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CÔTE D'AZUR: EXCLUSIVE CLIENT RELATIONS CENTERS Invest in Côte d'Azur, the Blue Chip Coast

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Page 1: CÔTE D'AZUR: EXCLUSIVE CLIENT RELATIONS CENTERScompanies wishing to establish operational centers such as Exclusive Client Relations Centers as well as decision centers such as corporate

CÔTE D'AZUR:

EXCLUSIVE CLIENT RELATIONS

CENTERS

Invest in Côte d'Azur, the Blue Chip Coast

Page 2: CÔTE D'AZUR: EXCLUSIVE CLIENT RELATIONS CENTERScompanies wishing to establish operational centers such as Exclusive Client Relations Centers as well as decision centers such as corporate

A large pool of highly skilled and educated workforce, proficient inmore than 60 languages, enables rapid set up of client relations center.

In addition, exceptional quality of life allows exclusive client relationscenters to retain skilled personnel.

Typically, Côte d’Azur manpower is well immersed in and trained forservices geared to the affluent market, to the needs of consumers ofluxury goods and financial services, as well as those of privilegedclients for tourism products and services. These upper marketcompetencies are acquired while employed in luxury hotels, car andlimousine companies, yachting and private aviation, travel agencies,corporate travel and convention organizations.

Most notably, the very high tech innovations in secured mobile and e-technologies generated by massive R&D activity in Sophia Antipolis,Europe's first technology park, make Côte d'Azur a prime location fortelecom savvy and reliant client relations services.

Strategically, the new developments that are taking place in the NiceAirport business district as well as in Sophia Antipolis, represent thelargest commercial real-estate offer available outside of Paris. Set upcosts for client relations centers as well as cost of living in Côte d'Azurare affordable by all. Public grants and subsidies are amongst the mostfinancially attractive in Europe and emphasize the local government'ssupport to the development of client relations services.

Rapid growth potential of client relations centers is enhanced by theproximity of Nice International Airport which enables direct travel to100 destinations and provides the largest number of low cost seats inEurope, thus fostering easy access to and by corporate clients andbusiness travelers.

TestimonialLUXOTTICA

Luxottica Group is a global leaderin premium fashion, luxury andsports eyewear. Luxottica’s keyhouse brands include Ray-Ban,

Oakley, Vogue, Persol, OliverPeoples, Arnette and REVO, while

license brands include Bulgari,Burberry, Chanel, Dolce &

Gabbana, Donna Karan, PoloRalph Lauren, Prada, Salvatore

Ferragamo, Tiffany and Versace.

Alain Galceran, Director ofLuxottica’s global B to B clientrelations center says “the firm

chose to set up in SophiaAntipolis mainly for the

proximity of southernEuropean countries, including

Luxottica’s Milan worldheadquarters, the ease with

which native speakers ofItalian, English and Spanish may

be found, the pleasant workenvironment, and the

dynamism of temporary workagencies and sub-contractors

operating in Côte d’Azur”.

THE CÔTE D'AZURADVANTAGE: A WORLD-CLASS CALL CENTER

CÔTE D'AZUR UNDERSTANDS THAT CLIENT RELATIONSAND SUPPORT CENTERS ARE MOST CRITICAL LINKSBETWEEN COMPANIES AND THEIR PRIVILEGED CUSTOMERSAND HAS DEVELOPED AN OFFER WHICH IS ATTRACTIVE TOCOMPANIES WISHING TO ESTABLISH CLIENT RELATIONSCENTERS:

Page 3: CÔTE D'AZUR: EXCLUSIVE CLIENT RELATIONS CENTERScompanies wishing to establish operational centers such as Exclusive Client Relations Centers as well as decision centers such as corporate

Côte d'Azur is mostly represented by a cosmopolitan, skilled andyoung population. With more than 12% of the population of foreignorigin and over 160 nationalities represented in Côte d’Azur, hiringnative speakers comes easy. The region’s higher education offerattracts many young and international talents and provides asignificant pool of skilled staff. Culturally, Côte d'Azur manpowerrecognizes the needs of upper market customers and tends to thesophistication required in the delivery of high quality services.

NATIVE TALENTS WITHINA MULTICULTURAL COMMUNITY

Number of university students: 36,000

Students in business schools: 3,600

Number of foreign firms: 900

Personnel in foreign firms: 20,000

TestimonialCSI

CSI is a subsidiary of CSA Group,a leading independent marketingand poll institute wholly owned byBolloré Group. CSI has elected toestablish its headquarters in the

center of Nice. Endowed with170 Computer Assisted Telephone

Interviewing (CATI) positions, the500 people CSI employs conduct

on average 30,000 B to B andgeneral public telephone

interviews per month throughoutFrance mostly and to a minor

degree in Europe.

“We're taking a long termapproach with our call center”,

says Mr Patrick Rougeot,Director of CSI. “The variety

and quality of manpoweravailable combined with low

turnover confirms ourdecision to establish our

national poll center in Nice. Italso helps us prosper and

maintain our reputation as asubsidiary of one of the

leading interview call centersin France”.

Total in Côte d'Azur: 1,070,000Nice county: 888,000

Sophia Antipolis: 30,000

Workforce: 433,000

Tele-operators: 1,100-1,500 euros (92% hold between a high school diploma anda 2 year university degree)Supervisors: 2,200-3,050 euros (90% hold a 2 to 4 year university degree)Platform manager: over 4,000 euros(70% hold a graduate level university degree) Trainers: 1,500 to 2,100 euros Training Managers: 2,100 to 3,000 euros Directors: 4,000 euros and up

22%population (1 to 20)

25%population (21 to 40)

26%population (41 to 60)

27%population

(61 and up)

Population:

Monthly grosssalary breakdown:

Page 4: CÔTE D'AZUR: EXCLUSIVE CLIENT RELATIONS CENTERScompanies wishing to establish operational centers such as Exclusive Client Relations Centers as well as decision centers such as corporate

EXCLUSIVE CLIENTRELATIONS CENTERS: QUALITY “MADE IN CÔTE D'AZUR”

The well represented luxury markets and tourism industry offer aunique professional environment where exclusive client relationscenters set up and grow. Today, Nice Sophia Antipolis house nearly50 customer relations centers servicing the luxury markets, thetourism industry, the banking and insurance industry. Today, morethan 1,700 tele-operators work in a client relations center inCôte d'Azur. Nearly 50% of Côte d'Azur's client relations centersrequire specific skills in foreign languages especially English, Italian,Spanish, German, Arabic, and Russian native speakers.

Most commonly, Côte d'Azur hosts the following types of clientrelations centers: CRM, Inbound / Outbound, Interactive, Tele-marketing, Virtual, Web Enabled.

TestimonialKONE France

KONE’s objective is to offer thebest people flow experience bydelivering solutions that enable

people to move smoothly, safely,comfortably and without waiting

in buildings. KONE provides itscustomers with industry-leading

elevators, escalators andinnovative solutions for

modernization and maintenance,and is one of the global leaders in

its industry.

“Nice represents an extra-dimension to our activities in

France. Thanks to extensivetelecom infrastructures, our

Customer Care Center,located at the KONE France

head office in Nice, delivers ahigh quality 24h service, 7 days

a week . We recruit talentsfrom well ranked business andengineering schools located in

Côte d'Azur”, says GéraldRoux, Managing Director of

KONE France in Nice.”

AMERICAN EXPRESSInteractive Travel Group: CRC staff of 200A European CRC whichprovides interactive solutionsfor corporate travelersESCOTA: CRC staff of 300Inbound CRC managing closeto 20,000 calls per year AMADEUS: CRC staff of 200World leader in travelreservation systems solutionsCSA/CSI: CRC staff of 500Leading B to B and generalpublic interview institute CONVERS: CRC staff of 100Telemarketing and call centerfor the banking and servicesindustriesLUXOTTICA: CRC staff of 50International maker of licensedoptics for the luxury markets

PRO AIR: CRC staff of 20European private jettransportation companyPRO-VENTE SYSTEM:CRC staff of 100Direct marketing and salesclient relations centerKONE: CRC staff of 90Elevator maker's CustomerCare CenterAB CROISIERE: CRC staff of 50Call center within France'snumber leading online cruisesales agencyPRO BTP: CRC staff of 50Leading French insurance andretirement services for theconstruction industryCAISSE D'EPARGNE:CRC staff of 60Regional HQ for major Frenchfinancial institution

Page 5: CÔTE D'AZUR: EXCLUSIVE CLIENT RELATIONS CENTERScompanies wishing to establish operational centers such as Exclusive Client Relations Centers as well as decision centers such as corporate

WORLDCLASS COMMERCIAL REAL-ESTATE WITH HIGH SPEED TELECOMS

Testimonial CONVERS

CONVERS acts mainly as anoutsourcer for corporate clients in

the telecom, financial, press,pharmaceutical, automobile and

other industries.

“An exclusive global clientrelations center requires

rigorous adherence to clientbrand strategies, result-based

procedures, as well as qualifiedpersonnel with cultural andlanguage competencies thatoffshore centers can never

come close to deliver”, saysPhilippe de Gibon, CEO ofCONVERS. “Nice offers an

interesting multilingual humancluster. From the center ofNice, we reach out to theworld and our employees

enjoy a lively neighborhoodand easy access to theirworkplace thanks to the

excellent interurbantransportation network. We

are soon planning to move tothe Nice airport Arenas

business district in order tomanage the growth of our high

added value servicessustainably”.

CÔTE D'AZUR'S NEWLY BUILT COMMERCIAL REAL-ESTATEOFFERS A PRIME LOCATION FOR EXCLUSIVE CLIENTRELATIONS CENTERS.

The Nice "Arenas" business district located 455 Promenade desAnglais along the sea nearby the international airport, offers a largeportfolio of new tertiary properties totaling 150,000 m2 scheduledover a 5-year period including 30,000 m2 due for completion in 2009.New commercial real-estates rent for 195-215 euros per year per sq.meter, while second hand properties rent for 150-180 euros per sq.meter.

Sophia Antipolis pursues its expansion as Europe's leadingtechnology park in terms of development potential with 700,000m2 ofland for construction and 1 million m2 of office space readily availableincluding 40,000 m2 of new properties. New commercial real-estaterent for 145-170 euros per year per sq. meter while second handproperties rent for 120-140 euros per sq. meter.

Cannes plans to develop the so-called "La Bastide Rouge" corporatereal-estate project of 15,000 m2 by 2011.

The Eco-Valley: a showcase for sustainable development. The Frenchgovernment is undertaking a new urban development program calledthe Eco-Valley near Nice. It aims to showcase France's commitment tocorporations and institutions which create services and developproducts that comply with sustainable development principles andregulations. Over the next five years, Côte d'Azur will see the sharpestrise in green building construction (office and residential) in France.Corporate travels for major industry trade shows will be boosted by anew congress and exhibition center to be built nearby the NiceInternational Airport.

Côte d'Azur's web of fiber optics network covers over 2,000 kms.This constantly growing infrastructure offers very high speedtransmission and connection capabilities while allowing the expansionof high performance applications and services such as client relationscenters, multimedia, mobile communications, corporate, public andprivate networks. 99% of the population is connected with high speedconnections, 500 hotspots for WIFI technology are operating, and 1stplace in France for WIMAX technology, also illustrate Côte d'Azur'sposition as one of France's fast speed hubs.

Page 6: CÔTE D'AZUR: EXCLUSIVE CLIENT RELATIONS CENTERScompanies wishing to establish operational centers such as Exclusive Client Relations Centers as well as decision centers such as corporate

SPECIAL FINANCIALINCENTIVES FOR THE SERVICES

New financial incentives make Côte d'Azur a preferred location forcompanies wishing to establish operational centers such as ExclusiveClient Relations Centers as well as decision centers such as corporateand regional HQ's. Nice's Arenas district boasts one of only twoFrench districts entitled to grant a special development subsidy of upto 15,000 euros per job created over a three year period until 2013to entities setting up decision centers and shared services.

Grants for training low wage staff are available. They match up to 50%of professional training provided in the services and are capped at20,000 euros and subject to certain procedures and conditions.

Sustainable development grants aim to encourage companies to seekconsulting services for studies, analysis, and plans to promotesustainable development practices. These grants match up to 50% ofconsulting fees and are capped at 30,000 euros.

Free interest loans capped at 300,000 euros may be granted to SME'sshowing a 3-5 year development strategy and job creation program.The loans are repayable over a 7 year period.

Reasons to establish an Exclusive Client Relations Center on Côte d'Azur

1 - Recruit skilled talents amongst working populationendowed with native speakers of 60 languages

2 - Take part in a dynamic cluster of 50 client relations centersservicing the luxury market and the upper service industry

3 - Prosper in a most innovative, scientific and entrepreneurialenvironment dedicated to high technologies

4 - Afford prestigious corporate real-estate with a view atmost competitive prices in Europe

5 - Expand your business in EMEA through easy access andbusiness low-cost travel to and by clients via NiceInternational Airport

6 - Benefit from one of Europe's most financially attractiveregions for its subsidies and tax credits

7 - Enjoy a high quality of life in a unique natural andcultural landscape

Testimonial AMERICAN EXPRESS

INTERACTIVE TRAVEL GROUP

American Express ITG operatesan exclusively corporate clientcall center in Sophia Antipolis.

From this location, AMEX tendsto corporate clients locatedthroughout Europe for their

corporate travel needs.

Caroline Andersen whomanages this call center ofover 200 staff representing

22 nationalities says: “Amex's decision to set up

its European CorporateTravel center in Sophia was

not only a function of findinglocal manpower with

multicultural backgrounds,but also the attractiveness of

the region to AMEX staffcoming from other

countries.”

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Page 7: CÔTE D'AZUR: EXCLUSIVE CLIENT RELATIONS CENTERScompanies wishing to establish operational centers such as Exclusive Client Relations Centers as well as decision centers such as corporate

TEAM CÔTE D'AZUR:YOUR PARTNER FOR SETTING UP ANEXCLUSIVE CLIENT RELATIONS CENTER

• Providing general introduction to local institutions, partners andnetworks

• Applying for financial and/or incentive programs• Assistance in setting up your operation (legal, financial, banking,

human resources…)• Assistance in identifying a suitable location for your offices• Lobbying and assistance in representing your company’s interests

by local authorities• Providing relocation services including administration support,

assistance with immigration procedures, labor issues, housingsolutions, educational issues

• An average of 1,000 non-EU residents are supported every yearby Team Côte d’Azur in their administrative relocation procedures

TEAM CÔTE D’AZUR ISAVAILABLE TO ASSIST YOU

SETTING UP IN OURREGION IN FULL

CONFIDENTIALITY ANDFREE OF CHARGE. OUR

SERVICES COVER THEFOLLOWING AREAS:

Nathalie Honnorat, manager of the Sophia Antipoliscontact center since 2007, says: “We provide aspecialized inquiry service for employers, employees,those in active employment, pensioners andtradesmen in the construction and public worksindustry, with a dedicated number for major groups. The Sophia Antipolis contact center enjoys accessto the local labor pool and to internal competenciesalready in place at the Sophia Management Centerand the National Technical Center based inCagnes-sur-Mer.”

Testimonial PRO BTP

PRO BTP is the leading industry-specific socialprotection group in France, serving 1,617,000

employees, 1,905,000 pensioners and 215,000contributing employers in the construction sector.

The group's services fall into three main categories:retirement pensions, benefits and health insurance,but also individual and collective savings, insurance

and social welfare campaigns.

Page 8: CÔTE D'AZUR: EXCLUSIVE CLIENT RELATIONS CENTERScompanies wishing to establish operational centers such as Exclusive Client Relations Centers as well as decision centers such as corporate

Team Côte d'Azur is a joint initiative of the Alpes-Maritimes County Council and the Nice Côte d'Azur Chamber of Commerce and Industry.

TEAM CÔTE D'AZUR

400, Promenade des Anglais - BP 3185

06204 NICE CEDEX 3 - FRANCE

Tel: 33 (0)4 92 17 51 51

[email protected]

www.investincotedazur.com

04 9

3 65

29

62 -

Mar

ch 2

009

- Ph

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: IS

tock

We hope to welcome you soon in Côte d’Azur!