disrupting b2b marketing data industry: data-as-a-service cloud
TRANSCRIPT
Data-as-a-Service Cloud Disrupting B2B Marketing Data Industry
Data-as-a-Service
Do you still buy data @
50 cents per email contact? $1 per contact record?
When a contact changes job, $1 per contact record invested is wasted real-time
Static list purchase has the highest percentage of marketing dollar wastage
Flat fee lists has the lowest accuracy rate
Reality
90% of legacy data vendors are data resellers & data brokers
Resellers buy data from each other and sell you at a higher price
30% of static list data will turn inaccurate within weeks
Untold Truth
Questions
Do you sell into millions of mom and pop shops?
Why do you need hundreds of irrelevant contacts?
What is your sales team bandwidth?
What is your addressable target market?
Why wasting marketing dollars on repeated stale list?
An alternate to static list purchases & data re-sellers
Data-as-a-Service Cloud
Award Winning Product
An all-in-one marketing data platform in the cloud
More data, more insights, higher accuracy
Flexible data subscription model
Real-time data accuracy and maintenance support round the clock
ProspectR
Only pay for what you need and most relevant to you
Low cost subscription plans
Research OnDemand support
Global coverage of total addressable enterprise market
Benefits
50% marketing budget saving from flat fee data purchases
95% data accuracy with realtime data refresh support
50% more deals
Accurate CRM data
Strong predictive lead score
Guaranteed Results
Use Cases
Sales, Inside Sales, Channel Sales
Prospecting tool to access sales intelligence such as company profile, contacts, competitive intelligence & sales triggers events
Prepare better for contextual sales dialogues
Discover actionable sales leads
Marketing Data tool to avail marketing insights
Design and implement data driven, account based marketing campaigns
Execute data driven field marketing, tele marketing, email marketing & digital marketing campaigns
Drive audience to marketing events
CRM
An integrated data tool to maintain CRM data accuracy with real-time and ongoing data
refresh & accuracy maintenance
Analytics
Add relevant and accurate data insights to strengthen predictive lead scoring and marketing
decision support
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Learn more
http://www.slideshare.net/Corporate360
Data-as-a-Service