customer centricity - center point of every company's strategy

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CUSTOMER CENTRICITY The centre point of every company’s strategy.

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Page 1: Customer Centricity - Center point of every company's strategy

CUSTOMERCENTRICITY

The centre point of every company’s strategy.

Page 2: Customer Centricity - Center point of every company's strategy

Software is eating the world.

SaaS is eating Software delivery

Page 3: Customer Centricity - Center point of every company's strategy

SaaS is not SoftwareIt is a service.

We all just sold once.EARLIER

Nowhere could we find reviews

Differentiation in Capital and R&D

TODAY

We now sell every month

We are surrounded by online reviews

Clear difference between perception & experience

Page 4: Customer Centricity - Center point of every company's strategy

Customer retention

Profitability

R&D

• Customer acquisition is loss making

• Retained Customers drive profitability

• Profits feed into R&D, differentiation and strategic advantages

SOME REAL FACTS

Page 5: Customer Centricity - Center point of every company's strategy

The most strategic thing you can do

Is to retain your customers.

Page 6: Customer Centricity - Center point of every company's strategy

User experience and net-promoter-score.} IT’S ALL ABOUT

Page 7: Customer Centricity - Center point of every company's strategy

Knowlarity is excited aboutfixing Customer to Business communication

Consumer experience for mid-market is brokenREALLY EXCITED

How can we fix this?

How can we transform this?

Page 8: Customer Centricity - Center point of every company's strategy

of all purchase related conversions are within 1 hour of a web/mobile search

Handling customer calls is important.But it’s broken.

55%A FEW REAL WORLD FACTS

of all customers want to speak to a real person and not go through an automated system

42%

Of all business calls go unattended leading to loss of leads and subsequently revenue

30%

Page 9: Customer Centricity - Center point of every company's strategy

M E E T

SuperReceptionist

Cloud based

Plug-N-Play

Contact Center Suite

Page 10: Customer Centricity - Center point of every company's strategy

We fix this using our solution - Super Receptionist

Dial 1

Welcome Message

Call connected to extension defined

by you

Dial 2

Calls your business phone

SMS + Email

Receive notification

Listen to call

Custom messages - Advertise, Promote, Product info, Support etc.

Email

Customer

Sales

Voicemail

Page 11: Customer Centricity - Center point of every company's strategy

K-Broadcast

Reach out to masses

with automated text

and voice messages

Virtual NumbersClick to Call

Connect INSTANTLY

with your customers to

boost conversion rates

on website

Know which marketing

channel is driving your

sales best

Manage all your customer

calls like a PRO with

advanced features

Call Center

We have many solutions that help businesses grow

Page 12: Customer Centricity - Center point of every company's strategy

We have developed deep expertise in many industries

Digital AgenciesVirtual number has helped in reducing marketing spillover ny 27% Education

Remote call center has brought down post-work hours call drop rates from 50% to a 10%

Real EstateSecure number masking communication channel has made it impossible for agents to siphon off high value leads from the builders

E-commerceHosted IVR for order confirmation has resulted in a 25% lift in revenue through increased order fulfilment

E-commerce70% reduction in cost when running a customer support center hosted on the cloud

EducationA centrally hosted communication system with on-demand elasticity has led to a 30% jump in capturing student applications

E-commerceReducing COD cancellations of e-commerce companies by 80% using K-broadcast

Page 13: Customer Centricity - Center point of every company's strategy

We are universally integrated with CRM and lead management systems

Page 14: Customer Centricity - Center point of every company's strategy

Overview

• We are the Leader in emerging markets and the largest PSTN Cloud Telephony company in the world

• We are trusted by 15,000 businesses across 65 countries and 25 industries

• We manage SCALE. We process 2 million calls per hour on a typical day

• We are LOVED by many. We’ve got 75+ awards, 100+ media recognitions and counting

Page 15: Customer Centricity - Center point of every company's strategy

World class investors back us.

Dubai based leading Private Equity firm. Leading emerging markets-focused telecoms, media and digital advisory and investments firm

Silicon Valley, USA -based venture capital investment fund investing in major technology companies in the world.

Leading American venture capital firm. The firm is located in Menlo Park, California and mainly focuses on the technology industry.

Page 16: Customer Centricity - Center point of every company's strategy

Ambarish Gupta | [email protected]

Thanks.