consumer basket hdd june 2016

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Page 1: Consumer basket HDD June 2016

2016 JUNE

BEST OFFER

Page 2: Consumer basket HDD June 2016

2016 JUNE

11 TOP PRODUCTS*:

•RICE (1KG)

•SPARKLING WATER (1L)

•FLOUR (1KG)

•MILK(1L)

•CORN FLOUR (1KG)

•MARGARINE(1KG)

•EGGS

•BONELESS CHICKEN BREAST (1KG)

•TELEMEA(1KG)

•SUNFLOWER OIL (1L)

•SUGAR (1KG)

(* KG/L- UNIT PRICE)

Page 3: Consumer basket HDD June 2016

2016 JUNE

PRODUCTS PENNY XXL MD LIDL

SPARKLING WATER 0,93 0,93 (-)

FLOUR 1,39** 1,39** 1,58*

SUGAR 3,39 3,39 (-)

SUNFLOWER OIL 3,89 3,89 (-)

RICE 2,69 2,69 3,07**

CORN FLOUR 1,35** 1,35** 1,46*

M ILK 1,99** 1,99** 3,79

M ARGARINE 4,99 4,99 5,31*

WRAPPED TELEM EA 27,11 27,11 11,22**

BONELESS CHICKEN BREAST 16,91** 13,99 16,28*

EGGS 0,27 0,27 0,53*

TOTAL 64,91 61,99 (-)

PRICE TABLE: (RON/Kg-L)

XXL MEGA DISCOUNT has the least expensive basket in JUNE, with a value of 61,99 RON.*For the products not promoted in JUNE 2016 we chose the average minimum unit price of that product in 2015 in that

specific retailer.

If LIDL would’ve promoted all the items analyzed in the basket in JUNE 2016, the total basket of LIDL would’ve been 43,23

RON.

(-) In LIDL some of the products were not promoted at all in national leaflets in 2016 and therefore LIDL was marked

with (-) and the total value of the basket was not calculated.

**Private label prices.

Page 4: Consumer basket HDD June 2016

2016 JUNE

0% 0%

PENNY XXL MD LIDL

FLOUR

0% 0%

PENNY XXL MD LIDL

SPARKLING WATER

SPARKLING WATER (1 L) AND FLOUR (1 KG)

0.93 RON

1.39 RON1.39 RON

0.93 RONLIDL did not promote

SPARKLING WATER

in JUNE 2016

LIDL did not promote

FLOUR in JUNE 2016

Page 5: Consumer basket HDD June 2016

2016 JUNE

0% 0%

PENNY XXL MD LIDL

SUGAR

0% 0%

PENNY XXL MD LIDL

SUNFLOWER OIL

SUNFLOWER OIL (1 L) AND SUGAR (1 KG)

3.89 RON 3.89 RON

3.39 RON 3.39 RON

LIDL did not promote

SUGAR in JUNE 2016

LIDL did not promote

SUNFLOWER OIL in

JUNE 2016

Page 6: Consumer basket HDD June 2016

2016 JUNE

0% 0%

14%

PENNY XXL MD LIDL

RICE

0% 0%

PENNY XXL MD LIDL

CORN FLOUR

CORN FLOUR (1KG) AND RICE (1KG)

2.69 RON

1.35 RON

2.69 RON

LIDL did not promote

CORN FLOUR in

JUNE 2016

1.35 RON

Page 7: Consumer basket HDD June 2016

2016 JUNE

0% 0%

PENNY XXL MD LIDL

MARGARINE

0% 0%

90%

PENNY XXL MD LIDL

MILK

MILK (1 L) AND MARGARINE (1 KG)

1.99 RON

4.99 RON 4.99 RON

1.99 RON

LIDL did not promote

MARGARINE in

JUNE 2016

Page 8: Consumer basket HDD June 2016

2016 JUNE

142% 142%

0%

PENNY XXL MD LIDL

WRAPPED TELEMEA

21%

0%

PENNY XXL MD LIDL

BONELESS CHICKEN BREAST

BONELESS CHICKEN BREAST (1 KG) & TELEMEA (1 KG)

11.22 RON

13.99 RONLIDL did not promote

BONELESS

CHICKEN BREAST in

JUNE 2016

Page 9: Consumer basket HDD June 2016

2016 JUNE

0% 0%

PENNY XXL MD LIDL

EGGS

EGGS (1 PIECE)

0.27 RON 0.27 RON

LIDL did not promote

EGGS in JUNE 2016