Cultural industry and the Cultural industry and the European agenda for European agenda for

culture in a globalizing culture in a globalizing worldworld

Sheamus Cassidy, European Commission Vienna, 4 December 2007

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DG Education and CultureDG Education and Culture

Field of attention:1. Cultural actions (Culture

Programme 2007-2013);2. Cultural Policy (Creative economy,

research, discussions with cultural sector and Member States on policy)

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Study on the economy of Study on the economy of Culture Culture

First official EU study on the economy of culture;

Captures the direct and indirect socio-economic impact of the cultural sector in Europe;

Assesses it’s impact on the Lisbon Agenda

What does the Culture & What does the Culture & Creative Sector include?Creative Sector include?

The Core:Visual Arts,Performing Arts,Heritage

Cultural Industries:Film and Video, Television and radio, Video games, Music, Books and press

Creative Industries & Activities: DesignArchitectureAdvertising

Related Activities: PC manufacturers, MP3 player manufacturers, mobile industry, etc…

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5.8 million employees across the EU

3.1% of total employed population in EU25

Exceeds the total employed in Ireland and Greece put together

The Culture Sector is a The Culture Sector is a big employerbig employer

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Employment in the Culture Sector increased (+1.85%) while total EU employment fell in 2002-2004

Growth 12.3% higher than the growth of the general economy in 1999-2003

The Culture Sector is The Culture Sector is growing wellgrowing well

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Accounted for 2.6% of EU GDP in 2003

Exceeds contribution of the chemicals, rubber and plastic products industry (2.3%)

The Culture Sector is a The Culture Sector is a big contributor to growthbig contributor to growth

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Turnover more than € 654 billion in 2003

The ICT manufacturing sector had ‘only’ € 541 billion in 2003 (EU-15 figures)

Compare with turnover of the car manufacturing industry: € 271 billion in 2001

The Culture Sector is bigger The Culture Sector is bigger than the ICT manufacturing than the ICT manufacturing sectorsector

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The indirect The indirect socio-economic impactsocio-economic impact

The Culture Sector: Helps to think ‘out of the box’ and

promotes European integration fuels ICT sector growth nourishes development

(regions+cities) is the engine for creativity

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The “Lisbon potential” of the The “Lisbon potential” of the cultural & creative sector is cultural & creative sector is

crucialcrucial

Strategies can help unleash this potential

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What do we need to do to What do we need to do to develop strategies?develop strategies?

Gather intelligence: Evidence based policy-making requires statistics

Mainstream culture into other policies

Communicate, share best practices and set aims

Evaluate our policies

Revise policies

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Communication on culture: Communication on culture: The political ambitionThe political ambition

React to the challenges ahead: by confirming the central role of culture in the European project and in its relations with the world: three main political objectives

Implement a comprehensive strategy: a new policy framework for all actions and programmes

Set new frameworks and methods for dialogue and cooperation (mainstreaming culture/dissemination)

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Three objectivesThree objectives

Cultural Diversity and Intercultural Dialogue;

Culture as a catalyst for Creativity; Culture as an element in

international relations

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A structured dialogue with the cultural sector including the setting up of a Cultural Forum (first one this month)

Improved coordinating efforts between the Member States and the Commission

Mainstreaming in other Community policies (our inventory shows that a lot is already done)

Communication on culture - New Communication on culture - New working methodsworking methods

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A key feature: the open method of A key feature: the open method of coordinationcoordination Mutual learning and peer review Best practices and transferability Potential joint policy initiatives Reporting every two years, but

no benchmarking

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The way forwardThe way forward Member States

adopted Council Conclusions.

European Institutions are discussing it.

Cultural Forum and Structured dialogue with cultural sector

Regular reporting

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InformationInformation

http://ec.europa.eu/culture http://ec.europa.

eu/culture/eac/communication/comm_en.html

http://ec.europa.eu/culture/eac/dialogue/funding/funding_others_fr.html

Sheamus.Cassidy@ec.europa.eu