Plastic Soup is threatening $21 billion of economic value from marine ecosystems.
Through meetings with stakeholders, GAP learned that brand demands for supplier flexibility such as changes in color or design elements, could have major repercussions for workplace practices.
27%would like to have more contact with neighbors and local residents.
of all families in the Netherlands
Local engagement Checking on the neighbors
Issue managementBe brutally honest (again) about your materiality matrix
Match your company issues with the relevant stakeholders interests
22,94
22,25
16,7416,13
15,33
Switzerland
UK
Finland
Denmark
Netherlands
1
2
3
4
5
High sustainability companies outperform their low sustainability peers by
believe that the biggest threshold for implementing sustainability is the current financial situation.
Be good and tell it: why do some countries outperform others in the Dow Jones Sustainability Index?
Getting the Board on board
Reinforce the business case for sustainability
Use rankings as a driver for senior management
73% 57%
62%
$230BILLION
of the sustainability leaders
RENEWABLEENERGYBY 2050
28%of the non-sustainability leaders
Give the hammer and the nail to the same person
Wrestle for the resources
Create opportunities from challenges through change scenarios
According to WWF Global cost of lighting per year is
Modernizingwastefultechnology could save
are committing R&D resources to sustainable products but only
do the same.
of respondents indicate thatsustainability is a significant item
on the CEO agenda but only
claim it makes part of their strategic planning process.
18%
50%61%
Commitment of employees through gamification
Leverage the War on Talent
Almost half of the German employees play games during working hours, with an average percentage at even 61% for CEOs and CFOs.
of the German employees
of the German CEOs & CFOs
In the Netherlands, 18% of males and 17% of females do not want to work for companies without a firm CSR policy.
WAYS OF TURNINGCSR STRATEGYINTO BUSINESS
60%
4,8% on the stock market
37,9%
of the world’smost sustainable corporations
In 2012 only
Green GuerrillaTap in to other sources of communication funds
Take your CSR messaging beyond annual reporting
Activate the social message through social media
Annual report and CSR report are extremely favored as channels for communicating CSR.
have a dedicated social media channel for CSR.
ANNUAL
76,1%
CSR
47,8%
17%At GE
91%innovation can create a greener economy
of the senior businessexecutives feel that
Engage managerswith businessspeak
Sources: Between-us research, Club of Rome, GE, Harvard Business School, Intelligence Group, McKinsey Quarterly, MIT Sloan Management Review, SAM, SMI, The European Sponsorship Agency, Treemagotchi, Trendwatching.com, WWF. This infograph was produced by Between-us for its 15 year anniversary and designed by Studio Keukentafel. For more information on how to create shared value, please visit our website www.between-us.com
€1,16 billion
€23,33 billion
The total cash flow in the European sponsor industry is €23,33 billion. Less than 5% of that is aimed at social causes.
The world is still
99%99% of the
people
local for
Number of companies in the Dow Jones Sustainability Europe Index relative to their GDP (Top 5 only)
