Download - Blazing Cloud: Agile Product Development
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April 2013
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WHAT WE DO
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PATH TO SUCCESSBefore coding, we
strategize about your app and your business goals.
Our agile process quickly validates new features in iterative cycles.
We establish metrics to
measure success.
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Our work begins with, and aims to fulfill, your vision.
To ensure success, our first activity together is to translate your vision into an actionable strategy.
BUILDING A STRONG FOUNDATION
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FROM VISION TO LAUNCH
Key Assumptions:Audience, Value & Growth Product
Launch
Engage & Envision
Refine & Prototype
AgileDevelopment
Use CasesTarget Customer List UX Prototype
Agile Stories
Metrics to validate assumptions
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DEFINE PRODUCT APPROACH
What we doListen. Ask questions. Create a vision statement.
Explore competitive landscape and market trends.
Brainstorm Product Profile.
Product: what is it, simply, clearly defined?
Market: size, competition, growth etc
Customer: who wants the product?
Growth: how will they find it?
Value: why do they want it?
Product Profile
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What we do
DESIGN & ENGAGE
Brainstorm conceptual designs, messaging and where to find customers
High Level Design (screen shots and key use cases)
Talk to prospective customers (focus groups, interviews)
Validated Product Approach
Draft feature set and use cases
Core Audience: list of contacts
Recommended customer acquisition plan
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What we do
REFINE & PROTOTYPE
Lean UX for identified use cases
Add or remove features as needed
Begin testing core technical assumptions
Validate prototypes with target audience
“First product” design
Detailed screenshots & work flow
Agile Development “stories”
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Build a series of iterations of the product
At each stage, automated and real-world testing
Instrument the product with analytics
Deliver “first product”!
“First product”
A first public product release
A set of assumptions that this first release is intended to validate
What we do
AGILE DEVELOPMENT
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Learn: what do we know? (numbers are good)
Hypothesis: what do we believe? (numbers are good)
Test: how can we check reality?
Analyze: does the data support our hypothesis?
OUR APPROACH
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OUR WORK
A human focus; building mobile and web apps solving real-world problems
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CLIENTS & PARTNERS
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History of leading edge tech disruption
Includes After Effects, Flash video, OpenLaszlo, and open source platforms
We are experts in iOS, Android, HTML5, Ruby on Rails
LEADING EDGE
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Desktop Web, Native iPad / Android
Real-time synchronization across devices and desktop Web
Supports user login for joining and hosting a meeting
Advanced controls allow for contents of document to be quickly moved and resized
Portrait and Landscape orientation
ZIG ZAG BOARD
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Continuous deployment of prototype
Enabled testing of key interactions with early adopter group
Empowered offsite product manager to provide quick feedback
ZIG ZAG BOARD
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Mobile Web iPad
Techniques that work on all modern browsers (even IE)
Popovers adjust position for readability and interaction
Configurable for different election results via dynamic data feed
CNN
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JavaScript testing allowed for
Efficient development
Changing data formats
Robust Delivery
CNN
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Fotozap engages a brand’s audience by combining a physical giveaway with digital photos that can be shared across social networks
QR Code scanning, Camera
FOTOZAP
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FOTOZAP
Usability testing
Real-world use of application, before submitting to App Store
Validated both user experience and back-end analytics
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About.me is a free service that lets you create a beautiful one-page website that's all about you and your interests.
Facebook, Twitter, Address Book integration Geolocation, Camera
ABOUT.ME
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The Scholastic Touch & Tilt series turned popular children’s books into interactive iPad apps
Audio playback and highlighted text guides readers through the story
SCHOLASTIC Touch & Tilt Books
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Universal application that works across iPad, iPhone, and iPod TouchIntegrated video and browser view for "phrase story"Language support allows for both English and Japanese characters to be displayedAutomatic update of phrase data and usage trackingMightySushi supports both Portrait and Landscape orientation
MIGHTYVERSE
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23
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Flash video with interactive text overlay for transcription, translation and phoneticFull-text searchAdmin interface for updating phrase text and managing phrase lists
In-context admin of individual recordingsFull back-end admin for complete control of all data in the databbase
Web services for mobile application access
MIGHTYVERSE
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“How can you say...” Google Searches in English
Googlehttp://www.google.com/trends?q=how+do+you+say&ctab=0&geo=all&date=all&sort=0
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“How can you say...” Google Searches in Spanish
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Increased Web Traffic
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Utilizes an array of iPad UI elements to allow for easy navigation of detailed settings Seamlessly loops high quality video contentIntegrated web browser allows user to visit Gaze forum without leaving the application
GAZE
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Peer Pressure manages extensive folders and lists through a user-friendly interface. Twitter, Facebook and Email integration add a social element to draw in peersPeer Pressure integrates with web services to provide users with charts to track progress through a web
browserChose an existing image or take your own to upload for each milestone
PEER PRESSURE
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Optimizes the workflow for the entire recruiting processIntegration with Scribd to display resumesCustom interface for hiring managers
CAPTAIN RECRUITER
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Image “carousel” on home pageContent Management System with custom look and feel and dynamic navigationClass catalog and shopping cart integrated via SOAP backend servicesFull-text search of pages and events
JCCSF