Question and Answer

Samples and Techniques

1.GENERAL

1.GENERAL

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1.Name this famous corporate which get its

name from a brute race mentioned in Jonathan

Swift's novel "Gulliver's Travel"?

YAHOO!INC

1.GENERAL

1.GENERAL

2.The Boston Consulting Group introduced

the growth-share matrix in the early 1970s.

What is the common terminology for the

four quadrants of the famous BCG matrix?

CASH COWS,STARS,DOG,QUESTION

MARK

3.Which famous home appliances company

started in 1901 with the introduction of its

first product - Lux lamp, a kerosene lamp

for outdoor use?

ELECTROLUX

1.GENERAL

4.ACCORDING TO GUINESS BOOK, WHO IS

WORLD’S LOWEST PAID CEO?

STEVE JOBS

1.GENERAL

5. ON WHOSE REQUEST DID TATA START

MANUFACTURING COSMETICS UNDER THE

BRAND MANE LAKME?

JAVAHARLAL NEHRU

1.GENERAL

6. PUMA THE WORLD FAMOUS GERMAN

SPORTS EQUIPMENT MANUFACTURERE

BELONGS TO WHICH GROUP?

PPR (FRANCE)

1.GENERAL

7.WHO WAS KNOWN AS “MOTHER OF

MANAGEMENT”?

MARY PARKER FOLLETT

1.GENERAL

8.FROM WHO’S SINGNATURE WAS ADOPTED BY

GODREJ FOR ITS LOGO?

PIROJSHA GODREJ

1.GENERAL

9.WHICH BANK WAS THE WORLDS LARGEST BANK IN

TERMS OF BRANCHES?

ICBC(INDUSTRIAL & COMMERCIAL

BANK OF CHINA)

1.GENERAL

10.Which corporate was acquired all the business of

Bear Stearns for $1.2 bn in march 2008?

JP Morgan Chase

1.GENERAL

LEVEL I I

MULTY CHOICE

MULTY CHOICE

STOCK MARKET INFORMATION

TECHNOLOGY

SPORTS

ECONOMICSMARKETING

1. The market where share transactions take place

outside the stock exchange or after the trading

time?

KERBMARKET

2.What are the illiquid stocks that do not follow the

SEBI rule called?

Z- STOCKS

STOCK MARKET

1.Which portal launched by Sabeer Bhatia takes its

name from the Urdu word for “heart’s desire”?

ARZOO

2. What does vaio as in the name of Sony laptops

stand for?

Video audio integration operation

.

INFORMATION

TECHNOLOGY

1. Name The Type Of Marketing In Which Requires A

Minimal Investment But Yields Maximum Results?

Guerrilla Marketing

2. What Is Known As Changing The Brand Name Of One

Company To Another Brand Name ?

Ubiquity

MARKETING

1.The Range Of Reebok Footwear And Apparel For

Children Are Sold Under What Name?

Weebok

2.Who Was The First Cricketer To Carry Commercial

Sponsorship On His Bat?

Adam Gilchrest

SPORTS

1.”Beyond Boundaries” Was Written Which

Industrialist?

Lord Swaraj Paul

2. In Which Book Marketing Legend Peter F.

Drucker First Coined The Term Privatization?

The Age Of Discontinuity

BOOKS

1.AMRTYA SEN WON NOBEL PRIZE FOR HIS RESEARCH ON WHICH

FIELD OF ECONOMICS?

WELFARE ECONOMICS

2.WHAT IS TRIPS?

TRADE RELATED INTELLECTUAL PROPERTY RIGHTS

ECONOMICS

LEVEL I I I

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LOGO

LOGO

LOGO

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LOGOQ1

MADURA GARMENTS

LOGOQ2

BANG & OLFUSEN

LOGOQ3

TNT

LOGOQ4

SWAROSKI

LOGOQ5

WOODWORMS

LOGOQ6

ACCURA

LOGOQ7

TDK

LOGOQ8

MACY’S RETAIL

LOGOQ9

GUNN & MOORE

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1

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3

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“ The Miracle of science”

Du Pont

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“YOUR VISION OUR FUTURE”

OLYMPUS

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“INSPIRING GROWTH, POWERING

THE NATION”

LANCO

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“TAKING BANKING TECHNOLOGIES TO THE

COMMON MAN”

INDIAN BANK

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“TRUSTED TO DELIVER EXCELLENCE”

ROLLS ROYCE

LEVEL I V

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