dj convention 2015 - amsoil...amsoil oil filters updated new • easy-grip coating • efficiency...
TRANSCRIPT
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Product Pipeline
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GF-6
New precedent set for gasoline
engine oil standards 8 years in the
making
Seven new or replacement tests
from GF-5 using updated hardware
Tests better reflect the severe
environment of today’s engines
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Identifying GF-6 Oils
Split categories:
GF-6A
• Backward compatible with traditional
viscosities XW-20 & XW-30
• Traditional starburst and API donut
GF-6B
• Only for low viscosities including
0W-16
• NOT backward compatible
• New shield emblem on May 1, 2020
along with the traditional API donut
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AMSOIL Solution
Signature Series, XL and OE Motor Oils
currently meet API SP and ILSAC GF-6
requirements without any formulary
adjustments
Slight label adjustments will come as a
rolling change starting May 1, 2020
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5W-30 Small-Engine Oil
New viscosity to lawn & landscape family
Developed for snowblowers & home back-up generators
• 5W-30 – improved cold-temperature performance
• Launched Oct. 1, 2019
• Product code: AES
CommercialVs.
Homeowner
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Harley-Davidson Kit Additions
– Twin-cam engine4 quarts 20W-50 Synthetic V-Twin Oil (MCV) w/chrome filter, o-ring (HDCK)
– Twin-cam engine4 quarts 20W-50 Synthetic V-Twin Oil (MCV) w/black filter, o-ring
– Milwaukee 8 engine5 quarts 20W-50 Synthetic V-Twin Oil (MCV) w/chrome filter, o-ring
– Milwaukee 8 engine5 quarts 20W-50 Synthetic V-Twin Oil (MCV) w/black filter, o-ring
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ATV/UTV Powertrain Fluid
New ATV/UTV Powertrain Fluid
– Product code: AUPT
– Discontinue ATV/UTV Front-Drive Fluid (AUFD)
– Launching January 2020
Replaces the following products:
– Polaris Demand Drive Fluid
– Polaris Gearcase & Transmission Fluid
Polaris front-drive oil change
Polaris transmission oil change
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AMSOIL Oil Filters Updated
New
• Easy-grip coating
• Efficiency claim
• Label and box
Same
• Great filter media
• Price
• Product codes
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10W-30/SAE 30 Diesel Oil (ACD) Discontinuation
Replaced with (2) 10W-30 diesel oil options:
Discontinued
Signature Series Max-Duty
Synthetic Diesel Oil 10W-30
(DTT)
Heavy-Duty Synthetic
Diesel Oil 10W-30 (ADN)
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Sig Series & Heavy-Duty (CK-4) vs 10W-30/SAE 30 (ACD) (CI-4+)
CK-4 Provides Upgraded
Protection
• More piston-scuffing protection for
reduced wear
• Better thermal control to resist oil thickening,
aid in cooling and reduce wear
• Improved shear stability for maximum
resistance to oil consumption and wear
• Enhanced aeration control,
promoting oil-pump efficiency, wear
protection and heat resistance
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Drain Intervals
10W-30/SAE 30 Heavy Duty Diesel Oil (ACD)
– Unmodified, mechanically sound diesel vehicles for 3X OEM recommendation, not to exceed 50,000 miles/600 hours or one year, whichever comes first for API CI-4+ oil or prior. Customers can still follow this drain interval for their pre-2007 diesel engines.
10W-30 Heavy-Duty Diesel Oil (ADN)
– OEM recommendation
Signature Series 10W-30 Max-Duty Diesel Oil (DTT)
– Turbodiesel Pickup: 2X OEM recommendation, not to exceed 25,000 miles or one year, whichever comes first.
– Heavy-Duty On-/Off-Road: 3X OEM recommendation, not to exceed 60,000 miles,600 hours or one year, whichever comes first.
– Gasoline Engine Service Life: 2X OEM recommendation, not to exceed15,000 miles or one year, whichever comes first.
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Claims
10W-30 Heavy-Duty Diesel Oil (ACD)
– None
10W-30 Heavy-Duty Diesel Oil (ADN)
– 4X more wear protection
– 66% less oil consumption
Signature Series 10W-30 Max-Duty
Diesel Oil (DTT)
– 6X more wear protection
– 76% less oil consumption
– 60% better turbo cleanliness
– 2X better rust protection
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Pricing
Gallon Pricing Wholesale MSRP
ADN $21.75 $28.35
Gallon Pricing Wholesale MSRP
ACD $32.15 $41.75
Gallon Pricing Wholesale MSRP
DTT $32.35 $42.00
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Claims & Testing
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New Test Platform – In-Chassis
• Allows engine to stay in chassis
of equipment
‒ eliminates the need for custom
fixtures
• Engine connected directly to
dyno
– this is not a chassis dyno
• Custom built in-house
• Added flexibility
• Fast turnaround – gets data to
Dealers quickly
Arctic Cat ZR 8000
Currently configured for snowmobile testing
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Griz Lodge Video
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Hellephant Engine Test
We do more than just durability test oil formulations in engines!
Sometimes we test engines (BIG ONES) for marketing purposes
Helephant Engine JL Jeep Wrangler
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Hellephant Engine Test
Someone with video editing skills needs to cut this video down and use the timeframe from 2:20-2:46
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Stability Test
AMSOIL provides more
than 2X the stability of
Sea Foam.
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Corrosion Protection
AMSOIL Gasoline Stabilizer provides corrosion
protection Sea Foam can't match.
*Based upon independent testing of AMSOIL Gasoline Stabilizer obtained Nov. 8, 2018 and Sea Foam Motor Treatment
purchased Oct. 25, 2018 in a modified NACE TM0172 using synthetic sea water per ASTM D665 part B.
Sea Foam AMSOILBase Fuel
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HFRR Lubricity Test
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Diesel Fuel Lubricity
AMSOIL protects against injector wear
better than Sea Foam, delivering 3X more
diesel fuel lubricity.*
*Based upon independent testing of AMSOIL All-In-One obtained Nov. 8, 2018 and Sea Foam Motor Treatment purchased on Oct. 25, 2018 in the ASTM D6079 test.
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New Product Launch
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New Gasoline Fuel Additive
AMSOIL Upper Cylinder Lubricant (UCL)
• 6oz capless-compatible bottle
• Treats up to 25 gallons
• Use every tank
• Features:
• Upper cylinder lubricity
• Fights ethanol
• Cleans injectors
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1Based on independent testing of AMSOIL Upper Cylinder Lubricant, Lucas Upper Cylinder Lubricant and Sea Foam Motor Treatment obtained on 02/13/2019 using the ASTM D6079 modified for use with gasoline.
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1Based on independent testing of AMSOIL Upper Cylinder Lubricant, Lucas Upper Cylinder Lubricant and Sea Foam Motor Treatment obtained on 02/13/2019 using the ASTM D6079 modified for use with gasoline.
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1Based on independent testing of AMSOIL Upper Cylinder Lubricant, Lucas Upper Cylinder Lubricant and Sea Foam Motor Treatment obtained on 02/13/2019 using the ASTM D6079 modified for use with gasoline.
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AMSOIL delivers 18 percent more lubricity than Lucas* and 20
percent more than Seafoam* for better retention of horsepower and
fuel economy1
1Based on independent testing of AMSOIL Upper Cylinder Lubricant, Lucas Upper Cylinder Lubricant and Sea Foam Motor Treatment obtained on 02/13/2019 using the ASTM D6079 modified for use with gasoline.
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Capless-Compatible Bottle
• Many new vehicles have replaced traditional fuel caps with caplesssystems
• The threads on most bottles restrict them from opening the flap inside the fuel neck and also make removing the bottle difficult
• This bottle is fully compatible with capless systems
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Injector Cleanliness
Performed an extreme field test
Vehicle: 2014 F-150 Supercrew
Engine: 3.5L Ecoboost
Injection: GDI
Test Method
1. Dirty-up phase for 3,000 miles
– Special fuel to accelerate deposits
2. Additive test phase using pump gas for 3,000 miles
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Injector Cleanliness
Before After Competitor 1
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Injector Cleanliness
Before After Competitor 2
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Injector Cleanliness
Before After AMSOIL
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Injector Cleanliness
Before After AMSOILAfter Competitor 2After Competitor 1
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AMSOIL Gasoline Additives
Upper Cylinder Lube and P.i. are designed
to work together.
Upper Cylinder Lubricant in every tank
• Lubricates upper cylinders to fight wear
• Inhibits ethanol-related corrosion
• Keeps injectors clean
P.i. every 4,000 miles
• Deep cleaning in only 1 tank
• Cleans fuel injectors, intake valves and
combustion chamber deposits
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Upper Cylinder Lubricant vs. P.i.
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Available TODAY
Lucas Upper Cylinder Lubricant Averages $4.99
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