Debbie Kirkland uses RPR to save her time, money and energy

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CASE STUDY

When I go to listing appointments, RPR gives me advantages I wouldn’t have otherwise.”– DEBBIE KIRKLAND

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TECHNOLOGYANALYTICSINNOVATION

OVERVIEW

When Debbie Kirkland was installed as the 2012 President of the Tallahassee Board of Realtors, one of her initiatives was to help her members grow and develop using tools available from NAR. She immediately thought of RPR. Debbie started taking advantage of RPR the minute it rolled out in her area. She dove right in and discovered that she could get all the data she needed. “RPR is my one-stop resource for everything I do for a listing appointment. It is a tool I can’t work without” she says.

SNAPSHOT

• 2012 President of Tallahassee Board of Realtors

• REALTOR® since 2002

• CRS, SRES, GREEN, ePro

THE TOOL SHE CAN’T LIVE WITHOUTWhen Debbie works with sellers, she uses RPR to help her establish a value for a house that only REALTORS have insight to. “When I go to listing appointments, RPR gives me advantages I wouldn’t have otherwise.” She also uses RPR when she works with buyers, focusing on the neigh-borhood information, statistics, foreclosure and short sale properties. In fact, Debbie says RPR has helped her increase her business by $30K so far!

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