The city of Bucharest, without question, stands

among the European capitals of tomorrow.

Not just a magnet attracting visitors from across

the country, the city increasingly attracts visitors

from afar, coming to discover the “City of Joy” for

tourism or extended stays.

The unique architectural heritage of the Romanian

capital is a major asset for Bucharest, which has

an impressive variety of styles from Brâncovenesc

(first half of the 18th century) to the more experimental

styles of the 19th and 20th centuries (Neoromânesc,

Bauhaus…).

Moreover, now that the city is fully integrated into

the rest of Europe, Bucharest is more than ever

at the heart of the continually evolving contemporary

Romanian society. It is the backbone of the vibrant

cultural landscape of the country, yet again

attracting many visitors who appreciate the appeal

of its human scale and of the diversity the city offers.

Our OfferThe selected building will have

the means to accommodate

three distinct types of services

and activities:

• Independent studios

for residents staying in Bucharest

for medium to longer stays;

• Cultural and community-

oriented activities such as

meetings, seminars, concerts,

events;• A multimedia installation.

With a population of 2.15 million, Bucharest

is the tenth largest european city folloWing

romania’s entrance into the european union in 2007.

renovation of a typical building in the “paris of the Balkans” provides the unique

opportunity to create a new setting for community building and socializing in Bucharest.

KnoWing and appreciating Bucharest

VARIAȚIIEN

a n e W e u r o p e a n c r o s s r o a d s i n a t y p i c a l B u c h a r e s t s e t t i n g

a place of accomodation

operating year round, our residency will offer a warm and friendly welcome in an international setting,

adding to the attractiveness of the center’s cultural activities.

In a city where tourism needs don’t cease to increase

(+12.8% in visitors in 2011) and where the

development of economic activities called employees

of hundreds of foreign companies, the tension

related to accommodation is sensitive.

At times, the impersonal character and high price

of a hotel are far to seduce consultants and other

delegates in mission in Bucharest, passing then

abroad a city and a culture that a well-accompanied

visitor can better appreciate and discover

being there.

Offering this kind of accommodation is one of the

main goals of the project and will certainly appeal

to delegates on missions and people stationed in

Romania. The contemporary visitor is now in need

for authenticity and discovering the place where

he stays.In this regard, our project provides the ideal setting

for such a stay: fully furnished apartments allowing

In downtown Seattle, at the doorstep of the tourism

and economic capital of the State of Washington, this

establishment has welcomed visitors from around the

world for more than thirty years. Its success is based

grounded in the diversity of all it offers, combining

high-quality accommodation with easy access

to cultural and collective activities. It strives to play

a role in the coming together of city residents, visitors

and various actors of local life.

medium to extended stays

An inspiration: The Green Tortoise Hostel

comfort and simplicity

expats WorKing for different firms (xerox,

siemens, microsoft, renault, société générale,

carrefour…) as Well as representatives of

foreign institutions in romania often have to

organize extended stays that last several

WeeKs or even months in the capital.

for nothing less than all comforts to be expected while

staying in a place, but with the addition of conviviality

and a personalized and international human welcome

all year long.

expats WorKing for different firms (xerox,

siemens, microsoft, renault, société générale,

carrefour…) as Well as representatives of

foreign institutions in romania often have to

organize extended stays that last several

WeeKs or even months in the capital.

a cultural and associative space

Bucharest hosts a great number of associations and ngos (115 of the latter are accredited by the romanian

government) that don’t have the means to own and operate their own premises. inspired by association centers that

exist elsewhere, our project will provide access to the building to those groups requiring a space, thus making the site

available for occasional events.

A place dedicated to cultural activities undoubtedly

enhances the image of a city and of its partners.

Thus, a location allowing for seminars, exhibitions,

conferences, concerts, or any other of a number of

activities, can only grant new possibilities to today’s

Romanian and international artistic scene.

• Space for rent for cultural events or group meetings.

• Access to an equipped kitchen and dining area.

• Multimedia center.

• A yard for outdoor activities.

The “Musikakademie-Hostel”

KunstWerk B, near Stuttgart,

Germany, developed an offer

mixing hostel accommodation

and cultural space based on

musical expression.

Its exemplary success

is founded on its multipurpose

nature, attracting an

international public.

a unique setting

offer

KunstWerk B

the event “street delivery #7” organized in the

late June 2012 in Bucharest Brought thousands

of visitors to the city and demonstrated the

need to develop further exhiBition locations

for the many artists present at this event and

other similar events.

advantages for our partners

• Generate visibility of the company via an urban

multicultural project.

• Foster image as an involved civic actor for foreign

firms present in Romania.

• Promote pan-European cooperation.

• Advocate French-speaking culture around the world.

As the capital of Romania, Bucharest needs to

promote itself as a warm and multicultural city,

of which this project will be a great illustration.

Furthermore, Bucharest, which at times suffers

from a lack of visibility abroad, will see its reputation

improved thanks to the quality of visitors’ welcome

and the open-minded atmosphere of this new place.

Becoming a part in an international network of similar

places guarantees a positive contribution to its

image, for both the network as for Bucharest.

for our partners

for Bucharest romania officially recognizes tWenty national

minorities, all represented in its capital.

moreover, forty universities and academies,

British, french, italian, spanish and german

cultural institutes, and international schools

located in Bucharest confirm its multicultural

vocation, of Which our proJect promises

to Be a positive and visiBle element.

romania officially recognizes tWenty national

minorities, all represented in its capital.

moreover, forty universities and academies,

British, french, italian, spanish and german

cultural institutes, and international schools

located in Bucharest confirm its multicultural

vocation, of Which our proJect promises

to Be a positive and visiBle element.

our partners at the heart of the proJect

• A typical building characterized by Bucharest’s most

traditional architecture (Brâncovenesc, Eclectic,

Bauhaus, Neoromânesc…).

• Around 300 square meters to rehabilitate (private

apartments strictly separated from the cultural and

social space).

• An enclosed yard and garden with much greenery.

• A location close to the downtown in an attractive

neighborhood.

• Creating employment.

• Fiscal participation.

• Socio-economic measures.

• Refurbishment of four apartments with independent

access.• Renovation of an area large enough for

the organization of cultural and community-oriented

events, with sanitary and domestic installations.

• Restoration to modern electrical, heating and

communications standards, all the while respecting

sustainable development building practices.

property and buildinga contribution to the economic local life

Works

By joining a cultural and associative project, our partners affirm their willingness to be visible actors

in the development of Bucharest.

Armenească Street presents a number of attractive

qualities: unquestionable touristic development

potential, many typical houses with yards, along

a picturesque street within fifteen minutes of the city

center by foot, through a pleasant neighborhood

with light traffic and few buildings with more than

three stories.

A privileged setting: Strada Armenească

BUDG

ETExpEnsEs

nature

type 2013 type 2014 type 2015

total operating purchases

total third-party services

total other third-party services

total taxes

total personnel expenses

total investment

total expenses

utilities 13,200

1,200

1,400

1,500

4,000

800

500

500

4,000

2,800

5,000

2,500

118,080

700,000

24,200

14,600

8,000

6,800

7,500

179,780

700,000

600

13,650

1,250

1,450

1,600

4,200

850

550

700

4,200

3,050

5,300

2,650

118,080

0

24,200

15,100

8,450

7,250

7,950

181,730

0

700

14,200

1,300

1,500

1,700

4,500

900

600

800

4,500

3,300

5,500

2,750

118,080

0

24,200

15,700

9,000

7,800

8,250

183,830

0

800

maintenance and supplies

general outsourcing

equipment leasing

property maintenance

insurance

documentation

accounting fees

communication and marketing

property taxes

salaries and wages

payroll taxes (50%)

loan principal repayment

loan interest repayment

property purchase

Building and lot, renovation works, materials and equipment

REsOURCEsnature

revenue

2013 2014 2015

operating revenue

total operating revenue

subsidies

total subsidies

total revenue

result

city of Bucharest

foreign institutions

private sponsoring and donations

lodging income

multimedia and cultural centre income

personal contribution

15,000

60,000

35,780 35,730 35,830

000

60,000

24,000

179,780 181,730 183,830155,730 155,830

26,000 28,000

5,000

4,000

16,000

60,000

60,000

5,500

4,500

17,000

60,000

60,000

6,000

5,000

155,780

A French citizen with European roots (from

Great Britain to Greece), David has a privi-

leged link with Romania, a country from which

part of his family comes. Capable of speaking

several languages (French, English, Romanian,

German), his taste for multiculturalism has

been fostered since youth by the cosmopolitan

nature of his surroundings. David has also been

shaped by his travels across several European

countries (Germany, Italy, Portugal, Austria,

Portugal…). In many ways, this project is a

logical next step for him.

David’s involvement in the Parisian associative

scene for some twenty years gives him great

experience in the field, especially regarding

knowledge of the specific needs and means of

functioning of community-oriented groups.

Moreover, his friendships and relations in

Europe and in North America allow him

to benefit from a considerable network of

partners in the areas of both tourism and

international exchanges.

TO CONTACT US:David Mac Dougall

Strada Matei Millo 12 – Sectorul 1 – 010145 BUCUREȘTI – ROMANIATel: +40 21 310 41 86

E-mail: contact@aedmd.euhttp://en.aedmd.eu

david mac dougall

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