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About Bank of Malabar
Bank of Malabar was founded on 14th July 2005 in
Calicut, Kerala. Bank of Malabar has 38 branches in India.
Deposit stood at Rs. 5 Crores and Advances Rs 3 Crores at that
time
Bank is mainly focusing on the middle level people, who
are getting an average income. We have high experienced services
in banking. 1500 employees is working in our all branches. We
are promoting investors protection and welfare
Malabar bank providing agricultural loan, pension scheme,
educational loan etc.
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HEAD OFFICE
CALICUT KERALA
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.VISON
y To be amongst most trusted power utility company of country by
providing environment friendly power on most cost effective basis,
ensuring prosperity for its stake holders and growth with human face
MISSION
y To ensure most cost effective for sustained growth of India
y To achieve excellence in every activity we undertake
y To be socially responsible through community development
y To continuously update knowledge
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LOGOS
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SLOGAN
| KEEP IN
TOUCH TO
GROW WITH
US}
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SERVICE FACILITIES
ATM counters
Inter net banking
Mobile banking
Customer care service
Foreign exchange
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Types 0f Accounts
We are offering different types of accounts, such as
Savings Account
Current Account
Fixed Account
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y Advances
Fund Oriented
Term loans, clean loan
Bill DiscountingAdvances, Pre-shipment financing, Post-shipment Secured
and unsecured credits
y Miscellaneous
Self custodyCredit cards, Remittance, Collections
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Promotion
y Advertising
y Public Relation
y Personal Selling
y Sales promotion
y Word-of-mouth promotion
y Telemarketing
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Price
y The pricing decisions related to interest and fee orcommission charged by banks are foundinstrumental in motivating or influencing the targetmarket
y The Reserve Bank of India and the Indian BankingAssociation are concerned with the regulations
y The rate of interest is regulated by the RBI and othercharges are controlled by the Indian Banking
Associationy Banking organizations are supposed to sub serve the
interest of weaker sections and the backward region
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Types of loan
Following are the different types of loans
Agricultural loan
Industrial loan
Business loan
Housing loan
Vehicle loan
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Agricultural loan
up to 1 lakh 7%
1 3 lacks 8%
3 Lacks above 8.5%
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y Business loan
up to 2 lakh 10%
2 5 lakhs 11%
5- 10 lakhs 12%
It depends upon submitting the project
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y Housing loan
up to 1 lakh - 9%
1 5 lakhs - 10%
5 lakhs above 11%
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Place
Place is based
upon safety andsecurity
Location of ourbank is concentrateon cities, urban
areas and ruralareas
Mobile banking isavailable
Parking facilities isavailable
ATM Facilitieslocated suitableplace
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People
y Efficient & quality staff
y Well trained people
y Personal touch to the customer
y Good personality
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Target audience
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Agricultural sector
y http://www.youtube.com/watch?v=Q3jbOKEla-w
10-acres and above
5 to 10 acres
Below 5 acres
sub-segmentAgricultural
segment
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Industrial sector
Large sized sub segment
Small sized sub segment
Co-operative sub segment
sub-segmentIndustrial
segment
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ServiceSector
Profit making
Bank, Insurance, Transport, Hotel,
Tourism, Electricity, Personal care
Non profit making
Education, Hospital, Social welfare,
Political, Religious
MultiplesegmentService
segment
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Household Sector
High Income
Middle Income
Low Income
sub-segmentHousehold
segment
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tInstitutional Segment
Cultural / Social, Organizations
Charitable Trusts
IndustrialOrganization
Chamber of Commerce
sub-segmentInstitutional
segment
Trade and Commerce
Health / Education / Sport
Organization
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Physical evidence
y Building structure
y Air condition rooms
y ATM counters
y Car parking facilities
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THANK YOU