creative channel services overview
Post on 19-Oct-2014
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Creative Channel ServicesWe Create Millions of
Great Shopping Experiences
Execute Retail Strategy
Info
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How We Drive Your Retail Sales
we create influence at the point of sale
Engage Retail Associates
Gather Intelligence ‘From the Floor’
Deliver Executional Excellence
Product Attributes
Price & Value PeoplePresentation
Generate ActionableAnalytics
The Impact of Retail Salespeople
we create influence at the point of sale
28interactions with
‘ready-to-buy’ shoppers
1,100Purchases influencedby an RSP each year
Brand-specific recommendations made
87%X =
X =
*2009 MSS Influencer Tracking Study
We Reach More Retail Salespeople At More Stores
More Often Than Anyone Else
Typical Retail Marketing Coverage
we create influence at the point of sale
CCS’ Retail Marketing Coverage
we create influence at the point of sale
Our Strategic Retailer Partnerships
we create influence at the point of sale
Our Impact
we create influence at the point of sale
CCS’ Influence on Retail Sales
185,000RSPs reached
by CCS annually
204MPurchases influenced
each yearX =
28interactions with
‘ready-to-buy’ shoppers
1,100Purchases influencedby an RSP each year
Brand-specific recommendations made
87%X =
Our Clients’ Results
we create influence at the point of sale
20%higher sales
#1in market share
20%higher sales
$183million additional sales
58%recommendation rate
51%higher sales
Our Strengths
Creating Retail Salesperson Advocacy
Better Coverage
Strategic Retail Partnerships
Actionable Retail Market Intelligence
Next Generation Technology Platform
Developing High-Impact Teams
The Keys to Your Success with CCS
we create influence at the point of sale
Our Foundation
Dedicated to service excellence since 1995
100+ manufacturer and retailer clients, many long-term
500 employees, with strong culture and values
Backed by Omnicom Group, Inc. ($11.7 billion annual revenue)
You Can Rely on Us
we create influence at the point of sale