describing a people group describing a people group (ethnic group) copyright © 2005 orville boyd...

Describing a People Group


(Ethnic Group)

Copyright © 2005 Orville Boyd Jenkins

August 2005


2 StepsDefine their Worldview Unit (Broad Ethnolinguistic Identity)

Define their Segments(Sub-groups within Ethnolinguistic Identity)



The Cultural Worldview Unit=

The Ethnolinguistic Unit

Define their Worldview Unit

Language is integral to Cultural Worldview


Each discernible box =

one worldview unit



Culture/Worldview Groups Overlap

Find the discrete groupings based on cultural, social and linguistic factors



Could represent many countries or regions of the world, with several

cultures present, with varying degrees of separate identity.



Smaller groups lie within the Green culture section

Some Green culture characteristics are in those smaller groups



The boundaries of some of the smaller groups are more distinct

than others



Pink culture – clearly-defined lines of identity,

yet 1 segment has aspects of the Black and Green cultures, as well as some

ambient Yellow



Some of the smaller groups also share some characteristics



Green culture also lies within a larger broad culture group, represented by Black

Might be considered a sub-group of Black --However, its boundaries are clearly defined as a

totally separate culture



There is a section of the dominant Black culture totally within the Green culture

Certain areas of the smaller cultures also share some of the Black characteristics



Members of these groups will likely think of themselves as members of different

levels of culture groupings



Any identified grouping can be further analyzed into some smaller groupings

Boundaries may not be clear, will usually be somewhat fuzzy



Ethnic ClustersEthnic Groups (Ethnolinguistic)

Ethnic Segments


Ethnic Levels


We likely would consider each of the groups in this example as separate

ethnicities.Consider language, intermarriage,

other social relations, and self-identity



2 Steps


Define their Segments



Some smaller groupings will be considered separate ethnic groups

Some will be considered segments of ethnic groups

Ethnic Groups And Segments

Ethnic Group Segments


Primary groups and segment determinations are a matter of

perspective. What is your focus? How specific and local is your communication or development strategy?

Segments

Discover the Ethnic and Segment Boundaries

Ethnic Group


Ethnicity or Segment -- Perspective What kind of changes do you wish to result? How deep in their worldview and personal psyche are the decisions related to those changes?


Ethnic Group Segments


Smaller groupings within the same ethnic entityGeographic – Ethno-geography

Social (Role, status, circle of relationships) Language, Education, Age

Segments



By what name do individuals call themselves? What does an individual say others in the

same people/tribe/clan call themselves? Look for synonyms and sub-divisions.

What are they called by other peoples?

Key

Factors:



What name in Western popular or academic usage?

What other people are in the same group? What languages do they speak? What are their common characteristics?

Key

Factors:



2 Steps


Define their Segments

Social considerations(Affect communication and more specific

self-identity)



Various Demographic Categories applicable to any Ethnic Group and

cutting across them

Strata(also called Social Segments)


Social (community groupings, activities)Economic, Occupational

Recreational, Educational

Strata (Social Segments)


EducationalBy Educational activitiesBy Special educational needsBy Providing education



Lingual – Same language ~ different ethnicitiesNative Language (mother tongue) orPrimary language (most used)

(Ex: ESL, Student Groups, Community services, Literacy, Child Care, family services), Bible Studies



Lingual – Same language ~ different ethnicitiesSecond Language

(Ex: immigrant groups from different French-sphere countries; internationals in European cities -- English,

Spanish, Arabic)



Common Language ActivitiesImmigration assistanceTranslation services Child tutoringLegal assistanceInternational Church



2 Steps


Define their Ethnic Segment

Considerations for Social Segments


describing a people group describing a people group (ethnic group) copyright © 2005 orville boyd...

Documents

people group slide

worldview unit slide

people group members

people group ethnicity

segments ethnic group

ethnic group copyright

cultural worldview slide

worldview unit language