Disposable Camera

EDSGN 100

Alex Balcher

Colton Crockett

Aniruddh Guru

Sean Heilferty

Table of Contents

What is a Disposable Camera?

What people think about them

How to make them better

Our Proposal

What is a Disposable Camera? What

Does it Need to Do?

• Captures light and deposits it onto film to be converted into pictures

Capture button; triggers the flash to go off and light to be let into the

film.

When Capture button is pressed, light is let in

through here, depositing onto the film.

Switch that tells you whether the flash is

on or not.

Eyepiece to line-up the perfect shot.

Flash: effective up to 10 feet.

What Is It Made Of?

Social Standards

• Large and bulky

• Not visually pleasing

• Not durable enough

Consumer SurveyDisposable Camera SurveyThank you for your time and patience for providing us with results concerning a disposable

camera

* RequiredTop of Form

What would your primary use be for a disposable camera?* How often would you use it?*· Very often· Somewhat often· Once in a while· Rarely· Never How much would you be willing to spend for one?* How much MORE would you be willing to spend for an eco-friendly camera?* Would a flash be at all useful to you when you use your camera?*· Yes· No What would you do to improve current models of disposable cameras?*

Survey Results

Consu

mer

1

Consu

mer

3

Consu

mer

5

Consu

mer

7$0.00$2.00$4.00$6.00$8.00

$10.00$12.00$14.00

Consumer Survey

How much would you be willing to spend for one?How much MORE would you be willing to spend for an eco-friendly camera?

Basic Consumer Needs

• Ease of use

• Environmentally friendly

• Smaller

• Cheaper

• Portable

Our Brainstorming

• 100% Reusable

• Remove Flash

• Lense Protector

• Waterproof

• Strap for Wrist

• Longer Film; More Pictures

• Colorful Designs for kids

• Rechargeable batteries

Sustainability

• Economically: o Camera must be profitable for the company, but also cheap for the

customer.

• Socially:o The customer must want to use it.

• Environmentally:o Product must be safe for the environment, and should be recyclable

Economically

• It only costs 5-10% more to use biodegradable plastic

• Smaller camera will use only 75% of the original amount of plastic

• Customers are willing to pay almost double for an eco-friendly disposable camera

• The waterproof case will keep customers coming back

Potential Customers

• Young children (Ages 5-12)

• Elderly

• Those who cannot afford digital cameras

• Weddings and Vacations

Environmentally-Friendly

• Refurbishing the disposable cameras

• Smaller camera

• Biodegradable plastic

Outdated Packaging

• Remove plastic casing

• Cardboard case with sunlight resistant inside

Screening Matrix

Removing Flash

Lense Protector

100% Reusable Waterproof

Wrist Strap

Longer Film

Colorful Design

Rechargeable Batteries

Biodegradeable Plastic

Cost + - - - - - 0 - -Durability 0 + + + 0 0 0 0 0Need - 0 0 0 0 + + 0 0Eco-Friendly + 0 + 0 0 - 0 + +Weight + 0 0 0 0 0 0 0 0

Visually Pleasing 0 0 0 0 + 0 + 0 0Energy Usage + 0 0 0 0 0 0 0 0

Ease of Manufacture + 0 0 - 0 0 0 0 0

Sum +s 5 1 2 1 1 1 2 1 1Sum 0s 2 6 5 5 6 5 6 6 6Sum -s 1 1 1 2 1 2 0 1 1

Net Score 4 0 1 -1 0 -1 2 0 0Rank 1 4 3 5 4 5 2 4 4

Product Matrix

Weight

Removing Flash

Lense Protector

100% Reusable

Waterproof

Wrist Strap Longer Film

Colorful Design

Rechargeable Batteries

Biodegradeable Plastic

Cost 30% 5 1.32 0.61 0.3 1 0.3 2 0.6 2 0.6 3 0.9 2 0.6 20.6Durability 5% 3 0.24 0.23 0.2 4 0.2 4 0.2 3 0.2 3 0.2 4 0.2 30.2Need 15% 0 03 0.53 0.5 3 0.5 4 0.6 4 0.6 4 0.6 3 0.5 30.5Eco-Friendly 10% 4 0.43 0.35 0.5 3 0.3 3 0.3 2 0.2 3 0.3 5 0.5 50.5Weight 5% 4 0.23 0.23 0.2 3 0.2 3 0.2 3 0.2 3 0.2 3 0.2 30.2Visually Pleasing 10% 3 0.33 0.33 0.3 3 0.3 4 0.4 3 0.3 5 0.5 3 0.3 30.3Energy Usage 15% 5 0.83 0.53 0.5 3 0.5 3 0.5 3 0.5 3 0.5 4 0.6 30.5Ease of Manufacture 10% 5 0.53 0.33 0.3 2 0.2 2 0.2 3 0.3 3 0.3 3 0.3 30.3

Score 3.7 2.9 2.8 2.5 3 2.9 3.5 3.2 3.1Rank 1 6 7 8 5 6 2 3 4

Our Design

• Rechargeable battery

• Biodegradable plastic

• Attractive design

• Longer film for more pictures

• Wrist strap

• Redesigned package

• Waterproof case

Conclusion

• Cameras today are too bulky, not visually pleasing, and not very durable

• In order to satisfy the needs of the customers we’ve implemented their feedback into our design, thus making the product more appealing while still keeping it profitable

Questions?

Citationhttp://87594482.en.ec21.com/Biodegradable_Plastic_Cutlery_Fork_Spoon--3071359_3071432.html

http://www.usatoday.com/money/industries/manufacturing/2008-12-25-biodegradable-plastic_N.htmhttp://www.medicineforthemasses.org/#!aboutus/c2414