digital vision for calp
TRANSCRIPT
International division digital vision
Taipida MoodhitaoprnDigital Vision Project Manager
CALP @ Johannesburg2 November 2013
DIGITAL VISION
"Facebook likes equals success”
“Digital can solve all your problems”
“Women and men have equal access to technology"
DIGITAL VISION
Our Values: •Consider digital as an enabler, instrumental, a means to an end
•Embed digital in existing process, use to support what programme staff already do, not to replace but complement
•Using appropriate and sustainable solutions for the context
•Women’s rights at the heart
DIGITAL VISION aims-Support programme staff to adopt digital technologies and to embed approaches within
programme applications.
.
-Share learning, harness opportunities to build capacity to use digital, inspire new projects.
-Connect projects across Oxfam working on similar themes, benefit from cost efficiencies and
trusted ways of working
-Support effective programme design of digital applications
-Prioritise inclusion of women and support projects to consider control and ownership in design
-Work with partners to provide expertise, knowledge, reach and resources
-Monitoring and evaluating digital approaches – prove the impact in use of digital tools
@Oxfam House
Amy O'DonnellDigital Vision International Lead
Laura EldonDigital Vision Project Manager
@Asia Regional Centre
Taipida MoodhitapornDigital Vision Project Manager
Chaliya Sopatsawatsakul (Pooja Kishnani)Digital Vision Producer
Emily TomkysDigital Communications Executive
Objectives:•To consider our definitions and understanding of “digital” especially in the frame of campaigns
•To learn from existing campaign projects who have effectively used digital tools.
•To identify best practice and possibilities to adapt and replicate
•To consider risks and challenges as well as mistakes and pitfalls to avoid
•To think about where digital can play a role in campaign work and identify specific examples
•To scope the need for specific strategies or ways of working
The reality of using digital
In a deployment using digital
set up technology/server, training on functionality, organising information flows, integrate other systems
outreach, branding, incentives, feedback, messaging, data collection, verification, multichannel approaches,
What do we mean by digital tools?
What are the Opportunities?
What are the risks?
Checklist
•Rule and Regulation ( Gov, countries, IT policy and etc.)•Sign off•Audience analysis – what fit best•Capacity building•Partners (technology, operators, local and etc.)•Community manage is a full time job
Next step?
•Webinar•Resource •Support
