cseu - ibm cloud: a growth engine for your business
TRANSCRIPT
© 2015 IBM Corporation
IBM Cloud:A Growth Engine for Your BusinessSeizing the opportunity together
David Wilson
Vice President
IBM Cloud Ecosystems and Partners
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All of these forces of transformation are interconnected–they
are all impacting organizations simultaneously
Market shifts are creating a
new era of IT
Data is the new basis of competitive advantage
Cloud is the path to new business models
Engagement of people, opening new profit channels
IBM Cloud
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Businesses are looking for an IT provider that can help them successfully navigate through the changes ahead
Competitive advantage requires relentless change
IT leaders enable
business innovation
#1 priority of CIOs in 3 – 5 years
is to be a critical enabler of
enterprise strategy
Business leaders are
focused on rapid innovation
79%of CxOs have initiatives to
respond more quickly to
emerging trends
Developers embrace cloud
to accelerate innovation
91%of net new software
in 2014 was built for
cloud delivery
The Customer-activated Enterprise, Insights from the Global C-suite Study, IBM Institute for Business Value, 2013
IDC Directions, "How SaaS Gets Built" Doc # DR2014_T3_RM March 2014
IBM Cloud
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72%of business leaders say cloud will be extremely important to their business success by 2016
Gives organizations of any size the ability to innovate at speed
Leverages data to create competitive advantage
Uses mobile as the activation point for customer interaction
1 trillion connected things providing data worldwide
Average mobile user checks phone 150x a day
Public, private or hybrid; bare metal or managed; on-premise or off
Cloud is at the nexus of forces enabling business to
innovate and pursue new opportunities
IoT stat from McKinsey, cited here: http://www.codefuel.com/blog/the-internet-of-things-predictions-for-2015-and-beyond/
Mobile users stat p52 of this report: http://www.slideshare.net/kleinerperkins/kpcb-internet-trends-2013
IBM Cloud
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Through 2020, the most common use of cloud services will be a hybrid model combining on-premises and external cloud services.*
Hybrid Cloud is the path forward
*Source: Gartner, Cloud Computing Innovation Key Initiative Overview, July
2014
What is a Hybrid Cloud?
The connection of one or more clouds to
on-premises systems and/or the connection
of one or more clouds to other clouds
Hybrid Cloud Key Attributes
• Integration
• Security
• Visibility & Control
• Data Services & Localization
• Seamless Delivery
• DevOps
PRIVATE
PUBLIC
ON-PREMISES IT
IBM Cloud
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IBM is ranked as the #1 hybrid and private cloud provider for the enterprise*
IBM cloud delivers core infrastructure and applications as well as
key hybrid cloud capabilities
*Source: Synergy Research, Feb 2015
Enabling business transformation
Business Processas a Service
Business Processas a Service
Marketplace of high value consumable business applications
Softwareas a Service
Composable and integrated application development platform
Platformas a Service
Enterprise class, optimized infrastructure
Infrastructureas a Service
Softwareas a Service
Platformas a Service
Infrastructureas a Service
IBMCommerce
IBM SmarterWorkforce
IBM Analytics
IBMWatson
IBM Bluemix
Infrastructure Services
Cloud Managed Services
IBM Cloud
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2014 IBM CLOUD REVENUE: $7B, 60% YTY INCREASE
In 2014, IBM made significant advancements in core cloud offerings
IBM Cloud
JANUARY
2014
Strategic SigningsMulti-year enterprise cloud
signings: Lufthansa, WPP,
Thomson Reuters, ABN Amro
$1.2BGlobal cloud center expansion
commitment of 40 centers
worldwide
$1BMulti-year commitment for
Bluemix app development
platform
DECEMBER
2014
CloudantAcquisitionDatabase-as-a-Service
capability
Cloud SecurityUsing proven analytics to give companies a
clear line of sight into the security status of
their entire business
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IBM’s SoftLayer global, interconnected, high-speed network
delivers unequalled Infrastructure-as-a-Service
General Representation of IBM Locations; Timing for center openings are subject to change
2Q14
Existing
SoftLayer
3Q14
4Q14
Existing
CMS
16 new Cloud Centers in 2014:
40 total in 15 countries
Complete control,access, and transparency
Seamless fault-tolerant, multi-site topography
Single-tenant and multi-tenant environments
Complete portfolio available on demand in global data centers
Expansive global deployment
Message Delivery
• 13x Better Performance
• 11.5x Better Price
Performance
Deep Analytics
• 11% Faster
• 2.6x Lower Price
• 2.9x Better Price
Performance
Web Application
• 2.7x Faster
• 46% Lower Price
• 4.9x Better Price
Performance
Why SoftLayer?
Claims based on specific testing, results may vary.
IBM Cloud
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Large or small, new or established, SoftLayer works for business
SoftLayer services born on the web customers and meets the
cloud demands of businesses across the spectrum
Next Gen enterprise appsBorn on the web
Moving to the cloud
IBM Cloud
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IBM PaaS: Rapidly develop new cloud applications for your clients
Instant access to 100 IBM, 3rd party
and open source runtimes and
services
Integrate mobile apps with existing
infrastructure
IBM SoftLayer infrastructure
services to rapidly scale apps and
services
Built on open technology and
available as public, dedicated and
on-premises cloud
• Hybrid Cloud Integration
• Security
• Internet of Things
• Business Analytics
• Database
• Web and application
• DevOps
• Big Data
• Mobile
Bluemix provides
services for:
bluemix.net
IBM Bluemix: The digital innovation platform
15 days to develop
an app that ties
legacy systems to
mobile
“You don’t have to have all
the assets in place or figure
out how to build an
environment.
It’s all in the cloud.”
IBM Cloud
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IBM Cloud
Bluemix IoT Foundation Service at Work with SilverHook
“The ocean can be a brutal environment and
it’s the platform that DataSkill and SilverHook
Powerboats chose to prove out their IBM
Solutions for intelligently predicting
performance and reliability while on the ocean
race track at 140 mph”
Nigel Hook, CEO, DataSkill
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Organizations can aggressively pursue SaaS across all lines of business
SaaS is an ideal way to land and expand in a client
100+ IBM SaaS offerings aligned to business and IT
Watson Analytics
IBM Verse Kenexa Talent Suite
SWOT: IBM in the Midmarket, Gartner, March 2014
By 2017, CMOs will
spend more on IT than CIOs
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Customer Care
Finance
Human Resources
IT Operations
Legal
Marketing
Procurement
Retail Merchandising
Sales and Commerce
IBM Cloud
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The SaaS market will triple in size between 2012 – 2018*
IBM SaaS delivers business value throughout the organization
*Source: Forecast Analysis: Public Cloud Services, Worldwide, 1Q14 Update, Gartner, May 2014
60% reduction in applicant-to-
hire ratio
Project implementation time reduced
20%
Managing 100% of
$3Bin spend
Human Resources
Business Operations
Finance 500% increase
in banner ad
clickthroughs
Marketing
IBM Cloud
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Build
Skills
Learn more today at the Tech Fair and at11:30 SoftLayer & Ingram Micro Cloud: A Winning Combination for Partners -- French
Grow Your
Business
Drive
Demand
Seize the opportunity to grow your business
developer.ibm.com
ibm.com/partnerworld
Enroll in upcoming education
Connect with your local IBM teams
ibm.com/marketplace
ibm.biz/entrepreneurs
Work with the Ingram Micro Cloud
team in your country
Join us!SoftLayer
Fundamentals
Training
and
SoftLayer Solution
Design Training
London, Paris,
Frankfurt, Amsterdam,
Milan
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IBM Cloud
www.softlayer.com/training