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THE TOOLS YOU NEEDFOR THE LEARNINGCULTURE YOU WANTOctober 2017
TODDTAUBER|VPProductMarketing@toddtauber@degreed
HELLO.WE’RE DEGREEDDegreed is the career-long learning platform. We help you build, measure and share the skills you need —however you learn.
INTERNALL&DSYSTEMS+
EXTERNALTRAINING+
OPENLEARNINGRESOURCES
LMS Instructor-led classes
Videos
Webinars
CustomPortals
OnlineCourses
MOOCs
BooksArticles
Live Events
LET’STALKABOUT…
TODAY’SAGENDA
The learning culture you (really) want.
What’s your (learning culture) problem?
The tools of the (continuous learning) trade.
Q&A
123
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1THE LEARNING CULTURE YOU (REALLY) WANT
Working backwards from customer needs often demands that we acquire new competencies and exercise new muscles.
AMAZONFOUNDER&CEO,JEFFBEZOS
“
Source: Amazon, 2008 Letter to Shareholders
WHAT KIND OF LEARNING CULTURE DOYOU WANT?
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40+ THINGS CAN DRIVE(OR DERAIL) LEARNING CULTURE
Source: Bersin by Deloitte, High-Impact Learning Culture: 40 Best Practices, 6/2010; ATD, Building a Culture of Learning, 2/2016
Only 31% of organizations have a well-developed learning culture
JUST ENOUGHMore is not always better
Source: CEB, More Learning Through Less Learning: Reframing Learning Culture, 7/2014
11% of workers’ time is wasted on unproductive learning. That’s worth up to $5m in lost productivity each year for every 1,000 employees.
11%
JUST IN TIMEContinuously improving
Source: Brandon Hall Group, Social Learning 2014: Gaining Importance, 7/2014
61% of L&D professionals think workers should connect with learning at least once-a-week to be effective at their jobs. 24% say every day.
61%
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JUST FOR MEWorkers take responsibility
Source: NetStrategy/JMC, The Organization in the Digital Age, 8/2016
85% of executives in “digitally mature” firms say individuals are primarily responsible for acquiring new skills and knowledge. Only 12% say HR is.
85%
VODAFONEThe benefits of getting a little bit better every day
Source: Steve Dineen, 6 ReasonsWhy Learning Experiences willReplace the Course, 4/2017
+14%transactionalNPSscores
+13%revenuepersalesrep
THETAKE-AWAY
Learning culture is complex. It doesn’t just happen.Step #1 in shaping yours is to define a purpose and priorities.
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2WHAT’S YOUR (LEARNING CULTURE)PROBLEM?
No customer ever asked Amazon to create the Prime membership program, but it sure turns out they wanted it.
AMAZONFOUNDER&CEO,JEFFBEZOS
“
Source: Amazon, 2017 Letter to Shareholders
WHY DO/DON’T YOU HAVE THE CULTURE YOU WANT?
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SMOOTH OUT THE FRICTIONWorkers’ top 5 obstacles to learning at work
Source: Degreed, How the Workforce Learns in 2016, 1/2016
Worker
Notenough
time
Notenough
guidance
Notenoughreward
Notengagingenough
Toohard
to find
TIMEDo less, more frequently
Source: Degreed, How the Workforce Learns in 2016, 1/2016
+52% NPS
Worker
Time
Notenough
guidance
Notenoughreward
Notengagingenough
Toohard
to find
GUIDANCEShow people what’s next
Source: Degreed, How the Workforce Learns in 2016, 1/2016
+100% NPS
Worker
Notenough
time
Guidance
Notenoughreward
Notengagingenough
Toohard
to find
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REWARDCelebrate the small wins
Source: Degreed, How the Workforce Learns in 2016, 1/2016
+129% NPS
Worker
Notenough
time
Notenough
guidance
Reward
Notengagingenough
Toohard
to find
BANK OF AMERICASimplifying and diversifying is shifting “have to” to “want to”
Source: Degreed, The Tools You Need For The Learning Culture You Want, 5/2017
+700%
2015 2016
Voluntaryprofessionalandcareerdevelopment(%oftotalL&Dactivity)
THETAKE-AWAY
Culture is a system of values and behaviors.And systems can be designed and engineered with carrots and sticks …and tools and grease.
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3THE TOOLS OF THE (CONTINUOUS LEARNING) TRADE
Amazon.com uses 300+ technology products. And the company tracks performance against ~500 metrics (80% of them related to customers).
Source: Siftery; Forbes, Inside Amazon's Idea Machine: How Bezos Decodes Customers, 4/2012
HOW MANYTHINGS DO YOU USE TO LEARN AND GROW?
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546 Articles35 Videos16 Podcasts10 Events2 Books2 Courses
632 Topics377 Sources3 Devices
I’LL BETIT’S A LOT MORE THAN YOU THINKHere’s how I learned over the last year…
Source: Degreed data, 4/2016 to 3/2017
THE OLD WAY: CREATING CONTENTOccasional, event-driven and standardized
Source: Degreed, The Tools You Need For The Learning Culture You Want, 5/2017
ANALYZEDESIGN
EVALUATE
1 2 5
DEVELOP
3
IMPLEMENT
4
THE NEW WAY: CREATING CONDITIONSContinuous, career-long and personalized
Source: Degreed, The Tools You Need For The Learning Culture You Want, 5/2017
UNDERSTAND
BUILDMANAGE
CONNECT
ENGAGEMEASURE
ENABLE1
23
4
6
7
<
5
<
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THE TOOLS YOU NEED What’s in your learning ecosystem?
Source: Degreed, The Tools You Need For The Learning Culture You Want, 5/2017
UNDERSTANDUnderstandorganizationalandindividualskillsgaps
BUILDDevelop,buyorcuratelearningcontentandexperiences
MANAGEManageanddeliverliveeventsanddigitalcontent
CONNECTConnectpeopletotheirpeers,mentorsormanagers
ENGAGEAggregate,integrateandtargetL&Dresources
MEASUREReport,assessandanalyzeL&Dactivity
ENABLEInformcareer,talentandbusinessdecisions
PERFORMANCE
POTENTIAL
INTENT
CREATE
BUY
CURATE
EVENTS
DIGITAL
COLLABORATE
COACH
AGGREGATE
INTEGRATE
PERSONALIZE
REPORT
ANALYZE
INDIVIDUALS
ORGANIZATIONS
ASSESS
CATERPILLARRe-wiring the dealer learning experience
Source: Caterpillar, Global DealerLearning Ecosystem, 5/2017
LEARNER
www
DEALERLMS
CREATION
EXPERIENCE
CURATION
INSIGHTS
THETAKE-AWAY
The traditional tools of the L&D trade were designed for creating the content for learning.To do things the new way, you also need some new tools for creating the conditions for learning.
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What got you herewon’t get you there.
LEADERSHIPCOACH,MARSHALLGOLDSMITH
“Source: Marshall Goldsmith, What Got You Here Won’t Get You There, 1/2007
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