By David Villatoro

Concept Pre-Production Production Post Production

Jan-10 Feb-10 Mar-10 Apr-10 May-10 Jun-10 Jul-10 Aug-10 Sep-10 Oct-10 Nov-10 Dec-10 Jan-11 Feb-11 Mar-11 Apr-11 May-11 Jun-11 Jul-11 Aug-11 Sep-11 Oct-11 Nov-11

Producer 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1Assistant Producer 1 1 1 1 2 2 2 2 2 2 3 3 3 3 3 3 3 3 3 3 3 3 3Design Director 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1

Designers 3 3 3 3 4 4 4 4 4 4 6 6 6 6 6 6 6 6 6 4 4 4 4Technical Director 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1Software Engineer 3 3 3 3 6 6 6 6 6 6 9 9 9 9 9 9 9 9 9 13 13 13 13

Art Director 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1

Artists 5 5 5 5 7 7 7 7 7 7 15 15 15 15 15 15 15 15 15 7 7 7 7

Animators 3 3 3 3 5 5 5 5 5 5 8 8 8 8 8 8 8 8 8 5 5 5 5

Audio Director 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1Audio Engineers 0 0 0 0 3 3 3 3 3 3 5 5 5 5 5 5 5 5 5 5 5 5 5

Q/A Director 0 0 0 0 0 0 0 0 0 0 1 1 1 1 1 1 1 1 1 1 1 1 1

Testers 0 0 0 0 0 0 0 0 0 0 5 5 5 5 5 5 5 5 5 25 25 25 25

Staff Headcount 20 20 20 20 32 32 32 32 32 32 57 57 57 57 57 57 57 57 57 68 68 68 68

Milestone Description Due Date

Concept

1Come up with overview of game consisting of high concept, premise, USPs, game features, target audience, etc.

Jan. 29, 2010

2 Calculate the budget, staffing plan, milestone schedule, and ROI Feb. 26, 2010

3Create finalized PowerPoint presentation, create video trailer for game, and create art concepts and storyboards.

Apr. 9, 2010

4 Review presentation and pitch to publisher Apr. 30, 2010

Pre-Production

5 Contract Signing May. 28, 2010

6First version of GUI, GDD, TDD, Art Concepts for environment and characters, and Sound Design

Jun. 30, 2010

7 First version of playable prototype with placeholder of art and sound. Jul. 30, 2010

8 Fix bugs in prototype. Aug. 27, 2010

9 Final Prototype Sept. 24, 2010

10Final Version of GDD, TDD, Art Style Guide, Sound Design Guide, and Production Plan

Oct. 29, 2010

Production

11 Game Engine code and software setup Nov. 22, 2009

12 Next step in concept art for environment and characters and storyboards Dec. 31, 2009

13 Initial mission level designs and GUI Jan. 28, 2011

14 3D Models of characters and environment Feb. 25, 2011

15 Texturing and Rigging Mar. 31, 2011

16 Animation and Finalize Mission Levels Apr. 29, 2011

17 Lighting and Shading May. 27, 2011

18 Voice Over and Sound Effects and Music Jun. 30, 2011

19 Cinematics and Bug Fixes Jul. 29, 2011

Post-Production

20 Quality Assurance Testing and Game Play Testing Aug. 26, 2011

21 Final Bugs Fixed Sept. 30, 2011

22 Format Testing Oct. 28, 2011

23 Localized and Released Nov. 23, 2011

• Total Salary Amount for employees throughout 2 year development: $5,281,910.• Employment Taxes & Benefits: $2,560,000• General & Administrative: $75,000• Travel & Entertainment: $120,000• Furniture & Equipment: $495,000• Software: $120,000• Media: $5,200• Shipping: $10,000• Insurance: $62,000• Licenses: $156,000• Story and Script: $132,000• Voice Recording: $210,000• Cinematics: $950,000 • Music and Sound Effects: $355,000• Motion Capture: $1,897, 000

• TOTAL BUDGET: $10,782,110

Retail $49.99

Wholesale $34.99

COGS $3.00

Distribution costs ($0.50)

Net revenue per unit $31.49

Units Sold 300,000 600,000 1,000,000 2,000,000

Gross receipts $9,447,900 $18,895,800 $31,493,000 $62,986,000

Development cost ($10,785,000) ($10,785,000) ($10,785,000) ($10,785,000)

License 5% ($472,395) ($944,790) ($1,574,650) ($3,149,300)

Net receipts ($1,809,495) $7,166,010 $19,133,350 $49,051,700

Developer royalty 15% ($2,870,003) ($7,357,755)

Return reserves 15% ($1,417,185) ($2,834,370) ($4,723,950) ($9,447,900)

Marketing 10% ($944,790) ($1,889,580) ($3,149,300) ($6,298,600)

Profit ($4,171,470) $2,442,060 $8,390,098 $25,947,445