design&life issue 17

17

feature.Stefan Sagmeister / Art Director

17

D&

L

NE

WS

Beijing based Architects MAD has completed its first projec in Taiwan -

Taichung Convention Center. Taichung requires a metropolitan landmark

that can go beyond the local to renew urban life and redefine the cultural

landscape of the city, launching Taichung into the arena of world class

cultural cites. The center is compiled by several mountain-like buildings

with photovoltaic panels exterior that blends smoothly into the landscape.

www.i-mad.com

Images copyright © MAD

T a i c h u n g C o n v e n t i o n C e n t e r

5

by MADMAD is leaded by the young Chinese Architect, Ma

Yansong. Originally from Beijing, Mr. Ma received his

Master of Architecture from the Yale University School of

Architecture in 2002. Prior to founding MAD in 2004, he

worked as a project designer with Zaha Hadid Architects

in London and Eisenman Architects in New York. He also

taught architecture at the Central Academy of Fine Arts in

Beijing.

Ma was the winner of 2006 Architecture League of

New York Young Architect Award. He also received the

T a i c h u n g C o n v e n t i o n C e n t e r

American Institute of Architects Scholarship for Advanced

Architecture Research in 2001 as well as the 2002 Samuel

J. Fogelson Memorial Award of Design Excellence. In

2008, his built works, Hongluo Clubhouse was nominated

as one of the 100 designs by the London Design Museum

and he was also nominated as one of the 20 most

influential young architects today by ICON. Ma has been

awarded for "style awards for architecture and design" by

South China Morning Post in Hongkong in 2008.

17

D&

L

NE

WS

17

D&

L

NE

WS

Tom D i xon l aunches Shop a t The Dock as pa r t o f London

D e s i g n F e s t i v a l . S h o p w i l l a l s o s h o w c a s e a s e r i e s

o f p r o d u c t s f r o m t h e n e w 2 0 0 9 c o l l e c t i o n : U t i l i t y .

Over 1800 sqft the new Shop permanently displays the full

Tom Dixon collection alongside Tom Dixon by George Smith

upholstery pieces. As Tom says “At last… we have found a

new home – and not just any old showroom, but a more

characterised and appropriate space we could not have

dreamt of. Deep in the heart of West London, at the

top of Ladbroke Grove past the flyover, by the market

on the canal is the new Tom Dixon Epicentre – a

showroom with a pop up restaurant attached.”

Designed by Studio Toogood, the new ‘Shop’

concept as seen in Milan is translated through

a warehouse instal lat ion within the Wharf

Building at Portobello Dock. / via Dezeen

Photographs are by Nina Morris

www.tomdixon.net

www.studiotoogood.com

TOM DIXONShop

17

D&

L

NE

WS

17

Image Copyright © Tom Dixon

17

D&

L

NE

WS

Crossing Bering Strait

Paris-based Architecture has revealed their idea for the

Bering Strait Project. They have won the 2nd Prize in the

competition and showed their stunning idea to the world.

Instead of a bridge or a tunnel for the strait, they decided

to create an active project sensitive to the conditions of

the site.

Due to the straits relatively shallow water levels; the

proposed structure is able to descend to the bottom of

the ocean, with only a few meters floating above the water

level. The structure works in compression. Two parallel

walls cut through the adjacent bodies of water, held

apart with bracing, which at times is habitable. Each wall,

10 meters wide, respectfully provides train and vehicle

infrastructures at its apex. The massive structure requires

simplicity, a trait only achieved with a direct line that

connects the two sides of the strait. For more information,

please visit their official website.

www.offarchitecture.com

17

D&

L

NE

WS

17

D&

L

NE

WS

HUGOManhattan

Gallery

23

HUGO

17

D&

L

NE

WS

25

The successful Art campaign by HUGO Fragrances

has turned Manhattan into an amazing outdoor gallery.

Celebrating the richness and diversity of today’s creative

scene, the hand painted outdoor gallery is a platform for

top notch creative talents who submitted works in the

HUGO Create contest.

www.hugocreate.com

Since its launch in February 2008, HUGO Create has

quickly made its name in the creative communities around

the world. The iconic nature of the HUGO Man bottle has

inspired thousands to create their own interpretation of the

HUGO universe. Today, the HUGO web gallery includes

over 35,000 visuals in a broad range of styles & techniques

- from photo manipulations to vector illustrations and

analogue artworks. For more information & works, please

visit their website.

27

D&L gallery is a platform that Design&Life™ provides

for artists or designers who would love to show

their works to people from more than 50 countries

around the world! Besides free of charge, we will

also interview the artists on our issues and introduce

them & their wonderful pieces to our readers. There

will be a link to their websites after the online show

so people will find them easily afterwards. We might

not have the most fancy website, but we believe

D&L gallery is the most efficient choice to show your

works! Take the chance & show off now!

Please contact us for more detail :

[email protected]

Please also visit our BLOG for more interesting news

! (English / Chinese)

* Because the platform is free of charge, please

understand that all applications must go through the

selection of Design & Life ™.

We will contact you once yours is chosen. Each

exhibition period will be 1 month.

www.designandlife.com

www.ph-dc.com

17

D&

L

x

Ste

fan

Sa

gm

eis

ter

A l l i m a g e s C O P Y R I G H T © S T E F A N S A G M E I S T E R

29

A l l i m a g e s C O P Y R I G H T © S T E F A N S A G M E I S T E R

17

D&

L

x

Ste

fan

Sa

gm

eis

ter

Thank you for the interview.

Please introduce yourself to the readers.

My name is Stefan Sagmeister, I am an Austrian

designer living in New York.

When did you decide to be a designer?

Why?

When I was 15. I wrote little articles for a small

magazine and discovered I like doing the layout

for it better.

When is the best timing for you to work on

your designs?

At all the difficult things (thinking, concepting

etc) I am by far the best in the morning.

What is your recent project?

A documentary film. Unfinished.

Who or what brand would you love to

collaborate with?

Coca Cola and King Crimson.

What is the most challenge object (project)

for you so far?

Do you mean object or project? Object: The

design for the trophy for the Vilcek award

proofed technically very sophisticated. And it

was worth it.

17

D&

L

x

Ste

fan

Sa

gm

eis

ter

33

Vilcek prize trophy

This Vilcek Prize award trophy was created for a major

new award program honoring outstanding achievements of

foreign-born Americans within the fields of the visual arts and

biomedical research.

The first winners are artists Christo and Jeanne-Claude as well

as cancer researcher Joan Massague.

The trophy represents a visualisation of the pinnacle an

individual or group can reach, each trophy is individually

designed and cast for the winner.

17

D&

L

x

Ste

fan

Sa

gm

eis

ter

Which project was the most impressive one

for you so far? Why?

By far the most interesting project I have

been involved in the last years is a series of

typographic works came out of a list I found in

my diary under the title:

Things I have learned in my life so far.

Everyone of these pieces was published, so

far they appeared as French and Portuguese

billboards, a Japanese annual report, on

German TV, in Austrian magazines, as a New

York direct mailer and an American poster

campaign.

The series have been

influenced by my grandfather

(who was educated in sign

painting and I grew up with

many of his pieces of wisdom

around the house), by

American artist Jenny Holzer

as well as the rustic wooden

signs available in tourist stores

all over my hometown of

Bregenz in Austria.

The book features 16 individual booklets (16 pages each) inserted into a die

cut slipcase, allowing for 16 different covers in the bookstore and infinite

variations in the reading experience.

Left, next spread / Things I have learned in my life so far.

Astonishingly, Stefan Sagmeister has only learned twenty

or so things in his life so far. But he did manage to publish

these personal maxims all over the world, in spaces normally

occupies by advertisements and promotions: as billboards,

projections, light-boxes, magazine spreads, annual report

covers, fashion brochures, and, recently, as giant inflatable

monkeys. In this presentation Sagmeister throws his diary, a lot

of design, and a little art together with a pinch of psychology

and a dash of happiness into a blender and pushes the button.

It tastes surprisingly yummy.

17

D&

L

x

Ste

fan

Sa

gm

eis

ter

39

Everybody always thinks they are right

Design and Typography: Stefan Sagmeister, Matthias

Ernstberger

Illustration: Monika Aichele

Production: Joel Mangrum, Sportogo Inc.

Client: Six Cities Design Festival, Scotland

Coordination: Ailsa MacKenzie, Stephen Roe, Stuart Gurden

Documentary photography: Inverness: John Paul, all other

cities: Mark Hamilton

Date: 2007

Size: various, 6 giant inflatables

17

D&

L

x

Ste

fan

Sa

gm

eis

ter

17

D&

L

x

Ste

fan

Sa

gm

eis

ter

Everybody Everybody A l w a y s A l w a y s T h i n k s 17T h i n k s 17T h i n k s T h i n k s T h i n k s T h i n k s T h i n k s T h i n k s T h i n k s T h i n k s T h i n k s T h i n k s T h i n k s D

&L

x

S

tefa

n S

ag

me

iste

r

T h i n k s D&

L

x

Ste

fan

Sa

gm

eis

ter

T h i n k s They Are

D&

L

x

Ste

fan

Sa

gm

eis

terThey Are

D&

L

x

Ste

fan

Sa

gm

eis

terThey Are

R i g h tR i g h t

You know, just last week, I went with my girlfriend to see an architect who

showed me his archive. Now an architectural archive is totally different from

a graphic designer's archive. The materials they have are strange plastics,

concrete, industrial fabrics, just a lot of material. So immediately I think

maybe I can use it in graphic design. Different professions influence your

own profession in a much more interesting way than always sticking within

ones own profession.

17

D&

L

x

Ste

fan

Sa

gm

eis

ter

Which city is your favorite and why?

I have been here(NY) now for 18 years

altogether. And it's still my favorite place in the

world. Last year I lived for 3 months in Berlin

that I also quite liked. But I only realized when I

was back in New York how much I missed it.

I think that maybe

my chief love about

New York is that

so many people

are from other

countries. And that

makes everybody

quite open to meet

new people.

You see, I come from Austria where everybody

is from Austria; most people grew up in Austria.

Everybody acquired his or her friends in high

school or university. So once you are 30 or 40,

you don't need to make new friends. But in

New York, everybody comes from somewhere

else. So there are a lot of people who want to

know people. If you're willing, you can meet a

lot of people. And you'll meet not just graphic

designers, you can meet directors, architects,

publishers, writers, politicians, a very wide

range. And because you can meet them, you

see how they are, and you realize these guys

are not so much smarter than you. You can do

that too. So it's much easier for you to go your

own way because you're not stuck with the

same group at all times.

Who is your favorite designer or artist?

Makoto Saito. James Turrell.

17

D&

L

x

Ste

fan

Sa

gm

eis

ter

I am not so sure about the entire style=fart idea anymore.

Style=Fart. But how would you describe

your style?

I found thatattention to style can make the delivery of good content easier, so why not pay

attention to it. I also found that by changing our own style on every project we stayed much

on the surface stylistically and were in danger of ripping off styles developed by other people.

I still find work that is gorgeous but has nothing behind it fascinating at first and see it go stale

quickly (like talking to a good looking dumb person).

I am not so sure about the entire style=fart idea anymore.

49

17

D&

L

x

Ste

fan

Sa

gm

eis

ter

51Design

Do you like music? Which one is your favorite album or band?

Music is, besides design, one of my other big interest in life. Its more

interesting to go to meetings with Lou Reed and David Byrne than spending my

time with marketing managers. CD covers normally don't get thrown away. Many

CD's are distributed internationally and printed in large quantities. I am

very tall, so I love working on something very small.

17

D&

L

x

Ste

fan

Sa

gm

eis

ter

Levi's, The Strongest Thread

When Levi's asked us to design a poster for the 501, we simply took a picture of their jeans–but not

before deconstructing them down to the individual threads and buttons, and then reforming the pair and

incorporating the sentence "This is a pair of Levis, sewed with the strongest thread", conveniently found on

the inside pocket of the jeans.

17

D&

L

x

Ste

fan

Sa

gm

eis

ter

Do you cook? What is your comfort food?

No. My favorite comfort food is Tiny Bau, a

Shanghainese Soup dumpling with pork and crabmeat.

What is the best moment of your life? And what is

the worst moment?

The best recent moments were spent at 6:00am on my

couch in Bali watching the sun come up and planning

the day, with a cigar and a big pot of coffee. The worst

recent moments were spent after my girl friend and I

broke up.

17

D&

L

x

Ste

fan

Sa

gm

eis

ter

Have you learned more things after your "Things I

have learned in my life so far" book?

Yes.

That going up to people and making the first step is a great way to live.

Things_to_do

Invitation Card for the AIGA Atlanta lecture

Design: Stefan Sagmeister

Client: Aiga Atlanta

Date: 1999

57

That going up to people and making the first step is a great way to live.and making the first step and making the first step and making the first step and making the first step

Apostrophe poster

This poster was part of a series of punctuation symbols,

where each symbol was celebrated on a poster

designed by a different designer. We wound up with the

apostrophe, whos job it is to eliminate a letter. Hence the

warm gun...

17

D&

L

x

Ste

fan

Sa

gm

eis

ter

17

D&

L

x

Ste

fan

Sa

gm

eis

ter

How can a graphic designer save the world?By doing good work that has the possibility to make someone's life just an itsy bitsy bit better.

Six double page spreads for Austrian Magazine.

Together they read:

Everything / I do / always / comes / back / to me.

These are dividing spaces, each opening a new chapter

in the magazine. Each month the magazines commissions

a new studio with the design.

We started with backgrounds, found them in clothing

wholesalers and at one of our clients, the wall paper

company Wolf-Gordon. Then we found different objects

to make type out of at the butchers, in Chinatown and in

the grocery and hardware stores.

Found some more stuff in the camera and in Photoshop.

Found ourselves.

17

D&

L

x

Ste

fan

Sa

gm

eis

ter

63

Worrying solves Nothing

I used to lie awake at night brooding over problems that

came up during the day. It kept me from sleeping, it was

not enjoyable, and most importantly, I never arrived at

a solution for anything-a remarkably effective way to be

miserable.

So I stopped. I now actively try to get my mind to

concentrate on something else when I go to sleep.

When my daytime worrying gets bad, I try to envision the

worst-case scenario: What is absolutely the most terrible

outcome possible? This often turns out to be the loss of

a client or some other professional setback, which, when

I think about it for a second, is not that tragic after all. It

rarely means death.

We created the saying for the O.K Centrum in Linz.

Austrian schoolkids built the maxim out of 25,000 black

and 35,000 white cloth hangers. Four hangers were

bound together with wire fasteners to form a square;

six of these completed squares formed a cube; and the

cubes in turn formed pixels, creating the typography.

Each letter stands about 10 feet (3 meters) high, with the

entire sentence configuring a 125-foot- (38-meter-) long

block, a lacy typographic sculpture placed parallel to the

building's facade on the Spittelwiese, a pedestrian zone

in the center of Linz.

17

D&

L

x

Ste

fan

Sa

gm

eis

ter

What is the next step for you?

Finishing the documentary film.

Could you choose one important object

from your every day life & tell us why you

love/need it?

My dad's watch. Because it was my dad's.

What is your advice for those who want to

be a designer?

Look for a design

company that does

the kind of work

you want to do.

Try really hard

to get a job with

them. Work your

ass off. Then start

your own place. Its

a great job.

What inspires you the most?

One of my most frequent sources of inspiration

is a newly occupied hotel

room. I find it easy to work in a place far away

from the studio, where

thoughts about the implementation of an idea

don't come to mind immediately

but I can dream a bit more freely.

What does "Design" mean to you?

Definition bore me.

What does "Life" mean to you?

See answer above.

Sideshow_business_card

Lenticular on business cards for the New York based

production company Sideshow.

When tilting the card the word "SIDE" changes into

"SHOW" by turning the letters "I" (becoming "H") and "E"

(becoming "W").

17

Pr

om

ot

e

16

D&

L

Ob

je

ct

s

item 01.

Spinning Light

Designe: Benjamin Hubert

Manufacturers: Unique Copenhagen

www.benjaminhubert.co.uk

www.uniquecopenhagen.com

What We LikeWe love good design, design

that is both practical & beautiful.

Design that enriches your life &

brightens every day.

D e s i g n e r B e n j a m i n H u b e r t h a s

designed a second collection of lamps

for Danish brand Unique Copenhagen

a t 1 0 0 % D e s i g n . S p i n n i n g L i g h t s

are inspired by the process of metal

spinning and intend to emphasise this

technique, utilising aesthetic references

to toy spinning tops. The lamps consist

of a lacquered spun aluminium shade,

coun te rba lanced w i th an i n j ec t i on

mou lded PVC f i t t i ng to ex tend the

transition between shade & cable. / via

Dezeen

16

D&

L

Ob

je

ct

s

16

D&

L

Ob

je

ct

s

item 02.

STANDARD FragranceDesigne: Artek

Manufacturers: Comme des Garçons

www.artek.fi

In October 2009 Artek and Comme

des Garçons wi l l launch the i r jo int

creat ion, the STANDARD fragrance.

The name derives from Artek’s standard

thinking, based on Alvar Aalto’s original

i dea o f s ys tems and s tanda rds i n

furniture design. The unisex fragrance

was created in line with Artek STUDIO's

brief on combining synthetic and natural

elements. The final scent was developed

by Chr ist ian Astuguevie i l le, perfume

creator at Comme des Garçons. The

result is a blend of Finnish Labrador Tea,

Twinflower Linnea Borealis, metal and

rust in the base notes and fennel, ginger,

lemon, musk, saffron and cedarwood in

the top notes. / via Designboom

16

D&

L

Ob

je

ct

s

item 03.

C o f f e e Ashtray Designe: Ryohei Yoshiyuki

Manufacturers: ------

www.ry-to-job.com

The name of project is “a cup of

coffee”. Some people has habit that

putting coffee grounds to the ashtray, so

that it takes the smell. From that habit,

designer Ryohei Yoshiyuki has designed

ashtray “a cup of coffee” which out of

coffee beans after we made coffee. The

coffee is meant to absorb the smell from

the cigarette ash.

17

The theme of TDW 2009 is Love Green It is a our continues theme that-Love

things, Love people, Love the earth- In 2009 we focus on the love for the earth,

and approach this event with the Love Green theme. What we can do now is

to begin something from the our own every day living for our loving earth. We

believe Green Design emerges as the love to our land, society, nature and to the

earth through this event.

TOKYO DESIGNERS WEEK 2009

Open days / 2009 Oct, 30th (Fri)~Nov 3rd (Tue�Holiday)

Hours / 11:00~20:00 *�until Anniversary the 3rd Nov.

Venue / Main venue -Meiji JinguGaienKaigakanmae 2-3 Kasumigaoka machi

Shinjuku Tokyo 100 % Design Tokyo/Container/Student exhibition Areas of Tokyo

city -SHOP EXHIBITION participant shops

Organized by / Design Association NPO

www.100percentdesign.jp

17

D&

L

1/

2

re

ci

pe

Sausages & eggs

1/2 recipe by Small

79

Your morning call.If I have a chance to open up a restaurant, there would be an all-day-

breakfast-style one. Fried eggs, sausage, toast, butter and jam, and a bitch

of coffee are my most can’t resist food in the world.

This receipt is one pot dish, and so easy to cook. You can enjoy it in the

morning time or after work during weekday. Half-baked eggs and the

sweetness of caramelized sausages is the perfect match.

2 sausages

Sausages & eggs

2 eggs

salt

pepper

Olive oil

17

D&

L

1/

2

re

ci

pe

1. Add one inch of water and sausage to the pan, medium heat and covered to cook for 10 minutes.2. Cut sausage into bite size3. Add oil and sausages to cook until a little brown4. Add eggs and cook for 30 seconds5. Sprinkle pepper and salt

How to Cook?

design&life issue 17

Documents