creative packaging melbourne
TRANSCRIPT
Creative Packaging in Melbourne
Creative packaging is the most important thing a brand can do to convey value and convert browsers into loyal customers.
Good packaging offers the customers a sense of confidence about the product and its brand by presenting useful information they can trust. Due to the unique and creative presentation of the product, the product is able to connect well with the customers.
While designing food packaging, freshness is the major issue to be considered. The products need to be protected from oxygen and moisture to keep them fresher for a longer duration of time. For this, various products like cans, bottles, containers, tins etc. are designed.
A packaging label can come in the form of a printed text, package, container or wrapper, and is a valuable way to provide customers with information regarding the product.
Labels can also provide information regarding what the product is, how to use it, how established the brand is and how much recognition it has in the market.
Services Planning Research Design Production
