HawkEye
A Story...
A Story...everyone loves to hate apple inc. nasdaqaapl stock these days. it has all the necessary ingredients to be a short seller s favorite in today s market condition. but if you decide to become an apple stock bear just because of what other people are saying well you d be missing out on a huge opportunity. i m no apple fan boy. among my smartphone tablet and laptop only one of them is made by apple. what i like more is apple stock. at today s price its value is just too hard to ignore. shares of the cupertino californiabased company were already in the doldrums. since falling from more than 13200 apiece last july aapl stock shares were traveling….
is apple nasdaqaapl positioned to follow in the footsteps of blackberry nasdaqbbry one wellknown mobile market pundit thinks so arguing that cupertino is missing the next gamechanging market revolution. does that even make sense lets have a look. once upon a time blackberry was on top of the world. its customers were fondly addicted to the crackberry experience of sending secure text messages through a highquality thumbstyle keyboard. the companys market cap peaked above 80 billion in the summer of 2008. supporting the largest market cap on the canadian stock market shares of the company then known as research in motion traded for more...
for a few quarters apple inc. nsdqaapl investors had focused on the company s main businesses from the iphone cash machine to other emerging businesses like apple pay apple music and apple watch. in an earlier article i described that change as an interim period until apple will launch its next cash machine the autonomouselectric apple car. however for now the company is trying to develop new markets and services to offset the sales decline of its apple iphone. the apple watch and other new consumer electronic devices from apple did not quite take off so investors highlighted the services segment as the one to drive apple’s future...
A Story...
The Problem
The Problem
Data Collection
●
●
●
Visualizing Text●
●
●○
○
○
Sentiment Analysis
●
Spline fit for mean daily sentiment
Articles with sentiment outliers
Stock price
●
●
Clustering AnalysisOverall: topic clustering
Article-level: Key phrases
Article-level: Keywords
●
●
●
Principles of Interactions
● ●
●
●
●
●
Live Demo
for a few quarters apple inc. nsdqaapl investors had focused on the company s main businesses from the iphone cash machine to other emerging businesses like apple pay apple music and apple watch. in an earlier article i described that change as an interim period until apple will launch its next cash machine the autonomouselectric apple car. however for now the company is trying to develop new markets and services to offset the sales decline of its apple iphone. the apple watch and other new consumer electronic devices from apple did not quite take off so investors highlighted the services segment as the one to drive apple’s future...
Usability Tests by MoSCow
●●●●●●
●●
Iterations●
○
●○
●○
●○○○○○
Next Steps●●●●