Editor’s Note: This media pack is for European Specifications
Fiat 500
500: the manifesto of the ‘new Fiat’The model in brief The result of a ‘joint effort’Green enginesClass-beating safety500,000 ways of ‘experiencing the Fiat 500’Exclusive features for superior comfortStandard and optional equipment (Italian Market)Bodywork colours and interior upholstery
Technical specifications
500: the manifesto of the ‘new Fiat’
Enter the new 500, the manifesto of the ‘new Fiat’, a model that represents to all intents and
purposes the materialisation of a new approach, of new brand strategies, and a different approach
to the car. Exactly 50 years after the launch of the first edition of the model, which was to become
an icon of Italian motoring and of an entire period of history, Fiat is accelerating into the future.
Anyone could re-edit the 500, because its shape is part of our collective memory. Some
industrial objects that were the fruit of Italian creativeness in the period after the war, like the 500
or the Vespa, cannot be judged purely in aesthetic terms, nor do they represent just a good
engineering exercise in which form serves a function. On the contrary, they are powerful catalysts,
revolutionary in their design and in the concept that defines common reference points and
benchmarks. When this happens, the result is a masterpiece that is an essential part of industrial
history. The 500 is one of them.
This is a story that has taken place twice. The first is the story of a very large number of
owners, fans and enthusiasts who promoted the car’s image as a good, reliable and economical
vehicle, which became an expression of a part of their lives, the best part, evoking a carefree spirit
and a lack of worries. The 500 is linked to these memories, to strong friendships and first loves, it
evokes images of a positive past which many would like to revive.
Dante Giacosa’s 500 was launched on July 4, 1957, as a cycle of rebirth was closing after
the devastation of war, and a period of radical renewal of the company’s product range was also
coming to an end, opening the way for a cycle of successes in the coming decade, a period that
we can consider one of the brightest in the brand’s one hundred year history. The parallel with the
new 500 is clear; it concludes the cycle of extraordinary rebirth of recent years, but thanks to its
stylistic and technological features, it also represents the spark of a lasting process of expansion.
And this is where history starts again.
It would be belittling to ‘limit’ the phenomenon of the new 500 to a simple, nostalgic
reinterpretation. Fiat’s goal has not been to design a car that ‘looks like’ a 500, but one that ‘could
be’ the 500 again. The new 500 opens the way for an innovative process in a number of
environments that are very significant for today’s customers, clearly outlining where its ambitions
lie in relation to the future positioning of the Fiat brand. The Fiat 500 respects the original concept
in its shape and function, as you expect in these cases, so that it can evoke all the emotions and
memories that make all ‘icons’ eternal, raising them beyond the limiting dimension of their
category.
But first and foremost it is important to underline the innovations that the new model is able
to bring to this class of product for the first time.
First of all, the widespread involvement in the development of the model and of the
marketing plan, with the participation of over 3,000,000 enthusiasts who have submitted their ideas
to the project, through the www.500wantsyou.com website. This initiative is a new cultural
approach to relations between manufacturer and client, making Fiat one of the most open
organisations, close to the expectations of the public. ‘The 500, the car of the people, by the
people’: this slogan sums up the philosophy behind the development of a project which, in the best
Fiat tradition, ‘democratises’ access to contents and technologies that have never been offered in
this segment before.
It is the first time that a car has been launched with the full range of engines (69 bhp 1.2. 75
bhp 1.3 Multijet with DPF and 100 bhp 1.4 16v) ready to meet the emissions limits set by Euro 5
standards, more than two years before the legislative deadline, a tangible sign of Fiat’s
determination to reaffirm its leadership where the environment is concerned.
It is also the first time that a compact car (3.55 metres) has been built to achieve a 5-star
rating in the EuroNCAP impact tests, and it is ready for the 6-star test if and when the new rating is
introduced.
Safety at all costs, with no impact on prices, a bold decision, which confirms Fiat’s intention
of extending its strategy of leadership to vehicle protection, totally consistent with decisions taken
in recent years as regards the Panda and the Croma, right through to the Grande Punto and the
Bravo.
It is a safe product, not only for its structural sturdiness, but also because of the choices
made in the construction of the range of outfits and services: 7 airbags as standard equipment (it is
the only compact to offer a kneebag), and an advanced ESP available with all engines (standard
on the 100 bhp 1.4 16v), are absolute novelties in this segment.
It is the first ‘small’ car to offer so much in the way of content: 4 specification levels, 3
engines at the launch, 12 colours, including 6 vintage colours that will bring the 1950s and 1960s
to mind, plus tri-coat white produced by a process that is usually only adopted on luxury cars, 15
types of upholstery including luxurious Cordura and Frau Leather, 9 types of wheel rims, and 19
types of stickers, making a total of more than 500,000 variants (549,936 to be precise); the most
interesting include the electric fragrance diffuser, with a choice of 3 different fragrances, and
coloured key cases, an approach similar to that in the mobile phone market that lets you match the
colour of the key to that of the bodywork, or to select another pattern of your own choosing. There
has never been such a lavish array of accessories on such an accessible car.
The 500 is an inclusive not an exclusive concept and Fiat felt that this was the best way to
meet the tastes of all its potential customers, without distinction, from the most minimalist to the
most eccentric. The idea of creating a product that could adapt to the needs of the individual was
also expressed in the decision to surpass all the competition in the process of incorporating
electronic technologies into the passenger compartment (Plug In). A second generation Blue&Me
is available, and an iPod can be easily incorporated thanks to the socket and the battery charger. A
new portable navigator was developed specially for the 500 with Magneti Marelli, which is fitted
directly on the dashboard and connects to other vehicle functions.
The concept of customisation is not limited to the product, but extends to the world of
services and forms of payment. For example, with the ‘500 Cents’ and ‘50to500’ formulas from Fiat
Group Automobiles Financial Services, the customer will be able to purchase any version of the
500 including customisation, for ¤ 5 a day, and with no down payment, or to pay 50% of the sum
immediately and the remainder after 2 years.
And every time that a customer takes out one of the above loans he will benefit from a 5
year/500,000 km manufacturer’s warranty and other services that Fiat is offering for the first time,
and which envisage complete 24-hour roadside service. And when it is time for periodical
maintenance, the car will be picked up from the customer’s home, and his mobility will be
guaranteed by the reimbursement of any taxi fares.
Plenty of offers and possibilities, because the 500 must be the car for everyone: it is the car
of the people, made by the people, for the people. The 500 is the ‘New Fiat’ and the ‘New Fiat’
belongs to everyone.
For the company, the birth of the 500 represents the start of a new chapter, a declaration of
the role that Fiat aims to interpret in the future on the market and in society. The stimulus to a new
model of conscious consumption. A model for the exploitation of experience in the automotive field
that focuses on quality and emotions, on uniqueness rather than on mass-production, where
simplification does not mean doing without. The 500 is the tangible synthesis of these aspirations.
With the 500, Fiat smiles at the future.
The model in brief
On July 4, 2007, after exactly 50 years, the new Fiat 500 makes its debut in Turin, and will
be marketed immediately after the launch.
Derived from the ‘3+1’ concept car that aroused so much enthusiasm at the 2004 Geneva
Motor Show, the Fiat 500 is the most up-to-date solution for the motorist who ‘enjoys’ his car in
complete freedom, appreciates it for day-to-day use, but also wishes to drive a car that is
entertaining and practical, eco-friendly and accessible, but also attractive and fun. An appealing
car, which reflects the strong, winning market trends but remains consistent with Fiat’s history and
mission: to build cars of original styling, with advanced technology that is made accessible to
everyone and intelligent solutions that simplify and improve life on board. The Fiat 500 is certainly
no exception, and it takes a quality leap forward in terms of comfort and safety, technology and
equipment for this segment, with many novelties that are appearing for the first time in this
category.
It is an ambitious goal for which Fiat Automobiles has recruited its best resources and most
sophisticated methodologies, creating a ‘robust’ project. That is not all. For the ‘500 Project’, Fiat
decided to adopt a revolutionary approach that put the concept of ‘involvement’ at the centre of the
development process. For the first time in the automotive field, the many enthusiasts dotted all
over the world were involved directly through the ‘500 wants you’ Internet platform, to express their
wishes regarding the future car. These suggestions were then collected by the Fiat Automobiles
designers and engineers, who transformed them into goals to be achieved with stylistic solutions
and equipment that were as close as possible to the expectations of these potential customers.
The Fiat 500 really is a car created for the people, based on the people’s ideas.
And finally, the new model confirms Fiat Automobiles’ undisputed leadership in this
category, a ‘savoir faire’ that goes back a long way, and reflects the evolution of the clientele of this
market bracket. The Fiat 500 was born out of this great technical and design heritage that has
been built up over the years, and from the expertise that only a company that has always led the
European market in this segment can have. Uninterrupted success that demonstrates how, over
the years, Fiat has won the compact segment not only with numbers but also and above all by
winning the customer’s trust: trust in the brand, and in the experience of its designers.
A seductive line and cutting-edge stylingDesigned by the Fiat Style Centre and built in the plant in Tychy (Poland), the new 500 is a
‘3-door’ model with compact dimensions: just 355 centimetres long, 163 cm wide, 149 cm tall and
with a wheelbase of 230 centimetres. A compact car that appeals immediately for its soft, rounded
line. And its ‘tomboyish’ looks bring a smile of complicity to drivers who have to tackle intense town
traffic every day, with a lack of space and a frenetic lifestyle.
With its attractive shape, the car is extremely luminous from the side, with overhangs kept to
a minimum, and a very short bonnet. The front combines the current family resemblance between
the latest Fiat models with the distinctive elements of the first Fiat 500. For example, the strongest
reference to the earlier car is the combination of the circular upper headlights together with full
beam lower lights and the ‘whiskers and logo’ unit.
What is more, the waistline slopes slightly at the front and highlights its robustness while
the rear end features a large shaped, chrome-plated handle which reiterates the motif of the
registration plate light holder on the first Fiat 500, that resembled a bicycle saddle. The exterior
styling of the new car is set off by twelve bodywork colours (metallic, non-metallic and one
pearlescent), all combined with the wide range of fabric and leather upholstery.
And last but not least, the Fiat 500 is the first Fiat model to use its own name as a logo,
positioning it on the wheel hubs and rims.
The new car combines an attractive, original line with new upholstery that confirms the
impression of great quality that the car transmits at first glance. Thanks to the large ring that circles
the interior space, the passenger compartment embraces and protects you, every detail has been
honed to perfection, and there are plenty of citations from the past, reread in a modern key and
enhanced by exclusive materials, such as the refined Frau Leather upholstery that makes its first
appearance in this segment. Chromed elements, two-tone seats, a facia that matches the body
colour and numerous storage units complete the elegant, functional passenger compartment that
can seat four adults comfortably.
Green enginesThe car comes with a choice of three engines that guarantee sparkling performance but are
sparing on fuel and eco-friendly, combined with 5 or 6 speed mechanical gearboxes (a Dualogic
sequential robotised 5-speed gearbox will be available at a later date for the petrol engines).
There are two petrol units, the 69 bhp 1.2 and the 100 bhp 1.4 from the Fire family that
boasts a total output of over ten million engines to date. The third is the 75 bhp 1.3 16v Multijet with
DPF, the best the market can offer in terms of small turbodiesels, of which over two million have
been built so far.
This comprehensive engine range responds to a wide variety of use and distance
requirements. And it also respects the ever-growing importance of the environment. All the engines
in the Fiat 500 are Euro 4-compliant and designed to meet the even stricter limitations of future
European standards (Euro 5), and they already meet the emissions limits that will presumably be
enforced in 2009. The 1.3 Multijet is also equipped with a particulate trap (PDF) as standard
equipment.
Class-beating safetyDesigned to respect the most stringent standards, the Fiat 500 is one of the safest cars in
its entire segment. Stable, efficient braking combined with good acceleration from the engines and
predictable handling at all times, get the new model out of difficult situations without batting an
eyelid.
The Fiat 500 can be fitted with up to 7 airbags as standard equipment (two at the front, two
curtain-bags, two sidebags and one to protect the knees): a record for this vehicle class. The new
model also adopts sophisticated technical solutions to guarantee that the driver is in complete
control of the car at all times (active safety): from ABS complete with EBD (Electronic Brake
Distribution), to the sophisticated ESP (Electronic Stability Program) and ASR (Anti Slip
Regulation), plus a Hill Holder, to help the driver on hill starts, and HBA (Hydraulic Brake
Assistance) which steps in for emergency stops.
And the Fiat 500 can boast all the dynamic features and comfort that enable its occupants
to tackle any type of route comfortably and safely. The merit also goes to the suspension: an
independent MacPherson system at the front, and semi-independent interconnected wheels with a
torsion axle at the rear. The two layouts have evolved from a Magneti Marelli design and have
been used on other Fiat models in the past; they have now been revised and modified for the new
car, to guarantee outstanding handling and the highest possible level of comfort.
500,000 ways to ‘experience the Fiat 500’On the major European markets, the model will be offered with four outfits (Naked, Pop,
Sport and Lounge), three engines (1.2 - 69 bhp, 1.4 - 100 bhp and 1.3 Multijet - 75 bhp – with
DPF), 12 body colours, 9 types of wheel rims, 7 of which in alloy, with a choice of 15” and 16”
tyres. But if we add all the many accessories and devices on offer, the Fiat 500 reaches an
absolutely unique level of customisation for the car market: no fewer than 500,000 possible
combinations. For example, the customer can decide to make his car more distinctive by adding a
range of original stickers on the sides, the roof and the bonnet, choosing three different graphics:
from a chequered flag to the Italian flag, a barcode or racing stripes. He can also choose a number
of chrome-plated elements such as the wing mirror cases, bonnet trims or the nudge bar on the
front bumper.
Inside, elegance, innovation and practicality blend in an ideal environment. One example is
the new ‘fragrance diffuser’, with a choice of three fragrances, and the practical jacket hanger on
the head-restraint. Or the mobile phone holder or iPod player, USB and 12V sockets, aluminium
pedals, the 500 logo on the kick panel of the door, and three types of leather upholstery for the
gear lever knob, to match the steering wheel. And then there are the free-time accessories, like the
original luggage rack that fits on the rear window and a convenient storage unit that lets you pack
away items of various sizes in the loading floor.
The long list of accessories terminates with the car covers decorated with a picture of the
Fiat 500 of the 1960s, an original way of remembering the new model’s forebear. With the
dedicated Customisation programme, the new model confirms its vocation as a car with Italian
class and plenty of content and excellent value for money. A new type of ignition key also makes
its debut on the new model, on which you can change the protective covering, choosing from 9
covers that match the bodywork or the stickers.
To continue the concept of customisation of the new model, Fiat Group Automobiles
Financial Services has created two innovative solutions: ‘500 cents’, the ideal product for the
customer who pays in instalments, which lets him purchase his new car, no matter what version or
engine he chooses, paying just ¤ 5 a day. Those who prefer to pay cash, on the other hand, can
try out the new ‘50to500’ financial formula, paying for the car in two instalments: 50% immediately
and 50% after two years.
Both financial products include 5 years or 500,000 km warranty and the ‘500 Free’ package
at a discount. This means that the customer does not have to worry about anything: a mobile
workshop will be at his disposal 24 hours a day to guarantee complete roadside service, even if he
runs out of petrol or fills up with the wrong fuel, has a puncture or a flat battery; and when it is time
for periodical maintenance, the car collection service will pick the car up from the customer’s home,
and his mobility will be guaranteed by the reimbursement of any taxi fares (bonus up to ¤ 50).
These two products will be available on all European markets, starting in Italy, through Sava, and
in France, from Fiat Crédit, which are the first two markets where the Fiat 500 will be launched.
Exclusive equipment for superior comfortThe Fiat 500 introduces numerous novelties for its segment with the precise intention of
making the exclusive features hitherto reserved to drivers of up-market cars accessible to
everyone. The customer can choose either the basic level Blue&MeTM (which includes a hands-free
function with Bluetooth® interface and evolved voice recognition, USB port, MP3 reader and text
message interpreter) or the latest version (after the launch): Blue&MeTM Nav which adds the
functions of a navigator, at an extremely competitive price. And Blue&MeTM Nav is already wired to
enable a series of ITC services in future, such as SOS Emergency, Info Service and insurance
services.
Another example of sophisticated technology being made accessible to all, Blue&Me™
MAP 500, also makes its appearance on the new Fiat, a multi-function portable navigator
developed by Magneti Marelli, which opens up new frontiers in the market of portable navigation
systems (it will be available after the launch).
And the Fiat 500 is the first model in its segment to introduce a sophisticated Hi-Fi system
known as ‘Interscope Sound System’. This optional system was designed and developed for the
Fiat 500 and is combined with a radio with a CD and MP3 player. The novelty of the Interscope
Sound System is the simultaneous use of three different methods to process the signal, which
make for unique enjoyment of the sound on board the car.
In addition to a conventional heater and a manual climate system, the Fiat 500 is also
available with a sophisticated climate system that incorporates an electronic control unit, which
automatically controls the temperature, air flow, air distribution, compressor engagement and air
recirculation. The array of equipment on the new model also includes headlights with a daytime
DRL function (Day Running Light), a large glass sunroof (available in either a fixed or an opening
version with electric drive) that accentuates the luminosity inside and pays tribute to the 500’s
famous canvas roof of the 1950s and 1960s, and finally, an electro-chromic mirror that removes
the annoying ‘glare’ effect of cars behind.
The result of a ‘joint effort’
Ever since the ‘3+1’ concept, from which the new Fiat 500 was developed, was first
presented at the Geneva Motor Show in 2004, the enthusiasm and interest of the public have
shown that the shape created in the mid Fifties by Dante Giacosa has not exhausted its
extraordinary appeal over the years: even today, the empathy, familiarity and distinction it
communicates is unchanged, and iconic. And the Fiat Style Centre has shown an equally
extraordinary ability to recreate the same shapes in an updated, ultramodern form without
detracting in any way from the original content.
To develop such a special car, Fiat decided to adopt a revolutionary approach, which placed the
concept of ‘involvement’ at the centre of the development process. For the first time in automotive history,
the many fans all over the world were involved directly, through the ‘500 wants you’ website, and invited to
express their wishes for the new car. These suggestions were then collected by Fiat Automobiles designers
and engineers and converted into targets to be reached, with solutions and equipment that were as close as
possible to the expectations of potential customers. So the Fiat 500 really is ‘a car created for the people,
with the people’s ideas’.
A car created for the people, with the people’s ideasIn order to involve the public in the design of the new 500, Fiat Automobiles launched a
communications project known as ‘500 wants you’, an interactive multimedia platform which, in
advance of the official launch, touched all sectors of communication: from advertising to viral
marketing, fashion and photography. But it was on the web, thanks to the www.fiat500.com site
that the ‘500 wants you’ project really came into its own. And the figures confirm that it has been a
huge success: since it went online on May 3, 2006, the site has been visited by over 3,700,000
users, with over 51,700,000 pages seen, and it boasts a community of 76,000 fans.
‘500 wants you’ was a huge online laboratory, where users were able to discover the
stylistic concept of the new car for themselves, expressing their preferences, proposing ideas and
contributing to its creation, in a combined, active manner, for the first time ever. The
www.fiat500.com site collected the suggestions and expectations of the public, who thus
contributed directly to the development of the product. And through the Concept-Lab, the virtual
laboratory where visitors could model the Fiat concept car, over 275,000 configurations,
suggestions for accessories and means of customising the new model were submitted.
But, as so often happens on the Internet, the ‘www.fiat500.com’ site was a constantly
evolving project, which continued to incorporate new contents, activities and initiatives. They have
included the DesignBoom international competition, divided into the ‘accessories’, ‘everywhere’
and ‘lifestyle’ categories, which involved over 5,400 users, and received about 1,060 projects. 38
videos were also submitted for the ‘500 take you’ competition, 1,263 proposals for the ‘500 wants a
mascot’ competition and about 600 ‘Faces for the 500’, a game that invited people to associate a
facial expression with a chosen part of the 500. And people showed the same enthusiasm and
participation for the ‘500ology’, the largest online encyclopaedia of stories and pictures dedicated
to the 500, written jointly with the users, ‘Speak 500’ (a multimedia archive containing over 50
audio files of how the word ‘500’ is pronounced in languages and regional dialects around the
world) and ‘Jingle Box’, a music player that collected almost 8,600 soundtracks composed by
users, which they could save as MP3 files and then use on their mobile phones or MP3 players.
And finally, to celebrate the first anniversary of ‘500 wants you’, on May 8, the ‘500x500
online booking’ operation was launched on the site. This original initiative gave people a chance to
book one of the 500 examples of the ‘500 wants you edition’, an exclusive version of the Fiat 500
dedicated to the site Community, the people who have collaborated, invented and participated in
the birth of the first car ‘created by the people, for the people’. Although neither the price nor details
of the car have been communicated, bookings have reached the ceiling at a rate of one every 40
seconds: a sign of the trust that the people registered with the site have in Fiat’s capacity to
translate their suggestions into reality.
An ‘appealing’ line that respects traditionThe Fiat 500 immediately conveys the idea of compactness, thanks to a lateral section
made up of several superimposed layers and its ‘shell-like’ roof, whose measurements are
decidedly smaller than those of the sides in the plane view. The proportions and a number of
aesthetic features give it an ‘appealing’ air, but also convey solidity and robustness.
In a total length of just 3.5 metres, the designers have extended the passenger compartment
to obtain a pleasant form that is extremely luminous in the side view, with a short bonnet and
minimal overhangs. The bonnet folds down over the sides while the front combines the family
resemblance of the latest Fiat models with the distinctive elements of the first Fiat 500 with great
stylistic harmony. For example, the strongest reference to the historical car is the combination of
the circular upper headlights together with full beam lower lights and the ‘whiskers and logo’ unit.
From the side, the waistline slopes slightly at the front to highlight the robustness and
dynamism of the design. The lateral section proposes a modern interpretation of the look of the
historic 500, but with more essential, modern surfaces, interrupted by the generous shape of the
wheelarches. It is also possible to see the front and rear light clusters, because of the way the
rounded side links up to the nose and tail. And finally, the roof pillar forms an arc which simplifies
the design of the glazing which is continuous and hides the upper edge of the doors with black
profiling.
The rear end of the Fiat 500 features a large shaped, chrome-plated handle which
reiterates the motif of the registration plate light holder of its forebear that resembled a bicycle
saddle. The rear lights are set between the edges of the tailgate and they are divided chromatically
by function so that they appear more vertical and farther apart. The side view of superimposed
volumes continues right to the tailgate, creating a striking wraparound shape. The rear window
‘cuts’ the tailgate at the sides, creating a simple modern look for the glazing while a small spoiler at
the top of the tailgate enhances the contemporary look and improves the aerodynamic efficiency.
And finally, although there are plenty of references to the past, all the elements are only
reiterated on the new Fiat 500 after their place on a modern car has been analysed in depth,
reviewing their functions and materials, or even finding new uses for them. For example, the
famous canvas roof of the past has now been replaced by a Sky Dome glass roof. This large roof
continues the line of the windscreen, with a linear, luminous interpretation of the roof, highlighting
the two arcs of the pillars (it is available in a fixed version, or with an electric opening mechanism).
Another example of a stylistic re-interpretation is found in the retro design of the front and
rear light clusters which is now combined with the most sophisticated exterior lighting technology.
Produced by Magneti Marelli Automotive Lighting, they are precious design elements, and the front
light clusters offer DRL (Day Running Light) daytime lighting as standard: this function is activated
automatically when the engine is started, with a beam stronger than that of the side lights but lower
than that of the dipped headlights. The DRL system meets current legislation in some countries
that requires motorists to drive with their headlights on, but makes it possible not to turn the rear
side lights on, thus saving on consumption. The DRL daytime light is another innovative feature
that the Fiat 500 introduces in this segment for the first time.
The styling of the new car is completed by the broad choice of metallic and non-metallic
colours which creates a large number of possible combinations, some of which are inspired by the
‘vintage’ appeal of the original shades of the first 500, while others have a decidedly contemporary
look, and the bodywork can always be chosen to match the fabric or leather of the upholstery, with
a facia the same colour as the exterior.
And finally, the Fiat 500 is the first Fiat model to use its own name as a logo, positioning it
on the wheel hubs and rims.
Elegance and innovation in a passenger compartment that will not ageThe designers paid the utmost attention to detail, while focusing on simplicity, which is the
leitmotif of the new model. Simple does not mean ‘bare’, but embraces a particular stylistic and
constructive interpretation that strives for ‘simplified enjoyment’. The passenger compartment is
airy and roomy, an environment where you can enjoy the time you spend in the car comfortably
and at ease. It is also an embracing, protective environment thanks to the large ring that circles the
entire space inside.
The structure of the Fiat 500 cabin sums up the comprehensiveness of the modern,
ergonomic outfit, in a design inspired by the historical 500. Starting with the steering column, which
is made up of steering wheel and instruments, grouped in a single panel which contains the
speedometer, rev counter and trip computer, all concentric and perceptible immediately and
simultaneously. These elements, together with the central console and the radio-air vent unit, can
be ordered in ivory or black, a choice that influences the character of the car, making it more
‘vintage’ or sporty. The instrument panel on the Fiat 500 is an ideal blend of retro styling and
modern technology which adapts perfectly to the interior of the car. Built by Magneti Marelli, it
comes in two versions: ‘Comfort’ and ‘Matrix’, and the latter features a dot matrix monitor at the
centre of the panel which displays the pictograms for the satellite navigation system incorporated in
the Blue&Me™ Nav device.
If the upper part of the facia is designed to convey a sense of refinement and elegance, the
lower part conveys functionality with capacious, open storage shelves, and small and medium
sized drawers for more valuable items that you want to conceal. The gear lever, which is
positioned on the facia, looks like a refined mechanical component, with chromed parts and a
simple but efficient black knob that is shiny or chrome-plated depending on the version. The set of
most frequently used buttons was inspired by the telltales and small levers of the old 500, and is
very quick and easy to use.
The seats deserve a separate mention; the various versions copy those of the 500 F of the
1960s with the same ‘split’ effect: solid tone fabric at the bottom and the upper lunette and a head-
restraint that match the colour of the steering wheel. The most lavish version of the new 500 also
offers elegant Cordura fabric upholstery, finished with a tubular border over the stitching, while the
seats and facia on the sporty outfit show the influence of the racing world, with leather coloured or
black elements, a chrome-plated gear lever knob and a more encircling shape for the front seats.
Fiat 500 customers can also order prestigious Frau leather upholstery, choosing from a traditional
Black, a Hide colour that recalls the earlier 500 and an ultra-sporty Red.
The door panels feature a contrast between the part upholstered to match the seats and the
plastic structure that incorporates a large oddment pocket and the speakers. The door handle has
a chromed ‘hook’ shape that recalls one of the best remembered features on the door of the
historical 500.
What is more, in spite of its small size, the new model is amazingly roomy, thanks to careful
analysis of the distribution of the storage units, such as the two compartments on the facia for the
driver and passenger, the hidden compartment on the passenger side, those in the door panels,
another in the gearbox support and one above the passenger seat. And the luggage compartment
is also quite capacious (185 litres, or a maximum of 550 litres right up to the ceiling), and the
loading threshold is low to make loading easier; the rear seat squab can also be folded down.
The rear seat is very comfortable for 2 people, and on all versions it reiterates the same
attention to detail that is evident in the front seats. To highlight the fact that the car really is roomy,
the upper outline of the squabs is raised to support and clasp passengers’ backs better. And
finally, a console positioned between the seats near the tunnel acts as a ‘docking station’, it can
hold the usual small items (glasses and cans), and houses the 12V socket and USB port to
connect a range of functional accessories, and telematic devices such as an iPod or PDA, or even
a fragrance dispenser which offers the customer a choice of fragrances.
Engineering and Styling combined for record time to marketTo create the heir to a veritable icon of our times: this was the goal shared by the engineers
and designers who worked on the new 500. And with this goal in mind, the Fiat Style Centre and
Engineering & Design worked closely together, applying the most sophisticated methodologies,
and putting into their work all the passion that a similar project demanded.
Like the Bravo before it, for the new 500, Fiat Automobiles achieved a level of integration
between the set-up, planning and virtual verification methods during the product development
process that is the state of the art in the motor industry, comparable only with the aeronautical
sector.
Intensive use of virtual checks made it possible to assess a virtually unlimited number of
design solutions rapidly and early on in the process, guaranteeing the best trade-off of
performance, and strengthening the entire project. As a result, as with the Bravo, this kept
development time for the new 500 to just 18 months, from the specification “freeze” to market
launch. This record is perfectly in line with the goals that Fiat Automobiles has already achieved,
borne out, for example, by the fact that European customers have voted the Panda the best
performer in terms of quality and reliability, thanks to the soundness of the project and processes.
And with the Fiat 500 the reliability and perceived quality will be even better, due to the care that
has gone into the choice of materials and design solutions.
As a result of the lessons learned from the Bravo project, the Fiat Group has drafted a plan
to implement new methodologies, which synergetically embraces all the automotive sectors and
revolves around further development of virtual analysis methods; in parallel, the use of
standardised components was increased, and new design references were adopted to optimise
costs and to curb weights.
One of the first important stages in the development process that also brings in the
competent Engineering & Design centres, is the co-called ‘feasibility’ stage, during which the
preliminary Styling work is analysed by Engineering, to assess any technical problems that may be
presented by the ‘dress’ covering the mechanical parts, some of which already existed, and which
aspects of performance may be affected by the styling. In practice, the first CAS (Computer Aided
Styling) mathematical calculations, even without details such as cuts and mobile parts, seals, etc.,
are combined with already finalised platform calculations, so that the set-up and layout specialists
can then ‘slice them up’ into specific sections zone by zone, to highlight the important dimensional
parameters and decide how lines have to be adapted to house the components and to define the
necessary operating spaces.
In the meantime, the aerodynamics team assesses the first Cd and air flow values for the
engine cooling, deriving them from the fluid dynamic calculation, while the manufacturing team
simulates component pressing in sheet steel, to highlight any problems related to the shapes. All
the data from these calculations are filtered by the Performance Engineering team, which defines
the trade off necessary if all the objectives set previously are to be respected.
One of the most critical areas of the 500 project, which demanded a great deal of creativity
as well as patient refinement, was the nose of the car, which had to accommodate the mechanicals
and the engine as well as meeting pedestrian safety standards (a problem that did not exist on the
500 of 1957 because the engine was mounted at the rear). So with the help of virtual reality, the
specialists tried various combinations for the front components, until they obtained a new layout
that was compatible with a smaller overhang, after having redesigned the radiator, widened the
front air intake, and repositioned the foglights, verifying everything with the impact deformation
calculations which confirmed the ‘feasibility’ of the compact nose (very similar to the one on the
previous 500).
Another stylistic feature of the old 500 that caused problems for the feasibility of the new
model was the characteristic curve of the roof at the rear. The interesting fact was that in the 1950s
this line was established deliberately by the technicians to limit the roominess in the rear of the car
so that it would not prove too competitive for its more expensive elder sister, the Fiat 600. The
exact opposite to the new 500 of the 21st century, which was designed to accommodate 4 adults
comfortably, without losing its famous rounded shape. The ergonomic experts got to work using
simulations, and succeeded in lowering the rear H point, i.e. the reference point of a human body
sitting on the rear seat, so as to improve headroom. But it was not enough, and there was also the
risk that the foam of the seat cushion would be too thin, and that the passenger would be
uncomfortably aware of the metal structure of the floor on every bump. Two types of calculation
demonstrated that a solution to the problem did exist. On one hand, an increase in the ‘bearing
capacity’ of the cushion foam was assessed, so as to absorb the vertical acceleration in less
space, and on the other, a calculation of the structural rigidity of the bodyshell showed that the size
of the rear crossbeam could be reduced, together with a ‘millimetric refinement’ of the tailgate
hinges and the space necessary for the tailgate to open, and still guarantee a reasonable amount
of headroom.
Still on the subject of the car’s rounded shape, the Fiat 500 has an excellent Cd, without the
addition of a spoiler which would have ruined the car’s attractive line; so by infinite trial and error,
experimenting with the shape of the tailgate (because in the meantime the first physical model had
been prepared), a final sliver was removed that made it possible to obtain a Cd reading of 0.325 in
the wind tunnel, an excellent result for a car that is just 3.5 metres long with a rounded shape.
Green engines
The car comes with a choice of superb modern engines that guarantee sparkling
performance. There are two petrol units (the 69 bhp 1.2 8v and 100 bhp 1.4 16v) and one Multijet
turbodiesel, the 75 bhp 1.3 16v with DPF. Each offers different features, all of which are exploited
fully by combining them with mechanical 5 or 6 speed gearboxes (a Dualogic sequential robotised
5-speed gearbox will also be available at a later date for the petrol engines), and they stand out for
their generosity, brilliant temperament, top performance and advanced technology. However they
all also share top reliability and respect for the environment. This has been demonstrated in over
1,600,000 km that the test cars have already travelled, which will become 2,350,000 km with the
last tests. We should underline that all the engines are Euro 4-compliant and are designed to meet
the even stricter limitations of future European standards (Euro 5), already meeting the emissions
limits that will presumably be enforced in 2009. The 1.3 Multijet is also equipped with a particulate
trap (PDF) as standard equipment.
All the engines mounted on the Fiat 500 are manufactured by Fiat Powertrain
Technologies, the Group’s new sector. FPT draws together all the activities in the fields of
innovation, research, design and manufacture related to engines and gearboxes for all types of
applications: from cars to commercial vehicles, boats and agricultural machinery. With
approximately 19,000 employees, 17 plants and 10 research centres in eight different countries,
the Sector is one of the world’s most important organisations in its field. At FPT, approximately
3000 highly specialised technicians focus on the development and engineering of innovative
technologies. More than 40 patents are filed each year, confirming the quality and seriousness of
this commitment, and making FPT a huge centre of technological excellence and ongoing
innovation.
The 69 bhp Fire 1.2 8vThe tried and tested Fire engine that will power the Fiat 500 has a capacity of 1242 cc, and
has undergone a series of refinements designed to make it a champion of fuel economy, but
without detracting from performance. The engine delivers 51 kW (69 bhp) at 5500 rpm, and peak
torque of 102 Nm (10.4 kgm) at 3000 rpm, with a top speed of 160 km/h. That is not all. With the
1.2 8v engine, the Fiat 500 leads its class for consumption, delivering 5.1 l/100 km in the combined
cycle, with CO2 emissions of 119 g/km. Acceleration over 100 metres is also excellent at 12.9
seconds. This figure is even more significant in view of the car’s low consumption. The credit goes
to the structure of the engine, which achieves a generous torque at low revs (this makes for more
enjoyable driving and outstanding flexibility) and ratios chosen to highlight fuel economy.
A sparkling engine that is sparing on fuel. This has been achieved thanks essentially to:
1) The adoption of an electronic throttle valve control system known as ‘drive by wire’ (with no
mechanical connection between the accelerator and the throttle), while it is the electronic
control unit that delivers the torque on the basis of the driver’s demands (torque-based
system).
2) Fluid dynamic optimisation achieved by a new high turbulence combustion chamber
combined with a continuous variable cam phaser. This innovative system allows a
substantial part of the exhaust gases (about 25%) to be recirculated in the combustion
chamber, significantly reducing fuel consumption and exhaust emissions when driving with
a partial load.
3) The timing components have been made lighter and the valve springs are of the low load
type, to reduce friction.
Another interesting feature of this engine where fuel consumption is concerned, is the use of an
active knock sensor capable of managing the advance in the best possible way in all conditions
and, above all, the multipoint sequential phased injection system by Magneti Marelli.
The quality of life on board has also been improved by optimising the performance of the
intake and exhaust systems, optimising the coupling play between the crankshaft and crankcase,
through the computerised selection of the main bearings, and the development of a specific
installation of the engine in the engine bay. This keeps the transmission of vibration from the
engine to the bodyshell to a minimum. A special engine support system has been adopted, that
comprises two blocks and a reaction link, which acts as a tie rod, in which the new bearings are
aligned on an axis that goes through the engine’s centre of gravity in order to obtain reaction forces
with a neutral arm.
On the environmental front, the 1.2 8v fits a catalytic converter in the engine bay, welded to
the exhaust manifold flange. In this position the device is extremely efficient because it reaches
high temperatures very rapidly thus abating emissions even while the engine is warming up.
The engine has been made even more reliable. The coils have been mounted closer
together in a single block. This new type of coil means less spark plug wear, more energy available
to ignite each plug thanks to the elimination of the lost spark, better cold starting due to the
additional energy available for the spark plug (more energy supplied by the coil and no losses
caused by the transfer of high voltage due to the adoption of very short cables), and finally, a
significant reduction in the risk of disturbance to the onboard instruments due to high voltage
cables.
The 75 bhp 1.3 Multijet 16vThe Fiat 500 would not be complete without the 1.3 16v Multijet engine, the smallest and
most advanced second generation direct injection Common rail diesel unit, of which more than two
million have been built to date.
Fitted with a Borg-Warner fixed geometry turbo (of the waste-gate type) with an intercooler,
the engine delivers a maximum of 75 bhp (55 kW at 4000 rpm) and torque of 14.8 kgm (145 Nm) at
1500 rpm. With this engine, the Fiat 500 guarantees excellent performance: it has a top speed of
165 km/h and accelerates from 0 to 100 km/h in 12.5 seconds. Fuel consumption is also among
the best for this segment: 5.3 l/100 km in the urban cycle, 3.6 l/100 km out of town and 4.2 l/100
km in the combined cycle, and CO2 emissions are among the lowest on the market at just 111
g/km.
The engine is a straight-4 with a capacity of 1248 cc, a bore of 69.6 mm and a ‘long’ stroke
of 82 mm. There are four valves per cylinder, governed directly by a twin overhead camshaft with
maintenance-free hydraulic tappets and automatic play take-up. That is not all. The 1.3 Multijet 16v
is a miniature masterpiece: ‘dressed’ with all its accessories, it weighs just 130 kg, it is small, just
50 cm long and 65 cm tall, and the component layout was designed to take up as little space as
possible. Designed by criteria of maximum rationality, efficiency and reliability, the engine
guarantees excellent efficiency and is practically ‘for life’: it was designed to travel 250,000 km
without needing any maintenance to the mechanical components.
The compact, sophisticated engine is also extremely eco-friendly, thanks to an emissions
control system that envisages an EGR valve triggered electronically and managed directly by the
engine control system, a heat exchanger to cool recirculating exhaust gas (EGR) and a ‘close
coupled’ catalytic converter. A particulate trap (DPF), the ‘for life’ system that abates fine dust and
does not need additives to be regenerated, is standard equipment.
The 75 bhp 1.3 Multijet 16v therefore represents a technological leap forward which, for the
customer, translates into lower consumption and emissions, without even taking into consideration
the reduction in noise (due to the multiple injections), the increase in comfort (fewer alternating
masses means less vibration), the smooth, responsive steering (due to the really smooth torque
delivery, which is guaranteed by the improved combustion control), the elasticity and prompt
response of a diesel that resembles a petrol engine for the vast excursion in the number of revs
(for example, you are no longer aware of the fuel ‘cut-out’ just above 4000 rpm), and the ecological
elements that enhance the diesel’s main environmental credentials (consumption) while minimising
its main defect (particulate emissions).
The 100 bhp 1.4 16v Fire engineOne hundred horsepower on hand on such a compact car points up a brilliant, agile
character, which allows it to slip easily and cheerfully through congested town traffic. The engine
has a capacity of 1368 cc and four cylinders in line, with a bore of 72 mm and stroke of 84 mm.
There are four valves per cylinder, driven directly by the overhead camshaft. The engine was
developed focusing particular attention on performance and consumption, fields in which the Fiat
500 leads its class. All credit to the volumetric efficiency which has been optimised throughout the
operating range, thanks to careful fluid dynamic development of the entire intake system and
timing phasing.
The 1.4 16v delivers a maximum of 73.5 kW (100 bhp) at 6000 rpm and peak torque of 131
Nm (13.4 kgm) at 4250 rpm. Performance is excellent: the new car has a top speed of 182 km/h,
and accelerates from 0 to 100 km/h in 10.5 seconds. It is a sparkling engine with excellent
performance enhanced by an electronic throttle valve control system known as ‘drive by wire’. This
engine also proposes a number of changes that help to keep consumption down. For example, the
timing components have been made lighter and the valve springs are of the low load type, to
reduce friction.
Other features of the new 1.4 16v Fire are the increased compression ratio and the
generous torque at low engine speeds, characteristics that have made it possible to limit
consumption: for example, in the combined cycle it returns 6.3 l/100 km. This target was achieved
by the calibration of the latest generation engine control system, which succeeded in reducing
consumption as much as possible, compatible with the requirements of driveability, performance
and emissions.
In order to guarantee low emissions, special injectors have been adopted that optimise the
spray phase, thus reducing the quantity of petrol that adheres to the walls of the intake manifold
during cold starting and in transients (when you depress the accelerator). This reduces the quantity
of hydrocarbons in the exhaust, guaranteeing respect for the environment and for increasingly
stringent legislation.
Reliable, robust gearboxesA range of reliable, robust, sophisticated gearboxes has been developed to match the engine
range available on the Fiat 500: one is a mechanical unit (with 5 speeds for the 1.2 and 1.3, and
with 6 speeds for the 1.4), the other is of the sequential robotised type, and will be available after
the launch on petrol-engined versions.
The mechanical gearbox is very compact and gear-shift manoeuvring is excellent. This was
made possible by the reduced inertia of the driven clutch plate and the introduction of new seals.
The gearbox configuration is transverse with two cascade shafts, while the speed control is
internal, with four selection levels.
The external drive is dual hose type, which filters out engine running roughness and vibration
transmitted by the engine to the gear lever. The gears have teeth with extra covering, as well as
fifth speed and final drive pairs that are given an extra finish after heat treatment (this improves
quiet operation). The gearbox housing is light and absorbs noise efficiently, and has been fine
tuned using the Finite Element Method.
The mechanical gearbox of the Fiat 500 has a ‘syringe’ mechanism that prevents the
involuntary engagement of reverse.
The Dualogic gearbox is a jewel of mechanical engineering and deserves a separate
mention. It will be available after the launch combined with the mechanical gearbox that equips the
1.2 8v and 1.4 16v versions and it features an innovative transmission system. It automates the
clutch and gear lever controls by means of an electrohydraulic servo, but maintains all the
advantages of a dry clutch and a mechanical gearbox (weight, sturdiness and reliability, low energy
consumption).
This sophisticated system improves the performance of the manual mechanical transmission
components and increases driving safety because it avoids errors by the driver and prevents faulty
manoeuvres of the transmission system.
There are two operating modes: semiautomatic and automatic.
The first adopts the most advanced control strategies to guarantee the best performance.
Gears are engaged using the lever on the facia. Because there is no clutch pedal, the device is
controlled simply by moving the lever: forward to change up (towards the ‘+’ symbol), back to
change down (towards the ‘-‘ symbol). A simple push is sufficient to ensure the transmission
makes a fast, accurate gear change.
This is how the Dualogic transmission functions in semiautomatic mode. Most of the electric
signals reach the control unit by CAN (Controller Area Network) and can be grouped in two large
subgroups. In one, the data from the gearbox area, which make it possible to identify the
engagement position, the selection, the clutch, and the operating pressure of the hydraulic kit, as
well as the rotating speed of the clutch. In the other, all the signals coming in from the control lever
on the tunnel or the levers on the steering wheel (which are optional), that let the driver decide
when he wants to change gear, and those from the other systems on the Fiat 500 (for example, the
engine and braking system), which help to define the gear change precisely and repeatably. For
example, coordination with the engine control unit makes it possible to change up without having to
release the accelerator pedal or to automatically increase engine speed when changing down
(double de-clutch).
Using these two groups of signals, the Dualogic gearbox can manage gear changes in a
comfortable or sporty way, in the manual or automatic mode, interpreting the driver’s needs by
analysing the pedal position and the engine speed.
Once the engine on the Fiat 500 is started, any pressure on the brake pedal confirms that
the driver is at the wheel, and enables first or reverse to be engaged (on a slippery surface it is
also possible to set off in second). And to guarantee safety and prevent incorrect gear
engagement, the system engages neutral automatically when a door is open with the engine
running. The Dualogic device also prevents errors that might damage the engine or gearbox, by
notifying the driver of emergency situations or incorrect manoeuvres with warning lights and beeps.
The automatic mode of the Dualogic system offers two settings on the 1.2 version: Normal
and Economy. The Normal setting provides outstanding driving comfort, with brilliant acceleration
and gear changes in all conditions. The Economy setting, on the other hand, is used to reduce fuel
consumption, while still maintaining outstanding handling and comfort. On the version for the 1.4
16v engine, the two settings are Normal and Sport (with the Sport button on the facia). The Sport
setting activates a faster gear change logic that minimises the torque gap and thus makes the car
more ‘fun to drive’ for the driver.
In automatic mode, the system recognises the road gradient (by means of a software
algorithm) and modifies the gear shift point to ensure the best possible compromise between the
driver’s needs, ground conditions and vehicle situation (speed and engine rpm). Another feature
peculiar to the Dualogic gearbox is its ability to measure the vehicle deceleration and adapt gear
changes accordingly. For example, in semiautomatic mode, and particularly with a sporty driving
style, the system changes down when the driver asks for a lower speed to take a corner with more
gusto. In automatic mode, the system anticipates the change down so that the driver has the best
speed to maintain the level of comfort or fuel economy.
The Dualogic system is the best compromise for drivers who prefer the enjoyment and
entertainment of a manual shift, but like to know they can count on the convenience of an
automatic.
Class-beating safety
The Fiat 500 does not only offer styling with plenty of personality, modern, reliable
engineering, lavish equipment and outstanding comfort. It is also an extremely safe car. More than
individual devices it is a combination of various systems that make it one of the safest cars in its
segment.
The new model is the first car in this category to offer up to 7 airbags (front, side, curtain-
and knee-bags are all standard throughout the range, except for the Naked version). And the new
500 also proposes a number of sophisticated technical solutions to control the car’s dynamic
behaviour. They include ABS complete with EBD, the sophisticated ESP (Electronic Stability
Program), ASR (Anti Slip Regulation), HBA (Hydraulic Brake Assistance) and a Hill Holder device.
And to guarantee the safety of the occupants, the bodyshell of the new model is designed to
respect all the latest impact resistance criteria (it is the first super-mini with a front structure
designed specifically to improve compatibility between vehicles in a head-on impact), and is rigid
around the passenger compartment to protect occupants with high-absorption areas on the
outside.
Seat-belts with double pretensioners and load limiters are standard on the front seats, with
three-point belts at the rear. The front and rear seats are fitted with antisubmarining devices that
prevent the occupant from sliding forward, under the seat-belt. Isofix attachments for child seats
are standard throughout the range.
The Fiat 500 is fitted with all the dynamic and comfort features that ensure occupants can
tackle any type of road comfortably and safely. The credit also goes to the suspension: an
independent MacPherson system at the front, and semi-independent interconnected wheels with a
torsion axle at the rear. The two layouts have evolved from a Magneti Marelli design and have
been used on other Fiat models in the past; they have now been revised and modified for the new
car, to guarantee outstanding handling and the highest possible level of comfort.
Active safety The braking system on the new car has two independent cross-over circuits to guarantee
prompt, smooth braking and shorter stopping distances. The pedal has a short stroke, so that the
characteristics of the servo assist are exploited in full.
The front discs have a diameter of 240 mm; they are solid for versions with the 1.2 8v engine
and ventilated for the 1.3 Multijet, with a diameter of 257 mm for versions with the 100 bhp 1.4 16v.
The rear brakes mount drums (180 mm) on the 1.2 8v and 1.3 Multijet, and discs (240 mm) on the
1.4 16v. The 9” brake servo makes braking easier and more effective, decreasing the effort needed
on the pedal.
ABS system
The ABS on the Fiat 500 has four active sensors, four channels, a hydraulic control unit with
eight solenoids and comes complete with EBD (Electronic Brake Distribution). The system can
guarantee the best possible braking effort even with each wheel close to locking, which means it is
possible to control the direction of the car fully in emergency situations using the steering wheel.
The strong points of the system are the active sensors, which process the wheel speed data
themselves (without having to send them to the control unit); they can read values very close to
nought (passive sensors do not register speeds below 2.5 km/h) and are less sensitive to
disturbance caused by electromagnetic fields.
This advanced ABS system is supplemented by electronic brake force distribution, EBD,
which distributes the braking force between the front and rear wheels to prevent the rear wheels
from locking, guaranteeing a balanced response from the car in all conditions. The system also
adapts to the grip conditions of the wheels and the efficiency of the brake pads, and it reduces the
temperature of the front brakes and the effort demanded from the brake servo.
ESP (Electronic Stability Program)
The new Fiat 500 offers the sophisticated Electronic Stability Program to guarantee complete
control over the car; this program cuts in when conditions are close to the limit, and the car’s
stability is at risk, to help the driver to control the vehicle (the device is standard with the 1.4 engine
and an option with the other two).
To do so, ESP constantly verifies how the tyres grip the ground, longitudinally and laterally,
and if the car does skid, it cuts in to recover the trajectory and trim stability. It incorporates sensors
that measure the wheel speed, the vehicle’s rotation around its vertical axis (yaw speed), the
lateral acceleration and the steering angle set by the driver (which indicates his chosen direction).
It then compares these data with the parameters processed by a computer and uses a complex
mathematical model to establish whether the car is taking a bend within the grip limits, or whether
the front or rear is about to veer (understeer or oversteer).
To bring it back to the correct trajectory, the system generates a yaw moment opposite to
the one that caused the instability, singly braking the appropriate wheel (nearside or offside), and
reducing the engine power by adjusting the throttle valve. This is where the device developed for
the Fiat 500 differs from other systems. Its intervention on the brakes is modulated to be as gentle
as possible (therefore without disturbing the driving), and the reduction in engine power is limited,
to guarantee excellent performance and enjoyable driving at all times. ESP is always engaged.
ASR (Anti Slip Regulation) and
MSR (Motor Schleppmoment Regelung)
To limit any slipping of the driving wheels when grip on the road is poor, the new Fiat 500 is
equipped with a sophisticated device that controls traction automatically. It is known as ASR (Anti
Slip Regulation), and is standard equipment on all versions that mount the ESP system. ASR
functions at all speeds and adjusts torque on the basis of the grip detected.
Based on the number of wheel revs calculated by the ABS sensors, the device calculates the
degree of slipping and activates two different control systems to recover grip:
• when an excessive demand for power causes both drive wheels to slip (for example when
aquaplaning or accelerating on an uneven, snow-covered or icy road surface), the system reduces
engine torque by decreasing the throttle valve aperture and thus the air flow;
• if only one wheel slips (for example the wheel inside a bend following acceleration or
dynamic changes to the load), this is automatically braked without the driver having to press the
brake pedal. The effect obtained is similar to that of a self-locking differential.
ASR helps to maintain vehicle stability, and it is particularly useful when there is a loss of grip
(just think of the ramps in a garage in Winter) and when the paving does not guarantee
homogeneous friction.
Another advantage of ASR that should not be overlooked is the reduction of stress on
mechanical organs such as the differential and gearbox, which is achieved by controlling take-off
and traction at low speeds.
ASR is engaged automatically every time the engine is started, but can be excluded by a
switch on the centre console. When ASR is activated a telltale on the instrument panel flashes. If
the telltake in the control panel comes on, but the LED on the switch is off, this indicates a
malfunction or irregularity in the system. ASR must be de-activated when snow chains are
mounted, because in order to transmit torque to the ground, the wheel has to be able to ‘pile up’
snow with small slips that the ASR system tends to avoid.
If the driver changes down suddenly and grip is poor, the MSR device (Motor
Schleppmoment Regelung) takes over, returning torque to the engine and preventing slipping due
to wheel lock.
HBA (Hydraulic Brake Assistance)
The Fiat 500 adopts a device that assists in emergency braking. On cars fitted with ESP this
function is performed electronically by the ABS control unit and it is called HBA (Hydraulic Brake
Assistance).
During ‘panic’ braking, most drivers recognise an emergency situation and put their feet
down very rapidly on the brake pedal, but not with the necessary additional effort. Because, unless
he is a professional driver, the motorist is accustomed to braking by applying a certain ‘load’ to the
pedal, and like all automatic gestures repeated over and over again, he tends to use the same
effort in all circumstances.
On the new model, at this point the Brake Assist devices are triggered, and although the
pressure on the pedal remains the same, they ensure the same deceleration that you would
achieve by braking with every possible force.
The panic braking assist is also useful for more expert drivers who do brake rapidly, and with
the right amount of energy when necessary. Because in any case the system reduces braking
implementation time, i.e. the time between the moment he applies the force on the pedal and the
moment that the circuit reaches maximum pressure and can give its best performance.
Hill Holder
The Hill Holder is a system that helps the driver on hill starts. It cuts in when the ESP
control unit perceives a difference in the inclination of the car through a longitudinal acceleration
sensor on the floor under the front passenger seat. During a hill start, the control unit prepares to
intervene when first speed is engaged and the brake and clutch pedals are depressed. The
pressure on the front brake callipers is maintained for about 2 seconds after the driver releases the
brake pedal, allowing him to set off without difficulty. The Hill Holder is not activated when the car
is started downhill with first speed engaged. Similarly, when reverse is engaged, the system is
activated for downhill starts, and it is not activated for uphill starts.
500,000 ways of ‘experiencing the Fiat 500’
To transform an industrial product into a unique item. This was the challenge taken up when
Fiat decided to develop the Fiat 500. And this is the goal of a Customisation programme that has
no equals in this segment, represented by over 500,000 possible combinations. Designed by the
Fiat Style Centre and developed in parallel with the 500 project, the Customisation range of the
new car offers all customers, even the most demanding, an opportunity to choose between over
100 items that adapt perfectly to the car’s characteristics, underlining its qualities and the friendly
impression it imparts at first glance. They are accessories designed to increase comfort on board,
to make free time more enjoyable, and to improve quality of life.
With the dedicated Customisation programme, the new model confirms that it is a stylish
Italian car, lavishly equipped and excellent value for money. To start with, to embellish the exterior
line, there are 19 original stickers to apply on the bodywork: from the ‘chequered flag’ for the roof
to the tricolour or monochrome 500 stripe for the roof, bonnet and tailgate, a barcode and a badge
with the Italian flag above the direction indicator. It is also possible to match the chosen stickers
with the door trims. Motorists who like chrome-work can order chrome-plated wing mirrors, bonnet
trims and the nudge bar on the front bumper.
A motorist who prefers a sportier spirit can add sideskirts and a front and rear air dam. If on
the outside the car expresses an attractive style that reflects Italian taste that is famous the world
over (with a few elements that hark back to the styling of the earlier model), on the inside,
elegance, innovation and practicality merge in an ideal environment, with references to obvious
and specific elements of the past reinterpreted in a modern key. For example, there is an
innovative ‘fragrance diffuser’, a new system developed by Fiat that offers a choice of three
fragrances. The device is positioned inside the glass-holder and supplied by a 12V socket; it is
turned on by a button and the intensity of fragrance can be adjusted. The colour of the cover can
also be chosen to match the car interior. The fragrances are on sale through the Fiat sales
network.
The Fiat 500 debuts with a new ignition key, with a changeable protective cover. Like some
mobile phones, the cover can be replaced very rapidly, so that the key matches the bodywork, or
simply to reflect the mood of the day. And in total harmony with the spirit of the Fiat 500, there are
several useful accessories with an original design, starting from the elegant soft plastic ivory or
black jacket-hanger that fits on the head-restraint. Or the cell phone holder and iPod player, USB
port and 12V socket, which guarantee calm journeys with no crossed wires. And the car covering
tarpaulins decorated with a picture of the Fiat 500 of the Sixties, an original way of recalling the
new car’s forebear.
It is also possible to order aluminium pedals or a plate with the 500 logo for the kick panels,
and three different types of leather upholstery for the matching gear lever knob and steering wheel.
Plus accessories for leisure time, such as the elegant luggage rack that fits on the rear window to
carry skis and snowboards in total safety, with an extra touch of styling and originality.
The long list of accessories that customise the Fiat 500 concludes with a practical unit that
fits into the loading bay, where you can store items of all shapes and sizes.
‘500 cents’ and ‘50to500’:innovative solutions from Fiat Group Automobiles Financial Services
In perfect harmony with the many ways of customising the new model, Fiat Group
Automobiles Financial Services has developed two innovative solutions that also underline the
strategic nature of the Financial Services, and its role of captive finance company.
For Fiat Group Automobiles, ‘500’ is both a name and a brand, and the two formulae
offered by Financial Services are based on this principle: ‘500 cents’ is the ideal product for the
customer who purchases with a loan, while a motorist who usually uses cash, will be able to try out
the new ‘50to500’ financial formula.
The new products were designed with the ‘advantages for the customer’ firmly in mind, and
the loans include ‘additional services’ offered by Parts&Services, a Fiat Group Automobiles
company that specialises in after-sales services and loyalty programmes.
Both financial products include a 5 year/500,000 km warranty and the ‘500 Free’ package at
a discount price.
These two products will be available on all European markets, starting in Italy through
Sava, and in France through Fiat Crédit, namely in the first two markets where the Fiat 500 will be
launched.
With ‘500 cents’ the customer can customise his car with over 500,000 variants but the
instalment remains the same: ¤ 5 a day to buy any version, engine, option or accessory. In
Italy the Sava proposal is based on instalment payments (even with no down payment)
varying in length up to a maximum of 5 years. In France on the other hand, the Fiat Crédit
proposal is based on a leasing agreement with a final repurchase value.
With ‘50to500’ the customer collects the car, paying just 50% immediately, and the
remaining 50% after two years, with no intermediate instalments (in Italy this is an
instalment agreement with a large final instalment, while in France it is a leasing
agreement).
The concepts of the two proposals took their inspiration from the positioning of the new 500:
extreme customisation to reflect one’s own personality. It is the concept of ‘mass exclusiveness’, a
car for the people that should be accessible to everyone.
‘500 Free’ from Fiat Group Automobiles Parts & Services Fiat Group Automobiles Parts & Services has developed ‘500 Free’ for the new car, an
exclusive package whose very name evokes a sense of freedom. In fact, the customer does not
have to worry about anything: a mobile workshop will be at his disposal 24 hours a day to
guarantee complete roadside service, even if he runs out of petrol or fills up with the wrong fuel,
has a puncture, a flat battery or forgets his keys; and when it is time for periodical maintenance,
the car collection service will pick the car up from his home, and his mobility will be guaranteed by
the reimbursement of any taxi fares (bonus up to ¤ 50). To use the service the customer only has
to call a freephone number. ‘500 Free’ will be available on all European markets for the customers
who choose it, and will be included in the range of financial solutions dedicated specifically to the
Fiat 500.
Exclusive features for superior comfort
Blue&MeTM and Blue&Me NavTM: communicating and travelling without frontiers
Just one year after its launch, the Blue&Me™ system is proving to be a huge commercial
success (in fact it is requested by 20% of purchasers of all Fiat Group Automobiles models) and it
has won several prestigious international awards. The Fiat 500 will be available with either the first
level Blue&MeTM (including a hands-free function with Bluetooth® interface, advanced voice
recognition, USB port, MP3 player and SMS text message interpreter) or the latest version of the
device, Blue&MeTM Nav, which adds a navigation function at a very competitive price. The
Blue&MeTM Nav will be available after the launch and is already wired to enable a range of
telematic services such as SOS Emergency, Info Service and insurance services.
Blue&Me™ Nav offers a simple, intuitive pictogram navigation system that features an
innovative method of introducing the destination using voice controls.
The destination is located in real time: the map of the country is memorised on the USB pen
drive, and this makes access to the data faster and quieter than when a CD is used. And with
Blue&Me™ Nav, all the functions are built-in, and the telephone, music and navigation information
is available on the instrument panel. What is more, as he navigates, the driver can listen to his
favourite music, which he has memorised, together with the map, on the same USB pen drive or
media player, or make a telephone call using the hands-free device.
All the strong points of the system
Blue&Me™ was developed in 3 years by Fiat Auto and Microsoft. The partnership was
ratified in June 2004, with the long-term goal of designing innovative telematic systems for cars,
and it has created a product that has established itself on the market, exploiting a perfectly
integrated technology that is in complete harmony with the user, as its name suggests.
Based on the Windows Mobile for Automotive system, this device features an open system
that is always in step with the times, updateable, flexible and modular. With the help of Magneti
Marelli, Fiat Group Automobiles and Microsoft offer a platform that adapts to most cell phones,
music players and other personal devices, replacing current expensive, rigid hardware, with the
great benefit of being able to constantly adapt to innovations on the market, remaining perfectly
integrated into the car. All at an accessible price.
Blue&Me™ is extremely safe and easy to use. The voice control system, which is perfectly
integrated into the controls on the steering wheel and the information on the instrument panel,
allows a customer with a Bluetooth® cell phone to use it even if the phone is in a jacket or bag,
without taking his hands off the wheel. And the advanced voice recognition system allows
immediate interaction, because the voice does not have to be ‘learned’, even allowing incoming
text messages to be interpreted aloud.
Occupants can listen to hours and hours of digital music in MP3, WMA and WAV format
recorded on an iPod, a cell phone, an MP3 player or a USB pen drive, by connecting the digital
device to the USB port.
The customer who purchases the Blue&Me™ Nav system will receive a navigation kit
comprising a USB pen drive with the memorised map, and a back-up CD that can be used to
transfer the map onto a personal MP3 player or iPod.
The Nav key on the dedicated control board on the roof panel connects directly to the
navigation menu, which can also be accessed via the controls on the steering wheel, or vocally.
The USB key is inserted to start navigating, and the driver uses the keys on the steering wheel to
choose his destination by selecting the initial letters of the address; he can even complete it
vocally.
Like all other information, navigation details can be displayed on the control panel:
destination address, pictograms of the directions to follow, information on arrival and the usual
vocal suggestions of the manoeuvres to make, reproduced through the speakers. Unlike other
navigators, on which it is not possible to navigate and listen to music CDs at the same time without
a CD changer, with Blue&Me™ Nav the driver can navigate as he listens to the music saved in the
media player.
The navigation program can be used on a personal computer together with the back-up CD,
to save the maps of a number of countries, purchased separately, on the USB pen drive. Then the
driver can select a whole country (for example Italy, France, Germany, etc.), or part of a country
(for example northern/central/southern Italy), or even a region that groups together maps of
different countries (for example northern Italy and Switzerland, Austria and southern Germany).
Blue&Me™ MAP 500: a latest generation portable navigator
Six months after the launch of the Blue&Me Nav™ system, which has attracted a great deal
of interest on the international automotive market, Fiat Automobiles now announces the world
première of a new development for the Blue&Me™ platform: MAP 500, a multifunction portable
navigator with an original design developed for the Fiat 500 that is incorporated in the car using
innovative technology.
Available after the launch and developed with Magneti Marelli, leader in the first equipment
navigation systems market, the device represents a new frontier in the portable navigation systems
market, as a safe user-friendly system that is incorporated perfectly on board the vehicle from both
an electrical/mechanical viewpoint and in terms of connectivity.
This new architecture offers numerous advantages via the Blue&Me™ technology, which
simplifies the direct integration of the portable navigator and the car: the data from the CAN
network on the vehicle improve the accuracy of the navigator and the voice messages are
reproduced through the car audio system. This guarantees higher standards in terms of comfort
and of safety. In addition to map satellite navigation, the Blue&Me™ MAP 500 system also
incorporates a number of multimedia functions that can be exploited in portable mode, such as the
reproduction of music and the display of films and pictures.
Another feature of the device is the excellent mechanical and electrical integration on the
car, which does not call for loose cables or temporary supports. Fiat Automobiles has taken great
care over the incorporation and ergonomic positioning of the new device in the facia so that it is
easy to install and to remove, respecting the latest automotive standards.
The new portable navigator uses a wireless connection with the Blue&Me to exchange
information, so that it can be used in complete safety and the utmost comfort.
Some advantages for the user:
• More accurate navigation compared to conventional portables; possibility of navigating
even in tunnels or areas where GPS reception is poor.
• Simultaneous management of all the audio, radio, CD, telephone and navigation sources.
• All the Blue&Me functions: hands-free, USB port, steering-wheel controls, voice
recognition and text message reader.
The radio and the ‘Interscope Sound System’ Hi-Fi system
The Fiat 500 offers a radio complete with audio CD and MP3 file player, and a choice of two
Hi-Fi systems. The radio is part of the design of the dashboard, in an ergonomic position in the
upper part of the facia (the best position for the driver), where it can easily be reached by the
passenger. The device can easily be connected to the Blue&Me system so that, thanks to the
hands-free function with Bluetooth® interface, the driver can use a Bluetooth® cell phone even if it is
in a jacket or bag, without taking his hands off the wheel. And because the Blue&Me incorporates
an advanced voice recognition function, interaction is immediate and the voice does not have to be
‘learned’; the system can also interpret incoming text messages.
The original sound system has six speakers: two 30 Watt tweeters and four full-range (two
40 Watt and two 35 Watt).
The second system is available on request. Known as the ‘Interscope Sound System’ it is an
absolute novelty in this segment, characterised by refined technology, and ideal for the motorist
who wants a particularly sophisticated Hi-Fi system, because it was designed and calibrated
specifically for the Fiat 500 passenger compartment.
The new Interscope Sound System comprises six speakers (two tweeters, two woofers and
two full-range, all 40 W), one 100 W sub-woofer and a 30 W amplifier. What makes the sound
experience on board the car really unique is the fact that the Interscope Sound System uses 3
different methods of processing the signal and the related acoustic effects simultaneously: the first
(TruBass) extends the perceived frequency field towards the bass without needing a subwoofer so
that the listener has the sensation of listening to a system that produces extended, very deep
basses.
The second method (Focus) raises the apparent position of the sources of sound to ear level.
This gives the sensation of listening to speakers positioned higher than they actually are, and
simultaneously the response in perceived frequency goes back to being ‘natural’, because the
‘colouring’ caused by the filtering of the head has been removed.
And finally, the third method (3D) which spatially equalises stereo reproduction, correcting
any errors due to the position of the speakers and improving spatial perception. The result is a
more embracing sound, which recreates a correct stereophonic effect even for listeners who are
positioned further away from the symmetrical axis of the speakers (as in the case of the car).
The Sky Dome fixed or opening panoramic roofThe quality of life on board the new Fiat 500 is also confirmed by the availability of two
types of roof that accentuate the luminosity of the interior and enhance the exterior line. The
elegant glass roof is available in both a fixed version and with an electrical opening mechanism.
The large sunroof on the Fiat 500 is of the Sky Dome type, comprising a mobile panel of
glass and a fixed front panel of shiny black sheet metal that creates a continuous stylistic effect
with the windscreen.
The sunroof creates a new relationship between the occupants and the surrounding
environment, and they can enjoy all the luminosity and feeling of freedom that the large glazed
surface can provide. If they want to illuminate the interior, the glazed part can be closed and the
blind underneath opened. And if they prefer to travel ‘in the open air’, it only takes seven seconds
for the entire front glazed panel and the blind to open, providing a true ‘window on the sky’.
Climate system The climate inside the car is a major factor of comfort on the road, and it is also important for
preventive safety, because the temperature, humidity and ventilation affect the driver’s well-being
and therefore his attention level. And it is the heating and ventilation system that demists the
windscreen and side windows. This is why the Fiat 500 offers a choice between a conventional
heating system, manual climate control and a sophisticated climate system that features automatic
control of the temperature, air flow, air distribution, compressor engagement and recirculation.
The system on the Fiat 500 implements an ‘equivalent temperature’ climate control strategy.
A number of sensors register the indoor and outdoor temperature and evaluate the feeling of
thermal well-being perceived by the passenger, i.e. the energy exchange between the human body
and the passenger compartment, which is affected by the humidity, the temperature and the flow of
treated air.
All these parameters are measured constantly and used to adjust the distribution, ventilation
and mixture constantly. This regulates the air flow to the air vents and the fan speed, so that
passengers in the car enjoy the sense of thermal well-being they requested (when setting the
temperature). The result is a constant climate, even if the outdoor conditions change. And to make
sure that the air issuing into the car reaches all corners of the passenger compartment, the system
can be adjusted to one of five combinations. The customer can also modify the temperature
gradually, by half a degree at a time, until it is comfortable for him. The knob allows an adjustment
of 16°C.
Manual settings always have priority over automatic settings. They cause the ‘Auto’ LED to
go out, and the setting is memorised until the control is annulled. Every time the system is turned
on, it will return to the status memorised when it was turned off, except for the ‘MAX DEF’ function,
which is cancelled. It is also possible to turn the system off manually, de-activating the climate
system completely.
Standard and optional equipment (Italian Market)
It is no exaggeration to say that everyone will find a Fiat 500 that meets his or her needs and
tastes. Suffice it to say that there are over 500,000 ways of customising the car, thanks to the
combination of 12 body colours, 4 specifications (Naked, Pop, Sport and Lounge), 3 different fabric
or leather interiors (in a choice of 3 shades) and 9 types of wheel rims, (7 alloys), as well as 100
accessories created specifically for the model. A range where everyone will find their ideal car,
equipping it with all the devices that are available on a car today. Including those that until a short
time ago were reserved for cars in higher brackets.
The Naked version will not be sold in Italy, where the range will start from the Pop version,
which envisages a very interesting array of equipment: two front airbags, two curtain-bags, two
sidebags and one knee-bag, ABS complete with EBD, front headlights with DRL function (daytime
lights), specific upholstery with a choice of Ivory or Black elements, Dualdrive electric power
steering, black electric wing mirrors, height-adjustable steering wheel, centralised locking and
electric windows, 175/65 R14” sheet metal wheels with integral wheel hubs. The 500 Pop
specification is available with all three engines, but with the 100 bhp 1.4 16v the outfit includes the
sophisticated ESP system and an instrument panel with sporty graphics.
For people who want the maximum in terms of content and customisation, there are the
Lounge and Sport specifications, which add exclusive equipment to the generous outfit of the 500
Pop. Designed for a customer who demands aesthetic refinement, the Lounge version includes the
Chrome kit which features elegant chrome-plated inserts in the seals of the side windows, on the
exhaust terminal, on the trim of the inside door handle, the gear lever and the front and rear
bumpers. On the outside, the new 500 Lounge features 185/55 R15” alloys, electric body-coloured
wing mirrors and a fixed glass roof with sunshade. Inside, it features special fabrics, a leather-
upholstered steering wheel with the controls of the Blue&Me system, manual climate control, a
radio, CD and MP3 player, a height adjustable front seat, a 50/50 split rear seat with head-
restraints, a key with customised remote control and an active handle on the tailgate.
And finally, the Sport specification addresses customers who prefer ‘stylish sportiness’ and
appreciate a dedicated kit that includes sporty seats with special foam, a rear spoiler, interior
upholstery in exclusive colours and fabrics, a chrome-plated exhaust terminal and chrome inserts
in the door sills. The Fiat 500 Sport also offers 185/55 R15” sporty alloys, manual climate control, a
sporty steering wheel in two colours with the controls for the Blue&Me system, a radio with CD and
MP3 player, and electric wing mirrors painted the same colour as the bodywork.
The Sport and Lounge equipped with the 100 bhp 1.4 16v engine also offer the sophisticated
ESP system as standard equipment and an instrument panel with sporty graphics.
And finally, the Fiat 500 can be equipped with some special devices from the Autonomy
Programme, the initiative introduced by the company more than eleven years ago to develop
services and vehicles that provide individual and collective transport for people with reduced motor
capacities, in line with the latest product novelties, and to encourage the use of the car by the
disabled.
An outfit by Guidosimplex developed specifically for the new car has an electronic ring
accelerator under the steering wheel with a vertical service brake. And to make it easy to fit a
wheelchair on the rear seat and make the driver completely autonomous, the driver’s seat can
swivel 90°.
Last but not least, a large number of other devices will be on offer from the launch of the Fiat
so that customers of the 500 will be able to order the car that meets their wishes and needs. The
systems are easy to install and they fit perfectly into the passenger compartment without detracting
from ergonomics, roominess, comfort or safety. They supplement the car’s standard controls so
that this can still be driven by someone without motor difficulties. And they are easily dismantled,
which means that the car can be sold either fully equipped or as a normal car. And there is a whole
range of financial products reserved for disabled people.
Pop Pop Pop Sport Sport Sport Lounge Lounge Lounge1.2 16v 1.3 Mjet 1.4 16v 1.2 16v 1.3 Mjtd 1.4 16v 1.2 16v 1.3 Mjet 1.4 16v69 bhp 75 bhp 100 bhp 69 bhp 75 bhp 100 bhp 69 bhp 75 bhp 100 bhp
LINE AND STYLING Colour-coded bumpers S S S S S S S S SChrome-plated door handles S S S S S S S S SPainted rubbing strips with 500 plates OO O O O O O O OMetallic paint O O O O O O O O OPearlescent paint O O O O O O O O OSpecial vintage hub trims O O O - - - - - -Coloured brake calipers - - O - - O - - OChrome kit (side window seals with chrome insert, chrome-plated exhaust pipe, chrome inserts on front and rear bumpers, chrome-plated crown in gear lever) O O O O O O S S SSport kit (sports seats with specific foam, rear spoiler, special interior colours and fabrics, chrome-plated exhaust pipe, chrome insert on sills) S S S S S S S S SChrome-plated cover on wing mirrors O O O O O O O O ODark rear side and rear windows O O O S S S O O O
SAFETY ABS + EBD S S S S S S S S SDriver’s airbag (dual stage) S S S S S S S S SPassenger airbag (dual stage) S S S S S S S S SSidebags S S S S S S S S SCurtain-bags S S S S S S S S SKnee-bag (airbag to protect knees) S S S S S S S S SESP with ASR/MSR+HBA+Hill Holder O O S O O S O O SFoglights O O O O O O O O OIsofix attachments S S S S S S S S SFront crumple zone S S S S S S S S SBodyshell with elements in high tensile steel S S S S S S S S SPedal support set to break at set impact threshold S S S S S S S S SFPS fire prevention system S S S S S S S S SFront seat-belts with pretensioners, load limiters and front activation sensor S S S S S S S S SFront and rear seats with antisubmarining crossbeam S S S S S S S S S
AUDIO - TELEMATICSRadio with CD and MP3 player S S S S S S S S SBlue&Me O O O S S S S S SBlue&Me NAV O O O O O O O O OWiring for portable navigator* O O O O O O O O OInterscope Sound System Hi-Fi O O O O O O O O OSupport for iPod and cell phones O O O O O O O O O
COMFORT - PRACTICALITY Height adjustable steering wheel S S S S S S S S SDualdrive electric power steering S S S S S S S S SLeather steering wheel with radio controls O O O - - - S S SLeather steering wheel
with radio controls (Sport kit) - - - S S S - - -Electric windows and door deadlocks S S S S S S S S SCustomised remote control S S S S S S S S SBlack mirrors – electrical adjustment S S S - - - - - -Heated colour-coded wing mirrors with electrical adjustment O O O S S S S S SManual climate system O O O S S S S S SAutomatic climate control O O O O O O O O OTrip Computer S S S S S S S S SAntiglare electro-chromic mirror (automatic) O O O O O O O O OFixed glass sunroof O O O O O O S S SSky Dome opening sunroof O O O O O O O O OHeight-adjustable driver’s seat O O O S S S S S SPassenger seat with storage unit under cushion O O O S S S S S SPassenger seat squab-back pocket O O O S S S S S SRear head-restraints O O O S S S - - -Split rear seat 50/50 (+ head-restraints) O O O O O O S S SDualogic (automatic transmission)* O - O O - O O - OFlaps on steering wheel for Dualogic transmission* - - O - - O - - OParking sensor O O O O O O O O O Passenger side grab handle O O O O O O S S SLocking fuel cap S S S S S S S S SLighter S S S S S S S S SMini spare wheel S S S S S S S S S
S = Standard O = Optional - = Not available* not available at launch
CUSTOMISATION
Pop Sport Lounge
Line and Styling
185/55-15 alloys 18 spokes*O O O
185/55-15 alloys 5 spokes*O O O
185/55-15 alloys 9 spokes*O O O
185/55-15 alloys 5 spokes two-tone*O O O
195/45-16 alloys 5 spokes*O O O
195/45-16 alloys 7 spokes*O O O
195/45-16 alloys 17 spokes*O O O
Chrome-plated nudge-bar on front bumper O O O
Chrome-plated trim on bonnet O O O
Sideskirts O O O
Rear spoiler on tailgate O S O
Front air dam O O O
Rear air dam O O O
Chrome-plated exhaust terminal O S S
Sticker 500 Italia stripe O O O
Sticker White barcode O O O
Sticker Black barcode O O O
Sticker Red sport band O O O
Sticker White sport band O O O
Sticker Black sport band O O O
Sticker White roof+bonnet arrow O O -
Sticker Red roof+bonnet arrow O O -
Sticker Black roof+bonnet arrow O O -
Sticker Red monochrome 500 stripe O O O
Sticker White monochrome 500 stripe O O O
Sticker Black monochrome 500 stripe O O O
Sticker Lateral Italia band O O O
Sticker Black chequered roof O O -
Sticker Red chequered roof O O -
Sticker White chequered roof O O -
Sticker Black number 5 O O O
Sticker Red number 5 O O O
Sticker White number 5 O O O
"Italian flag" badge for wing O O O
500 Italia badge for rubbing strips O O O
Black chequers badge for rubbing strips O O O
Red chequers badge for rubbing strips O O O
Sport badge black with white background for rubbing strips O O O
Sport badge red with white background for rubbing strips O O O
500 badge red thread with black background for rubbing strips O O O
Black 500 badge for rubbing strips O O O
Red 500 badge for rubbing strips O O O
Barcode badge for rubbing strips O O O
Chrome-plated mouldings for bumpers O O S
Car cover with picture of 1st 500 series O O O
Steel kick plates O O O
Sporty aluminium pedal covers and footrest O O O
Black jacket-hanger for front head-restraint O O O
Ivory jacket-hanger for front head-restraint O O O
Kit of three "Sport" key covers - O O
Kit of three "Italia" key covers - O O
Kit of three “barcode” key covers - O O
Frau leather upholstery* O O O
Leather knob* O O O
Comfort
Aluminium bars on tailgate O - O
Ski holder for tailgate bars O - O
Snowboard holder for tailgate bars O - O
Side air deflectors O O O
Rear splashguards O O O
Black fragrance diffuser O O O
Ivory fragrance diffuser O O O
Refill for "Summer citrus fruit" diffuser O O O
Refill for "Essense of the night" diffuser O O O
Refill for “Breath of freedom” diffuser O O O
Refill for "Summer citrus fruit+Essence of the night+Breath of freedom” diffuser
O O O
Rubber mats O O O
Carpeting mats with black border ivory graphics O O O
Carpeting mats with ivory border ivory graphics O O O
Carpeting mats with black border black graphics O O O
Luggage compartment storage unit O O O
Luggage compartment organiser O O O
Nets for luggage compartment O O O
Pull-out trailer hook with cable O O O
Car Care Kit O O O
O=optional - = not available* not suitable for chains
Bodywork colours and interior upholstery
SPECIFICATION POP LOUNGE
FABRIC Pop Cordura
FABRIC COLOUR Red Dark Grey Blue Blue/Ivory Black/Ivory
AMBIENT COLOUR Ivory Black Ivory Black Ivory Ivory Black Ivory
NON-METALLIC
Bianco Bianco/Bossa Nova White • • • • • • • •
Blu m'ama non m'ama/Jive Blue • ••
METALLIC
Grigio perbene/Breakbeat Grey • • • • • • • •
Blu impeccabile/Mod Blue • • •Nero Provocatore/Crossover Black • • • • •
EXCLUSIVE (NON-METALLIC)
Verde libero e bello/Ye Ye Green • • • •
Arancio gustoso/Calypso Orange • • • •Azzurro cuor leggero/Cha Cha Cha Azure • • • •
Rosso sfrontato/Pasodoble Red • • • • • •
Giallo birichino/Tropicalia Yellow • •
Grigio galante/Punk Grey • • • • •
PEARLESCENT
Bianco gioioso/Funk White • • • • • • • •
SPECIFICATION SPORT LEATHER UPHOLSTERY OPTION
FABRIC Sport Frau Leather
FABRIC COLOUR Grey/Brown Grey/Black Black Red Red Leather/Vintage AMBIENT COLOUR Black Black Ivory Black Ivory
NON-METALLICBianco Bianco/Bossa Nova White • • • • • •
Blu m'ama non m'ama/Jive Blue • • • • • •
METALLIC
Grigio perbene/Breakbeat Grey • • • • • •
Blu impeccabile/Mod Blue • • • • • •
Nero Provocatore/Crossover Black • • • • • •
EXCLUSIVE (NON-METALLIC)
Verde libero e bello/Ye Ye Green • • • • • •
Arancio gustoso/Calypso Orange • • • • • •Azzurro cuor leggero/Cha Cha Cha Azure • • • • • •
Rosso sfrontato/Pasodoble Red • • • • • •
Giallo birichino/Tropicalia Yellow • • • • • •
Grigio galante/Punk Grey • • • • • •
PEARLESCENT
Bianco gioioso/Funk White • • • • • •
Spec sheets Engine 1.2 8v Fire 1.4 16v Fire 1.3 16v MultijetNo. of cylinders, arrangement 4, in line, 4, in line, 4, in line,
front transverse front transverse front transverseBore x stroke (mm) 70.8 x 78.86 72 x 84 69.6 x 82Capacity (cc) 1242 1368 1248Compression ratio 11.1 : 1 10.8 : 1 17.6 : 1Max. power output EC bhp (kW) 69 (51) 100 (73.5) 75 (55)at rpm 5500 6000 4000Peak torque EC kgm (Nm) 10.4 (102) 13.4 (131) 14.8 (145)at rpm 3000 4250 1500Timing gear 1 OHC 2 OHC 2 OHC
mechanical tappets hydraulic tappets rocker fingers with hydraulic tappetsNo. of valves/cylinder 2 4 4Fuel supply MPI electronic MPI electronic direct injection
phased sequential phased sequential Multijet “Common Rail” withelectronic control, turbo, wastegate and
intercooler
Ignition electronic with static advance electronic with static advance, by compressioncombined with injection combined with injection
Transmission
Manual transmission Drive front front frontClutch mechanical drive1st speed 3.909 : 1 3.545 : 1 3.909 : 12nd speed 2.158 : 1 2.158 : 1 2.158 : 13rd speed 1.480 : 1 1.480 : 1 1.345 : 14th speed 1.121 : 1 1.121 : 1 0.974 : 15th speed 0.897 : 1 0.921 : 1 0.766 : 16th speed -- 0.766 : 1 --Reverse 3.438 : 1 4.070 : 1 3.438 : 1
Dualogic TransmissionDrive front front --Clutch electro-hydraulic device with electric drive --
1st speed 3.909 : 1 3.909 : 1 --2nd speed 2.158 : 1 2.158 : 1 --3rd speed 1.480 : 1 1.480 : 1 --4th speed 1.121 : 1 1.121 : 1 --5th speed 0.897 : 1 0.897 : 1 --6th speed -- -- --Reverse 3.438 : 1 3.733 : 1 --
WheelsTyres Pop 175/65 R14 Pop 185/55 R15 Pop 175/65 R14
Sport/Lounge 185/55 R15 Sport/Lounge 185/55 R15 Sport/Lounge 185/55 R15
Steering rack and pinion rack and pinion rack and pinionwith electric assist with electric assist with electric assist
Turning circle between kerbs (m) 9.2 10.6 9.2
SuspensionFront independent MacPherson system independent MacPherson independent MacPherson
with transverse lower wishbones system with transverse system with transverseanchored to an auxiliary crossbeam, lower wishbones anchored lower wishbones anchoredanti-roll bar connected to damper to an auxiliary crossbeam, to an auxiliary crossbeam,
anti-roll bar connected anti-roll bar connectedto damper to damper
Rear interconnected wheels interconnected wheels interconnected wheelswith torsion axle with torsion axle with torsion axle
Braking system Brakes D (disc) - T (drum)Front (mm) D 240 D 257x22 (ventilated) D 240 (ventilated)Rear (mm) T 180 D 240x11 T 180
MeasurementsNo. of seats 4 4 4 No. of doors 3 3 3Length (mm) 3546 3546 3546Width (mm) 1627 1627 1627Height empty (mm) 1488 1488 1488
Wheelbase (mm) 2300 2300 2300Front track (mm)* 1413/1414 1413/1414 1413/1414Rear track (mm)* 1407/1408 1407/1408 1407/1408Luggage capacity VDA (dm3) 185 185 185
Supplies – WeightsFuel tank (l) 35 35 35Kerb weight DIN (kg) 865 930 980Payload including driver (kg) 440 440 440
PerformanceTop speed (km/h) 160 182 165Acceleration: (2 adults + 20 kg)0 to 100 km/h (s) 12.9 10.5 12.5
Consumption as per Directive 1999/100 (l/100 km)- urban cycle 6.4 8.2 5.3- out of town 4.3 5.2 3.6- combined cycle 5.1 6.3 4.2Emissions controlCO2 emissions (g/km) 119 149 111
* depending on the size of the rims