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Digitally transforming labeling for success: A case study from the food & beverage industry Ken Moir, VP Marketing Janez Sodja, Enterprise Sales Manager

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Page 1: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

Digitally transforming labeling for success: A case study from the food & beverage industry

Ken Moir, VP Marketing

Janez Sodja, Enterprise Sales Manager

Page 2: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

Today’s objectives

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At the end of this webinar, you will have learned how to:

• Minimize revenue loss and increase sales by eliminating labeling or marking errors

• Achieve faster time-to-market by empowering business users to respond to label change

requests without IT assistance

• Reduce IT costs and unplanned downtime by taking a holistic approach to labeling

• Achieve new levels of productivity by no longer having to scrap or re-work mislabeled or

rejected product

Page 3: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

What we’ll cover

• A quick introduction to NiceLabel

• The case study: How an F&B digitally transformed their labeling for success

• Key takeaways

• Where to learn more

• Questions

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Page 4: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

About NiceLabel

Page 5: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

About NiceLabel

• Labelling and Marking print productivity software

• 25+ years experience

• EMEA HQ and development team

• US, EMEA and APAC sales, service delivery and support teams

• Channel Partners in 100+ countries

• Long term Alliances with most major printer vendors

• Sato, Zebra, Avery and many others)

• >50% of all label printers globally ship with NL Technology

Page 6: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

Selected food & beverage customers that have

transformed their labeling

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Our partnerships that we work with in

food & beverage

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Page 9: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

The case study

Page 10: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

About the company

• International dairy company

• Many production facilities

• Products sold across the world

• A large manufacturer of organic dairy

products

Page 11: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

About their environment

• Master and production data in SAP

• Dairies used Wonderware (MES) for

production

• Local MES synchronizes with centralized SAP

• 1000s of label and direct marking printers

spread across dairies

• Direct marking - print ‘best before date’ and

“lot number” directly onto product packaging

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Page 12: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

Challenges

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• Fragmented environment with multiple solutions from direct

marking and labeling vendors

• Non-standardized integrations and label design done by

local system integrators

• Costly third party IT support

• Business couldn't do change requests

• Unplanned downtime

• Standalone systems and manual data entry common

Page 13: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

The vision

• Eliminate unplanned downtime – Zero tolerance

• Reduce complexity

• Reduce third-party IT costs

• Standardize integration with MES

• Gain a competitive advantage

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A unified label management system from a single vendor

Page 14: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

Roadblocks to the vision

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• Replacing existing printers with a

standardized brand too costly

• Legacy labeling software only supported

label printers

• Direct marking software only support their

own printers

50% printers are direct marking / 50% are label

Page 15: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

Poll question #1

1. Yes

2. No (manual data entry of LOT and expiration date etc.)

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Are your direct marking printers integrated with your MES systems?

Page 16: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

How the company transformed with NiceLabel?

Page 17: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

Standardization and replication

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One ERP, one MES and one Label Management System

Centralized SAP

Decentralized Wonderware

Global

Site

Centralized NiceLabel

Decentralized NiceLabel

Automatic label printing

Manual label printing

QA &

Traceability

Accu

racy

Synchronization

Page 18: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

The solution

• A single Label Management System for both label and direct marking printers

• All printers are integrated with MES

• NiceLabel has drivers for continuous inkjet (CIJ) printers

• Single system eliminates need for local IT development and support

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Unifying labeling and marking

Page 19: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

The solution: the platform

Traceability

Printer managementDocument version

control

Users & roles

Digital label catalog

MANAGE

PRINT Easily deploy web

printing applications

Integrate printing from existing

business systems (many apps.)

DESIGNDesign dynamic label layouts (material,

product, Site/customer specific)

Label request and

approval workflows

Configure printing forms (GUI/mask) to

streamline manual printing processes

QA &

Traceability

Accuracy

Agility

Page 20: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

The solution: the platform

Traceability

Devices controlDocument version

control

Users & roles

Digital label catalog

MANAGE

PRINT Easily deploy web

printing applications

Integrate printing from existing

business systems (many apps.)

DESIGNDesign dynamic label layouts (material,

product, Site/customer specific)

Label request and

approval workflows

Configure printing forms (GUI/mask) to

streamline manual printing processes

QA &

Traceability

Accuracy

Agility

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The solution: the designer

Page 22: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

The solution: the platform

Traceability

Devices controlDocument version

control

Users & roles

Digital label catalog

MANAGE

PRINT Easily deploy web

printing applications

Integrate printing from existing

business systems (many apps.)

DESIGNDesign dynamic label layouts (material,

product, Site/customer specific)

Label request and

approval workflows

Configure printing forms (GUI/mask) to

streamline manual printing processes

QA &

Traceability

Accuracy

Agility

Page 23: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

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The solution: document management system

Page 24: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

The solution: the platform

Traceability

Devices controlDocument version

control

Users & roles

Digital label catalog

MANAGE

PRINT Easily deploy web

printing applications

Integrate printing from existing

business systems (many apps.)

DESIGNDesign dynamic label layouts (material,

product, Site/customer specific)

Label request and

approval workflows

Configure printing forms (GUI/mask) to

streamline manual printing processes

QA &

Traceability

Accuracy

Agility

Page 25: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

The solution: the integration system

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Page 26: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

Results

Page 27: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

The business impact

• Minimized revenue loss and increased sales

• Accurate labels

• Less rejected product

• Faster-time-to-market

• Reduced IT costs and less unplanned downtime

• Standardized solution

• New levels of productivity

• Automated quality assurance

• Less re-worked product

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Results

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Poll question #2

1. Yes

2. No

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Would you consider a single solution for label and marking printers?

Page 29: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

NiceLabel shared our vision for a single solution

for labeling and marking. They were a true

partner in helping us achieve our goal.

NiceLabel was willing to go the extra mile when

other label software providers wouldn’t help us.

- Senior Solution Architect, Dairy Company

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Page 30: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

7 key takeaways

1. Unite all your printers with one label management system

2. Integrate label and marking with your MES (and ERP systems)

3. Free up IT resources and empower business users

4. Create a fully transparent label process

5. Automate quality control

6. Increase agility and get faster time-to-market

7. Synchronize centrally for visibility and traceability

Digitally transform your labeling to:

Page 31: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

Where to learn more

• White Paper: “How Food and Beverage Companies Can Digitally Transform Labeling to

Accelerate Growth”

• https://www.nicelabel.com/white-papers/food-beverage

• Article: “Advances in Food Labeling Systems” by Janez Sodja

• https://www.nicelabel.com/resources/files/doc/resources/articles/Asian_Food_Journal_May_June_20

17_Advances_in_Food_Labeling_Systems.pdf

• What Is The Future of Food Labeling Systems?

• http://business-review-webinars.com/hot_topics/what-is-the-future-of-food-labeling-systems/

• NiceLabel Food and Beverage micro-site

• www.nicelabel.com/food-beverage

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Page 32: Digitally transforming labeling for success: A case study from the … · 2017. 10. 10. · • Minimize revenue loss and increase sales by eliminating labeling or marking errors

Thank youQuestions?

www.nicelabel.com/food-beverage

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