content curation using yahoo pipes

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Content Curation Content Curation Using Yahoo Pipes Using Yahoo Pipes Brought to you by Brought to you by Bill Davis Bill Davis http://Internet-Marketing- Muscle.com

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Learn how to streamline and brainstorm your content curation efforts using Yahoo Pipes.

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Page 1: Content Curation Using Yahoo Pipes

Content CurationContent CurationUsing Yahoo PipesUsing Yahoo Pipes

Brought to you byBrought to you by

Bill DavisBill Davis

http://Internet-Marketing-Muscle.com

Page 2: Content Curation Using Yahoo Pipes

What Is Content Curation?What Is Content Curation?

Leveraging content that has already been Leveraging content that has already been writtenwritten

Adding commentary or your personal Adding commentary or your personal perspective to an articleperspective to an article

Give proper attribution to original authorGive proper attribution to original author

Bill Davis http://internet-marketing-muscle.com

Page 3: Content Curation Using Yahoo Pipes

Ways to Curate ContentWays to Curate Content

Passive versus ActivePassive versus Active

Manual versus AutomaticManual versus Automatic

Slow versus Fast Slow versus Fast

Bill Davis http://internet-marketing-muscle.com

Page 4: Content Curation Using Yahoo Pipes

A Simple Method for Curating A Simple Method for Curating ContentContent

RequirementsRequirements– WordPress blogWordPress blog

One free pluginOne free plugin

– Yahoo accountYahoo account– Access Alltop.com (it’s free)Access Alltop.com (it’s free)

Bill Davis http://internet-marketing-muscle.com

Page 5: Content Curation Using Yahoo Pipes

Step 1 – Find Your SourcesStep 1 – Find Your Sources

Use your ownUse your own

Use Alltop (much easier)Use Alltop (much easier)

Bill Davis http://internet-marketing-muscle.com

Page 6: Content Curation Using Yahoo Pipes

Step 2 – Set Up Your “Pipes” Step 2 – Set Up Your “Pipes”

Go to Yahoo PipesGo to Yahoo Pipes– http://pipes.yahoo.comhttp://pipes.yahoo.com

Create a new pipe, like so: (next slide)Create a new pipe, like so: (next slide)

Bill Davis http://internet-marketing-muscle.com

Page 7: Content Curation Using Yahoo Pipes

Step 2a – Setting Up a Yahoo PipeStep 2a – Setting Up a Yahoo Pipe

5 parts (+1 optional)5 parts (+1 optional)– Fetch a feedFetch a feed– FilterFilter– SortSort– UniqueUnique– Truncate (optional)Truncate (optional)– OutputOutput

Bill Davis http://internet-marketing-muscle.com

Page 8: Content Curation Using Yahoo Pipes

Step 3 – Install PluginStep 3 – Install Plugin

Go to the WordPress plugin repository and Go to the WordPress plugin repository and get “FeedWordPress”get “FeedWordPress”

Install itInstall it

Configure itConfigure it– CaveatsCaveats

Set to post to draft, NOT publishedSet to post to draft, NOT published

Get the attribution add-onGet the attribution add-on

Bill Davis http://internet-marketing-muscle.com

Page 9: Content Curation Using Yahoo Pipes

Step 4 – Add to the SyndicationStep 4 – Add to the Syndication

You saved the posts to DRAFT, right?You saved the posts to DRAFT, right?

Use only selected excerpts from the Use only selected excerpts from the original article and insert your own original article and insert your own commentarycommentary– This makes the content INTERESTINGThis makes the content INTERESTING– This makes the content UNIQUEThis makes the content UNIQUE– You can gain some authority doing thisYou can gain some authority doing this

Bill Davis http://internet-marketing-muscle.com

Page 10: Content Curation Using Yahoo Pipes

For More InformationFor More Information

Internet Marketing MuscleInternet Marketing Muscle– http://internet-marketing-muscle.comhttp://internet-marketing-muscle.com

Coaching AcademyCoaching Academy– http://coaching-academy.ushttp://coaching-academy.us

PhonePhone– (925) 605-5553(925) 605-5553

EmailEmail– [email protected]@internet-marketing-muscle.com