dallas red foundation
DESCRIPTION
2015 Sponsorship & Donor GuideTRANSCRIPT
is committed to the ongoing effort to raise awareness and funding for HIV and AIDS education, assistance and prevention.
FACING CHALLENGESTHAT AFFECT US ALL
HIV/AIDS remains a persistent problem for the United States and countries around the world. Although there has been great progress in the prevention and treatment of this epidemic, there is still much we can do to help.
35 millionLiving with HIV/AIDS
around the world
Globally • 39 million have died from AIDS related cases
• 1.5 million died from AIDS in 2013
• 2.1 million were diagnosed with HIV in 2013
1.1 millionin the USthe US
ONE SIXpeople are unaware
of their HIV status
OUTOF
United States • Each year, 50,000 people
become infected in the US
• Texas ranks 3rd in the number of new diagnoses
each year with 4,400
Locally (Dallas County) • 16,000 are living with HIV/AIDS
• 780 new diagnoses of HIV each year
L
82%male
74%M2M sex
NEW HIV CASES
The Dallas Red Foundation is a nonprofit organization focused on providing financial support to organizations in the North Texas area that serve individuals affected by HIV/AIDS.
The work of our foundation began in 2009 when a group of friends decided to make a direct impact in their community and raise money for the Legacy Counseling Center, a local organization which provides affordable and quality mental health care, substance abuse treatment, and special care housing services to people in the North Texas area who are impacted by HIV/AIDS. Their decision to host an event that year called the Red Party attracted hundreds of attendees from the local LGBT community and would be the kick start to the Red Party becoming an annual fundraising event.
The continued success of the Red Party and its signature events eventually lead to its incorporation in 2011 as a nonprofit called the Red Party Foundation, helping fortify the future of the organization.
In 2014, a newly elected Board of Directors developed a new strategic vision focused on bringing a larger, more diverse group of community members together at its events to continue the support of the Legacy Counseling Center and provide members of the LGBT community with greater awareness of support services available to those impacted by HIV/AIDS.
With this new vision also came a new name – the Dallas Red Foundation. And while the name has changed, the mission and heart of the foundation has remained ever steady as a nonprofit organization that produces lively and engaging events to provide financial support for organizations that serve those affected by HIV/AIDS in the North Texas area.
Through our signature events and annual Red Party, the Dallas Red Foundation has been able to donate over $65,000 to benefit the Legacy Counseling Center – with our 2014 donation of $25,000 being our largest to date!
MAKING A POSITIVE CHANGEIN THE COMMUNITY
Considered the primary and largest provider of HIV specific services in North Texas, the Legacy Counseling Center has grown as a nonprofit organization for the last 25 years by providing affordable and quality mental health care, substance abuse treatment, special care housing services and emotional support services to men and women who are impacted by HIV or AIDS.
Since 2009, the Dallas Red Foundation has been committed to supporting the mission and goals of the Legacy Counseling Center and all of the services and programs they provide to our community including:
THE PURPOSE OF OUR WORKTHE LEGACY COUNSELING CENTER
Counseling Services• Mental health therapy through individual, couples, family and group counseling sessions
• 24-hour emergency on-call services for individuals dealing with suicide and crisis situations
• Minority outreach counseling
• Women’s programs, including the nation’s largest conference for women living with HIV
Substance Abuse Programs• Substance Abuse Programs that provide
intensive/supportive outpatient programs and ongoing relapse prevention services for HIV-positive individuals struggling with alcoholism and other chemical dependencies
Founders Cottage• The Founders Cottage is a licensed, seven-room
special-care facility for people living with AIDS in critical stages of their illness who require 24-hour supervised care
Housing Programs• The Master Leasing Program provides apartments to be subleased to
homeless individuals living with HIV along with the opportunity to become more independent through various education, counseling and training programs
• Homebase for Housing is a housing information and referral program to prevent homelessness and improve the quality of life for people living with HIV/AIDS in Dallas County and seven surrounding Counties
Although there are many things one could say to describe the outstanding work done by the Legacy Counseling Center, it’s truly their level of care and compassion shown to those affected by HIV/AIDS that drives us to be a champion for their cause from year-to-year.
$10 = 2to attend job interviews
BUSPASSES
$100 for homeless clients
PROVIDES JOB TRAINING
$250for the community
SPONSORS ANEDUCATIONAL SEMINAR
The Dallas Red Foundation is excited to host events throughout the year to raise money and awareness for a great cause, the Legacy Counseling Center, but to be successful it’s essential to have an amazing group of sponsors and donors who support our mission and the work we do.
By contributing to the Dallas Red Foundation, you can make a direct impact in the lives of those affected by HIV/AIDS and the community, which is why we feel it is essential to recognize our sponsors and their support through our marketing efforts. The information below represents just a portion of our 2014 marketing efforts.
Our work and desire to make a positive change in our community is never-ending and we are committed to reaching as many people as we can, but none of it can be accomplished without the generous support of sponsors and donors. We hope that you see the importance of our work and are encouraged to contribute to our cause.
HOW YOU CAN HELPTOUCH PEOPLE’S LIVES
Quadrupled our number of likes on
Facebook to 4,000
SOCIALMEDIA
ADDITIONAL EFFORTS • Dallas Pride Parade • Print and Online Ads • News Articles • Street Teams
EMAILCOMMUNICATION
VIDEO PROMOS
Sent over 12,000 emails through our monthly newsletter
Held seven events
attended by more than
1,300
3,000+ views of our promo videos
EVENTS
* Tickets to all official events will be distributed to sponsors in an amount commensurate with their level of sponsorship and based upon projected capacity for each event. Friends will receive ticket(s) to one event of their choosing for the year.
DonationsFinancial donations are vital to the work we do. All donations are used to help support the mission of the Dallas Red Foundation to raise money for HIV/AIDS education and help support the Legacy Counseling Center.
Presenting sponsor naming rights
Co-Marketing Plan
Advertising through social media, newsletter
Inclusion in press releases
Logo and link on website
Logo or name on all marketing material
Logo in promo video(s)
Event Ticket(s)*
Name on all marketing material (text only)
Name listed on website (text only)
Name listed in promo video(s) (text only)
Pl
atinu
m Sp
onso
r
$4,50
0
Sil
ver S
pons
or
$1,50
0
Br
onze
Spon
sor
$1,00
0
Fr
iend
$500
Pr
esen
ting
Spon
sor
$10,0
00
G
old Sp
onso
r
$2,50
0
OPPORTUNITIES TO ASSISTTHE DALLAS RED FOUNDATION
SponsorshipsThis year the Dallas Red Foundation is offering six different sponsorship levels. Each level offers sponsors numerous advertising opportunities through our events, social media, official newsletters, and our website. Check out each of our sponsorship levels below for additional information and their cost.
If you would like to become a 2015 sponsor or make a donation to the Dallas Red Foundation, please complete the appropriate section below. If you have any questions, please email us at [email protected].
Name / Organization: ___________________________________________________________________
Become a Sponsor – Please complete all additional sections on the back of this form
Please indicate your 2015 Dallas Red Foundation sponsorship level choice and associated contribution below:
Presenting Sponsor - $10,000 $____________
Platinum Sponsor - $4,500 $____________
Gold Sponsor - $2,500 $____________
Silver Sponsor - $1,500 $____________
Bronze Sponsor - $1,000 $____________
Friend - $500 $____________
Make a Donation $____________ Check here if you would like to remain anonymous.
Payment Options - Please indicate your desired payment optionWhile payment in full is preferred, any sponsorship level or donation in excess of $1,000 can be split into multiple payments (up to 3) through our payment plan option.
One Payment (in full)
Payment Plan
Payment #1 Due Date: _____/_____/_____ $____________
Payment #2 Due Date: _____/_____/_____ $____________
Payment #3 Due Date: _____/_____/_____ $____________
Payment Method – Please indicate your payment method Check
Credit Card Select Type: VISA MasterCard American Express
Credit Card Number: ________________________________________ Expiration: ______/_______
Name (as it appears on card): ________________________________ Security Code: __________
Billing Address: _________________________________________________________________________
City: ________________________________________ State: ___________ ZIP: _____________________
I authorize Dallas Red Foundation to charge the agreed amount listed above to my credit card provided herein. I further agree that I will pay for this purchase in accordance with the issuing bank cardholder agreement.
Signature: ____________________________________________________ Date: ____________________
Return this FormPlease submit this completed form and payment information to: Dallas Red Foundation, 4848 Lemmon Avenue, Suite 421, Dallas, TX 75219
If you wish to be a sponsor, please complete all sections on the back of this form.
Dallas Red Foundation, Inc. is a 501(c)3 nonprofit charitable foundation.Your donations are tax deductible to the fullest extent allowed by law.
MAKE A CONTRIBUTIONTO OUR CAUSE
Contact InformationSponsorship/Company Name: __________________________________________________________
Contact: _________________________________________________________________________________
Address: _________________________________________________________________________________
City: ___________________________________ State: _______________ ZIP: _____________________
Phone: _________________________________ Email: __________________________________________
Authorizing Signature: _______________________________________ Date: ____________________
NOTE: Sponsors at the Bronze through Presenting level can elect to provide a logo on all marketing materials. The logo (in vector format ex: EPS, Illustrator), along with any branding/marketing guidelines, should be provided via email to [email protected] within two weeks of signing this document. All sponsors at the Friend level will be listed as text only.
Sponsorship Listing If same as sponsorship contact listed above, check here and proceed to the following section
Sponsorship to be listed as: _____________________________________________________________
2015 Tax Receipt to be provided to:
Name: _________________________________ Organization: __________________________________
Address:_________________________________________________________________________________
City: ___________________________________ State: _______________ ZIP: _____________________
Promotional Marketing Contact If same as sponsorship contact listed above, check here and proceed to the following section
Please provide the contact information for the individual responsible for promotion, marketing and/or branding as it relates to your listing on official event marketing materials and/or social media.
Name: ___________________________________________________________________________________
Phone: _________________________________ Email: __________________________________________
Promotional Usage Release If same as sponsorship contact listed above, check here and proceed to the following section
Please sign below to indicate your express permission to allow the Dallas Red Foundation to publish and/or use your logo, registered mark or name for all purposes associated with your designated sponsorship level.
Authorizing Signature: _______________________________________ Date: ____________________
Official Event Tickets If same as sponsorship contact listed above, check here; otherwise please complete the following
Tickets to official events will be distributed to sponsors in an amount commensurate with their level of sponsorship and based upon projected capacity for each event. Please provide the contact information for the individual responsible for your guest list for events.
Name: ___________________________________________________________________________________
Phone: _________________________________ Email: __________________________________________
SPONSORSHIP CONTACT FORMThis page is to be completed by Sponsors only