Don’t Flop is an online Rap Battle League based in the U.K, their online status domi-nates their fanbase and rec-ognition. I intend to create a printed publication to showacse

Don’t Flops finest freestyle poets and provide a collectable poster pack with additional media for fans of the niche music market. Muis is loosing out to the online marketplace

and theres nothing collectable for Don’t Flop Fans to keep .

WILLIAM COTTERILL OUGD203

These are the items you will recieve in my collectable pack, a series of postcards, a pad and pen and some Don’t Flop buisness cards. I have also created letterheads and in-

voices for Don’t Flop to use in rlelation to their online shop. I have re-branded Don’t Flops identity to bring them up to date with current and interest-ing design as their old indentity

has outgrown the movement.

WILLIAM COTTERILL OUGD203

tured in their store, such as pocket t-shirts and 5 panel caps.

WILLIAM COTTERILL OUGD203

My collectable Pack will be aimed at music fans involved in the Grime/U.K Hip Hop subculture. Don’t Flop has an un and running merch store where t-shirts and jumpers

can be bought. Above is a few of my approaches to design-ing merchendize for them, I decided to take a differtent approach on things designing items that hadn’t been fea-

WILLIAM COTTERILL OUGD203

As Don’t Flop is part of our current online generation of music fans, the distribution for my collectable poster pack will be mainly sold through their online store.

WILLIAM COTTERILL OUGD203

By operating completely on-line fans who regulary keep up to date with weekly videos will become the perfect target market for purchasing my col-lectable pack.

WILLIAM COTTERILL OUGD203