digital switchover in australia - bcsystems · switchover and 77% are watching digital channels....

27

Upload: others

Post on 27-Jul-2020

16 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital
Page 2: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital

Digital Switchover in Australia Presentation at the Matchmaster event 7 March2011

Barry Melville

Manager

Housing and Property

Digital Switchover Taskforce

Page 3: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital

Get Ready for Digital

Regional Qld in the switchover timetable

Antenna Installer Endorsement Scheme (AIES)

Training Resources

Searchable online facilities: ASeT (Antenna Systems eToolkit) for Multi-dwelling Units; and MySwitch an area-by-area reception checking tool

VAST (Viewer Access Satellite Television) a new national direct to home, free-to-air digital TV satellite platform

Issues for Strata and Property Managers

Government Assistance

Page 4: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital
Page 5: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital
Page 6: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital
Page 7: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital
Page 8: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital

Progress with switchover • The switchover to digital TV is being measured using a ‘Digital Tracker'

to assess public awareness of digital switchover, household intention to

convert and actual conversion rates.

• Results from the fourth quarter 2010 – 95% of Australians are aware of

switchover and 77% are watching digital channels.

• In Regional Queensland 79% of the 506 000 households have

converted to digital (106 000 yet to convert).

• In Brisbane which is due to switch around mid 2013, 78% of the 1 114

000 households have converted to digital (245 000 yet to covert).

Page 9: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital

Antenna Installer Endorsement Scheme

• Online technical skills assessment

• Questions based on Cert II & III in

Telecommunications Digital Reception

Technology

• Endorsement granted to individual installers

upon successful completion of assessment

Page 10: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital

Accredited Qualifications

• Accredited training qualifications will be

recognised under the scheme

• Accredited training will allow installers to

bypass the online assessment.

• Proof of these qualifications will be required

prior to endorsement

Page 11: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital

Levels of Endorsement

• Separate levels of

endorsement:

○ Domestic

○ Commercial

○ Satellite

Page 12: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital

Topic Areas covered… • Domestic

– Working Safely

– Coaxial Cabling

– Installing Antennas

– Installing Equipment

• Commercial

– Install Complex Systems

– Alter and Troubleshoot Complex Systems

• Satellite

- Satellite FTA installation

Page 13: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital

Endorsement Scheme - Registration

• Industry experience – 1 year

• Business registration, or current employment in a

business

• Referees

• Digital signal meter details

• Sufficient public liability insurance

Page 14: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital

Endorsement Scheme - Businesses

• Businesses employing at least one endorsed

antenna installer can apply to use the Get Ready

logo in advertising and promotion.

Page 15: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital

Training resources for the antenna

installation industry

Page 16: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital

MySwitch is an online tool that provides information of the reception

of digital TV services.

The Antenna Systems eToolkit (ASeT) for Multi-dwelling Units

provides a tool to assess digital TV systems for buildings, identify

reception issues and provide options for becoming digital ready

Both tools are available through the digital ready website;

www.digitalready.gov.au

Searchable online facilities

Page 17: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital

Myswitch - information about television services in your area

Page 18: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital
Page 19: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital

Handbooks

Important step toward

establishing new guidelines

Available for download from

the Digital Ready website

Page 20: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital

VAST Service

Viewer

Access

Satellite

Television

Page 21: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital

Accessing VAST • VAST commenced in eastern Australia in December 2010

and is expected to be available in Western Australia in 2011

or 2012.

• VAST will serve existing direct-to-home satellite TV viewers

in the remote TV licence areas and viewers who are unable

to receive their local digital terrestrial signals.

• Viewers in regional licence areas who are unable to obtain

their terrestrial digital TV services can apply to access VAST

six months before switchover occurs in their area.

Page 22: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital

Channels

available on

VAST

Page 23: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital

Issues for strata and property managers

• Master Antenna TV systems (MATV)

• Owners corporations are responsible for the antenna

systems in MDUs

• Potential problems with an antenna system: cabling and

signal reception, e.g. resulting from the ‘digital cliff’ effect

• Limitations on tenants’ ability to upgrade antenna

Page 24: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital

Advice to all Strata and Property Managers

• Without appropriate attention some occupiers and tenants in MDUs could be left without TV after switchover

• Landlords and owner occupiers of MDUs need to collaborate to arrive at effective technical solutions

• There may be tax deductions for upgrades to rental property

• Digital readiness is a market expectation

• The Taskforce is working closely with property sector groups to share information and develop strategies for switchover

Page 25: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital

Government Assistance Assistance is available for people who need help getting

ready for digital TV.

The Australian Government recognises some people may find

it difficult to make the switch to digital TV. To address this

issue, two schemes have been developed.

The Household Assistance Scheme (HAS)

&

The Satellite Subsidy Scheme (SSS)

Page 26: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital

For more information

• More information about switchover is available on

our website.

• Email [email protected] or call

1800 20 10 13.

• If you have any questions about the endorsement

scheme you can send an email to

[email protected]

Page 27: Digital Switchover in Australia - BCsystems · switchover and 77% are watching digital channels. • In Regional Queensland 79% of the 506 000 households have converted to digital

Questions?