman of Shopping Centers Committee -

Jeddah Chamber

MoHaMMaD alawiManaging DirectorThe Retail Agency

MaiMunaH sHebaniFounder & MD

McArthur + Company

PHil MCartHurManaging Director

Village Well

Gilbert roCHeCoustePresident & CEO

ICSC

toM MCGeeExecutive Board Member

Vapiano SE

Mario C. bauer

Managing Director Excellerate Brand

Management

KeYnote sPeaKerDarren Katz

Associate DirectorJavelin Group, part of Accenture Strategy

KeYnote sPeaKerHerCulano roDriGues

autHor & KeYnote sPeaKer

Founding Principal and Chief Client Officer

Sweetman Cragun Group

Kate sweetManKeYnote sPeaKer

Author, Cultural Consultant, Professional Speaker,

TV Show Host

ali alsalooM

for further information: visit www.reconmena.com l to register contact: [email protected] or call +971 (0)4 359 7909

beNeFItSof attenDinG

for further information: visit www.reconmena.com

PaSt atteNdee PrOFIle

1,200+DELEGATES

6%OTHER

13%SERVICE

PROVIDERS

35% RETAILERS

46%SHOPPInG CEnTRE

MAnAGEMEnT

25COunTRIES

588GALA SEATSSOLD OuT!

daY 1 daY 2 daY 3Pre-Conference Masterclass

welcome reception – kick off Cocktail Party reception

Conference, exhibition and deal Making Conference exhibition

gala dinner Awards Cocktail receptioniCSC Shopping Centre & retailer gala dinner Awards

reGIStratION PaSSeSrecon Fees team discount

All-Inclusive Pass to all events from Day 1-3.Member: usd 1,250 (aed 4,600)

non-Member: usd 1,700 (aed 6,250)

We offer a discount of aed 367 (usd 100) per delegate off the applicable registration fee when three or more delegates register at the same time from the same organization and from the same billing

source.

*Registration for individual events are also available (Conference vs. Gala), please contact MECSC Office at: [email protected]

Jointly organized by the Middle east council of shopping centres (Mecsc) and the international council of shopping centers (icsc), recon Middle east & north africa 2017 will bring together shopping centre industry professionals, retailers, management and consulting companies, architects and design companies, entertainment and leisure companies, product and service providers to the industry, all under one roof for two days of industry leaders speeches, education, networking and deal making while exploring new business opportunities.

• Interactive 2 days of lively discussions and engaging presentations on 30 October and 31 October

• Exhibition area featuring leading service providers, brands and shopping centers

• Deal-making sessions where you will be able to meet with region’s buyers and decision makers in a 1 to 1 meeting format

• Celebrate the best of the best at the ICSC MEnA Awards Cocktail reception and gala dinner

SPONSOrSHIP PaCKaGes

to register contact [email protected] or call +971 (0)4 359 7909

SPONSOrSHIP PacKaGeSbeNeFItS PlatINum

uSd 100,000 GOld

uSd 50,000 SIlver

uSd 25,000 brONze

uSd 15,000 exhibition booth *booth size and location to be pre-approved by Mecsc; standard booth 6 sqm; booth heights of 2.5m (including fascia)

4 booths 2 booths 1 booth 1 booth

Welcome reception Passes - day 1 15 10 5 2conference Passes - day 2 and 3 15 10 5 2cocktail reception Passes - day 3 15 10 5 2gala Passes - day 3 15 10 5 2ad - retail People Magazine (special recon edition) Double Page Spread Single Page Half Page Quarter Pagecompany logo on Mecsc recon Website with link to sponsor’s company website Y Y Y Y

insert in conference delegate bag Y n/A n/A n/Alogo on event signage Y Y Y YVerbal acknowledgement Y Y Y Yicsc award entries 10 5 2 n/A2017 Mecsc directory (shopping centres, retailers and service Providers) Y Y Y n/A

newsletter banner 12 months n/A n/A n/AWebsite banner 12 months n/A n/A n/A*"annual" sponsorships are available which can be customized

eXHIbItION bOOtH PacKaGeSbeNeFItS SPace ONlY

usD 5,000 per 6 sqmScHeme

usD 6,000 per 6 sqmspace & Furniture 6 sqm space only exhibition space

(3 x 2 sqm floor space only)*with 2.5 m height (including fascia)

6 sqm shell scheme full furnished stand (3 x 2 sqm):*with 2.5 m height (including fascia)•3 x 2 sqm Octonorm stand with white panels•2 chairs•1 table•Wastepaper basket•3 spotlights•13 amp double socket.•1 signboard (fascia) with Company name in English

event Passes 1 2

Promote your retail developments, retail concepts, products or services to a quality audience of decision makers at RECon Middle East and north Africa.

Event Sponsors enjoyed showcase marketing in our exhibition area, representation in our RECon Conference Event Catalogue, web site, digital displays, display boards, speaking opportunities and recognition in our Shopping Centre Awards Gala and Education Conference.

The best and the brightest minds from the retail industry around the world are in Dubai for our RECon Conference. Your ability to put your name and brand forward to those individuals making the corporate business decisions is what you can expect from being a sponsor of RECon.

For more information, please contact Lea Venezuela at [email protected], +971 50 708 9235. Alternatively, please contact MECSC office at +971 4 359 7909

addItIONal braNdING OPPOrtuNItIeSexclusive - Welcome Reception on Day 1 (Oct 29, 2017) - sOld uSD 11,000exclusive - Pre-Awards Cocktail Evening on Day 3 (October 31, 2017)- sOld uSD 11,000

conference breaks and lunches - Day 2 and 3 (Oct 30 and 31, 2017) - sOld uSD 22,000

exclusive - event lanyard - Sponsor name and logo on lanyard ** - sOld uSD 16,500

exclusive - Conference Delegate Bag Sponsor** - sOld uSD 11,000exclusive - Gala Gift Bag Sponsor** - sOld uSD 11,000non-exclusive - Conference Delegate Gift Sponsor** uSD 11,000non-exclusive - Conference Delegate Insert** uSD 7,000non-exclusive - Gala Gift Sponsor ** uSD 11,000branding on visitor/delegate badge (sponsor logo to be printed on entry badge) - sOld uSD 2,500

non – exclusive Stationery Branding - Pens, Paper, notepads** uSD 2,500

double spread ad - Retail People Magazine (RECon Special Edition) uSD 6,900

back Outside cover - Retail People Magazine (RECon Special Edition) - sOld uSD 10,000

Front inside cover - Retail People Magazine (RECon Special Edition) - sOld uSD 6,900

back inside cover - Retail People Magazine (RECon Special Edition) - sOld uSD 6,900

single Page ad - Retail People Magazine (RECon Special Edition) uSD 4,500

half Page ad - Retail People Magazine (RECon Special Edition) uSD 2,800

Mecsc newsletter banner (per month) uSD 1,000

Website banner (per month) uSD 1,000

award category sponsor - Most senior person to co-present 5 of the award categories with ICSC/MECSC Designates (non-conflicting with entry, if applicable)

uSD 10,000

** to be provided by the sponsor


cONFereNce ProGraMMe & sPeaKers

Pre- cONFereNce: SuNdaY - OctOber 29, 201710:00 – 12:00 Pre- cONFereNce maSterclaSS

Sahaab Meeting Rooms A & B, Ritz Carlton Hotel DIFC

mOrNING SeSSION: tHe art aNd ScIeNce OF maKING Great PlaceS aNd cOmPellING cuStOmer eXPerIeNceSgilbert rochecouste, Managing Director, Village WellA dynamic and inspiring workshop that will give you new insights into retail, shopping centre and public space creation. Learn about the economic benefits of Placemaking and how to implement powerful strategies to create distinctive and high performing retail environments.This practical and hands on workshop will show how Placemaking is used to create a sustainable competitive advantage.

WHat YOu WIll learN:• How Placemaking underpins long term sales growth• What makes a great place• How to create compelling customer experiences• How to create a unique and distinct night time

economy• How outdoor environments, public, community and

cultural spaces can become your point of difference• using food, culture and events to create a vibrant

destination that customers love• using place management and curation to drive a

compelling customer experience and long term success• How to create a Place vision and roadmap for your

project

aFterNOON SeSSION: recON meNa deSIGN SummIt 2017The afternoon session is about global shopping centre design and development trends led by the Chairman of the ICSC Global Design and Development Viva Awards Jury - Phil McArthur, (Founder & Managing Director of McARTHuR + COMPAnY). The afternoon sessions will feature three international architects presenting a worldwide overview of major global design trends. Also included are presentations on what it takes to develop a star project and an in depth presentation of 2017 Viva Awards projects.

13:00 GlObal treNdS IN mall deSIGN FeaturING tHree INterNatIONal arcHItectS Paul firth (Callison/rtkl), davide Padoa of design international, Colin beaton (limelight Creative Services)

14:00 WHat dOeS It taKe tO develOP a Star PrOject? FeaturING mall OF Qatar, cleOPatra mall, dubaI creeK HarbOur, reem mall aNd OtHerSrony Mourani (Mall of Qatar), Javier Vieiro lópez (Chapman taylor), davide Padoa (design international), Shane eldstrom (Al farwaniya Property developments llC/reem Mall)

15:00 vIva aWardS 2017, aN IN-dePtH PaNel dIScuSSION ON tHe evaluatION OF vIva eNtrIeS aNd SelectION OF WINNerS. tHIS SeSSION IS HOSted bY vIva judGeS FrOm SPaIN, turKeY aNd tHe uae Phil McArthur, Avi Alkas, Arcadio gil

18:00 – 20:00 WelcOme tO recON 2017 – KIcK OFF cOcKtaIl PartY recePtIONSunken Garden in the Ritz Carlton Hotel DIFC


09:00 – 10:00 registration and coffeeRitz-Carlton Hotel DIFC - Grand Ballroom - Samaya Conference Ballroom

10:00 – 10:10 cONFereNce OFFIcIal OPeNING & WelcOme david MacadamCEO, MECSC

richard dean(MC)

10:10 – 10:30 WelcOme addreSSeS (arabIc aNd eNGlISH)Marwan eskandaraniBoard President, MECSCGroup Business Devt. Director Kamal Osman Jamjoom Group LLC

tom McgeeCEO, ICSC

10:30 – 11:15 KeYNOte addreSS: kate Sweetman – kicks off the 2017 recon conferenceKate is the co-Author of Reinvention and is an experienced leadership consultant, educator, author, editor and speaker. Through contemporary and relevant examples, Kate will give the audience the formula, principles and tools to make quantum change happen fast, proactively both individually and corporately. In the Age of Disruption, Kate’s message will give insights into how to stay ahead of the pack - The ‘How To Guide’ for navigating 21st Century retail turbulence. You will want to buy her book after listening to her on stage!

11:15 – 12:00 PaNel dIScuSSION – educatION PaNelEducation is perhaps the single most important action that we can utilize to ensure the successful growth of retail globally.Education plays a vital role in shaping tomorrows leaders. nelson Mandela’s quote ‘Education is the most powerful weapon we can use to change the world’ is universally understood. Education is important because it is used to mitigate many of the challenges faced in business and in life. Retail education programs are now more important than ever.Please join our panel discussion session to understand the growing importance of education in the retail industry in the GCC from Oman to Saudi and beyond.Our panelists are experts in the education field from around the world. Come and hear what the future holds for retail education in the MEnA region.Moderator: richard deanPanelists:

Maimunah Shebani(Arabic English Initiatives)

gilbert rochecouste(Placemaking Education)

Mohammad Alawi(KSA Education Programs)

Prakash Menon(Retailer Education)

ravi raman (Senior VP, Khaleej Times)

12:00 – 12:15 networking & refreshment breakExhibition Hall

12:15 – 12:30 KeYNOte addreSS: Ali Al Saloom, Author, Cultural Consultant, Professional Speaker, TV Show HostAli will take us on a journey to always Think Quality. Speaking through examples of various local and international stories by challenging the audience on many different relevant and current examples on how to overcome any challenge through only ‘Thinking Quality’.This motivational speech encourages listeners to “be passionately creative” when searching for solutions. The letters of his name, A-L-I, stand for Action, Learn and Inspire, and he will share his story about how this simple three-step process will change your life and strengthen your leadership approach and character. Join us for this inspiring and entertaining local speaker!

12:30 – 12:45 IcSc certIFIcatION OvervIeW INcludING arabIzatIONMarwan eskandaraniBoard President, MECSCGroup Business Devt. DirectorKamal Osman Jamjoom Group LLC

bill kistler Executive VP & Managing DirectorEMEA ICSC

12:45 – 13:00 IcSc FOuNdatION ScHOlarSHIP aWardS13:00 – 14:15 networking lunch

Cara Restaurant

14:15 – 15:00 PaNel dIScuSSION - POSItIve ImPact ON retaIl SHOPPING IN SaudI WItH tHe PeNdING aPPrOval OF WOmeN drIvING IN SaudI

15:00 close of conference day One

15:00 – 15:30 aNNual GeNeral meetINGSamaya Conference Ballroom

15:15 – 17:15 breaK Out SeSSION – IcSc certIFIcatION INFOrmatION aNd eXam PractIce SeSSIONSSalon 5, Mezzanine Floor

cONFereNce ProGraMMe &

sPeaKers

cONFereNce daY ONe: mONdaY - OctOber 30, 2017


cONFereNce ProGraMMe & sPeaKers

cONFereNce daY tWO: tueSdaY – OctOber 31, 201709:30 – 10:00 registration and coffee

10:00 – 10:15 OPeNING aNd WelcOme bY IcSc cHaIrmaNkenneth bernstein, Chairman, ICSC – President and CEO of Acadia Realty Trust nY

10:15 – 10:40 KeYNOte addreSS: Herculano rodrigues, Associate Director, Javelin Group, part of Accenture Strategy, Londonthe Future of retail – how to create a customer centric ‘living business’.Shoppers have now taken control of the purchasing journey. The most successful retailers now have taken control with a compelling end to end customer experience. Find out practical examples for utilizing technological advancements to create the next phase of retail customization called “Living Services”

10:40 – 11:10 KeYNOte addreSS: darren katz, Managing Director of Excellerate Brand Management is a veteran in taking the retail experience into the future. understanding shoppers and what motivates them is more critical than ever before for retail success. Creating customer loyalty means tailoring the experience like never before. Through changing the perception of retail space for property owners and bringing retail alive by understanding the behaviors, needs and attitudes of today’s consumers we all win. Come and listen to the guru in the South Africa retail world.

11:10 – 12:00 PaNel dIScuSSION: curreNt treNdS IN FOOd & beveraGe aNd ItS rOle IN NeW real eState develOPmeNtSRetail as entertainment is not new, but the role of entertainment retail – especially food & beverage, has changed. Today’s consumers want to develop relationships with brands that listen and deliver a personalized, customized experience. The heightened focus on crafting and curating guest experiences has created mixed-use environments that act as a “third place” to gather and build community.To execute successfully on this new model where food & beverage acts as a defining “anchor”, developers, architects, tenants and landlords must embrace an immersive experiential journey. This means not only curating the experience, but operating it as well. Retail brands and property owners must understand and respond to these trends.Moderator – richard deanPanelists:

Mario C. bauerExecutive Board Member, Vapiano SE

georgy JohnExecutive Vice PresidentGastronomica Middle East

12:00 – 12:30 Morning networking break Exhibition Hall

12:30 – 13:15 tHe beNeFItS OF INteGratING PlacemaKING INtO SHOPPING ceNtreSgilbert rochecouste, Managing Director, Village Well, Melbourne, AustraliaGain a unique insight into Retail Placemaking and how it’s used to transform Shopping Malls into high performing destinations. Placemaking is the new property paradigm where the winners are those who create compelling and authentic customer experiences.In this inspiring talk you will learn the fundamentals of place activation through retail Placemaking and how it can be used as a competitive advantage to increase customer loyalty, engagement and create that unique point of difference.

13:15 closing remarks and end of conference

13:30 – 15:00 networking lunch Cara Restaurant

15:00 – 16:00 mecSc bOard meetINGSalon 5 Mezzanine Floor

18:00 – 19:00 IcSc aWardS cOcKtaIl recePtION Exhibition Hall

19:00 – 22:00 IcSc meNa aWardS Gala dINNerSamaya BallroomDress Code: Evening Attire

** Concurrent deal-Making sessions from 10am onwards on 30 and 31 October 2017 in Sahaab 1 & 2 Meeting Rooms and Salon Mezzanine Meeting Rooms

eliGible DatestrAditionAl MArketing And noi enhAnCeMent: 1 August 2016 to 31 August 2017

deSign And deVeloPMent:1 August 2015 to 31 July 2017

For further information: visit www.reconmena.com | To register contact [email protected] or call +971 (0)4 359 7909

DEADLINE – 21 SEPTEMBER 2017ELIGIBILITY

For entries in the Traditional Marketing and NOI Enhancement Categories:

The majority of the programmes must have been implemented between 1 August 2016 to

31 August 2017

For entries in the Retailer Excellenceand Retail Professional of the Year:Examples of performance and initiatives

accomplished within the period commencing 1 August 2016 to 31 July 2017

For entries in the Designand Development Categories:

Retail projects and stores opened within the period commencing

1 August 2015 to 31 July 2017

CALL FOR ENTRIES

MIDDLE EAST AND NORTH AFRICA SHOPPING CENTRE AND RETAILERAWARDSAWARDS2017 2017


MiDDle east anD nortH afriCa sHoPPinG Centre anD retailerawarDsAWARDS2017 2017

WHO caN eNter?Entries can be submitted by shopping centre owners, developers, retailers management companies, architects and designers. Although we welcome the work of advertising agencies, consulting firms and other support companies, all entries must be implemented and entered by a recognised retailer, shopping centre and/or shopping centre owner, developer and/or management company.

HOW tO SubmIt aN eNtrYAll entries for the 2017 Middle East and north Africa Shopping Centre and Retailer Awards must be submitted online at www.icsc.org/menaawards. Each submission must include a completed entry form along with a detailed entry summary. Supporting materials should be uploaded in the appropriate sections where indicated. Forms with incomplete entries will not be accepted.

deadlINeAll entries must be submitted by Thursday14 september 2017

aWardS PreSeNtatIONRECon Middle East and north Africa 2017ritz carlton diFc, dubai, uae

eNtrY Fee$595 Fee (u.s. dollars) Member$695 Fee (u.s. dollars) non-Member Payment for entries must be received by Thursday, 14 September 2017 Entry will not be accepted for judging if payment is not received by Thursday, 14 September 2017. All payments are by credit card only.

eliGible DatestrAditionAl MArketing And

noi enhAnCeMent: 1 August 2016 to 31 August 2017

deSign And deVeloPMent:1 August 2015 to 31 July 2017

retAil exCellenCe And retAil ProfeSSionAl of the YeAr:

1 August 2016 to 31 July 2017

awarDs CateGoriesC at e Gor Y one C at e Gor Y t wo C at e Gor Y f our

C at e G or Y t Hre e

NOI eNHaNcemeNt

retaIl eXcelleNce

C at e G or Y si X

C at e Gor Y f i V e

•Advertising•Cause-RelatedMarketing•CustomerServiceExperience

and/or Engagement•Digital/SocialMedia•GrandOpening,Expansion&

Renovation•New/EmergingTechnology•PublicRelations•SalesPromotionandEvents

•Marketing/Sponsorship•Operations/Overall

Team•Leasing

•NewDevelopments•Renovations/Expansions•RetailStoreDesign

•Fashion•Children’sWear•Gold,Jewellery,andWatches•FootwearandAccessories•SportswearandGoods•Pharmacy,HealthandBeauty•HomeandOfficeFurnishing•Kiosks•Entertainment,Musicand

Leisure•BankandFinancialServices•FastFood•Restaurants•Luxury

tradItIONal marKetING

deSIGN aNd develOPmeNt

retaIl PrOFeSSIONal OF tHe Year

beSt meNa retaIl braNd


deal maKINGs e s s i o n s

whAt iS iCSC/MeCSC deAl MAking?ICSC/MECSC Deal Making is a platform that provides networking and right connection for decision makers in the Shopping Center Industry to make and nail those important deals. It is a gathering under one roof of developers, owners, leasing agents, retailers, franchise operators and product and service providers to do a year’s worth of work in just 2 days of deal making activities.

who AttendS the iCSC/MeCSC deAlMAking?Shopping Center Owners, Developers, Leasing Agents, Retailers, Franchise Operators, Product and Service Providers.

when And where will be the eVent?It will be held in conjunction with RECon MEnA, on 30 October – 31 October, 2017 at the Ritz Carlton- DIFC, Dubai, uAE.

how will YoU benefit froM thiS eVent?We, at the MECSC, will be the bridge to connect you or help you get the right connection to get those deals done!!As a Developer/Shopping Mall Owner, it is important that you already have a list of potential Retailers and Franchise Operators that you would like to meet at the event. Concurrently, as a Retailer/Franchise operator, a planned meeting with a Developer/Mall Owner should already be in placed prior to the event. Let the MECSC team know who you want to connect with and we will introduce you to the proper person.

how to regiSter?You can register by filling out the registration form via our website, www.mecsc.org or you can email [email protected] and [email protected]. Confirmation of registration will be sent upon completion of registration form and payment of applicable fees.

AL MAJID PROPERTY CO. (L.L.C.)شـــركــة المـــاجـــد للـــعـقـــارات (ذ.م.م)

SPONSORS& PARTNERS

To register contact [email protected] or call +971 (0)4 359 7909

Platinum sPonsors

E V E N T S

annual sPonsor Gold sPonsors

B u i l d i n g r e t a i l e x c e l l e n c e B u i l d i n g r e t a i l e x c e l l e n c e B u i l d i n g r e t a i l e x c e l l e n c e

lanYard sPonsorORIGINAL LOGO deleGate BadGe sPonsor ConferenCe deleGate BaG sPonsor

stationerY sPonsors

eXClusiVe Gala dinner CoCKtail sPonsor

eXClusiVe Gala dinner sPonsor

WelCome CoCKtail reCePtion sPonsor

ConferenCe BreaK & lunCHsPonsor, Gala Gift BaG sPonsor


silVer sPonsors

offiCial eXHiBition ContraCtor offiCial teCHnoloGY Partner media Partners

ConferenCe deleGate & Gala Gift sPonsors


ORIGINAL LOGO

suPPort Partners

Bronze sPonsors

AZAB PRODUCTION GROUP FZEWWW.AZDEF.COM

ORIGINAL LOGO

conference, exhibition, 29-31 oct 2017 icsc mena...

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