delise weir ignite 3-20-2011

20
Filling The Gaps Delise Weir March 20, 2011 Nonprofit Sector Cultivators

Upload: delise-weir

Post on 26-Jun-2015

249 views

Category:

Documents


2 download

DESCRIPTION

Ignite presentation that outlines social marketing in the non-profit sector as described by Kottler and Lee in Up and Out of Poverty

TRANSCRIPT

Page 1: Delise weir ignite 3-20-2011

Filling The Gaps

Delise Weir

March 20, 2011

Nonprofit Sector

Cultivators

Page 2: Delise weir ignite 3-20-2011

Collective Action, Shared Interests

“Un-coerced collective action around shared interests”

Page 3: Delise weir ignite 3-20-2011

Give Voice to the Voiceless

Page 4: Delise weir ignite 3-20-2011

Motivate Change

Page 5: Delise weir ignite 3-20-2011

Safety Net

Page 6: Delise weir ignite 3-20-2011

How They Contribute

Funding

Material Goods

Page 7: Delise weir ignite 3-20-2011

How They Contribute

Direct Services

Expertise

Page 8: Delise weir ignite 3-20-2011

How They Contribute

Volunteers

Policy Advocacy

Page 9: Delise weir ignite 3-20-2011

How They Contribute

Public Awareness Campaigns

Page 10: Delise weir ignite 3-20-2011

Very Large NPOsOrg Established Mission Size

Coop Assistance for Relief Everywhere (CARE)

1945 for WWII survivors

Disaster relief and the causes of poverty Staff of 12,000

Bill and Melinda Gates Foundation 2000 Healthcare, extreme poverty, education and access to IT

$38.7 B

Population Services International (PSI)

1970 Family planning, oral re-hydration, AIDS 60 countries

Plan International 1941 Childrens health, education, shelter 46 countries

Doctors Without Borders Healthcare and medical training 3000 volunteer Dr.s and Nurses

Habitat for Humanity Volunteer built housing, Christian

Save the Children 1919 Improve the lives of children

Academy for Educational Development

1961 Education, health and economic development

150 countries

Mercy Corps 1979 Long term solutions to hunger and poverty

Bangladesh Rural Advancement Committee

1972 Economic development, multi tiered approach

Self Employed Women’s Association

1971 Empowers self employed women in India

Page 11: Delise weir ignite 3-20-2011

Growing Indigenous Movement

Page 12: Delise weir ignite 3-20-2011

Social Marketing and NGOs

Hand Out Hand Up

Page 13: Delise weir ignite 3-20-2011

Different How?

• New sustainable networks

• Partner with private and public sectors

• Influence the behavior of clients

• Measure results

• Innovative products and services

Page 14: Delise weir ignite 3-20-2011

Partner With Business

Page 15: Delise weir ignite 3-20-2011

Case Study

Page 16: Delise weir ignite 3-20-2011

History

Page 17: Delise weir ignite 3-20-2011

Adaptation

Page 18: Delise weir ignite 3-20-2011

Scale and Impact

• Financially Sustainable

• Greater impact

• Enables self sufficiency in clientele

Page 19: Delise weir ignite 3-20-2011

Partnerships

Page 20: Delise weir ignite 3-20-2011

Conclusion