Transcript
Page 1: Attracting & Developing the Millennial Generation by Illuminare Group

© 2015 Illuminare Group, All Rights Reserved

Frank J. Ciccia

Attracting & Developing the Millennial Generation

Page 2: Attracting & Developing the Millennial Generation by Illuminare Group

© 2015 Illuminare Group, All Rights Reserved

Fact 1

By 2020, what percentage of the global workforce will be millennials? A.  37% B.  47% C.  57%

75%ofworkforceby2030BureauofLaborSta7s7c

Page 3: Attracting & Developing the Millennial Generation by Illuminare Group

© 2015 Illuminare Group, All Rights Reserved

Generation“Y”Millennials1982-2004

Page 4: Attracting & Developing the Millennial Generation by Illuminare Group

© 2015 Illuminare Group, All Rights Reserved

Do you think Millennials have an attitude problem?

•  Or is it that every new generation of younger workers irritates the older, more experienced worker? – Baby Boomers – Long-haired hippies – Gen X – Disrespectful of authority and cynical

Page 5: Attracting & Developing the Millennial Generation by Illuminare Group

© 2015 Illuminare Group, All Rights Reserved

“Yes, Millennials will be more difficult to recruit, retain, motivate, and manage than any other new generation to enter the workforce. But this will also be the most high-performing workforce in history for those who know how to manage them properly.”

BruceTulgan“NotEveryoneGetsaTrophy”

Page 6: Attracting & Developing the Millennial Generation by Illuminare Group

© 2015 Illuminare Group, All Rights Reserved

GenerationYTraits&Values•  Largeduetoimmigration•  Youngestchildrenof

indulgentBBparents•  Parentsscheduledthemto

death•  Parentsgavethen

everythingbecausetheywereworkingtoomuchordivorced.

•  Payingalotofstudentloans

•  Willseekoutcon7nuousnewopportuni7es

•  Demandrecogni7onforevenrou7netasks

•  Learn,thenleave,orstaysbutbored!

•  Parentssuppor7ngthemlonger

•  Technologicallysavvy

•  86Millionmillennialswillbeintheworkplaceby2020–represen7ngafull47%ofthetotalworkingpopula7on.

•  Mostengagedwhenworkingwithpeopletheythinkaresmart,social,andcommiSed.

Page 7: Attracting & Developing the Millennial Generation by Illuminare Group

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GenX&GenYComparisons

GenXViewsbossasanexpert,

someonewhosehard-earned

experienceandskilldemand

considerationanddeference.

Accesstoauthorityislimited

andmustbeearned.

Thiswasthevastlyunder-

supervisedgeneration.

AUTHORITY GenYTheywantacoachnota

boss.

Millennialsthinktheycango

inonthefirstdayandtalkto

theCEOaboutwhat’sontheir

mind.Theirboomerparents

raisedthemtothinkthattheir

voicemattersandquestion

authority

Thisisthegreatover-

supervisedgeneration

Page 8: Attracting & Developing the Millennial Generation by Illuminare Group

© 2015 Illuminare Group, All Rights Reserved

GenX&GenYComparisons

GenX

Individualistic,

independent.Wantthe

cornerofficeand

trappingsofsuccess.

MOTIVATIONS GenYWantpurposeintheirlife

andcareerandmaynot

comefromgeTngthe

highestsalaryandnicest

office.

“Genera'onYhasmul'plepassionsandismoreglobalthananyofitspredecessors,as70%ofthemsaytheywouldliketoworkabroad

some'meoverthecourseoftheirlives.”–JamieGuWruend,

IntelligenceGroup

Page 9: Attracting & Developing the Millennial Generation by Illuminare Group

© 2015 Illuminare Group, All Rights Reserved

GenX&GenYComparisons

GenXStructuredandlinear

WORKENVIRONMENT GenY

Unstructuredandnon-linear.

Theyarenot

typicalclock-

watchers,pencilpushers,orlazy.

Page 10: Attracting & Developing the Millennial Generation by Illuminare Group

© 2015 Illuminare Group, All Rights Reserved

GenY-Work&Life

GenerationYdoesnotwanttolivetoworkliketheirparentsdid–theywantaflexiblelifestyle.

Page 11: Attracting & Developing the Millennial Generation by Illuminare Group

© 2015 Illuminare Group, All Rights Reserved

Why do we want Millennials in our organizations?

Flat FlexibleNetworked&Digital Diverse Global

THENEWORGANIZATION

DIGITAL CLEAR FLUID FAST

“WhenMillennialsTakeOver”ByNoSer&Grant

Page 12: Attracting & Developing the Millennial Generation by Illuminare Group

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Accordingtosomeexperts-RecruitingMillennials

“Whenyouaskmillennialswherethey’d

liketowork,theanswerisgenerally:

-First,Google;second;Apple;andthird,

forthemselves.”

“It’snotaboutfreestuff[likelavishcafeteriasandon-sitemassagetherapists].It

100%comesdowntoculture.”

“youcan’tmotivatemillennialstojoinyourcompanyjustbypostingagenericjoblistingthatmaysuittheirskills.Theywanttogetasenseofwhatthelargercompanyisaboutintermsofitsmissionanditsvaluesandtheywanttoseeit

modeledbyitsleaders.”

Page 13: Attracting & Developing the Millennial Generation by Illuminare Group

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“Truth in advertising! Don’t tell me I’m going to be making strategy on the beach with beautiful men, while I sip a glass of wine, connected to the office remotely—while you give me tons of stock options . . . unless you are planning to make that happen. Tell me the real [situation] so I can decide if I want to be part of your thing.”

—Millennial

Page 14: Attracting & Developing the Millennial Generation by Illuminare Group

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Tips for Recruiting Millennials

•  Successful Hiring Profiling – What worked for you in the past will work

for you in the future.

Page 15: Attracting & Developing the Millennial Generation by Illuminare Group

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Tips for Successful Recruiting

•  Friend Referrals – “If you want Millennials to recruit

successful new employees among their promising friends and acquaintances, you must ensure they feel good about their jobs, their bosses, and the work experience as a whole. “

Page 16: Attracting & Developing the Millennial Generation by Illuminare Group

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Tips for Successful Recruiting

•  Internet Recruitment – “If you are not visible and interesting and

user-friendly on the Internet, you might as well not exist to Millennials. “

Page 17: Attracting & Developing the Millennial Generation by Illuminare Group

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Tips for Successful Recruiting

•  Low-Tech Solutions – Parents, Teachers, Counselors

Page 18: Attracting & Developing the Millennial Generation by Illuminare Group

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Additional Tips

•  Don’t promise things you cannot offer.

•  Tell them the downside of the job in clear and honest terms – Upfront.

•  Let them know what you expect from them.

Page 19: Attracting & Developing the Millennial Generation by Illuminare Group

© 2015 Illuminare Group, All Rights Reserved

Let me be very clear

•  Manage their expectations

•  Don’t assume what is “common sense to you”, is “common sense to them”

•  Let them know what they can expect from the job interview –  No parents allowed!

Page 20: Attracting & Developing the Millennial Generation by Illuminare Group

© 2015 Illuminare Group, All Rights Reserved

Behavioral Interviewing

Assess Performance •  Please tell me about a specific instance

when you . . . –  Identified a specific type of problem

– Solved a specific type of problem

– Accomplished a particular task

– Were charged with a particular kind of responsibility

Page 21: Attracting & Developing the Millennial Generation by Illuminare Group

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Behavioral Interviewing

Assess Skills – Tell me about a time you demonstrated a

particular skill? – What did you learn? – How might you do it differently?

Page 22: Attracting & Developing the Millennial Generation by Illuminare Group

© 2015 Illuminare Group, All Rights Reserved

Additional Recruitment Tips

•  Use current associates to engage millennial recruits in conversations around what job is like.

•  When offer is made – keep communicating with them prior to start date

•  Send plenty of background materials •  Send them “merch” to get excited about their

new job.

Page 23: Attracting & Developing the Millennial Generation by Illuminare Group

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Onboarding & Learning Plans

•  Have a highly structured – Highly Interactive – High – Touch –  Individualized

•  Onboarding & Learning Plans •  Regular Check-in Meetings with their

Manager

Page 24: Attracting & Developing the Millennial Generation by Illuminare Group

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ManagingtheMillennial

Millennial’smovethroughthingsvery

quickly

Youmaygetaprototype,butmaynotbeapolished

one

Provideon-goingand

regularfeedback

Coachingskillsareessential

Managersneedtocommunicate

expectationsmuchmoreclearly

Theythinkquicklyandareusedtodoingmorethanone

thingatatime

Page 25: Attracting & Developing the Millennial Generation by Illuminare Group

© 2015 Illuminare Group, All Rights Reserved

The Hartford 2014 Millennial Survey

Millennials said employers can most demonstrate their investment in them as a future leader by offering: 1.  training and development (50%), 2.  a clear career path (35%), and 3.  ongoing coaching and feedback (34%). 

Page 26: Attracting & Developing the Millennial Generation by Illuminare Group

© 2015 Illuminare Group, All Rights Reserved

Coaching & Development

If we don’t provide ongoing coaching & feedback. – Their parents will, – Their co-workers will, and/or – They will Google it

Page 27: Attracting & Developing the Millennial Generation by Illuminare Group

© 2015 Illuminare Group, All Rights Reserved

Development Areas

•  Give continuous feedback

•  69 percent of Millennials see their company’s review process as flawed. A major reason for this is because of the lack of feedback throughout the year.

•  Nearly 90 percent would feel more confident (in their

performance) if they had ongoing check-ins with their bosses.

Forbes – November 2015

Page 28: Attracting & Developing the Millennial Generation by Illuminare Group

© 2015 Illuminare Group, All Rights Reserved

Millennials Need To Develop Expertise

•  Focus on Quality, if we don’t coach them, the result will just be “good enough”

•  They want to keep moving and growing, even if it means out of your company.

•  Beware the “Instant Expert”

•  They may be in a rush to complete a task, but need to acquire the patience of learning and gaining a “track record” of repetitive success.

Page 29: Attracting & Developing the Millennial Generation by Illuminare Group

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K=Knowledge*A=Applica7onM=Mo7va7onRS=Repe77veSuccess

(K*+A+M)XRS=EXPERTISE

(K*+A+M)XRS=REPUTATION

TIME*Knowledgeisalwayschanging

The IG REPUTATION Formula

Page 30: Attracting & Developing the Millennial Generation by Illuminare Group

© 2015 Illuminare Group, All Rights Reserved

On-Going Development

•  Focus on developing their Credibility •  Credibility = Competence + Character •  Didactic & Vertical Learning –  Interactive group learning – One on One Coaching (Action & Reflection) – Self-guided and customized to learner – Team Projects

Page 31: Attracting & Developing the Millennial Generation by Illuminare Group

© 2015 Illuminare Group, All Rights Reserved

Resources

•  “Not Everyone Gets a Trophy: The Guide to Managing Millennials” – Bruce Tulgen, Wiley Press

•  “What Millennials Want From Work”- Jennifer Deal & Alec Levenson, Center for Creative Leadership.

•  “When Millennials Take Over: Preparing For The Ridiculously Optimistic Future Of Business”, Jamie Notter, Maddie Grant, Ideapress Publishing

Page 32: Attracting & Developing the Millennial Generation by Illuminare Group

© 2015 Illuminare Group, All Rights Reserved

Contact Information

Frank J. Ciccia Principal Consultant Illuminare Group www.illuminaregroup.com [email protected] (716) 812-5161


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