The text on the article follows a pattern as it is written in the same style. The text is only a short summary of what is going to be on each page but it

is there to inform readers.

The image of the model is in black and white to make it stand out as other parts of

the article are bright colours the image contrasts with them.

The writer hasn't used a colour scheme as they have a few different bright colours but that is the style of the article

and it makes it stand out.

The model’s photo will create eye contact with the reader which may draw them in.

The masthead is written in bright colours with a bold font and it is in block capitals to make the article stand out and appeal to readers.

A white background is used to make the

picture and text stand

out and so everything can be seen.

The sub-headings of the text are in bold red to stand out to the main text so you know it’s a sub-heading. Also, the red matches the colour scheme of the contents page with the red dress etc.

The selling line of the contents page is very small in comparison to the other main text on the page because it isn't the main priority, and is only a small amount of information.

The models facial expression is very serious, and her body posture is very confident and exaggerated which makes the clothing she is wearing look more attractive to wear, making the audience want to buy the clothes which is the main point of the magazine.

The text in the article is black throughout. Again that matches the colour scheme. It’s also really small because there is a lot of text to fit on the page.

The main image on the contents page shows a woman wearing a very peculiar, yet fashionable dress. This is how you know the target audience is women because a woman is wearing the dress, and it’s women’s clothing.

Vogue means a prevailing fashion style at a particular time. The head mast literally tells you what the magazine is about in the contents. That’s why it is also the biggest text on the page because it’s the main priority. The font is black to stand out against the white background.

One picture is used for the background to keep it simple, the image is also used to promote a main story in the subtitles.

The use of red draws the audience towards the main contents on the page.

The subtitles in bold are followed by a small paragraph that is used to describe the story and draw

the reader in to want to read more.

The editor keeps the same theme throughout

as it makes it simpler and easier on the eyes.

The sections are separated by different fonts and large number to make it easy for the reader

to find the page for the

most interesting story.

The colour scheme could be a connotation of Britain as it is a British magazine.

Having features and reviews separated in an organised fashion gives the impression of a professional look

The picture of the magazine in the contents page makes the magazine look more professional and gives the reader an insight to what people are going to be in the magazine.

The page is organised into sections and is clearly laid out which may mean the

magazine is an efficiently

run magazine with an audience of organised

people.

There is a picture of the magazine in the top right corner which shows the reader what issue the magazine is.