designing beautiful & effective presentations
TRANSCRIPT
PRESENTATIONS DESIGNING EFFECTIVE & BEAUTIFUL
WHAT TO
SAY HOW TO
SAY IT
WHAT TO
SAY HOW TO
SAY IT
1
PURPOSE Understand Your
New Business
Strategic Plan
Specific Recommendation
2 Keep It
SIMPLE
CRAFTING YOUR
PRESENTATION STORY
TITLE PAGE
MEDIA
STRATEGIES
1
6
AGENDA
MEDIA TACTICS
2
7
PURPOSE
KPIS
3
8
MEDIA
PARAMETERS
NEXT STEPS
4
9
3 Keep It
CONCISE
Avoid Text Overload
Use Everyday Language
Don’t Do a Rep Dump
4
REVIEW Before Sending
Trim the Excess
Spell Check
Peer Review
Take a Break. Review Again.
ABC
WHAT TO
SAY HOW TO
SAY IT
Show One
MAIN IDEA [and show it in the header]
1
REMOVE GUESSWORK. Clearly reinforce main point with concise support points.
This doesn’t tell a story
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Product 1 Product 2 Product 3
PRODUCT 1 CONTINUES TO SEE GROWTH IN 2014
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2012 2013 2014
Product 1 Product 2 Product 3
PRODUCT 2 REMAINS STAGNANT IN 2014
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Product 1 Product 2 Product 3
PRODUCT 3 IS EXPERIENCING CONTINUAL DECLINE
POWERFUL IMAGES Convey message quickly
2
RESOURCES
Compfight Unsplash Death to the Stock Photo
SYMBOLS Tell Stories
3
I love symbols
I love Facebook
I need a ride
Approved!
RESOURCE
The Noun Project
PowerPoint
HACKS 4
Check it out on SlideShare
PAGE 21
N e e d h e lp w i t h yo u r n ex t p re s e ntat io n? I wo u ld b e h a p py to h e lp .
C o n t a c t m e a t : petersd644@gmai l .com
PAGE 22
Thanks!
Symbols Noun Project
Images
Unsplash