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Customers have more challenging expectations
We all have to provide an Omni-channel experience and the choice of channel is theirs to make
We are all expected to know each customer, to recognise them and proactively support their experience
Developing the future for customer contact
Proactively provide self-serve capability to remove unnecessary complexity and contact points
Improving your ability to deliver appropriate solutions for all customers, first time, in their choice of channel
Improve your visibility of the end to end customer journey, and take proactive steps to prevent failure
What does this mean in real terms
What are current customer trends
Maintaining a Human Element
Attrition higher amongDigital Natives
Security and PrivacyTop of Mind
9/1053%79%
Source: The Digital Tipping Point (Source Verint 2018)
A digital future
Source Verint research – Digital tipping point 2016
£
Empower Customers
Improve Efficiency
Deliver Value
Build Loyalty
Introduce self-serve solutions
Improve your ‘Right First Time’ capabilities
Reduce your cost of failure and grow revenue
Improve customer experience to develop long-term loyalty
Digital Ambitions… …are they really new thinking
Keep the plan simple, as business needs haven’t changed
Remove the need to call
Provide
Get it right first time
Promote
Extra Care when needed
Proactive
Resolve Complaints Promptly
Professional
Commodity Call
Sales / Help Call
Dissatisfied Contacts
Complaints
Developing a Pro-active Framework
Digital can be a vital step in
proactive journey
management
Manage the Gap People firstBe aware of Silos
Watch outs when building the Digital future
Cost to Serve Cost of Failure
The Right Balance – Understand Cost to Serve vs Cost of Failure
As Contact Centres we are the Customer’s voice
Keep it Simple Be a passionate
advocate Factual challenge
Build a journey for colleagues that moves a Customer Experience role into a career choice rather than what is left…
Customer Driven Solutions
Relentless Challengers
Engaged Colleagues
Be passionate and deliver through…
Attraction & Onboarding
0 - 90 Induction
Clear Development Framework
Talent Retention
Building an engaging framework
Develop an Engaged Workforce
Recognition & Reward
Learning & Development
Feedback & Communication
SharedValues
We will do this through engaging our teams to
Show Personality Reach PotentialBe Passionate
Build a journey for colleagues that moves a Customer Experience role into a career choice rather than a default position…