creative urban renewal looking after
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TRANSCRIPT
Creative urban developmentThree years after
Rene Kooyman3 June 2014
What’s going on?
Urbanisation
From industrial production to a knowledge society
Growth falters; is absent
Small and medium-sized enterprises (SMEs) of strategic value
EU Policy
Small and medium-sized enterprises (SMEs) of strategic value
' Old School ' no longer valid: innovation = needed
The economic power
of the cultural and creative
industries
Size of Enterprises
EDCCI: Page 64
2010 HKU Entrepreneurial Dimension of Cultural and Creative Industries
Talking about cities
• Demographics: aging population• Mobility: multicultural societies• Changing consumer patterns• The networks: a connected society
AbandonedIndustrial area's
Revitalisation
Spatial components: metropolis and decay
Changingperspectives:
Long-term/top-down
Bottom-up cooperativeinitiatives
Jacobs
Bourdieu
Florida
The CURE Partners
CURE-WEB.EU
Colchester Borough Council
cre8te, Edinburgh
Grundstücksgesellsch Kettwig
Stadt Hagen (Lead Partner)
Stad Brugge
Stadt Dinslaken
Lille Métropole
Dublin: Temple Bar (observer)
Utrecht University of the Arts (academic partner)
EU CURE Project
Aims to facilitate triggered growth of the creative economy in decayed urban areas in medium-sized cities in Northwest-Europe
This will be done by developing and testing the innovative transnational model ‘Creative Zone Innovator’ to plan and to develop creative zones.
The project brings together 7 project partners in Germany, Belgium, France, the Netherlands and the UK.
Creative Urban Renewal (CURE)
Aims to facilitate triggered growth of the creative economy in decayed urban areas in medium-sized cities in Northwest-Europe
Very different situations:
Tourism/heritage (Edinburgh, Brugge)
Abandoned industrial sites: Essen Kettwig(scheidshce Hallen), coal-mining areas Dinslaken, former textile industry Elbershallen, social-economical problem areas (Hagen, Lille)
Do we need a theoretical framework?
Concepts are an abstraction of reality
We cannot communicate without using concepts about the reality
Creates a certain unity in objects described and definitions
Offers a self-audit facility to ensure cohesion and appropriate conceptualisation for conclusions.
Creative Zone Innovator (CZI)
Sub-
values and Indi-cators
Scheidt’sche Hallen Kettwig
Former Spinning Mill
Closed in 1974
Public planning completed 2011
Housing area sold to an investor
Partial demolition, reconstruction and restauration
10.000 m2 for Creative Industries
Flow of Diversity / Business Modelling
Kreativ Quartier Lohberg Dinslaken
Coal mine closed in 2005
Total 40 ha with 11 heritage buildings
City Council and Investment Company develop a partner-based concept
Principles of sustainability and economic feasibility
Combine renewable energy and Creative Industries
“Idea meets Market”: Learning Lab, Creative Value Chain
Cultural Factory ElbershallenHagen
Former Textile Industry redeveloped since 2000
Public private partnership: City of Hagen
4.5 ha : first businesses commercially driven; now diversified; daycare centre, bowling alley, supermarket; and Creative Industries (music school, dance studio, Theater an der Volme)
Diversity, Business Modelling
Creative Zone 22 Hagen
Underprivileged neighbourhood
Top-down initiative
Slowing down shrinking population
Multi-cultural advantages
Co-working space
Creatve Value Chain
Lille Metropole
Textile crisis 1970; regional unemployment, poverty
Trans-national initiative; concentrating on ‘the image’
Requalification of derelict areas into AV Cultural and Creative Incubator
4 dimensions:
LL, CVC, FOD, CBM
Creative Value Chain: Screenworks Film Collective Creative desks program: incubator (CBM), Non-profit coworking and learning space (LL) for
independent workers, freelancers, start-ups, and the local community
Collaboration with private sector and academia
Creative Edinburgh
CURE-WEB.EU
ICE ICE Store: Creative OutletStore
CURE-WEB.EU
ICE Store:ICE Store is a new way of doing business. It is a not for profit social enterprise consisting of a retail store selling the work of independent artists and designers from Scotland. Everything in ICE Store is handmade giving special meaning to all of our products.
ICE Store for Creatives:Picture this: a city centre location to showcase your work, a place where you will have an audience of thousands and the support to take your talents to the wider world. A dream? ICE Store makes this a reality!
ICE Store for Customers:Don’t you hate it when you can’t get that unique dress or necklace that suits you and the occasion perfectly? Or when finding the perfect gift for a friend becomes an impossible task? ICE Store makes it easy!
Brugge: cultural heritage
Empty shopping street not viable
Now: • pop-up shop• courses • vernacular design
Brugge – „design met wortels“
Design with roots
CURE-WEB.EU
Contemporary design meets old handcraft techniques
Run workshops on knitting, making jewels with wax, old fabrics
Colchester UK
HiddenKiosk
This OneWall
First site
How is it done?
1. Identify your fundamentals: basic dimensions (learning lab, creative value chain, flow of diversity, business modeling
2. Define the Core Values
3. Identify and select Sub-values
4. Specify and select Indicators
The Toolkit
Take Time: Urban Area Development is not done on a short-term strategy
Persist: hold on to your perspective
Spread the word: communications is key-factor
Build alliances: define, discuss and re-define your projects
Learn when you move along......
Re-thinking uban policy
• comprehend the economic benefits (market and non-market) of the arts and culture
• recognise the fundamental importance of cultural value as a component of the urban value created by the cultural sector
• foster a positive climate for private sector engagement with the arts
• promote cultural policy as a core government function involving a wide range of departments including culture, heritage, education, urban / regional development, etc.
An effective urban policy will:
